MEDIA KIT 2018 MEDIA KIT 2018 DELIVERING AN AUDIENCE OF ENGAGED PROFESSIONAL AND EMERGING PHOTOGRAPHERS LEAH KENNEDY

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1 MEDIA KIT 2018 DELIVERING AN AUDIENCE OF ENGAGED PROFESSIONAL AND EMERGING PHOTOGRAPHERS LEAH KENNEDY

2 MIEKE BOYNTON Capture Capture is Australia s leading media brand for professional and emerging photographers. It covers all aspects of running a successful photography business, with a focus on information and inspiration, interviewing the best photographers locally, and from around the globe. Capture speaks to the entire pro photography community including students, assistants and emerging photographers the professional photographers of tomorrow.

3 Respected by professionals SIMON HARSENT Capture is the media brand for professional and emerging-professional photographers in Australia. You don t have to take our word for it. Here s what leading professional advertising photographer Simon Harsent had to say about Capture: Capture is one-of-a-kind in Australia. Insightful articles on some of the world s best image-makers and industry trends has made it the go-to publication for the professional image-making industry. I personally think Capture magazine is more than just a magazine about photography, with such things as the Australia s Top Emerging Photographers issue and The Annual issue which features the best work by Australia s top photographers. Capture and its editorial staff show a clear commitment to the industry in Australia. For this reason alone, it commands the respect of the photographic community not only in Australia, but also overseas, and in doing so sets itself apart from any of its competitors. Simon Harsent,

4 Capture platforms 1 MAGAZINE Published six times a year, Capture covers issues relevant to serious photographers: techniques and creativity, alongside business essentials such as marketing, PR, equipment, copyright and legal issues. Readership: 8,487 (PUBLISHER S STATEMENT 2017) 1 2 WEBSITE Capturemag.com.au is the place to go for inspiring images, interviews with leading photographers, and useful information about running a successful photography business. Monthly Unique Users: 9,117 (GOOGLE ANALYTICS 2017) 3 ENEWS Capture s fortnightly newsletter delivers the latest photography highlights straight to the inboxes of subscribers. 2 Subscribers: 11,729 (CAMPAIGN MONITOR 2017) 4 S OCIAL Capture s social channels are a hub for professionals and emerging photographers to exchange news and ideas about photography. Facebook: 13,000+ Instagram: 2,750+ (AS AT FEB 2018) 3 4

5 Events and programs A unique event featuring some of Australia s best photographers, sharing the lessons they ve learned, and the stories behind their most inspiring images. The event focuses on how to turn a passion for photography into a profitable career. These awards recognise, encourage, and promote talented photographers in the early stages of their photographic careers. Submissions are accepted across multiple categories including: Landscape, Portrait, Wedding, Travel, Art and more. The competition is in its 10th year, has 10 categories, and is judged by some of the most respected photographers in Australia, and around the world.

6 The team MARC GAFEN, EDITOR With over 17 years in the photography industry, Marc started writing for Capture in 2003 while working as a photographic assistant for some of Sydney s best-known advertising photographers. While juggling a career as a professional photographer and regular freelance features contributor for Capture, in 2007, Marc was invited to take on the role of editor. CHRISTOPHER QUYEN, JOURNALIST Christopher is the co-founder of creative content, social media marketing, and digital advertising company Seakyu Creative, and a portrait and fashion photographer. He has shot editorials for various publications and has documented backstage at MADE and New York Fashion Week. CANDIDE MCDONALD, JOURNALIST Publisher and editor of The Stable, an online B2B magazine for advertising and design creativity, Candide has threaded journalism and advertising copywriting through her career which began at Vogue (Australia). Before she launched The Stable, she was a senior creative at Grey Worldwide and Ogilvy & Mather, ran a creative collective called Writing That Sells and was editor of Australian Creative. JAMES OSTINGA, PUBLISHER A former editor of Australian Photography and managing editor of Capture, James has more than 25 years experience working in the Australian media. He is passionate about photography and its power to change the way we see the world. JODIE REID, NATIONAL SALES MANAGER Jodie began her career as a media assistant in the advertising industry before moving to media sales in Her first sales role was with AdNews. In 2012, she took the role of National Sales Manager for Yaffa Media s Photo Group.

7 Rate card and material specifications 2018 Magazine Rates Size Casual 3 6 DPS $5020 $4720 $4420 Full page $2710 $2540 $2390 ½ page $1840 $1740 $1630 ¹ ³ page $1440 $1360 $1280 ¼ page $1080 $1020 $960 ¼ page (Index) $600 $500 $350 RATES EXCLUDE 10% GST PREFERRED POSITION LOADING: OBC +30%, IFC +20% Material Specifications Size Width Height DPS (trimmed) FP (trimmed) ½ page vertical ½ page horizontal ¹ ³ page vertical ¹ ³ page horizontal ¼ page horizontal ¼ page square ¼ page (Pro Services Index) ALL SPECS ARE IN MM PLEASE INCLUDE 5MM BLEED ON FP AND DPS ADS Deadlines Issue Booking Material Publication Jan/Feb 15 Nov 22 Nov 2 Jan Mar/Apr 17 Jan 24 Jan 27 Feb May/Jun 16 Mar 23 Mar 26 Apr Jul/Aug 16 May 23 May 28 Jun Sep/Oct 16 Jul 23 Jul 24 Aug Nov/Dec 17 Sep 24 Sep 26 Oct Website Rates Section Size Monthly Exclusive positioning Run of site Rails (x2)* $1350 Billboard* $1350 Extended Leaderboard $1790 Leaderboard $1500 MREC $1390 Background Skin* $1750 Pop-up Video $800 weekly $800 weekly Leaderboard $1020 MREC $980 * DOES NOT DISPLAY ON MOBILE SITE RATES EXCLUDE 10% GST PLEASE CONTACT THE SALES MANAGER FOR FURTHER DIGITAL OPTIONS Material Specifications Size Width Height Background Skin Rails (x2) Pop-up (desktop) Pop-up (mobile) Billboard Extended Leaderboard Leaderboard MREC Video ALL SPECS ARE IN PIXELS 16:9 aspect ratio enewsletter Rates edm Size Monthly $2250 (per broadcast) Banner $790 MREC $700 RATES EXCLUDE 10% GST PLEASE CONTACT THE SALES MANAGER FOR FURTHER DIGITAL OPTIONS Material Specifications Size Width Height edm Banner MREC ALL SPECS ARE IN PIXELS Deadlines Website and enewsletter online material deadline is five days prior to publishing. edm broadcast material deadline is 10 days prior to publishing. Jodie Reid National Sales Manager P: E: jodiereid@yaffa.com.au Content Marketing Sponsored advertorial options are available for all print and digital platforms. ½ PAGE VERTICAL ¹ ³ PAGE VERTICAL ¹ 4 PAGE SQUARE RAILS EXT. LEADERBOARD LEADERBOARD BILLBOARD RAILS BANNER MREC MREC ½ PAGE HORIZONTAL ¹ ³ PAGE HORIZONTAL ¹ 4 PAGE HORIZONTAL UPDATED: 28 FEB 18

8 Contact Jodie Reid National Sales Manager T: E: Marc Gafen Editor T: E: James Ostinga Publisher T: E: Published by Yaffa Media Pty Ltd Bellevue Street, Surry Hills NSW 2010 P: F: