Home of the Tri-State Area s Top Radio Stations!
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1 Home of the Tri-State Area s Top Radio Stations! Media Kit 2015
2 Our Philosophy: We believe in radio s power to reinforce and enhance the impact of any well thought-out marketing effort In a society characterized by timestarved and hectic consumer lifestyles, radio stays closer to the consumer for longer periods of time during prime buying hours than any other advertising medium. Allow us to provide your business with insight into how you can use radio most effectively as an alternative to or in combination with other media. Our purpose is to increase your sales, improve your profits and build your company s image and reputation. Radio s Unique Qualities Reach: Pulse of the Community Frequency Efficient Targeting Mobility: An Anywhere, Anytime Medium Cost Effectiveness
3 Station Profile Frequency: Format: Current Country fused with hits from the late 90 s and early 2000 s. Features: The HOTTEST country music, news, sports, weather, & traffic emergencies Audience: WAYZ is programmed for Adults Listeners: 69,300 Weekly TSA 12+ Fall 14/ Spring 15) Power: 75,000 ERP FM signal offers 24-Hour coverage of the 4-state area from Washington, DC to Baltimore, MD to Harrisburg, PA to Winchester, VA Station Lineup Mornings with AJ Weekdays 5 am - 10 am Useless Knowledge Silver Lining Workday Kickoff (45 minutes of commercial free music) News once per hour 6-9 am Mid Days with Krystle Weekdays 10 am - 3 pm Entertainment Crunch Your Tunes At Noon Entertainment Crunch Krystle s Krazies Afternoons with Tiny Weekdays 3 pm - 7 pm Tiny s Top Ten Quick Me Up The 6 O clock Shoot Out Evening with J.D. Weekdays 7 pm - Midnight Odd News File Top 5 at 9 pm Country Kickback Replay at 10 pm Special Features: American Country Countdown with Kix Brooks- Sundays, 8 am - 12 noon Community Service Program: Valley Forum Sunday Morning Sample Artist Kenny Chesney Martina McBride Toby Keith Taylor Swift Keith Urban Tim McGraw Lady Antebellum Zac Brown Band Carrie Underwood Rascal Flatts Jason Aldean Miranda Lambert The Band Perry Dierks Bentley
4 Station Profile Frequency: Format: The best current & modern rock fused with a 90 s core and more Features: All the best rock dished out by jocks with a cutting edge, relevant sense of humor who relate to today s rock listener LIVE. LOCAL. FUN. Audience: WBHB is programmed for Men Listeners: 43,900 Weekly (TSA 12+ Spring 14/Fall 15) Power: 50,000 Watt FM signal with 24-Hours of music covering the 4 state area Station Lineup Most Rock in the Morning with BIG BOB ON-AIR weekdays 6 am - 11 am Listener s Mondays between 6 am - 11 am Sloppy Seconds Weekdays just after 7 am Dumbass of the Day Weekdays just after 8 am Rock Out with Your Clock Out 8:50 am - 10:40 am Mid Days with BREEZY BOB ON-AIR Weekdays 11 am-3 pm The Shuffle Weekdays at Noon Breezy Bob s FML Weekdays at 2pm Afternoons with CRAZY BOB ON-AIR Weekdays 3 pm-7 pm Hit It or Quit It Weekdays at 4:20 pm The Rage Weekdays at 4:45 pm Special Features: The Hard Drive XL with Lou Brutus Weekdays 7 pm Midnight Just Dirty Saturday Nights 7 pm - Midnight Home Grown Stash Sundays at 9 pm Community Service Program: Valley Forum Sunday Morning Sample Artist Godsmack Disturbed Staind Three Days Grace Seether Alice in Chains Stone Temple Pilots Shinedown Ozzy Osbourne Metallica Tool Pearl Jam Soundgarden
5 Station Profile Frequency: 92.1 Format: Adult contemporary hits Features: Elvis Duran, Sliver, Afternoons with Ryan Seacrest and Bree Audience: WNUZ is programmed for women Listeners: 33,800 weekly (TSA 12+ Fall 14/Spring 15) Power: 4-State Coverage Station Lineup Mornings with Elvis Duran Weekdays 6 am - 11 am PhoneTap Celebrity Interviews The Elvis Shuffle 10 am - 11 am Your favorite Hit Music with Sliver Weekdays from 11 am 2 pm Total Request Now 11:30 am - 1 pm Afternoons with Ryan Seacrest Weekdays 2 pm - 6 pm American Top 5-4 pm Nights with Bree Weeknights from 6 pm - 11 pm Pregame Saturday from 8 pm-9 pm American Top 40 with Ryan Seacrest Sunday from 8 am - 12 noon Special Features: 92 Minutes NOW, commercial free hits 5:45 pm - 7:15 pm Flashback Friday, 80 s, 90 s, Y2K - 7 pm - 7:15 pm Celebrty Trash Community Service Program: Valley Forum Sunday Sample Artist Kelly Clarkson Rihanna Lady Ga Ga Calvin Harris Pitbull Iggy Azalea Bruno Mars Katy Perry Maroon 5 Sam Smith Justin Bieber
6 Station Profile Frequency: 1380 AM Format: ESPN Sports Audience: WCBG is programmed for Men Power: Tri State Coverage Features: Mike & Mike in the Morning, The Dan Le Batard Show & Rusillo show Station Lineup As a proud affiliate of ESPN Radio, WCBG 1380 AM has gained a loyal and significant listener base right here in the Hagerstown, Chambersburg-Waynesboro Metro Area. Mike & Mike In The Morning 6 am - 10 am Sports fans rise and shine with Mike & Mike In The Morning on ESPN Radio, featuring Sports Center anchor man Mike Greenberg and former NFL defensive tackle Mike Golic. Both get the morning started off right with the latest sports news and scores, analysis and listener call-ins, plus big name interviews. It s a fun, fast-paced morning drive for sports fans. The Dan Le Batard Show 10am - 1pm Dan Le Batard and his co-host Stugotz bring their unique blend of self-deprecating humor, insightful guests and thoughtful conversation to a national audience every weekday. Gordy s Sports World with Coach Gordy Thursdays 1 pm - 4 pm The program will explore local stories from area high schools and colleges on up to the professional ranks. The input, thoughts, and opinions of the listeners will be highly valued and regarded by Gordy. Score updates throughout the week. The Russillo Show 1 pm - 4 pm The Russillo is a syndicated sports talk radio show hosted by Scott Van Pelt and Ryen Russillo. The show is heard on ESPN Radio from 1 pm to 4 pm, with its first hour and a half simulcast on ESPNEWS. The Right Time with Bomani Jones 4pm - 7pm Hosted by ESPN NBA analyst Jalen Rose and Grantland writer, podcaster and senior producer David Jacoby, Jalen & Jacoby highlights the chemistry between Rose and Jacoby as they break down the latest news in sports and pop culture with humor, intelligence and perspective that only a former NBA star and long-time ESPN producer can provide. Jalen & Jacoby 7pm - 9 pm Hosted by ESPN NBA analyst Jalen Rose and Grantland writer, podcaster and senior producer David Jacoby, Jalen & Jacoby highlights the chemistry between Rose and Jacoby as they break down the latest news in sports and pop culture with humor, intelligence and perspective that only a former NBA star and long-time ESPN producer can provide.
7 Thank You! General Manager: Blake Truman National Sales: Terrie Eyler Program Director: Edward Chapa Business Manager: Sally Straley Traffic Manager: Brian Seylar Creative Services Director: Denny Mattern Owner: VerStandig Broadcasting
8 HOW MANY listen? Over 90% of adults listen to radio each week. Radio reaches more of the population every week than television, computers, tablets, and smartphones. While much attention on digital media focuses on millennials, more adults aged use PCs, smartphones, TVs and tables in a week than P Resources Nielsen Newswire Nielsen Answers Nielsen.com NONDISCRIMINATION POLICY: VerStandig Broadcasting and its station do not discriminate in advertising contracts on the basis of race or ethnicity, and does not accept any advertising which is intended to discriminate on these factors. Advertiser represents and warrants that it is not purchasing advertising time from VerStandig Broadcasting and its stations that is intended to discriminate on the basis of race or ethnicity.
Our Philosophy: Reach. Frequency. Targeting. Mobility. Cost Effectiveness
Our Philosophy: We believe in radio s power to reinforce and enhance the impact of any well thought-out marketing effort In a society characterized by timestarved and hectic consumer lifestyles, radio
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