SOCIAL MEDIA MANAGEMENT FOR FITNESS PROFESSIONALS

Transcription

1 SOCIAL MEDIA MANAGEMENT FOR PROFESSIONALS COURSE

2 max time to complete 12 months Estimated Time 3-6 months WHAT IS THIS COURSE ABOUT? Fitness is a growing industry. Every year, there are more and more people becoming fitness professionals. From personal trainers to Pilates teachers, bootcamp and spinning instructors more and more people are choosing to make their passion for fitness their careers and ditch the corporate 9 to 5 for the gym. This means that you need to make yourself stand out from the crowd so that potential clients notice you and not your competition - and choose you as their preferred fitness professional. Social media is one of the most cost-effective and efficient ways of doing this as you can isolate exactly the audience you want to target, with social media, which will give you the best results and draw in the clients who will stay with you - period. Trifocus Fitness Academy s Social Media Marketing For Fitness Professionals Course, which is endorsed by the Register of Exercise Professionals South Africa (REPPSA), will teach you how to use social media marketing to supercharge your fitness business and show you how you can become the go-to name when it comes to fitness professionals. ACCREDITATIONS This course is accredited by REPPSA

3 ONLINE This course is available through our state-of-the-art learning platform. Through the videos, questionnaires and forums on your dedicated learning portal you will be able to have the full benefit of our world-class education when it s convenient for you This platform includes: WHAT ARE MY STUDY OPTIONS? ALL ASSESSMENTS ANIMATED AND INTERAC- TIVE GAMES TO TEST YOUR KNOWLEDGE PROGRESS TRACKERS THOUSANDS OF SLIDES WITH INFORMATIVE INFORMATION AND COLOURFUL IMAGES UNLIMITED ACCESS TO THE ONLINE PLATFORM VIDEOS INCLUDING EXERCISE AND ANATOMICAL FOOTAGE PLEASE NOTE: If you choose this option, all study material is online. No hard copy study material will be sent to you.

4 CONTENT CREATION ACROSS SOCIAL MEDIA PLATFORMS WHAT IS COVERED IN THIS COURSE? 01 There are a lot of social media platforms out there with the number increasing by the day. Different types of content work well on these platforms. This means that you need to provide the correct type of content depending on which platform you choose to be present on. This module will teach you what content works best of which platform as well as how to develop the content that will fly. Platforms include: Facebook, Instagram, LinkedIn, Pinterest, YouTube and Snapchat. 02 CREATING SOCIAL MEDIA CONTENT THAT DRIVES ENGAGEMENT Content is definitely king, however if the content that you create doesn t engage your audience, your efforts aren t worth anything. In this module, you ll learn how to create content for your social media platforms that will capture the attention of your audience and prompt them to engage with you. 03 SOCIAL MEDIA STRATEGY PLANNING As with anything in life, unless you have a plan in terms of accomplishing something you won t take much progress with what you want to do. The same is true for social media. During this module, you ll learn what areas you need to address to formulate a plan for your social media that will ensure you are successful with it.

5 HOW DO I GET STARTED? Watch this short video for a brief overview REGISTER NOW Make your passion your career!