Treasure on the High Plains! NDIDA Convention November 14-16, 2011 R amkota Hotel, Bismarck, ND

Transcription

1 Treasure on the High Plains! NDIDA DA Convention November 14-16, November 14-16, 2011 R amkota Hotel, Bismarck, ND

2 Treasure on the High Plains! NDIDA DA Convention November 14-16, November 14-16, 2011 R amkota Hotel, Bismarck, ND Ahoy Mateys! "Treasure on the High Plains!" awaits our swashbuckling band of NDIDA dealers November in Bismarck, ND. While pirates typically patrol the "high seas" in search of treasure, our dealers know that riches abound on the high plains, and an ocean of knowledge can be found at our annual convention. A mix of business, industry, and social events has been designed to help dealers embrace adventure and chart a course for success! Step lively, pirate fanciers! The convention dates are on the horizon! Hoist the sails and register today and don t forget yer first mate and the crew of yer dealer"ship!" We ll be lookin for ye in Bismarck - ARRR!!! Page 2 NDIDA 2011

3 CORPORATE SPONSOR RECOGNITION It is with great pride and gratitude that we acknowledge the corporate sponsors of our 2011 NDIDA Convention. It is through the support and commitment of the following companies that NDIDA is able to provide its members with a first-class educational and social event. Gold Sponsors AgCountry Equipment Finance Association Services Inc. Farm & Ranch Guide Federated Insurance John Deere Company Ritchie Bros. Auctioneers Summers Manufacturing TCF Equipment Finance Silver Sponsors Bourgault Industries Ltd. General Sponsors Consulate General of Canada NAEDA Financial Ltd. Bronze Sponsors aemsco Inc. AGCO Corporation Agweek Magazine Brandt Agricultural Products LTD Case IH Dakota Precision Ag Center Edney Distributing Co., Inc. Eide Bailly LLP Farm-Oyl Lubricants Fastline Publications Haybuster/DuraTech Industries Int l. Inc. IRON Solutions Morris Industries Ltd. New Holland North Country Marketing Inc. North Dakota Farm Credit Services North Dakota Living Magazine Northern Plains Track Ramkota Hotel-Bismarck REM Enterprises Inc. Sentry Insurance Steffes Auctioneers Inc. TractorHouse Trail-Eze Trailers Unverferth Manufacturing Co. Inc. West Country Products Inc. Wiest Truckline/Simplex Leasing Wil-Rich LLC All registered dealers and industry friends are invited to attend our VIP Luncheon at 12:00 Noon on Tuesday, November 15, where corporate sponsors will be formally recognized and thanked. NDIDA 2011 Page 3

4 2011 NDIDA CONVENTION PROGRAM Treasure on the High Plains RAMKOTA HOTEL, BISMARCK, ND NOVEMBER 14-16, 2011 MONDAY, NOVEMBER 14, :00-9:30 A.M The Gathering Continental Breakfast for All Attendees Sponsored by Ramkota Hotel-Bismarck 9:00 A.M Welcome NDIDA Chairman Les Olson, Dickinson, and 1st Lady Dawn Olson Welcome by ND Ag Commissioner Doug Goehring, Bismarck 9:30-11:15 A.M Super Session You Just Have to Laugh David Naster, Lenexa, KS Sponsored by Association Services Incorporated 11:30 A.M.-1:00 P.M Dealer/Employee Luncheon Annual Business Meeting Election of Officers NDIDA Chairman s Report, Les Olson, Chairman, Dickinson NAEDA Report, Roger Gjellstad, NAEDA Chairman, Stanley 1:15-3:45 P.M Dealer/Employee Seminar Defining Your Differentiation in the Marketplace Thomas Winninger, Minneapolis, MN 3:45-5:00 P.M Sponsor Displays Social Activities in Display Area Popcorn, Refreshments! Flu Shots! 6:00 P.M Courtyard Hospitality Capture a convention memory in our photo booth! 7:00-9:00 P.M Dinner & Entertainment You Won t Believe What Your Ears Will See! Featuring Herb Dixon, Vancouver, Canada Dress Casual - A night to relax and enjoy! Sponsored by Federated Insurance 9:00-11:00 P.M Courtyard Entertainment Featuring Live Music by Scott Prebys & Friends TUESDAY, NOVEMBER 15, :00-10:00 A.M Inspirational Breakfast Supersonic Survivor Brian Udell, Phoenix, AZ Sponsored by Summers Manufacturing 10:15-11:45 A.M Dealer/Employee Seminar The Performance Puzzle John Spader, Sioux Falls, SD Page 4 NDIDA 2011

5 12:00 Noon-1:30 P.M Ladies Luncheon, Ramkota Hotel Use What You ve Got Dot Frank, Mandan, ND 12:00 Noon-1:30 P.M VIP Luncheon Sponsor Recognitions & Awards Industry Report, Steven C. Bierman, President, CNH Capital 1:30-3:00 P.M Dealer/Employee Seminar Service Profitability and the Myth of Absorption Rates John Spader, Sioux Falls, SD 3:00-4:00 P.M Sponsor Displays Social Activities in Display Area Refreshments, Prize Drawings! 4:00-5:30 P.M Dealer Meetings 6:30 P.M Manufacturer Hospitality AgCountry Equipment Finance (Monday) Bourgault Industries CNH Capital Haybuster/DuraTech Industries Int l Inc. New Holland North Country Marketing, Inc. Unverferth Manufacturing Co. Inc. Wil-Rich LLC aemsco Inc. Agweek Magazine Case IH Northern Plains Track John Deere Co. ND Farm Credit Services Ritchie Bros. Auctioneers West Country Products Inc. Late Night Courtyard Hospitality Treasure on the High Plains! entertainment and activities courtesy of aemsco Inc. and our hospitality hosts! Play to Win Cash & Prizes! WEDNESDAY, NOVEMBER 16, :30-10:30 A.M Closing Breakfast Chairman/1st Lady Recognition Introduction of Officers and Directors Passing of the Gavel Grand Prize Drawing for a Diamond Ring Treasure on the High Plains! Pirating Challenge to Win $1000 in cash! 10:30 A.M Convention Adjourns North Dakota Implement Dealers Association Box 2524 Fargo, ND Fax: NDIDA 2011 Convention Program designed and produced by Convention Headquarters: Ramkota Hotel 800 South 3rd Street Bismarck, ND Registration/Extra Tickets Dakota Ballroom Foyer Monday: 8:00 am - 4:00 pm Tuesday: 8:00 am - 4:00 pm Wednesday: 8:00 am - 8:30 am Registration Fees: Pre-registration recommended Reduced fees for second and subsequent registrants from the same company Before November 4: Dealer $190, Spouse $140 At Convention: Dealer $200, Spouse $150 Extra Tickets: Available in advance or at registration desk and only in addition to a full registration from your firm. Lodging: Reservations may be made at our headquarters hotel, the Ramkota Hotel, Bismarck, by calling (701) NDIDA 2011 Page 5

6 Looking for equipment financing options AgCountry has the financial products to meet your needs. We offer loan and lease terms on: New and Used Tractors and Combines Self Propelled Sprayers and More th St S Fargo, ND Page 6 NDIDA 2011

7 Olson Sees big benefits in NDIDA membership Les Olson knows how to get things done. After all, he and his partner, Roger Gjellstad, began Frontier Equipment in Williston, N.D., from scratch. But he also knows there are many people involved in running a successful business and a successful organization. Olson and Gjellstad opened the doors of Frontier Equipment nine years ago. We started the dealership from scratch, Les said. There hadn t been a dealer there for eight years. Les knew he wanted to run his own dealership after working at Twedt Equipment in Jamestown, N.D., along with his dad and others. He purchased that dealership with his father Chris, along with Doug Etter and David Krebsbach in 1998, the same year he first became a member of NDIDA. Twedt Equipment was sold to Titan in 2000 and that s when Les and Roger began exploring the idea to form a partnership and open their business in Williston. They surrounded themselves with good people and enjoyed a successful start with their business, selling Case IH and New Holland equipment. Things were so successful, in fact, that they soon began looking into purchasing additional dealerships. Two years after opening in Williston they purchased Glasgow Implement, a Case IH dealership, in northeastern Montana in They then expanded even further, buying West Plains Implement in 2008 with its locations in Beach, Bowman, Hettinger and Dickinson, all in southwest North Dakota, and all with Case IH/New Holland equipment. With the addition of West Plains, they also added more partners who remain employees of the company as well as having some ownership, including David Anfinson, Ryan Moe, Ryan Gjellstad (Roger s son), Jeff Fjelstad, David Colbenson and Pete Peterson. Les position with the company is that of overall general manager of the various stores. He oversees the entire financial aspect of the business, making sure it all works. I work with all the general managers of each store, dealing with all the financials, the inventories, and the personnel and so on, he said. In the relatively short time they ve been in business together, they ve obviously been very busy, but they ve also made a point to keep their businesses up to date. They ve put up a new store in Williston and also did an extensive addition and remodel of the Glasgow facility. And Stanley Equipment in Stanley, N.D., which is owned by Roger and Ryan Gjellstad, has also added a new building. Even though things are going well for Les now, that doesn t mean it will always be that way and that s why it s so important to have an organization like the North Dakota Implement Dealers Association fighting for them on their behalf, he said. A couple of the major issues facing dealers are managing used inventory and the escalating cost of new equipment, Les said. We re in awfully good times right now, but one of the biggest things we face is preparing for a downturn, being positioned to handle that. Many dealers go broke after a good cycle. With the NDIDA, one of the key things they do is keep us informed, he continued. They work with the government and Congressional delegation to help protect us against certain things that are out of our control, and to educate the dealers in maintaining a good profitable business so we re prepared for a downturn when it does come. Another big issue facing dealerships in western North Dakota is getting and retaining good employees. With the development of the Bakken oil formation, Olson said it s difficult to compete for technicians and truck drivers. Olson sees membership in Les Olson the NDIDA as a must for dealerships. We re extremely lucky to have a progressive, active organization that keeps us informed of what s going on in the industry in the state and also outside of North Dakota, he said. It s important just for the information they can get, just keeping us informed so we don t get blindsided. Our organization does a wonderful job for us. We re really fortunate. One of major things facing dealerships is keeping up with health care issues and Olson said the NDIDA does an exceptional job of getting information out to the dealers. If we tried to do that on our own we wouldn t stand a chance, he said. (NDIDA) tries to keep us informed of what may happen... which is up in the air right now. One of the major benefits to joining is getting accurate information about health care and government policies and changes in tax law, he continued. That alone will save money and more than pay for membership dues every year. Members will get lots of good, useful information on a variety of topics at this year s annual convention, according to Les, information they can take home and implement in their businesses. The seminars alone are worth coming to the convention for. They give us a different perspective and get us thinking and energized again, he said. It s about defining differentiation in the marketplace and is geared more toward what you can do to make yourself more relevant and answer the question why would they want to buy from you? Les gives high praise to the NDIDA staff, not only for what they do throughout the year, but also for putting together a top notch convention every year which includes not only pertinent seminars, but also lots of fun and camaraderie. We re really fortunate we have a staff that s second to none. They re so efficient. Being chairman has been a cakewalk because they do so much for us and do it so well. We re lucky to have every one of them. Les, his wife and NDIDA s First Lady, Dawn, live in Dickinson. They have a son, Len, 25, and two daughters, Cassandra, 22, and Lily, 13. The Olsons welcome everyone to this year s convention and hope they take advantage of all the organization offers. NDIDA 2011 Page 7

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9 You Just Have to Laugh! David Naster grew up in a smart-alec family that taught him how to survive with humor, and he s made his living making people laugh for 34 years. David s first two books, You Just Have To Laugh through Tough Times and When Work Gets TOUGH You Just Have To Laugh were voted Best Humor award of 2007 and 2008 by the Association of Applied Therapeutic Humor, an international organization of doctors, nurses and health-care professionals. David s latest book, Is there Laugh after Death is a sincere and groundbreaking approach to offering humor in grief. David s humor is compared to Robin Williams and Red Skelton, and his philosophies are embraced by notable personalities such as Patch Adams, Dr. Bernie Siegel, and the founder of Southwest Airlines, Herb Kelleher. Humor in the workspace is a joke, David says. It's the humor in your headspace that matters. It's your job to make yourself laugh - not other people. Make the choice to think funny - it's your greatest weapon against stress, worry and fear. David Naster You Just Have to Laugh five words that will change the way you get through tough times. Don t miss this hilarious, yet thought-provoking, presentation at our convention s opening Super Session on Monday, November 14! Simplex Leasing, Inc th St. SE, Jamestown, ND or On Time... Every Time deliveries Proud Sponsor of the NDIDA Convention Visit our Website NDIDA 2011 Page 9

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11 National Chairman Roger Gjellstad to Address NDIDA Convention Attendees NDIDA is pleased and very proud to welcome to our convention the Chairman of the North American Equipment Dealers Association (and one of our own!), Roger Gjellstad, Stanley, ND. Roger will update dealers on issues at the national industry level during our association s Annual Business Meeting on Monday, November 14. He was elected chairman of the board of directors of the North American Equipment Dealers Association (NAEDA), effective March 1, Based in Fenton, Missouri, NAEDA provides educational, financial, industry relations, legal, and legislative services to 5,000 dealers in the United States and Canada. Roger is president of six Case IH dealerships serving western North Dakota and one in Montana. He became a member of the NAEDA board in He represents the North Dakota Implement Dealers Association (NDIDA), and served as our Chairman in NDIDA is one of 17 North American dealer associations affiliated with NAEDA. Since joining the NAEDA board, Roger has served as second vice chair, first vice chair, and on the member services, manufacturing relations, and executive committees. Locally, Roger is a member of the American Lutheran Church. He has served on numerous civic organizations and boards and is a 25 year member of the Stanley Volunteer Fire Department. Roger grew up on a farm and ranch near Velva, N.D. Roger Gjellstad He graduated from Velva High School and then from North Dakota State University in 1972 with a BS degree in Agriculture. He was a member of the Theta Chi fraternity. He has been active in the equipment industry since college graduation when he worked in sales for International Harvester. He began working for Stanley Equipment in 1974, and purchased the company two years later. Roger and his wife Renae have three grown children and one grandson, who is the sixth generation of Gjellstads in North Dakota. Selling and Servicing Equipment is Your Business. Insuring Equipment Dealerships is Sentry s Business sentry.com Property and casualty coverages and safety services are underwritten, issued and/or administered by a member of the Sentry Insurance Group, Stevens Point, WI. For a complete listing of companies, visit sentry.com. Policies, coverages, benefits and discounts are not available in all states. See policy for complete coverage details. Captain John Parker photo /6/10 NDIDA 2011 Page 11

12 52 reasons why farmers and ranchers choose For over twenty years, Agweek has been delivering the most current and comprehensive news and information to farmers and ranchers across the four state area each week -52 times a year. Advertise your business in the source they turn to, depend on and trust... Grand Forks Fargo Dickinson Sioux Falls Proud member of the North Dakota Implement Dealers Association. Page 12 NDIDA 2011

13 Defining Your Differentiation in the Marketplace Thomas J. Winninger is referred to as America s Market Strategist. He believes the only true differentiator is smart thinking! Thom is the founder of WINNINGER Resource Companies, Inc. a Minneapolis based group that helps companies attain market leadership through differentiation. In the past 34 years he has helped over 2800 companies rethink how they create their uniqueness. His concepts and strategies have been published in 6 books and 300 trade journal articles, and presented at over 1000 conferences. He was referred to by Success Magazine as one of the best minds of our times! Differentiation, says Thom, is the key attribute of leadership companies. He goes on to explain that the only way you can effectively differentiate your business is to see it from the customer s point of view. He ll help you to understand the importance of valueadded uniqueness, develop an environment that brings you closer to your REAL customer, learn to identify positive and potentially negative functions in your business, and respond effectively to price competition. Thomas J. Winninger Thom s market strategies have been featured on CNBC, First Business, Boardroom Reports, Venture and Success Magazine. His best selling books Price Wars, Full Price, Sell Easy, and "BULLSEYE" share what market leaders are doing to consistently hit the mark. What makes your business different? Explore the unique possibilities during Thom Winninger s session on Monday afternoon, November 14! Experience the Eide Bailly Difference. We provide services to dealers and implements across the country, from single franchises to multi-franchise mega-dealers. Clients value our commitment to local, personal service. Bismarck Fargo NDIDA 2011 Page 13

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15 You Won t Believe What Your Ears Will See! What do you get when you combine hilarious comedy and sound impressions? Herb Dixon! You have to see him to believe him!! Herb Dixon takes everyday life experiences and skews them into epic comedy extravaganzas. It's the kind of material everybody can relate to because it happens to everybody, all the time. Only with Herb, it's always a lot funnier! A Comedy Sound Impressionist, Herb brings a 3rd dimension of totally realistic sound to his performances. Squealing tires, the sound of helicopter blades and even barking dogs punctuate his energetic story telling. Horses, cars, trains, planes! Boats, wild motorcycles and sinking ships. See, hear, and feel the vibration of hilarious comedy entertainment! Herb Dixon was born in Vancouver, British Columbia but grew up in the heart of the west, that original cow-town, Calgary, Alberta. As a teenager, he discovered he could make people laugh - really laugh! With his rubber face, his ability to recreate sounds, and his talent to tell an engaging story, it seemed he was destined for a career in comedy. So, in 1979 he began making club audiences laugh as an amateur Herb Dixon comic in Vancouver's comedy Clubs. Through the years, Herb has built and honed his material on his way up the ladder of comedy. Today, Herb Dixon is one of North America's most sought-after comedy acts! You Won t Believe What Your Ears Will See at our annual banquet on Monday, November 14! Looking to Finance New Farm Equipment? Visit our booth and check out our competitive rates on operating and equipment loans. AgCountry Farm Credit Services Fargo, ND Farm Credit Services of Mandan Mandan, ND Farm Credit Services of North Dakota Minot, ND Farm Credit Services NDIDA 2011 Page 15

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17 Supersonic Survivor At nearly 800 M.P.H., Brian Udell holds the record for surviving the highest speed ejection from a U.S. fighter aircraft. During our Inspirational Breakfast on Tuesday, November 15, he will share his incredible story of survival in the Atlantic Ocean. Brian began flying at the age of nine. He took his first cross-country flight at the age of ten. Since then he has accumulated over 9,000 hours in a variety of both civil and military aircraft. He was one of only sixty candidates across the United States selected to attend the Euro-NATO Joint Jet Pilot Training program. Brian graduated number one in his class and was awarded the Air Training Command - Commanders Cup Trophy. He was one of the first Lieutenants selected to fly the F-15E Strike Eagle, and went on to his operational unit where he became an Instructor, Mission Commander, and Air to Ground Top Gun winner. Brian has flown over 100 combat missions in Southwest Asia and logged nearly 2000 hours in the Strike Eagle. He received four Air Medals and three Aerial Achievement Medals for combat missions over the skies of Iraq. Brian s military career spanned ten years. He left the Air Force Brian Udell in 1999 and is currently a pilot with Southwest Airlines and a speaker with The Aviation Speakers Bureau. Brian s determination, perseverance, faith, and sheer will to survive is unparalleled. Brought to us through the sponsorship of Summers Manufacturing, his story of survival, recovery, and return to the Strike Eagle is one you ll never forget. WEST COUNTRY PRODUCTS Schumacher Easy-Cut Cutting System Currently the knife in a cutterbar is supported by a wear plate. Wider platforms and the demand for better cutting performance has led to more wear on the knifeback and wear plates. The new SCH Roller Guide reduces the friction on the knifeback and allows the knife to run more smoothly for superior cutting performance. Highly recommended for crops damaged by TM (Quick Detach) Pulse WEST COUNTRY PRODUCTS a branch of Jamestown, ND (P) (F) Be sure to ask your West Country rep for more information on the other quality products we have to offer including... Stewart Steel Extenders & Axcellers Harvest Services Combine Parts HCC Finger Reels Orbit Reel Kits Flip Reel Kits Gateway Sieves/Chaffers Westward Combine Parts WCCO Baler Belting and Canvases Demco Grain Carts Maurer Hopper Extensions NDIDA 2011 Page 17

18 Please stop by our booth at the convention and visit with us about possible training initiatives. We really would like your input. Located within Lake Region State College, Devils Lake, ND or 1652 Page 18 NDIDA 2011

19 The Performance Puzzle When asked if they are happy with their hiring and performance review processes, most dealers and managers answer with a strong NO! Not surprising, given the facts of the matter: only 20% of employees are in a job that fits; 50% of all managers fail; 75% of all employees are looking for a new opportunity; and it costs 3 to 24 times a person s annual pay to replace them. John Spader s session on Tuesday morning, November 15, gets to the root causes of why this is so, as well as solutions for changing and improving. Using Spader s Total Business Success Model, the session will cover the four distinct areas of developing a dealership: 1) financial strength and profitability 2) getting and keeping more customers 3) hiring, managing, and developing high-performing people and 4) seeing and adjusting with or ahead of the marketplace. Attendees are encouraged to step back and look at their dealerships from a strategic point of view, comparing them to actual results from a benchmark group of dealerships in areas such as sales per employee, gross profit per employee, and Spader s proprietary key expense John Spader ratios. Three types of growth curves will also be discussed, including market-driven growth, employee-driven growth, and management-driven growth. Born and raised in South Dakota, John Spader serves as President of Spader Business Management, Sioux Falls, SD. See page 23 to learn more about John and the seminar he ll be conducting on Tuesday afternoon exploring Service Profitability and the Myth of Absorption Rates. NDIDA 2011 Page 19

20 North Dakota LIVING welcomes you to NDIDA 2011 Convention St. Alexius Medical Worklife will be providing flu shots at our booth during the sponsor display hours. The first 50 flu shots are courtesy of North Dakota LIVING Serving the farmers and ranchers of North Dakota for more than 57 years! North Dakota s #1 Publication ndliving.com Distributor of rubber tracks for: Agriculture Construction ATV/UTV track systems Warren, MN & Edmonton, AB Canada Page 20 NDIDA 2011

21 Use What You ve Got! Inspired by the best-selling book Use What You ve Got, our Ladies Luncheon presenter, Dot Frank, will share the life lessons of author Barbara Corcoran. Barbara s story is truly amazing and illustrates how individuals can turn limited resources into a launching pad for success. She started out as a waitress, and is now the real estate guru of New York. Her secret? Don t wait around until your circumstances get better, discover the opportunities that exist in what you ve got. In fact, many of Barbara s life lessons were learned from her common-sense, hard-working, practical mother! A high-energy and enthusiastic presenter, Dot Frank, Mandan, is the perfect person to share this story. A self-admitted educational and development addict, she craves professional growth courses as a participant and has proven to be an esteemed presenter herself. Dot has taught enrichment and development courses for Bismarck State College and other settings for several years, and currently provides training in the areas of marketing, advertising, public relations, networking, and sales. In addition to work in public relations, Dot has experience in broadcasting, management, communications, and small business ownership. She is a Leadership Dot Frank Bismarck-Mandan graduate, and one of Business Watch magazine s 40 Under 40. Active on local boards and within her community, Dot is also a devoted wife and mother. Join First Lady Dawn Olson on Tuesday, November 15, for a wonderful and inspiring luncheon that will leave you energized and full of resolve to Use What You ve Got! NDIDA 2011 Page 21

22 CNH Capital President to Address NDIDA Convention Attendees NDIDA is honored to have on its convention program the President of CNH Capital, Steven Bierman. Mr. Bierman will share his perspective on various industry issues during our annual VIP Luncheon on Tuesday, November 15 at 12:00 Noon. Steven Bierman is responsible for the global activities of CNH Capital, the financial services affiliate of CNH Global, N.V. He joined the company in 2005 as Vice President, Commercial Finance and was later appointed President. Prior to joining CNH Capital, Mr. Bierman was Chief Information Officer for Fremont Investment & Loan, a $10-billion thrift with residential and commercial real estate lending operations throughout the U.S. He joined Fremont General Corporation in 1998 as General Manager for the firm s Syndicated Lending Group, and was later promoted to Chief Operating Officer. Mr. Bierman s experience also includes ten years with General Electric (GE) Capital, where he contributed to several key growth initiatives, including the firm s $2.5-billion acquisition of Gelco Corporation and the joint venture with Penske Truck Leasing. He later transitioned into commercial lending for GE Capital, where he served as a coleader for risk management in the western United States. Steven Bierman Mr. Bierman holds a bachelor s degree in accounting from Texas A&M University and is a Certified Public Accountant. During the VIP Luncheon it will also be our pleasure to introduce and recognize each of our fine convention sponsors. NDIDA is grateful to have so much support from our many industry friends. Join us November 15! Trail-EZE Trailers Model TE100DGWS This trailer is 102 wide and 53 long with pull-outs to 13 wide on 16 centers. It has a 100,000# capacity in 16 at highway speeds. Other options include: 20,000# Winch with wireless remote 255/70R x 22.5 Radial tires Full width upper deck Air ride suspension 5 Beavertail with spring assisted fold over ramps Submit your questions to Reggie Davenport DISTRICT SALES MANAGER CELL PHONE : Page 22 NDIDA 2011

23 Service Profitability And the Myth of Absorption Rates John Spader will join us again on Tuesday afternoon, November 15, to cover key factors in managing the profitability of the Service Department. The session will include a handout packet with information and a set of key ratios to analyze your own Service Department. It will also cover the myths and concern areas of absorption rate formulas and philosophies. Key learning points include: How to set a labor rate Baseline efficiency measurement Key ratios for personnel and other expenses Key variables to manage for increased service efficiency How to increase service profitability How to set annual and monthly goals for the Service Department as well as individual technicians John Spader serves as President of Spader Business Management, Sioux Falls, SD. He is one of the primary instructors of the popular Total Management Workshop offered by his company, and also presents various other workshops and seminars related to business management. He John Spader is the author of articles which have appeared in many industry journals. John has worked closely with individual businesses in a variety of industries located in several countries around the world as a small business management resource provider and Spader 20 Group facilitator. He has also consulted and worked with associations and manufacturers, always with the focus on the privatelyowned business whose owners savings are on the line. NEW HOLLAND QUALITY IS REFLECTED IN PRODUCT AND PEOPLE. No other machines on earth are quite like New Holland tractors, combines, haytools and crop production equipment. They use innovation, high performance and reliability to make customers more productive and profitable. And no other dealers on earth are quite like New Holland dealers. To all the New Holland dealers who lead the industry in complete customer service, we say thank you. NDIDA 2011 Page 23

24 PAST CHAIRMEN OF THE NORTH DAKOTA IMPLEMENT DEALERS ASSOCIATION G.W. Horton, Wahpeton G.W. Horton, Wahpeton D.W. Luke, Grand Forks G.W. Kurtz, Jamestown J.J. Daugherty, Park River George E. Duis, Grand Forks Gunder Olson, Grafton John E. Paulson, Hillsboro D.G. McIntosh, St. Thomas O.C. Olson, Drayton D.E. Towle, Park River D.E. Towle, Park River George H. Harrington, Fargo W.H. Butler, Grandin Leslie Stinson, Grand Forks L.B. Garnaas, Sheyenne D.G. McIntosh, St. Thomas C.E. Jones, Lisbon B. Halvorson, Hatton D.H. Houser, Napoleon W.J. Reynolds, Westhope George E. Berg, Kensal H.P. Smith, Thompson B.S. Groth, Mayville N.M. Lunde, Cooperstown J.N. French, Bismarck C.D. Milloy, Williston George B. Glade, Jamestown O.R. Larson, Maddock Emil I. Moen, Hunter T.I. Strinden, Litchville L.L. Russell, New Rockford L.L. Russell, New Rockford E.L. Christensen, Kensal Fred Krause, Jr., Hazen M.R. Myhra, Fargo M.R. Myhra, Fargo M.W. Gackle, Kulm A.J. Linn, Jamestown C.E. Walster, Larimore C.E. Walster, Larimore C.E. Walster, Larimore A.C. Loder, Cooperstown M.A. Bye, Gilby William Halone, Rolla M.E. Kipp, Edgeley W.E. Williams, Grafton R.O. Melland, Jamestown Fred Graber, Maddock A.F. Page, Mohall R.E. Thompson, Bismarck Dave A. LeMieux, Stanley R.M. Stoudt, Sr., Jamestown Jack Ballard, Beach R.O. Everson, Washburn Orville Hagen, Adams Perry V. Johnson, Jamestown Carl Petersen, Grenora Leonard Prince, Regent Martin F. Schall, Hague Theo. B. Fagerlund, Rolla B.L. Purdy, Watford City George L. Anderson, New Rockford Reuben Krebsbach, Minot George Dixon, Fargo* Elroy Kinn, Hankinson Oscar A. Juntnen, Bowman Stanford A. Reep, Williston Allan N. Nelson, Harvey William Hird, LaMoure LeRoy Sorensen, Grenora Elwood Nelson, Milnor Stanley Wright, Stanley Theron Strinden, Litchville Ron Quail, Hettinger Clair Hudson, Wahpeton Julian Bowersox, Cando Hannes Kristjanson, Grand Forks Don Loveland, Minot Don Nordquist, Washburn Marvin Lervick, Crosby Ted Hardmeyer, Mott Gerald Berube, Lisbon George Letvin, Dickinson James Haugen, Williston James Erickson, Carrington Sam Hird, Jamestown Pete Deichert, Jr., Mandan Keith W. Howard, Fargo* Oscar (Bud) Olson, Bottineau James Williams, Arthur Maynard Helgaas, Jamestown Jack Harris, Minot Dennis Young, Grand Forks Roger Gjellstad, Stanley Roy Anderson, Edinburg Dean Bergstedt, Killdeer Don Oppegard, Park River Dave Rensch, Garrison John Heggen, Watford City Darrell Larson, Wahpeton Gary Hanson, Grafton Fran Romsdal, Jamestown Marc Taylor, Mandan Dave Meyer, Lisbon Bruce Uglem, Northwood Ron Motl, Milnor John Schabert, Dickinson Ray Anderson, Ross Dan Butler, Fargo Mike Weisenberger, Grand Forks Cory Anderson, Devils Lake Brian Rensch, Makoti Robert L. Lamp, Fargo* *Denotes honorary Past Chairman Manufacturer Dinners Scheduled The following manufacturers will host a reception and dinner for their dealers on Tuesday, November 15 during the NDIDA Convention. All events will be held at the Ramkota Hotel. Case IH Patterson Room Reception 6:30 p.m., Dinner 7:00 p.m. New Holland Heart Room Reception 6:30 p.m., Dinner 7:15 p.m. John Deere Company Lamborn Room Reception 6:30 p.m., Dinner 7:00 p.m. Dealer Meetings Announced Dealers will gather for meetings on Tuesday, November 15 from 4:00 5:30 p.m. Manufacturer representatives will be in attendance. All dealer meetings will be held at the Ramkota Hotel as follows: Case IH Governor s Room John Deere Cannonball Room New Holland Heart Room Page 24 NDIDA 2011

25 NDIDA OFFICERS & BOARD OF DIRECTORS Les Olson Chairman Frontier Eq./West Plains Inc. Dickinson, ND Bill Scoville 1st Vice Chairman Green Iron Equipment LaMoure, ND John Swenseth 2nd Vice Chairman Twete Inc. Devils Lake, ND Matthew C. Larsgaard NDIDA President/CEO Fargo, ND David Meyer Director/Past Chairman Titan Machinery Inc. Fargo, ND Keith Kreps Director RDO Equipment Co. Fargo, ND Brian Hanson Director Hansons Auto & Implement Grafton, ND Mike Ballard Director Dakota Farm Equipment Inc. Dickinson, ND Dan Gorder Director True North Equipment Grafton, ND Stu Romsdal Director Central Sales Inc. Casselton, ND Kevin Roy Director Langdon Implement Co. Inc. Langdon, ND Dan Butler Director/Past Chairman Butler Machinery Co. Fargo,ND Brian Rensch Past Chairman Rensch Garage Inc. Makoti, ND Cory Anderson Past Chairman Leading Edge Equipment Devils Lake, ND Mike Weisenberger Past Chairman Titan Machinery Inc. Grand Forks, ND Roger Gjellstad Nat l Director, Past Chairman Stanley Equipment, Inc. Stanley, ND NDIDA 2011 Page 25

26 Treasure on the High Plains! Tuesday, November 15, :00 p.m. Courtyard, Ramkota Hotel, Bismarck Ahoy, me hearties! Prepare to drop anchor in the Courtyard on Tuesday night, November 15. Join yer mates for a bit of grog and an exhilarating quest for treasure! aemsco Inc. and our hospitality hosts are planning an evening of merriment and song with the buccaneers of Backspin Productions. Yo ho ho there is loot to be plundered! And if ye wish to handsomely display the skills of a true pirate on Wednesday morning, sign up to see if ye may Page 26 NDIDA 2011 be one of three people drawn to compete for the motherload of $1,000! Shiver me timbers! Avast! No hornswaggling ye must be a fully registered cap n, spouse, or crewmember of a dealership to take home the loot! Don t be marooned in yer quarters come about and make merry in the Courtyard on Tuesday, November 15! *Eligible participants MUST be a North Dakota farm equipment dealer, employee, or spouse, and MUST be fully registered for the NDIDA Convention.

27 X Marks The Spot To Hidden Treasures That You Don t Want To Miss! The Right Readership, Frequency, Reach & Results you can expect are the jewels you ll find in our treasure chest. Stop at our booth and play Search For Hidden Treasures We re Proud To Be A Sponsor Of The 2011 NDIDA Convention NDIDA 2011 Page 27

28 At this year s convention, make sure you stop by the ASI booth to see the extensive line of clothing from many manufacturers. One of the few non-retail suppliers of the Cutter & Buck and Nike clothing lines. Caps Custom Made! Leather Key Tags Full grain leather, glued then stitched. Logo is branded then hot stamped. 2 sided imprints. Van Huesen/Izod/Tri-Mountain/Storm Tech/Rivers End Excellent quality cotton twill, button-down shirts, polo shirts, fleece or microfiber vests and jackets ranging from lightweight fall and spring weights to options for cold weather in a 3-in-1 parka. The possiblities are endless & the prices are always right! Proud to be a GOLD SPONSOR of the 2011 NDIDA Convention! Domecals Premium material with permanent adhesive, screenprinted and covered with a clear polyurethane coating. Think Association First!