MEDIA KIT. Sfera Radio
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1 MEDIA KIT 96,8 Sfera Radio (Cyprus)
2 96,8 THE LEADING PANCYPRIAN MUSIC RADIO STATION SFERA 96.8 has established itself since 2003 as one of the leading pancyprian music radio stations. With a well-chosen play list that includes the best Greek mainstream music, Sfera 96.8 s large team appeals to an audience of all ages, social classes and areas of Cyprus and has won the hearts of all, young and old. It continues to register high audience figures with a growing momentum, placing it at the top of Greek music stations in Cyprus. Sfera 96.8 is made up of a team of music producers, well-known figures from the mass media and the artistic world. Successful music producers from Cyprus and Greece play hits, offering the best music company for thousands of listeners. GENDER AGE SOCIAL CLASS 61% WOMEN 39% MEN % 48% % 1% Α - Β C 1 C 2 D - Ε SOURCE: IMR, Symmetro n Market Research, UNIVERSITY OF NICOSIA, PERIOD 1 APRIL 30 JUNE, 2017 Radio ID Year of first broadcast: 2003 Frequency: 96,8 & 106,4 Pancyprian music radio station Target Group: Adults (Primary group)
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4 96,8 PROGRAMME MONDAY FRIDAY 06:30 10:00 MEMNON SOTIRELIS ELENI SIDERA MARINOS NOMIKOS The morning show that you should not miss! This radio trio is different from everything else and changes your mornings as the combination of the three musical producers is unique. Memnon Sotirelis, with his long experience on the radio, finds his new home at Sfera 96.8 and is here to prove that experience matters. Memnon starts the show on his own at 6:30 with all the information on the news with his own unique way. Eleni Sideras, after the two successful years on the breakfast show, continues with her new co-producers wishing us good-morning and dealing with her special humor with topics that concern the general public, the mothers and the theater. Marinos Nomikos re-introduces himself to the listeners and brings with him his caustic humour discussing cinema, television, music and news in his own special way. Tune in at 6:30 every morning to the most crowded morning on the radio! BREAKFAST AT... Sfera 6:30 to10 Memnon Sotirelis - Eleni Sidera - Μarinos Nomikos a.m. MONDAY FRIDAY 10:00 12:00 MARIA ONISIFOROU This one is a long-lasting relationship! Her voice has been heard on Sfera since practically the beginning, and listeners don t just love her they adore her. She cannot imagine herself without music, the microphone and the communication with her listeners! Every morning, from 10:00am until noon she converts the studio to a club, with her familiar high spirits. Tune in from Monday to Friday! Maria Onisiforou 10 to12 a.m. noon MONDAY FRIDAY 12:00 14:00 ANDREAS GIORTSIOS One of the most beloved TV presenters in Cyprus, Andreas Yiortsios has nevertheless remained true to his other great love, the radio! On the team of Cyprus First Music Station since it first hit the airwaves back in April 2003, Andreas really knows what it means to be on air. For two hours 12:00-14:00 Andreas will share his music and positive attitude to keep you feeling good and upbeat. Andreas Giortsios 12 to noon 2p.m.
5 96,8 PROGRAMME MONDAY FRIDAY 14:00 16:00 Demetra Makriyianni Well known radio producer and TV personality Demetra Makriyanni came to Sfera in September 2016 to brighten our afternoons! A woman with both style and opinions, who loves music and shows it in every possible way, joins the team of the No.1 Greek Music Station in Cyprus. Demetra will keep us company daily from 2pm until 4pm with her own music selections and issues that are sure to draw the interest of even the most demanding listener! Demetra Makriyianni 2 to 4 p.m. MONDAY FRIDAY 16:00 18:00 NICOS VARVARESOS He lives in his own little world, and loves it! Call out NiVa, his artistic alias, and he will respond. Just as he will respond to paragontas which means agent! Nikos Varvaressos is the man for all jobs. He ll tell you all the new gossip on Greek artists and share with you his adventures from the night before. Promise him coffee, and he will even dance for you worse still, he ll sing for you. His is the afternoon show, 16:00 to 18:00, weekdays. Nicos Varvaresos 4 to 6 p.m. MONDAY FRIDAY 18:00 20:00 NATALIA GERMANOU Her dream of becoming a professional actress remains unfulfilled, but all the better for television, radio and music. Natalia and the radio is a reciprocal love affair! She cannot imagine her life without music, or without the magic of radio. On the Sfera team for years, she remains faithful to the early evening zone, making our two hours between 18:00 20:00 most enjoyable. Natalia Germanou 6 to 8 p.m.
6 96,8 PROGRAMME MONDAY FRIDAY 20:00 21:00 SFERA BEST MUSIC Enjoy the best Greek music for one hour from 8 to 9 pm. MONDAY FRIDAY 21:00 00:00 SFERA MIX WITH NICOS SOULIOTIS His parents wanted to make an accountant of him, but luckily for us, he put his foot down. Instead of adding numbers, at the age of 17 Nicos Souliotis found himself on the decks of the most popular Greek clubs, mixing and mashing and driving people wild with his music. His dj sets play hard and loud every weekend at Cyprus First Music Station. Won t you join the party? SFERA BEST MUSIC 8 to9 Nicos Souliotis 9 to12 p.m p.m. SATURDAY 08:00 11:00 BREAKFAST BEST OF WITH MEMNON SOTIRELIS, ELENI SIDERA & MARINOS NOMIKOS The art of a breakfast show at its finest! The best radio trio of Cyprus keeps us company and on Saturday mornings from 8 until 11 with the best moments of the week. BREAKFAST BEST OF 8 to11 SATURDAY Memnon Sotirelis - Eleni Sidera - Μarinos Nomikos a.m. SATURDAY 11:00 00:00 SFERA MIX WITH NICOS SOULIOTIS SUNDAY ALL DAY MIX WITH NICOS SOULIOTIS Nicos Souliotis 11 SATURDAY to12 a.m. ALL DAY MIX Sunday With Nicos Souliotis p.m.
7 96,8 SECTIONS TIME Every day, SFERA 96.8 s clock tells us the time. WEATHER The weather forecast from the Met Office is broadcasted every day. FINANCIAL BULLETIN Financial news Bulletin from Cyprus and abroad. STAR NEWS A section with the news from Hollywood. GREEK SHOWBIZ A section with news on Greek celebrities, film stars, singers, models etc MUSIC NEWS A section with news about singers, new releases, cooperation, performances and interviews FILM NEWS A section with everything new regarding films being screened, being filmed or being developed. SPORTS NEWS A section with news from the sports world with the most important sports events in Cyprus and the world. Football, basketball and motor sports. BEAUTY TIP A section with tips for women on beauty and health. GOING OUT A section with ideas on where to go, particularly cultural events, exhibitions, theatre etc. SONG OF THE DAY A song from the past. A classic hit from the past for this section. Sfera s music proposal for a music trip into the past. SONG OF THE WEEK Sfera proposes a new song every week from a new recording to its listeners. Healthy EATING Tips for Healthy Eating.
8 96,8 LIVE LINKS / WEB ON THE WEB Visit Sfera.com.cy and see for yourself why listeners are glued to our digital world! 130,000 Likes prove that we are the best radio crowd to hang around with on Facebook. You can get details including all the latest on music happenings in Greece and Cyprus, find out about all the movie premieres you cannot afford to miss, and listen to live shows wherever you are. It won t take much to discover that ingenious quotes from our superstar producers are bouncing off the walls, shared by thousands, making one s day more cheerful. And with all those tweaked photos, videos, competitions and discussions, nobody will want to be left out on Facebook and Twitter. LIVE LINKS (live programmes from outside the studio) Two-hour live broadcast (on air) with two of Sfera s music producers from the venue of your choice. The producers come to your venue, offering listeners information about your product but also entertainment for everyone there, as well as to the radio audience.
9 96,8 PRICE LIST PRICE LIST (ADVERTISING SPOTS) Time Show Category Price per 1 MONDAY - FRIDAY BREAKFAST.. AT Sfera! MEMNON SOTIRELIS, 06:30 10:00 ELENI SIDERA & MARINOS NOMIKOS A 4,50 10:00 12:00 MARIA ONISIFOROU B 4,00 12:00 14:00 ANDREAS GIORTSIOS A 4,50 14:00 16:00 Demetra Makriyianni Β 4,00 16:00 18:00 ΝίCος VARVARESOS B 4,00 18:00 20:00 ΝαταLία GERMANOU B 4,00 20:00 21:00 Sfera best music C 3,00 21:00 00:00 Sfera Μix with Nicos Souliotis C 3,00 SATURDAY 08:00 11:00 BREAKFAST BEST OF WITH MEMNON SOTIRELIS, ELENI SIDERA & MARINOS NOMIKOS C 3,00 11:00 20:00 Sfera Μix with Nicos Souliotis B 4,00 20:00 00:00 Sfera Μix with Nicos Souliotis C 3,00 SUNDAY All day mix with Nicos Souliotis C 3,00 SPOT ΑVERAGE PRICE 4,00 Prices are valid as from 01/09/16 VAT is charged extra.
10 PRICE LIST (FEATURES & SECTIONS) Sections / Days / Total Cost per Features Time of broadcast of ads month PRICE LIST (SPONSORED PROGRAMMES) Εκπομπή / Μέρες Σύνολο Κόστος Παραγωγός Μετάδοσης Μηνυμάτων ανά μήνα TIME (2 sponsorships) 5 times / day BREAKFAST.. AT SFERA! WITH MEMNON SOTIRELIS, ELENI SIDERA & MARINOS NOMIKOS 6:30 10: WEATHER (2 sponsorships) 5 times / day MARIA ONISIFOROU 10:00 12:00 FINANCIAL BULLETIN STAR NEWS ANDREAS GIORTSIOS 12:00 14: MUSIC NEWS TECHNOLOGY NEWS DEMETRA MAKRIYIANNI 14:00 16:00 SPORTS NEWS BEAUTY TIPS NICOS VARVARESOS 16:00 18:00 GOING OUT NATALIA GERMANOU 18:00 20: SONG OF THE DAY SONG OF THE WEEK GREEK SHOWBIZ SFERA MIX WITH 21:00 00: Reference to sponsor before the sponsored feature or section and advertising spot NICOS SOULIOTIS broadcasted immediately after. Reference to sponsor before the sponsored feature or section and advertising spot broadcasted immediately after. SFERA MIX WITH NICOS SOULIOTIS 3 Friday 5 Saturday, 6 Sunday Radio Manager Μanos Μoiseos, Τel: Reference to sponsor before the sponsored feature or section and advertising spot broadcasted immediately after. Prices are valid as from 01/09/16 Contact Sfera 96.8 Radio station Central offices: 1 Diogenous str, 2404 Engomi Correspondence: P.O. Box 21094, 1501 Nicosia, Cyprus Tel , Head of Commercial Department: Andia Pavlidou, Τel: Commercial Department: Demos Demosthenous, Τel: Menelaos Michael, Τel: Maria Adamou, Τel:
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