Augmented Reality Application Examples by VTT
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1 Augmented Reality Application Examples by VTT BLUE workshop, Turku Dr. Charles Woodward VTT Technical Research Centre of Finland
2 Introduction AR Augmented Reality (AR) Adding of virtual objects in view of real world C.f. Virtual Reality (completely virtual worlds) Properties: real-time, interactive, 3D registration Display devices: mobile phone/tablet, data glasses etc. Related technologies Augmented Virtuality Mediated Reality Diminished Reality, <-> Mixed Reality (MR) Reality Augmented Reality Virtual Reality
3 AR at VTT Augmented Reality / 3D Tracking research at VTT Research topic started in 2001 Today team of 25 people based in Espoo & Tampere AR/MR core technology & high-end applications Human factors, usability, user experience Leading edge technology First in the world with various AR applications ALVAR SDK (A Library for Virtual and Augmented Reality) Marker, multimarker, 2D template and 3D point cloud tracking See Applications, incl. Games, Entertainment Print media, Advertising Interior design, Furniture Virtual Worlds, Telepresence Industrial Maintenance, Assembly Architecture, Engineering & Construction
4 Augmented Print Media Dibidogs 3D animated children s TV series By Futurecode (Finland) and Blue Arc (China) Launched April 2010, MTV3 / SubTV Junior Augmented TV magazine TV-magazines Katso and TVSeiska, March D animations appear augmented from magazine Augmented storybook Kustannus Paasilinna, Aug 2010 Photorealistic rendering etc. Mobile phone implementation at Shanghai World Expo 2010
5 Print Media / Real Characters Flash implementation Easy 2,5 D content creation Live person videod in chroma key studio Combined with special 3D effects Applications Seiska magazine: augmented movie trailers DNV (Det Norske Veritas): Technology Outlook 2020 Augmented business cards (Painonet)
6 Mobile Advertising Sparkly promotion campaign The new Sparkly Brut drink, which is the newest line extension to Sinebrychoff's Golden Cap range, launched in October 2011 Promotion by mobile AR advertisement in Elle Magazine (by Aller) Addressing target customer group for Sparkly & lot of iphone owners Features Download from AppStore Play with 3D bottle Start AR game Keep the 3D bottle standing for 15 seconds As reward get a mobile discount coupon for Sparkly Share coupon with friends Read product info Find closest bar / restaurant Utilize your mobile discount coupon
7 City Planning / Future Buildings Examples Hotel plans at Billnäs ironworks site Clarion hotel building planned in Helsinki Mobile AR visualizations for city planning councils
8 Citizen Participation Examples Wind generator park at Pörtom, visualization for authorities & local farmers Koskela hospital, four alternative plans presented to local residents
9 Historical Buildings Examples Tourist info at Senate Square, Helsinki (Nokia) Colosseum (Inglobe Technologies, Italy) Point cloud based tracking 3D point clouds obtained from photos Automatic, accurate, robust, fast
10 Visualizing the Past Augmenting historical photos Pilot cases in Turku, Helsinki and Lahti Augmenting historical photos at real locations Showing how the city looked in the good old times
11 AR Storytelling Project Futuristic History In co-operation with VTT and Turku University AR storytelling, bringing historical places to life Including 40 minute tour around site Several AR scenes and interactions Based on VTT s point cloud tracking
12 SelfieWall Interactive augmented large screen Extracts people from background, throws them into the picture Correct perspective, depth layers, color adjustments etc. Grabs your attention Engaging and memorable experience, surprise element, playfullnes Brand advertising, sharing of augmented selfies in social media Installations Maritime Museum Vellamo, Kotka Autodesk Technology Museum, San Fransisco Helsinki City Museum Helsinki Opera House Ateneum, Helsinki Many others
13 ALVAR Tracking A Library for Virtual and Augmented Reality Computer vision based camera tracking for AR ALVAR Desktop Windows / Linux marker based Open Sourced Users incl. Google, NASA, MIT, Vuzix, ROS etc. ALVAR Mobile Marker, multimarker, 2D image and 3D point cloud tracking Generality, works from close range to wide areas ALVAR for Unity, enabling easy content authoring Point Cloud Tool for optimizing performance HoloLens and ARCore extensions Platforms: ios, Android, UWP, Windows, Mac
14 Summary Some VTT s applications Augmented print media Historical buildings Historical photos Historical people Augmented photos, artwork New applications, themes e.g. AR games (c.f. Pokemon Go) AR guidance, information Social media, comments and memories Finnish Brands (e.g. Santa Calus, Kalevala, ) Etc. Implementation, alternatives Augmented vs. Mixed Reality whatever works best Tracking marker / image / point could based / geo located Content creation text, pictures, 3D, animated, open data, crowd sourced Display devices mobile phone, data glasses, large screen Interaction, gamification visualization alone is not enough
15 Thank you! Dr. Charles Woodward, VTT
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