COMMUNITY CULTURE MUSIC

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1 Media Kit JAZZ LIVES BLUES FIRST TAKE NEWS LATINO PROGRAMING WORLD & URBAN MUSIC COMMUNITY CULTURE MUSIC Tina Cartagena Chief Revenue Officer Five Points Media Center, 2900 Welton Street, Suite 200 Denver, CO Direct Line: KUVO Main online at kuvo.org Reach an audience of extremely loyal, culturally curious listeners who value the diverse mix of quality programming.

2 About Us Station Profile KUVO public radio station is dedicated to providing JAZZ, a mix of distinctive music, news, and information programming which reflects the values and cultural of its community. KUVO joined the Rocky Mountain Broadcasting Network which includes Rocky Mountain PBS and the I-News network. PROGRAMMING KUVO FM/KVJZ FM is a commercial-free public radio station. KUVO/KVJZ is Colorado s only public radio source for JAZZ, BLUES, and morning NEWS with First Take. KUVO/KVJZ airs NPR s top of the hour news headlines and produces 17 unique music programs that air each week from its studios in Denver s historic Five Points neighborhood. For 28 years, KUVO has remained committed to programs and services that engage and enrich the lives of listeners and reflect the community. HD2 CHANNEL On our second channel, KUVO provides Classical 24 and an array of innovative news programs not heard anywhere else on Colorado s radio dial. These shows include The Dianne Rehm Show, Here and Now, On Point, Tell Me More, BBC News Hour, World, Have Your Say and more. HD3 CHANNEL The Other Side of KUVO is an eclectic music mix of folk, bluegrass, Celtic/World, ambient/chill, electronica, blues, country, and even a little modern jazz! Overall, KUVO provides 72 hours of programming daily. All three channels are broadcast locally on HD and streamed live on the web. AUDIENCE SIZE: 115,000 weekly listeners Coverage Area & Broadcast Service jazz89 KUVO/KVJZ s signal coverage includes the Denver metropolitan area, Northern Colorado, Boulder County, Summit County, and Eagle County. KUVO is heard worldwide via our online streaming HD service at kuvo.org and kvjz.org. KUVO 89.3FM Denver 89.7FM Breckenridge KVJZ 88.5FM Vail/Eagle County Online KUVO Smart Phone App - 2 -

3 AGE % % % % % % % 75 plus 7% Demographics and Lifestyles GENDER Male 60% Female 40% INDIVIDUAL INCOME $54,000 below 14% $55,000 plus 58% $78,000 plus 28% EDUCATION High school graduate or beyond 8% Some college or beyond 20% College graduate or beyond 47% Post-graduate work or beyond 20% Post-graduate degree 5% HOUSEHOLD INCOME $50,000 plus 66% $75,000 plus 34% Mean Household Income: $73,327 LIFESTYLES 77% public involvement 64% dine out 63% vote 56% read books 54% theatre/concert/dance attendance 52% regular fitness program 24% attend live music performance 13% fundraising 78% households own computer 71% domestic travel 69% subscribe/use online services 42% walk for exercise 42% own financial securities 38% foreign travel over past three years 26% own stock or bond mutual funds 26% own common or preferred stocks - 3 -

4 Monday Friday 6am 9am Noon 1pm 4pm 6pm 8pm 10pm PROGRAM GUIDE MAIN CHANNEL First Take Carlos Lando and Steve Chavis The Morning Beat Victor Cooper Lunchtime at the Oasis Arturo Gómez Take Note Susan Gatschet Reese Jazz Caravan Erik Troe Into the Evening Rodney Franks Evening Jazz Jimmy Trujillo, Geoff Anderson, Doug Crane and Dan Feinberg Jazz Odyssey Matthew Seres, Andy O, Venus Cruz, Brett Starr Friday Evening Specialty Shows 8pm Latin Soul Party Danny Valenzuela and Ricky O 10pm Jazz with Cool Lew Cool Lew Midnight So What the Radio Show DJ K-nee 3am Jazz with Bob Parlocha Bob Parlocha Saturday 6am 8am 9am Noon 2pm 4pm 6pm 8pm 10pm 11pm 12am 2am Sunday Breakfast Jazz JJ RiverWalk Live Jim Cullum Saturday Morning Jazz George Peck and Allen Scott Jazz Gabriel Jazz Ed Danielson All Blues Sam Mayfield R&B Jukebox Easy Bill Groove Jazz Rendezvous Adam Morgan JazzSet Dee Dee Bridgewater Jazz from Lincoln Center Wendell Pierce Soulstice Radio Live DJ Bella Scratch and Dee Jay SD Jazz with Bob Parlocha Bob Parlocha 7am AlterNative Voices Susie Aikman 8am La Nueva Voz Jack Mudry 9am The Gospel Train Deborah Walker 10am Cancion Mexicana Debra, Mona Lisa and Danny Valenzuela 1pm La Raza Rocks Pocho Joe 2pm Origins: Orgy in Rhythm Scotty 4pm Salsa Con Jazz Jimmy Trujillo 6pm Brazilian Fantasy Cenir 8pm The Nightside Andy O 11pm Jazz on the Edge Stan Astrovsky - 4 -

5 Rate Card JAZZ, BLUES and WEEKENDS RATES Length Rate Percent Discount ONE YEAR $35 20% HALF YEAR $38 15% $QUARTER $40 10% FIRST TAKE and MORNING BEAT MON-FRI, 6am to 10am Length Rate Percent Discount ONE YEAR $40 20% HALF YEAR $45 15% QUARTER $50 10% KUVO/KVJZ is a 501(c)3, nonprofit, tax exempt, charitable organization. Underwriting support, contributions and gifts are tax-deductible to the fullest extent of the law. Depending on how your tax advisor chooses to report your company s contribution, your support of KUVO could be a valuable tax deduction. Business support on KUVO/KVJZ can generate top of mind" awareness for your business. Reach new customers

6 KUVO.ORG/KVJZ.ORG BANNER ADS RATES KUVO and KVJZ Website SIZE TWO WEEKS FOUR WEEKS TWELVE WEEKS 300 x 250 $100 $200 $500 Oasis Online E-News based on cash portion of contract SIZE $5,000 plus $2,500 plus $1,000 plus $500 plus 125 x times 4 times 4 times 3 times 570 x 70 5 times 3 times 2 times 1 time 300 x 250 KUVO Website 270 x 245 Oasis Online 570 x 70 Oasis Online - 6 -

7 How Your Message Can Work For You Guidelines for underwriting spots Spots on KUVO are concise and noncommercial underwriting messages that reflect the nature of public broadcasting and tie your organization in with the values of our programming. Underwriting copy guidelines at jazz89 KUVO Public Radio are designed to promote consistency of sound with our well-respected and trusted programming. Sample copy for your spot Support comes from Second Federal Bank, offering investment CDs and mortgage financing geared to the individual's financial resources. Information is available at (phone) or on the web at... Programming is supported by Hickory Bank, offering mortgage loan programs for new homes and refinancing. With locations throughout the tri-state area, additional information is available from Hickory Bank at (phone.) KUVO is supported by First Bank's Capital Management Account, combining stocks, bonds, mutual funds, and checking on one monthly statement. Your message on KUVO/KVZJ Public Radio spots? 20 seconds in length Spots are recorded by KUVO/KVJZ Public Radio staff. Information about the underwriter, including location, product name and description of services. Credits may contain a phone number or website address. Event dates and locations. Well-established slogan, or corporate positioning statement. Visit KUVO.org or KVJZ.org today! KUVO Listeners Make Great Customers! Tina Cartagena, Chief Revenue Officer, , tina@kuvo.org - 7 -

8 Underwriting Opportunities KUVO/KVJZ Programs JAZZ BLUES FIRST TAKE MORNING NEWS LATIN JAZZ WEEKEND SPECIALTY SHOWS NPR TOP OF THE HOUR NEWS Social Media KUVO Website Banner Ads Oasis Online E-newsletter App Face Book Twitter Handouts Compact Discs Your Company logo on CD KUVO Performance Studio The High School Collegiate Series Pro Series Professional Workshop Series KUVO/KVJZ Signature Events Balistreri Vineyards, Saturday, August CONTACT TODAY Tina Cartagena Chief Revenue Officer 2900 Welton Street, Suite 200 Denver, CO Direct Line: Ext Cell tina@kuvo.org Martha Griego Underwriting Account Rep Ext martha@kuvo.org

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