Department of Apparel, Events, & Hospitality Management AMD 278: Fashion Illustration

Transcription

1 Department of Apparel, Events, & Hospitality Management AMD 278: Fashion Illustration Instructor: Undergrad TA: Ms. Zhang, Ling Office: 28 Mackay Claire Kean Meeting Time: Section 1: MWF 1:10-3:00; Section 2: 3:10-5:00 Office hours: Class Location: MW: 11:00-12:00 or by appointment 313 MacKay Course Description: Cr. 3. F.S. Prereq: 131, 245 or concurrent enrollment. AMD278 is a course that provides students with an insight into methods of communicating apparel production and fashion themes in the apparel industry through technical sketching, free form sketching, fashion illustration techniques and portfolio development. Instructional Method: Learning will occur in an interactive classroom environment, in which the instructor will present course information through lectures and demonstrations. Students will complete various assignments designed to integrate information from the lectures, demonstrations, and the textbooks to evaluate each student s understanding of the material. Course Objectives: 1. Develop proficiency in technical sketching and visually communicating the technical aspects of apparel construction. 2. Explore various types of media for graphically communicating aesthetic aspects of apparel. 3. Develop items that could be inserted into a portfolio. 4. Display an understanding of composition for laying out presentation boards. 5. Develop ease in sketching by-hand and on the computer. 6. Initiate the development of a personal stylistic method of illustration. AESHM Department Outcomes Assessment Based upon CHS Learning Outcomes, all graduates from the AESHM department should be able to demonstrate the General Department Learning Outcomes: 1) Communication, 2) Self-assessment/selfreflection, 3) Critical Thinking, and 4) Ethics, Diversity and Social Responsibility. Details about the CHS learning outcomes can be found at:

2 Texts Required: Stipelman, S. (2011). Illustrating Fashion: Concept to Creation. New York: Fairchild Publications. Tain, L. (2010). Portfolio Presentation for Fashion Designers. New York: Fairchild Publications. Recommended Text: *The texts are available online via amazon.com or ISU Book store* Thames, B. (1985). Drawing Fashion. New York: McGraw-Hill, Inc. (Highly recommend. You can buy through Amazon. Only second hand is available online) Abling, B. (2012). Fashion Sketchbook 6 th Edition. New York: Fairchild Books. *available online via amazon.com Methods of Evaluation: 1. Students will complete a series of projects and assignments, which will be used to evaluate his or her ability to visually communicate both technical and abstract aspects of apparel. 2. Students are expected to have the necessary materials and supplies for each meeting. 3. Projects must be worked on in class, but some work will also need to be completed outside of class. 4. Projects not worked on in class will not be accepted. 5. Students are encouraged to watch progress on projects of other class memebers and to share learning experience with others. 6. Incomplete grades will only be given if 75% of the course has been completed and the student has had a personal or family crisis. Course Policies Attendance & Critiques Attendance in class is critical as important material is presented and activities occur which cannot be replicated outside the classroom. Each student is granted five unexcused absences without penalty of a lowered grade; however, for each additional unexcused absence, the penalty will be a loss of 100 points or the lowering of an earned grade by one full grade point. For example: If a student accumulates 885 points but has 6 unexcused absences, the student's grade is lowered by 100 points which results in a final grade of 785 points. Two times of 15 minutes late or two times of 15 minutes leave early will be considered as one unexcused absence. The instructor's definition of an excused absence is an absence that is documented by a physician s note, participation in a university sponsored event, or death of immediate family member. Every attempt must be made to notify the instructor of your absence prior to the scheduled class time (minimum 6 hours prior). The instructor's definition of an unexcused absence is an absence for any other reason not defined above and without approval of the instructor. Tardiness of ten minutes or more for class will count as an unexcused absence for the day. 2

3 Academic Dishonesty The class will follow Iowa State University s policy on academic dishonesty. Anyone suspected of academic dishonesty will be reported to the Dean of Students Office. For this class, tracing the book for the homework will be considered as academic dishonesty. Disability Accommodation Iowa State University complies with the Americans with Disabilities Act and Sect 504 of the Rehabilitation Act. If you have a disability and anticipate needing accommodations in this course, please contact (instructor name) to set up a meeting within the first two weeks of the semester or as soon as you become aware of your need. Before meeting with (instructor name), you will need to obtain a SAAR form with recommendations for accommodations from the Disability Resources Office, located in Room 1076 on the main floor of the Student Services Building. Their telephone number is or disabilityresources@iastate.edu. Retroactive requests for accommodations will not be honored. Dead Week This class follows the Iowa State University Dead Week policy as noted in section of the Faculty Handbook Harassment and Discrimination Iowa State University strives to maintain our campus as a place of work and study for faculty, staff, and students that is free of all forms of prohibited discrimination and harassment based upon race, ethnicity, sex (including sexual assault), pregnancy, color, religion, national origin, physical or mental disability, age, marital status, sexual orientation, gender identity, genetic information, or status as a U.S. veteran. Any student who has concerns about such behavior should contact his/her instructor, Student Assistance at or dso-sas@iastate.edu, or the Office of Equal Opportunity and Compliance at Religious Accommodation If an academic or work requirement conflicts with your religious practices and/or observances, you may request reasonable accommodations. Your request must be in writing, and your instructor or supervisor will review the request. You or your instructor may also seek assistance from the Dean of Students Office or the Office of Equal Opportunity and Compliance. Contact Information If you are experiencing, or have experienced, a problem with any of the above issues, academicissues@iastate.edu. Late Work Projects, presentations and assignments are due at the time stated in the syllabus, communicated in class or via BB. With an appropriate excuse (written excuse from family physician, health center, faculty or University activity) arrangements will be made if the instructor (s) is notified within 6 hours of the scheduled due time. 3

4 Critiques The critique process is fundamental to your learning in this course, and mimics industry scenarios. Students must be present for each critique. Various approaches (small group evaluation, peer evaluation, instructor evaluation etc.) will be taken to encourage participation and the use of a critical eye when evaluating your work and the work of others. The intention of the critique is to provide you feedback and to spark new ideas of how to improve the quality of your work. Students must be present for all critiques. In addition, you are expected to participate in critiques. There will be weekly mini-critiques as well as larger critiques for projects when they are due. The instructor may deduct points from your assignment/project grade if you do not actively participate in these critiques. There are multiple critique check-ins for each project. There are specific requirements for prelim and final critiques explained in detail on each rubric. Failure to meet these requirements will seriously affect your grade. Please note that final critiques for projects are critical. Students that are more than 15 minutes late for a final critique will be considered absent for the day and the project will not be accepted for grading. If there are extenuating circumstances that prohibit attendance at the critique the instructor (s) must be notified within 6 hours of the scheduled critique time. Blackboard The university Blackboard system will be utilized for recording grades and communicating information. Supplemental videos and demonstrations are posted to Blackboard to reinforce your learning; you are REQUIRED to view these videos. Viewing is tracked and points may be deducted from the semester attendance points for not regularly viewing these videos. Overview of Assignments & Projects Technical Sketching Test: 100 points Quiz: 100 points Sketching Assignments: 10 pts each 200 points Fashion Plates: 50 pts each 500 points Sketchbook Checks: 4 50 pts each 200 points Design Line Project 1: 100 points Design Line Project 2: 100 points Portfolio: 100 points Total Points: 1400 points 4

5 Grading Scale Total Possible Points: 1,400 Your final grade will be based on the following grade scale. Grades will not be curved. Letter Grade Percent Points A % A % B % B 83-87% B % C % C 73-77% C % D % D 63-67% D % F Below 60% Below 868 SUPPLY LIST: This class requires a significant investment in supplies that you will continue to use throughout your career as a designer. Please be sure to have these available as soon as possible. Course fees are utilized to provide certain supplies in studio. 9x12 sketchbook Pad of marker paper (must be 11x14) tracing paper (11x14 pad) Drawing pencils: H, HB, B1, B2 Staedtler Mars plastic eraser Markers: It is suggested that you purchase Copic markers. You will need a piece set along with a range of warm & cool greys and blenders. Copic markers can be purchased via this website: In addition, you can supplement your color range with prismacolor markers that are available at the University Bookstore. Colored pencil set: minimum 48 preferably 72 Pencil sharpener non-retractable exact knife and replacement blades Best test rubber cement (in the orange can) Rubber cement pick up Clear plastic ruler Black tech pen: 0.05, 0.1, 0.2, 0.3, 0.5 Assorted fashion magazines/fashion resources begin to build a box or file 140lb watercolor paper or pad Paper scissors Watercolor pigments and palette. Recommend Winsor & Newton Cotman Water Color Set for high quality hue. Sample set can be purchased via Amazon: 5

6 d=1jale95qsre9j&coliid=i3mx3np2bhy6l2. Or Hobby Lobby and ISU Book Store. Water cup Watercolor brush: size 1 or 2, size 6, size 8 Boards, papers and other media as required for each project. Course Schedule *All assignments and projects are due by the end of the class on the date stated in the course schedule. WEEK DATE TOPIC/ACTIVITY ASSIGNMENT 1 8/25/2014 Introduction Prepare the text books and art supplies. Overview of sketching History of illustration Stipelman Getting Started. Assessment test 8/27/2014 Technical sketches by hand: introduce Read Tain Chapter 7 tracing method 8/29/2014 Sketching exercise 1: Tain P Assignment 1: Tain P (Use black tech pen) 2 9/1/2014 No Class 9/3/2014 Technical sketching test (1 hour) Assignment 1 due Drawing faces & hair. Stipelman P.88-90, 94-95, Assignment 2: Stipelman P , 99 9/5/2014 Drawing hands & arms Assignment 2 due Assignment 3: Stipelman P (4 inches for arms. 1 inch for hands) 3 9/8/2014 Drawing legs & feet Assignment 3 due Assignment 4: Stipelman P /10/2014 Drawing the female Fashion figure (Thames P.6) Stipelman P Download the fashion figures from B.B. in week 3 folder Assignment 4 due Assignment 5: Thames P.6 & 7 9/12/2014 Adding movement to the figure: Assignment 5 due 6

7 cutting method Reading Stipelman Chapter 3-6 prepare for pose library 4 9/15/2014 Blocking the figure by hand Assignment 6: Thames P Sketch book check 1 (B.B.) Print out the document in Week 4 folder through B.B. 9/17/2014 Fleshing out the figure Assignment 6 due Thames P (B.B.) Assignment 7: Stipelman P. 69 (#6), P.73 (front and side) 9/19/2014 Developing a croqui library Assignment 7 due Assignment 8: 10 poses croqui library (front, side, ¾, back) 5 9/22/2014 Developing a croqui library Continue Assignment 8 9/24/2014 Shaping the body. Stipelman P.114, Assignment 8 due 120, 121 Reading: Stipelman Chapter 12 9/26/2014 Garment details: neckline & collar. Assignment 9: Stipelman P Stipelman P , /29/2014 Garment details: sleeves, gathering, ruffle, layers, draping, etc) Quiz (40 minutes) 10/1/2014 Fashion Plate 1 business wear (pencil) Assignment 9 due Assignment 10: Reading: Stipelman Chapter Drawing: Stipelman P. 207 (Bow-neck blouse) Assignment 10 due Fashion Plate 1: 3 figures use pencils 10/3/2014 Fashion Plate 1 critique Continue Fashion Plate /6/2014 Fashion Plate 1 presentation Fashion Plate 1 due Introduce Fashion Plate 2 Evening wear (pencil) Fashion Plate 2: 3 figures use pencils 10/8/2014 Fashion Plate 2 critique Continue Fashion Plate 2 Sketchbook check 2 10/10/2014 Fashion Plate 2 presentation Fashion Plate 2 due Introduce Fashion Plate 3 Active wear (Marker) Fashion Plate 3 3 figures use markers 8 10/13/2014 Fashion Plate 3 critique / Photoshop Continue Fashion Plate 3 10/15/2014 Fashion Plate 3 presentation Fashion Plate 3 due Introduce Fashion Plate 4 Lingerie / Swimwear (Markers) Fashion Plate 4 3 figures use markers 7

8 10/17/2014 Fashion Plate 4 critique Continue Fashion Plate /20/2014 Fashion Plate 4 presentation (1 hour) Fashion Plate 4 due Introduce Fashion Plate 5 Costume for a character from TV show or Theatrical event (Water color) (1 hour) Fashion Plate 5 3 figures use water color 10/22/2014 Fashion Plate 5 critique Continue Fashion Plate 5 10/24/2014 Fashion Plate 5 presentation Fashion Plate 5 due Introduce watercolor - fur Fashion Plate 6 3 figures use water color Introduce Fashion Plate 6 Ready to wear (Water color) 10 10/27/2014 Fashion Plate 6 critique Continue Fashion Plate 6 10/29/2014 Fashion Plate 6 presentation Fashion Plate 6 due Introduce men s croquis Reading: Stipelman chapter 33; Introduce Fashion Plate 7 Men s Fashion Plate 7: 3 figures use wear (multi-media) multi media Sketchbook Check 3 10/31/2014 Introduce color pencil and watercolor pencil Continue Fashion Plate 7 Download children s croquis in week 11 folder 11 11/3/2014 Introduce children s croquis Fashion Plate 7 due Introduce Fashion Plate 8 A family (color pencil) Fashion Plate 8 3 figures use color pencil 11/5/2014 Fashion Plate 8 critique Continue Fashion Plate 8 11/7/2014 Fashion Plate 8 presentation Fashion Plate 8 due Introduce Fashion Plate 9 Fashion Plate 9 3 figures use Eveningwear (multi media) multi media 12 11/10/2014 Fashion Plate 9 critique Continue Fashion Plate 9 11/12/2014 Fashion Plate 9 presentation Fashion Plate 9 due Introduce Fashion Plate 10 Design for Industry (Alexander McQueen) Fashion Plate 10 3 figures use multi media 11/14/2014 Fashion Plate 10 critique Continue Fashion Plate /17/2014 Fashion Plate 10 presentation Fashion Plate 10 due Introduce Project 1 any product category Design Line Project 1: 6 ensembles Reading: Tain Chapter 4 11/19/2014 Project 1 Continue Project 1 11/21/2014 Project 1 prelim Continue Project /24/ /28/2014 THANKSGIVING NO CLASS!!! 8

9 15 12/1/2014 Project 1 presentation Project 1 due 16 Dead Week 17 Final Week Introduce Project 2 any product category Project 2 3 ensembles use any media Sketchbook check 4 12/3/2014 Project 2 Continue Project 2 12/5/2014 Project 2 prelim Project 2 due 12/8/2014 Project 2 presentation Reading: Tain Chapter 4,6,12,14 12/10/2014 Portfolio: Introducing page, logo 12/12/2014 Portfolio 12/16/2014 Section 1: 12:00-2:00 Final presentation 12/19/2014 Section 2: 12:00-2:00 Final presentation 9

10 Sketchbook Check 1 Due Date: 9/15/2014 Points Possible: 50 Your sketchbook will be evaluated on having at least these minimum requirements (can not include assignments and projects): Technical sketches tops 5 pieces Technical sketches bottoms 5 pieces Faces from magazine 10 pieces Hands from magazine 10 pieces Feet / Shoes from magazine 10 pieces You have to attach the magazine images for the references. You can use your own garments as technical sketches references. Turn in this evaluation form with your sketchbook on the due date. Category Points Done Points Earned Technical sketches tops 5 Technical sketches bottoms 5 Faces 10 Hands 10 Feet / Shoes 10 10

11 Sketchbook Check 2 Due Date: 10/ Points Possible: 50 Your sketchbook will be evaluated on having at least these minimum requirements (can not include assignments and projects): Faces and hair from magazines 5 pieces Female fashion illustrations Master drawings from Stipelman s book 5 pieces Female fashion illustrations Master drawings from magazines 5 pieces You have to attach the magazine images for the references. Turn in this evaluation form with your sketchbook on the due date. Category Points Done Points Earned Faces and hair 10 Female fashion illustrations 20 from Stipelman s book Female fashion illustrations from magazine 20 11

12 Sketchbook Check 3 Due Date: 10/29/2014 Points Possible: 50 Your sketchbook will be evaluated on having at least these minimum requirements (can not include assignments and projects): Fabric renderings 1 wool, pinstripes, plaids, etc. (size: 4 x 4 ) 5 pieces Fabric renderings 2 lace, silk satin, chiffon, etc. (size: 4 x 4 ) 5 pieces Fabric renderings 3 fish net, denim, leather, fur, etc. (size 4 x 4 ) 5 pieces Garment details 1 sleeves, skirt, blouse, shirt, top 5 pieces Garment details 2 pant, drapery, bias, cowls, gathering, ruffle, etc. 5 pieces You have to attach the magazine images for the references. Turn in this evaluation form with your sketchbook on the due date. Category Points Done Points Earned Fabric rendering 1 10 Fabric rendering 2 10 Fabric rendering 3 10 Garment details 1 10 Garment details

13 Sketchbook Check 4 Due Date: 12/1/2014 Points Possible: 50 Your sketchbook will be evaluated on having at least these minimum requirements (can not include assignments and projects): Fabric rendering 1 Floral prints 3 pc Fabric rendering 2 Lace on the top of other color fabric 2 pc Male fashion illustration master drawings from magazines or text books (colored) 2 pc Children illustration master drawings from text books (colored) 2 pc Female fashion illustration master drawings from magazines or text books (colored) 2 pc Personal Logos and Hangtags 5 pc Mini lines at least 3 ensembles that coordinate (black& white) 2 pc You have to attach the magazine images for the references. Turn in this evaluation form with your sketchbook on the due date. Category Points Done Points Earned Fabric rendering 1 3 Fabric rendering 2 2 Male fashion illustration 10 Children illustration 10 Female illustration 10 Personal logos and 5 13

14 hangtags Mini lines 10 14

15 Fashion Plates Grading Rubric This table explains how each component of the assignment will be graded. Please read carefully as you prepare your assignment. Remember Your Assignment Sheet must be taped to the back of the presentation board to have it graded. Category 59% or below 60-69% 70-79% 80-89% % Directions Followed Correct Category Correct Height Correct Media 0-5pts Complete disregard for the directions. 6pts The product category of apparel is ambiguous, the illustration is less than 10 high, and the incorrect media was used as specified on the assignment sheet. 7pts The product category of apparel is ambiguous, the illustration is less than 10 high, and the correct media was used as specified on the assignment sheet. 8 pts The illustration is of the correct product category of apparel, the illustration is less than 10 high, and the correct media was used as specified on the assignment sheet pts The illustration is of the correct product category of apparel, the illustration is over 10 high, and the correct media was used as specified on the assignment sheet. Communicative Value of the Board 0 8pts The presentation of the board is, not professional. Complete disregard to the viewer s ease of understanding the types of garments, fabrics, and design details of the ensemble rendered. 9 10pts The presentation of the board is, not professional. Little regard to the viewer s ease of understanding the types of garments, fabrics, and design details of the ensemble rendered pts The presentation of the board is, not neat. It is not easy for the viewer to understand the types of garments, fabrics, and design details of the ensemble rendered pts The presentation of the board is, neat. It is easy for the viewer to understand the types of garments, fabrics, and design details of the ensemble rendered pts The presentation of the board is exciting, neat, and engages the viewer. It is easy for the viewer to understand the types of garments, fabrics, and design details of the ensemble rendered. Accuracy of Technical Sketches 0-5pts Fabric Swatches 0-2pts Innovativeness of the design Disregard for accuracy, proportion, garment details and lines are not smooth. All swatches are not 2 x 2 squares or 1 X1, the swatches are cut on grain. 0 3 pts Disregard for design details, generic style. 6pts Front and back views are not clearly or accurately drawn to proportion and include all closures and shaping devices appropriate for the garment style and intended fabrication. All garments in an ensemble are not proportionately drawn to each other. The drawing is not in black pen with smooth lines. 7pts Front and back views are not clearly or accurately drawn to proportion and include all closures and shaping devices appropriate for the garment style and intended fabrication. All garments in an ensemble are not proportionately drawn to each other. The drawing is in black pen with smooth lines. 8pts Front and back views are clearly and accurately drawn to proportion and include all closures and shaping devices appropriate for the garment style and intended fabrication. All garments in an ensemble are not proportionately drawn to each other. The drawing is in black pen with smooth lines 4pts All swatches are 2 x 2 squares or 1 X1, and are not cut on grain. 4pts Well thought out design with a few design details. 9 10pts Front and back views are clearly and accurately drawn to proportion and include all closures and shaping devices appropriate for the garment style and intended fabrication. All garments in an ensemble are proportionately drawn to each other. The drawing is in black pen with smooth lines pts All swatches are 2 x 2 squares or 1 X1, and are cut on grain pts Well thought out design with innovative design details such as shaping devices, closures, stitching, and fabric placement. Neatness & Layout 0 2pts No thought to the layout demonstrated. Disregard for a professional presentation. Items are falling off the board, not masking used on the back of images, many glue spots and pen marks are presents. All items are not adhered parallel to the edges of the board. 3pts Disorganized layout. Most items on the boards are lifting, images and text are not are taped with masking tape, glue is showing on the board, pencil marks are present. All items are not adhered parallel to the edges of the board. 3.5pts Not a clearly organized layout, does not demonstrate one of the layouts taught in class Some lifting of the items on the boards, images and text are not are taped with masking tape, no glue is showing on the board, some pencil marks are present. All items are not adhered parallel to the edges of the board. 4pts Not a clearly organized layout, that demonstrates one of the layouts taught in class Each piece of the board is well adhered, the backs of all images and text are taped with masking tape, no glue is showing on the board, no pencil marks are present. All items are not adhered parallel to the edges of the board pts Well thought out, organized layout, that demonstrates one of the layouts taught in class and is creative and innovative. Each piece of the board is well adhered, the backs of all images and text are taped with masking tape, no glue is showing on the board, no pencil marks are present. All items are adhered parallel to the edges of the board.

16 Fashion Plate 1 Assignment Due: 10/6/2014 Points possible: 50 Create a fashion illustration that meets the following requirements: Business wear ensemble 2 figures at least 10 heads tall using a variety of black pencil leads, so that the drawing is in grey scale tones water color paint or marker may be used for a wash garments, accessories, and fabrics rendered on the illustration technical sketches (front & back) of the garments in the ensemble fabric swatches for the ensemble mount all pieces on a piece of matte board cut to 15 x 20 (provide by the instructor) tape a piece of tracing paper to the front of the board, over the drawing (15 x 20 ) Please turn in this evaluation form with your assignment on the due date. The fashion Plate will be evaluated on the following components: Category Points Possible Points Earned Directions are followed - 10 Correct category Correct height Correct media Communicative value of 15 illustration Accuracy of technical sketches 10 Fabric swatches 5 Innovativeness of the design 5 Neatness & layout 5 Total 50 Additional Comments:

17 Fashion Plate 2 Assignment Due: 10/10/2014 Points possible: 50 Create a fashion illustration that meets the following requirements: Evening wear ensemble 2 figures at least 10 heads tall using a variety of black pencil leads, so that the drawing is in grey scale tones water color paint or marker may be used for a wash garments, accessories, and fabrics rendered on the illustration technical sketches (front & back) of the garments in the ensemble fabric swatches for the ensemble mount all pieces on a piece of matte board cut to 15 x 20 (provide by the instructor) tape a piece of tracing paper to the front of the board, over the drawing (15 x 20 ) Please turn in this evaluation form with your assignment on the due date. The fashion Plate will be evaluated on the following components: Category Points Possible Points Earned Directions are followed - 10 Correct category Correct height Correct media Communicative value of 15 illustration Accuracy of technical sketches 10 Fabric swatches 5 Innovativeness of the design 5 Neatness & layout 5 Total 50 Additional Comments: 17

18 Fashion Plate 3 Assignment Due: 10/15/2014 Points possible: 50 Create a fashion illustration that meets the following requirements: Active wear ensemble 2 figures at least 10 heads tall marker with tech pen and/or pencil to emphasize details garments, accessories, and fabrics rendered on the illustration technical sketches (front & back) of the garments in the ensemble fabric swatches for the ensemble mount all pieces on a piece of matte board cut to 15 x 20 (provide by the instructor) tape a piece of tracing paper to the front of the board, over the drawing (15 x 20 ) Please turn in this evaluation form with your assignment on the due date. The fashion Plate will be evaluated on the following components: Category Points Possible Points Earned Directions are followed - 10 Correct category Correct height Correct media Communicative value of 15 illustration Accuracy of technical sketches 10 Fabric swatches 5 Innovativeness of the design 5 Neatness & layout 5 Total 50 Additional Comments: 18

19 Fashion Plate 4 Assignment Due: 10/20/2014 Points possible: 50 Create a fashion illustration that meets the following requirements: Lingerie / Swimwear ensemble 2 figures at least 10 heads tall marker with tech pen and/or pencil to emphasize details garments, accessories, and fabrics rendered on the illustration technical sketches (front & back) of the garments in the ensemble fabric swatches for the ensemble mount all pieces on a piece of matte board cut to 15 x 20 (provide by the instructor) tape a piece of tracing paper to the front of the board, over the drawing (15 x 20 ) Please turn in this evaluation form with your assignment on the due date. The fashion Plate will be evaluated on the following components: Category Points Possible Points Earned Directions are followed - 10 Correct category Correct height Correct media Communicative value of 15 illustration Accuracy of technical sketches 10 Fabric swatches 5 Innovativeness of the design 5 Neatness & layout 5 Total 50 Additional Comments: 19

20 Fashion Plate 5 Assignment Due: 10/24/2014 Points possible: 50 Create a fashion illustration that meets the following requirements: Costume for a character from TV show, Play, or Theatrical Event ensemble 2 figures at least 10 heads tall watercolor with tech pen and/or pencil to emphasize details garments, accessories, and fabrics rendered on the illustration technical sketches (front & back) of the garments in the ensemble fabric swatches for the ensemble mount all pieces on a piece of matte board cut to 15 x 20 (provide by the instructor) tape a piece of tracing paper to the front of the board, over the drawing (15 x 20 ) Please turn in this evaluation form with your assignment on the due date. The fashion Plate will be evaluated on the following components: Category Points Possible Points Earned Directions are followed - 10 Correct category Correct height Correct media Communicative value of 15 illustration Accuracy of technical sketches 10 Fabric swatches 5 Innovativeness of the design 5 Neatness & layout 5 Total 50 Additional Comments: 20

21 Fashion Plate 6 Assignment Due: 10/29/2014 Points possible: 50 Create a fashion illustration that meets the following requirements: Ready To Wear ensemble 2 figures at least 10 heads tall watercolor with tech pen and/or pencil to emphasize details garments, accessories, and fabrics rendered on the illustration technical sketches (front & back) of the garments in the ensemble fabric swatches for the ensemble mount all pieces on a piece of matte board cut to 15 x 20 (provide by the instructor) tape a piece of tracing paper to the front of the board, over the drawing (15 x 20 ) Please turn in this evaluation form with your assignment on the due date. The fashion Plate will be evaluated on the following components: Category Points Possible Points Earned Directions are followed - 10 Correct category Correct height Correct media Communicative value of 15 illustration Accuracy of technical sketches 10 Fabric swatches 5 Innovativeness of the design 5 Neatness & layout 5 Total 50 Additional Comments: 21

22 Fashion Plate 7 Assignment Due: 11/3/2014 Points possible: 50 Create a fashion illustration that meets the following requirements: Men s wear ensemble 2 figures at least 10 heads tall multi media with tech pen and/or pencil to emphasize details garments, accessories, and fabrics rendered on the illustration technical sketches (front & back) of the garments in the ensemble fabric swatches for the ensemble mount all pieces on a piece of matte board cut to 15 x 20 (provide by the instructor) tape a piece of tracing paper to the front of the board, over the drawing (15 x 20 ) Please turn in this evaluation form with your assignment on the due date. The fashion Plate will be evaluated on the following components: Category Points Possible Points Earned Directions are followed - 10 Correct category Correct height Correct media Communicative value of 15 illustration Accuracy of technical sketches 10 Fabric swatches 5 Innovativeness of the design 5 Neatness & layout 5 Total 50 22

23 Additional Comments: Fashion Plate 8 Assignment Due: 11/7/2014 Points possible: 50 Create a fashion illustration that meets the following requirements: A family ensemble 3 figures (Mother, Father, one Kid) at least 10 heads tall color pencil with tech pen and/or pencil to emphasize details garments, accessories, and fabrics rendered on the illustration technical sketches (front & back) of the garments in the ensemble fabric swatches for the ensemble mount all pieces on a piece of matte board cut to 15 x 20 (provide by the instructor) tape a piece of tracing paper to the front of the board, over the drawing (15 x 20 ) Please turn in this evaluation form with your assignment on the due date. The fashion Plate will be evaluated on the following components: Category Points Possible Points Earned Directions are followed - 10 Correct category Correct height Correct media Communicative value of 15 illustration Accuracy of technical sketches 10 Fabric swatches 5 Innovativeness of the design 5 Neatness & layout 5 Total 50 23

24 Additional Comments: Fashion Plate 9 Assignment Due: 11/12/2014 Points possible: 50 Create a fashion illustration that meets the following requirements: Evening wear ensemble 2 figures at least 10 heads tall multi media with tech pen and/or pencil to emphasize details garments, accessories, and fabrics rendered on the illustration technical sketches (front & back) of the garments in the ensemble fabric swatches for the ensemble mount all pieces on a piece of matte board cut to 15 x 20 (provide by the instructor) tape a piece of tracing paper to the front of the board, over the drawing (15 x 20 ) Please turn in this evaluation form with your assignment on the due date. The fashion Plate will be evaluated on the following components: Category Points Possible Points Earned Directions are followed - 10 Correct category Correct height Correct media Communicative value of 15 illustration Accuracy of technical sketches 10 Fabric swatches 5 Innovativeness of the design 5 24

25 Neatness & layout 5 Total 50 Additional Comments: Fashion Plate 10 Assignment Due: 11/17/2014 Points possible: 50 Create a fashion illustration that meets the following requirements: Design for industry Alexander McQueen ensemble 2 figures at least 10 heads tall multi media with tech pen and/or pencil to emphasize details garments, accessories, and fabrics rendered on the illustration technical sketches (front & back) of the garments in the ensemble fabric swatches for the ensemble mount all pieces on a piece of matte board cut to 15 x 20 (provide by the instructor) tape a piece of tracing paper to the front of the board, over the drawing (15 x 20 ) Please turn in this evaluation form with your assignment on the due date. The fashion Plate will be evaluated on the following components: Category Points Possible Points Earned Directions are followed - 10 Correct category Correct height Correct media Communicative value of 15 illustration Accuracy of technical sketches 10 25

26 Fabric swatches 5 Innovativeness of the design 5 Neatness & layout 5 Total 50 Additional Comments: Design Line Project 1 Evaluation Due: 12/1/2014 Points possible: 100 Please Turn in with Project to have it Graded Purpose: Criteria: To develop a line of 6 ensembles for entry into a fashion portfolio. The presentation of the line should consist of the following: 1) mood/concept board inspirations, price range, & target market 2) fabric/color board - correct name of the fabrics - name of the color be creative! 3) definition of target market on the concept board 4) technical sketched/flats - of each garment in the line - style number - name for each garment be creative! 5) fashion illustrations - of the garments in the ensemble - all illustrations on one or 2 board(s) grouped together - style numbers & names for the garments in the ensemble 6) identical logo on each board 7) all boards 15 x 20 8) place tracing paper on each board before turning in to instructor Evaluation: 26

27 Mood/concept page 10 Pts. Pts. Earned Comments Fabric/color page 10 Definition of target market 10 Technical sketched/flats - of each garment in the line 20 Fashion illustrations - of each ensemble 20 Identical logo on each board 10 27

28 Visual Presentation of the Line - layout of the boards 10 Neatness 10 Total Points 100 Design Line Project 2 Evaluation Due: 12/5/2014 Points possible: 100 Please Turn in with Project to have it Graded Purpose: Criteria: To develop a line of 6 ensembles for entry into a fashion portfolio. The presentation of the line should consist of the following: 1) mood/concept board inspirations, price range, & target market 2) fabric/color board - correct name of the fabrics - name of the color be creative! 3) definition of target market on the concept board 4) technical sketched/flats - of each garment in the line - style number - name for each garment be creative! 5) fashion illustrations - of the garments in the ensemble - all illustrations on one or 2 board(s) grouped together - style numbers & names for the garments in the ensemble 6) identical logo on each board 7) all boards 15 x 20 28

29 8) place tracing paper on each board before turning in to instructor Evaluation: Mood/concept page 10 Pts. Pts. Earned Comments Fabric/color page 10 Definition of target market 10 Technical sketched/flats - of each garment in the line 20 Fashion illustrations - of each ensemble 20 Identical logo on each board 10 29

30 Visual Presentation of the Line - layout of the boards 10 Neatness 10 Total Points 100 Portfolio Assignment Due: 12/16 or 12/19/ :00-2:00pm Be sure to look at the portfolio section in the Linda Tain book (Chapter 4, 6, 12, 14). Portfolio --- is a representative collection of a designer s best work and must highlight your highest level in skill. Develop a portfolio with the following components in this order: 100 points 1. Introductory Page 2. Resume 3. Design Line I 4. 5 of your best fashion plates 5. Design Line II 6. Awards/photos &/or press You may also want to include some of the following items into your portfolio: 1. Salon Book - this could be an expansion of a picture line list/colorways 2. Mailer for PR, Press Release 30

31 3. Croquis Sketchbook / design journal 4. Photographs Window Displays, Garments 5. Press/Print Portfolio 6. Specialty Portfolio - CAD - Textile Design - Embroidery 7. Retail Store Design Floor Plans 8. Window Display Plans 9. Examples of Written work -- analysis of retail store design, retail promotional activities, specifications, costing sheets, Total Points 100 points Portfolio Evaluation : Due: 12/16 or 12/19/ :00-2:00pm Turn in this form to have your portfolio graded. Develop a portfolio with the following components: Introductory Page 5 Points Worth Points Earned Comments Resume 5 31

32 Design Line I 30 5 of your best fashion plates 20 Design Line II 30 Awards/photos &/or press 0 Final Presentation 10 Total