HIGHSNOBIETY PRINT MAGAZINE MEDIAKIT 2016

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1 HIGHSNOBIETY PRINT MAGAZINE MEDIAKIT 2016

2 ISSUE 12 / SPRING/SUMMER 2016 Print Run: 50,000 copies Pass on Readership: 3.2

3 ABOUT Highsnobiety has steadily built a strong brand in the online fashion and lifestyle world. Today the blog/magazine sits among the most visited global sources for inspiration in the fields of fashion, sneakers, music, art and lifestyle in general. Innovation, progression and always being several steps ahead of everybody else are only some of the core values of Highsnobiety. In Summer 2010 the first print issue was born, after having been online for over 5 years. The drive that has made the online magazine to what it is today, is the very same that also makes the print issue stand out. Highsnobiety shares all these values with it s readers, which are young influenters and trendsetters from around the globe. The success of the first print issue, which has been widely picked up as a collectors item during Berlin fashionweek, has lead to the on-going creation of a Highsnobiety magazine. The power of the online magazine (6 Million monthly visitors, 42 Million pageviews) allows the Highsnobiety team to spread the word about the magazine, as well as share the content of the magazine across physical borders of stores, galleries and events, creating the perfect fusion of the two. The next print issue will be released in March 2016.

4 AUDIENCE GENDER 78% male 22% female AGE 42% USA 35% UK 23% EU TARGET GROUP Fashion Impressarios / Brand owners & PR specialists / Influencers & Early Adopters / Trendsetters & Forecasters / Collectors / Individuals reluctant to mainstream /

5 HIGHSNOBIETY ISSUE 13 THE INDEPENDENCE ISSUE

6 SYNOPSIS Highsnobiety Issue 13 will explore the state of Independence in creativity, mind and status. With a focus on independent designers, the new issue of Highsnobiety will explore stories of creatives at the forefront of our industry, as well as those working behind the scenes, such as Raif Adelberg, Marc Ascoli (who worked with Peter Saville) and Tony Cederteg, previously of Our Legacy. Another focus point of the issue is strong, independent women in the industry, with the likes of Karla Otto, Charlie May and Denma Gvasalia s stylist Lotta Volkova all fitting the bill.

7 VISUAL LANGUAGE

8 POSSIBLE COVER OPTIONS & MAIN STORIES Rihanna [PUMA] Kylie Jenner [PUMA] Kiko Mizuhara Emily Ratajkowski Christian Dada & Araki [Art Cover]

9 INTERVIEWS / STORIES Raif Adelberg Atelier Hermès Karla Otto Andrew Bunney Marc Ascoli - Worked with Peter Saville Tony Cederteg - Ex-Art Director of Our Legacy Lotta Volkova Martine Rose Charlie May Kiko Kostadinov Ruby Rose NOAH READYMADE Russell Westbrook Lisa Leone NEEK LURK Ryan Willms

10 EDITORIALS HOSTEM - Independent British Designers Number (N)ine Archive Helmut Lang Archive Raf Simons Archive Lumpen Boys - Russian Brands Fear of God Matthew Miller Duckie Brown Agi & Sam Boris Bidjan Saberi Gucci COMME des GARCONS Shirt Craig Green Versace visvim A COLD WALL*

11 ART / DESIGN & MUSIC Dr. Woo JAMESPLUMB Kendrick Lamar Tinashe G-Eazy JMSN Vince Staples Big Sean

12 FACTS AND DATES Release Date: 12th September 2016 Booking Date: 5th August 2016 Copy Deadline: 15th August 2016 Print Run: copies Frequency: Biannual Pages: +/- 256 pages Size: 210 x 280 mm Bleed: 6mm Wholesale Price: 5 Euro + shipping costs

13 FACTS AND DATES Release Date: 12th September 2016 Booking Date: 5th August 2016 Copy Deadline: 15th August 2016 Print Run: copies Frequency: Biannual Pages: +/- 256 pages Size: 210 x 280 mm Bleed: 6mm Wholesale Price: 5 USD + shipping costs

14 DISTRIBUTION 40% of the print run are being distributed in North America. 50% of the print run are being distributed in Europe. 10% of the print run are being distributed in Asia.

15 RETAILERS

16 AD PRICES 1/1 PAGE: /1 PAGE: INSIDE FRONT COVER: INSIDE BACK COVER: BACK COVER: ADVERTORIAL: prices on application 1/1 page: 2/1 page:

17 AD PRICES 1/1 PAGE: USD 2/1 PAGE: USD INSIDE FRONT COVER: USD INSIDE BACK COVER: USD BACK COVER: USD ADVERTORIAL: prices on application 1/1 page: 2/1 page:

18 CONTACTS Highsnobiety Titel Media UG Ritterstrasse 9 D Berlin AD SALES: Rob Miller - East Coast - US rob@highsnobiety.com Lindsay Blue - West Coast - US lindsay@highsnobiety.com John Flood - East Coast - US john@highsnobiety.com Ben Hakki - EU + ROW ben@highsnobiety.com Nina Schims - DE, CH, AT, Benelux nina@highsnobiety.com Caitlin Leroux - Canada, France, Nordics caitlin@highsnobiety.com Angus MacEwan - UK, Spain angus@highsnobiety.com

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