The Fast and Fun Guide to A Fantastic In-Home by Isagenix Millionaires Susan Sly and Mar Lorenzo

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1 The Fast and Fun Guide to A Fantastic In-Home by Isagenix Millionaires Susan Sly and Mar Lorenzo Getting Started Congratulations you have decided to plan your first in-home event. We are very excited for you. In-home presentations are a great, fast and effective way to build and launch your Isagenix business. In fact many Isagenix leaders and millionaires such as Tony and Randi Escobar, Don and Loree Nooner, Kathy and Tom Smith, Pam and Kevin Barnum, Chantal Stefura, Herb and Patty Cepeda, and others use in-home presentations to generate a significant income very quickly and build massive momentum in their teams. Mark Yarnell, the author of your First Year in Network Marketing, suggests that most high income earning network marketers make their money in their kitchens and living rooms with very little overhead. In-home presentations are comfortable, cost effective and also provide business tax advantages to the host. For your first in-home presentation we suggest getting your supplies together. Copyright Crimson Phoenix Marketing Ltd Page 1

2 You Will Need: Have It All D.V.D./Are You Toxic Television and D.V.D. player S Video Cable if You Are Using a Laptop Cleanse for Life Drink Want More Energy IsaDelights and/or Fiber Snacks and/or Isalean Bars Membership Applications Pens Wholesale Price or Pak List Notepads Getting started with your in-home presentation involves three simple steps. 1. Set the Date 2. Make Your List of People 3. Get Your Invitations Out Copyright Crimson Phoenix Marketing Ltd Page 2

3 Setting The Date One of the most common questions we are asked is when the best day of the week is to have an event. The truth is that it ultimately depends on who you would like to be there. For example if your group are all stay-at-home moms then a daytime presentation may be best ideally Tuesday through Thursday. If people are working during the day then the evenings and weekends are best. Plan your event at least seven days away. Set a specific start time and plan to get your presentation going at the appointed hour. In our experience, evening presentations are best done at 7:00 p.m. or 7:30 p.m. start time which enables people to come from work or finish dinner. Daytime presentations can be scheduled to include a lunch time format or in the early afternoon being conscious of those with children who may have to pick them up after 2:30 p.m. Weekends can be a fun time to do an event and combine it with something social such as a barbeque or get together especially if the presentation is to include members of your family. We have had events where we encouraged people to bring their children and hired a babysitter which showcases how Isagenix can be a family business. So go ahead and set that date. Copyright Crimson Phoenix Marketing Ltd Page 3

4 Make Your List When making your list it is important not to pre-judge anyone. You are looking for people who are looking to make a change in their health, who are open minded, entrepreneurial, people who are looking for another stream of income, people who always want to look their best, people with a large network, people who are sports minded, people who may have been down-sized or are at risk, and ultimately people who you know like to have fun and who are open. Be prepared that not everyone you invite will attend your event. Do not be discouraged. Plan to invite three times the number of people you would like to have in the room. For example if you want to have ten people attend, invite at least thirty. Your numbers may be higher however life happens and people do change their minds, things come up and ultimately a hand full of excited people is all it takes. Copyright Crimson Phoenix Marketing Ltd Page 4

5 My List Copyright Crimson Phoenix Marketing Ltd Page 5

6 Getting Your Invitations Out The most effective way to invite people to your event is a phone call. People need to hear the excitement in your voice. In the end it is people who bring people and not ads or flyers. We have observed many people who get discouraged because they print out flyers and expect that to be a draw. Make sure you have your 30 second story ready. We encourage you to go into your Isagenix Online Office and watch the Isagenix University videos to learn the best approach. The following are a few samples scripts. Please feel free to make them your own. They are simply basic guidelines. The important thing to remember is that people put people in the room. Your goal is to generate excitement, interest and get the commitment. Once people come you can let the products and the tools share the rest of the message for you. Copyright Crimson Phoenix Marketing Ltd Page 6

7 Sample Script # One The Phone Call Sample Script with Weight Loss Story This method is ideal when you have a compelling story about releasing pounds and/or inches. Hi Jane it s Laura calling. How are you? Great Jane how are you? I am fantastic. I just went down an entire size doing a cleanse and I feel energized, focussed and the best I have felt in years. Really wow I would love to know more about that. Actually that is why I called. I am having a group of friends over next Thursday night at 7:00 p.m. to learn more about nutritional cleansing. I would love for you to come. It is going to be fun, short and really informative. Are you available? I have 3 spots open and several of our friends have already committed to being there. I think I can make it. That s great Laura. If nothing more you will have a great time, learn a lot and meet some great people. I will add you to the list. If there is anyone you know who would also want to release some pounds, feel more energized and look their best please let know so I can save them a spot. See you Thursday. I will call you on Wednesday to confirm. Copyright Crimson Phoenix Marketing Ltd Page 7

8 Sample Script #2 Male to Male Submitted by Two Star Golden Circle Kevin Steele Hey Dave, it's Kevin! Hey! How are you doin' Kev? Great! That's why I'm calling... You know how you and I were talking about getting older and having no energy, and constantly having to get up in the middle of the night to go to the bathroom!! LOL... Well...Diana has turned me on to a new state of the art technology called Nutritional Cleansing...and without going into detail right now, I can tell you that my energy has returned...i am sleeping through the night. Oh...and get this...you know how you and I have needed a little boost in the bedroom...(hee hee) Don't need it anymore!!! Whoo hoo! Tell me more! I couldn't possibly tell you all about on the phone...you gotta see it! And taste it! So how 'but this... Di and I are having a few of our great friends over to the house Thursday night July 2nd for about an hour. We would love to have you and Vernell come by just to see what this amazing technology is all about! Afterwards we can catch up and have a glass of wine (or2) Trust me...you need to see this! Sounds like fun, count on us! Great, I'll send you an Evite with the specifics and we'll look forward to seeing you guys Thursday! Bye! Copyright Crimson Phoenix Marketing Ltd Page 8

9 Sample Script # Three Business Hello. Hi Carrie, it s Jim calling. How are you? Not bad Jim, how are you? Carrie, I am actually pretty great. Cheryl and I have launched a new, exciting business and we are helping people gain energy, focus, get leaner and create some extra income. We are sharing it with a few close friends and also looking for referrals. I know the markets have been pretty up and down lately and we have decided to build a Plan B. What do you mean? Well, you know how poor health and obesity are in the news everyday? Yes. Well, Cheryl and I are capitalizing on that by partnering with a billion dollar company. They have been featured in USA Today, on CNBC and more. Essentially we are going to be helping people release body fat, increase their energy and feel great while also earning an income very part time. That sounds interesting. Carrie, it may not be for you however it would be great if you can come over Thursday, sample some products and check out the information. We will be less than an hour start to finish. What do you say? Alright, I will be there. Great, I will send you an with all of the details. If for some reason you cannot make it please let me know 24 hours out. We are only sharing this with a few close people in the beginning. Copyright Crimson Phoenix Marketing Ltd Page 9

10 The Follow Up Once you have made your phone calls it is important to follow up with a confirmation . Programs such as can create a professional invitation and are free. Include your address, directions, start time, date and a section for R.S.V.P. Using words such as fun, informative, educational, transformation, and exciting, are all excellent to reach a broad spectrum of people. Remember, an alone will not guarantee a person to attend. You must physically pick up the phone or speak to the person face-to-face to get that confirmation. The photo below is a sample from an Isagenix business builder. She includes this in her invite for her in-homes. Be creative with your invitations and confirmations. Some people like to and then call. Ultimately, do what works for you. Copyright Crimson Phoenix Marketing Ltd Page 10

11 Preparing your Home for Your In-Home Make sure your Home is clean, fresh and tidy, that the room temperature is comfortable, cool, especially depending on the number of guests that you are expecting to attend. If you like, get a nice fresh flower arrangement for the evening. If you have children or have invited people to bring children, arrange to have them in a different part of the house, closed off. Have someone watch over them, an older sibling or hire a babysitter, there are a lot of students that would love to make an extra couple of bucks, hire one for a couple of hours to watch the kids, take them to the park, etc. Be sensitive to those with allergies, keep pets outside or in another room, maybe even arrange for someone to come and walk the dog during your event. Copyright Crimson Phoenix Marketing Ltd Page 11

12 Make sure the room temperature is comfortable, cool, especially depending on the number of guests that you are expecting to attend. Be sure to check that your television, DVD player and DVD are all in working order several hours before the event. On more than one occasion we have had to compensate for faulty equipment and do the entire presentation free style which isn t duplicatable. If you are using your laptop and an S cable be sure to check out your connection to the internet. Set up your presentation room around the main TV room, arrange chairs, bring out extra seating. Set up your Isagenix product demo paks, Wholesale Price/Pak Lists, membership forms, notepads and pens, set up where they are visible and your guests can review before and after the presentation. We suggest a complete 30 Day System, Cleansing President s Pak and a Shake and Cleanse Pak. You may also wish to do a Business Builder s Pak. Most importantly showcase an Isablender and the Isadelights. Keep your empty containers as these are the easiest way to create a product display. Most people will want to look at the containers and compare the various paks. Your display is the best way for them to do this comparison. Another great suggestion is to create your product pak display s in different areas so that people will walk around the room and connect. If you have a great before and after picture put it in a frame and place it on the table in front of the system display that you used. If you do not have one then print some off of the internet or ask one of your team members to bring theirs. Approximately 10 mins. before show time, prepare your cocktails, mix Cleanse of Life and Want More Energy in a couple of nice big glass jugs. Serve them in some nice glassware, you can find some great deals at dollar stores, IKEA, etc. use whatever you love, martini glasses, champagne glasses, etc. Have you Isadelights spread out on a nice lined serving platter. Copyright Crimson Phoenix Marketing Ltd Page 12

13 *Approximate measurements for one jug of your Isacocktail: 1 ½ cups of Cleanse for Life and 4 heaping Tbsp. of Want More Energy (any flavour) Add ice and some sliced lemons and limes. As an option you could also garnish with fresh mint. As your guests arrive give them an Isacocktail and an Isadelight. You will let them know that they are cleansing as you begin your presentation. This is a great time for people to mill around, check out the product displays and any Isagenix material you have laid out. The Presentation 5 Minutes Before Start gathering people into the presentation area. Let them know that you will be starting on time. For example, just to let you know we are going to be starting in a few minutes, grab a seat and by the way that delicious drink you are having is actually the Isagenix Cleanse. By drinking this you are experiencing cleansing along with the Isadelight which is what we encourage on a cleanse day. It is healthy chocolate with less sugar than an 1/8 th of an apple, it is full of antioxidants and clinically proven to assist with weight loss. Start Time Start Precisely On Time Welcome everyone. I want to acknowledge all of you for coming out tonight/this afternoon and for taking some time out for yourself. We all have busy lives with so many obligations including our families and work so thank you for investing this time in what could be the very thing that takes your life to the next level. There are three possible reasons that you may be here tonight/this afternoon you are interested in feeling and looking your best through nutritional cleansing, Copyright Crimson Phoenix Marketing Ltd Page 13

14 someone told you about the opportunity to make some extra money or your friend dragged you out here. No matter what brought you here I want you to think about the next 30 days of your life. If I could wave a magic wand over your life right now what would you want? (open it up to feedback from the room) Do you mind if I share my own story about how Isagenix is providing me with the magic wand and how my life is changing? (host to share his/her short story) Formula for Story How you were feeling before Isagenix. How you were introduced. Which system you used and what happened. What you are doing/how your life has changed. *do not use any diseases, medications or make any clinical claims. Practice your story beforehand on at least three people. From here I introduced Isagenix to some friends and I would love for to share their story. (If you have another great testimonial in the room. If not do not worry about it.) Let s see how this system works Play Cleansed For Life DVD or Are You Toxic the choice is yours. *If there is someone who has released a significant amount of weight we encourage you to play some 100 Pound Club stories or Copyright Crimson Phoenix Marketing Ltd Page 14

15 Once you get a great product experience people are going to notice. From here you may decide to share Isagenix with a few friends in which case you can get your products paid for. You may decide, like so many others, to build a residual income. Either way the products are for everyone. I would like to invite to share their story about how they are getting their products paid for (or) how they are building a secondary/significant income. Business Testimonial again keep it short and follow the formula above. Now let s find out why Isagenix is creating so many millionaires, six figure income earners and attracting so many high profile people. Play Wealth Revolution or The Compensation Plan Video from IsaMovie* *You may also choose Enterprising Women or another favourite that outlines the business. What if Isagenix can take you to that next level in your life? I believe you are here for a reason. We are taking orders tonight and getting people started in cleansing their bodies and feeling great. We have price lists, order forms and will be personally coaching and mentoring people to success. The products take about 4 days to arrive so by this time next week you can be leaner, healthier and on your way to success. Many leaders have Isabody Beautiful Journals on hand for anyone who signs up with a 30 Day or more. This boosts retention. You can write these off and are proven to keep people on the products for a minimum of 90 days. These are available at You can also say, anyone who is ready to host their event will get an Isabody Beautiful Journal. Finishing Up CLOSING statement while handing out membership applications submitted by One Star Golden Circle Barbilee Hemmings So right now you are one of 3 people Copyright Crimson Phoenix Marketing Ltd Page 15

16 1. Yes, I want to BUT (fill in your excuse here). 2. Yes, but I need a bit more info to get started. 3. YES, YES, YES, I am ready to get started. Let s do this! So now, please either get with the person who brought you here this evening or one of our other team members and let s get those questions answered so that you can make an informed decision to get started tonight. Do not take open questions. Encourage everyone to mingle. Often people will stay longer to socialize. If there are leaders in the room, have them work with people to get their questions answered. You can also have your upline on standby to answer questions via the phone or MSN. Place your orders and sign people up right away. The worst thing you can do is sit on orders. Isagenix ships Monday thru Friday and every day you wait is a day that someone does not get started with their program. Have a sense of urgency. We like to sign people up on the computer in the moment. Remind Everyone About the Re-Bate Isagenix generously gives a Consultant Bonus of $50. When a person enrols and does the 30 Day Cleansing System with 2 friends they will receive their $50 Consultant Bonus and an additional $50 (2 X $25) for the Product Introductory Bonus. Ask people who would like to receive a re-bate? We have many people become Consultants their first night. Follow Up If someone has to leave early follow up with them by the next day. Get their questions answered. Let them know that other people are getting started. People want to feel part of something exciting and dynamic. Copyright Crimson Phoenix Marketing Ltd Page 16

17 In Closing We wish you every success with your in-home events. We would love to hear about your victories. In Success, Isamillionaires, Susan and Mar Copyright Crimson Phoenix Marketing Ltd Page 17