SPONSORSHIP INFORMATION

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1 SPONSORSHIP INFORMATION American Red Cross HEROES Breakfast May 29, :30 AM 9:00 AM First Baptist Church Fellowship Hall 3500 Walton Way Extension, Augusta, GA Ellis Street, Augusta, GA (706)

2 Your American Red Cross As the nation's largest, independent, nonprofit humanitarian organization, the American Red Cross helps people prevent, prepare for and respond to all types of emergencies. No other entity provides our depth of services to communities in the United States and around the world. For 100 years, the Augusta chapter has provided lifesaving services throughout the Augusta area. Last year in our community, the Augusta chapter responded to over 200 local disasters and taught nearly 3,000 people life-saving skills. The American Red Cross Brand Nation-wide, corporations have partnered with the American Red Cross to garner increased visibility and secure a respected reputation among their employees and the communities they serve. The American Red Cross continues to achieve the highest ranks in brand value among national non-profits, differentiating us from the competition. The American Red Cross consistently ranks in the top five of nonprofit power brands and overall brand image. 1 Eighty-three percent of Americans rate the Red Cross as valuable or very valuable to the quality of life in their community. 3 One in three Americans wants to be a part of the American Red Cross.' The American Red Cross has the highest number of associations among other non-profits as an organization that helps save lives. Unaided, the American Red Cross was named as America's most popular source for disaster preparedness information. Fifty-five percent named the Red Cross, versus 10 percent for the next highest organization which was fire departments. 1 Partnership Benefits Community-wide, corporations have partnered with the Augusta Red Cross to garner increased visibility and secure a respected reputation among their employees and the communities they serve. A partnership with the Augusta Red Cross can add substantial value to your brand by enhancing your brand equity, increasing sales, differentiating your product in a cluttered environment and strengthening your relationship among your customers, clients and employees, all while contributing to a good cause. Additional added value includes: Increased visibility Enhanced corporate citizenship Increased sales Market differentiation Community presence and expanded outreach to target markets Increased loyalty among employees Optional alignment with key market segments including first responders, military and the healthcare community 1 June 2009 Cone report on America's leading 100 Nonprofit Brands. 2 Telephone survey, Nov , 2009 by CARAVAN Opinion Research Corporation. 3 Telephone 3 survey, Nov , 2009 by CARAVAN Opinion Research Corporation. 4 Harris Interactive Emergency Preparedness Survey, 2009.

3 The Augusta Red Cross & The Heroes Breakfast The American Red Cross of Augusta is proud to announce Augusta s sixth annual Heroes Breakfast on May 29, All over the country, the Heroes Breakfast exceeded all expectations - with the country s most philanthropic community members in attendance. With instrumental corporate partners like you, we expect this event to grow each year. We invite you to align your company with the American Red Cross, the most trusted and recognized humanitarian organization in the world, and consider supporting the event this year. The Heroes Breakfast was established in an effort to raise public awareness of local heroes and volunteers who carry out the mission of the Red Cross every day. Blaire Marvin will serve as the 2018 Chair. Award presentations will be made to the Augusta area s finest heroes in the following categories: Medical Hero Law Enforcement Hero Disaster Relief Hero Animal Rescue Hero Fire Rescue Hero Educator/Community Hero Nurse Hero Good Samaritan Hero (Adult) Good Samaritan Hero (Youth) Water Rescue Hero Military Hero Community Partner Hero Wilderness Rescue Hero EMT Hero The Heroes Breakfast attracts some of the region's most notable residents. Corporate sponsors receive exclusive networking opportunities with leaders from the following industries: CEOs Civic Leaders Healthcare Public Safety Risk Management & Insurance Financial Services Legal Services Professional Services Food Services Real Estate Energy Communications

4 PRESENTING SPONSOR $10,000 An opportunity for your company to be co-branded with the Augusta Red Cross. As the Presenting Sponsor, your company is provided with the opportunity to align itself with the Heroes Breakfast in the most prominent way possible - offering significant exposure and networking opportunities at the event and during the nomination outreach campaign. Rights & Hero Award Alignment Co-branding & Recognition Presenting Sponsorship level Permission to use the Red Cross logo to promote the partnership Right of first refusal for the 2019 Heroes Breakfast event Logo included on ads promoting the Heroes Breakfast. Logo on cover of nomination outreach tool kits distributed to chapter and community volunteers. Logo on both online and hard copy nomination forms. Logo included on Heroes Breakfast marketing materials, including cover of program book, menu (400+ event attendees), and signage Exclusive logo placement on stage Signage on Heroes Breakfast tables, including your company table Included in full page advertisements in the Augusta Chronicle Marketing& Visibility Two - Full page program book advertisement with prominent placement Full page program book advertisement opposite your Hero s page Company featured in Heroes Breakfast Promo Company featured in The Augusta Chronicle as a presenting sponsor. Social Media: Company Sponsorship recognized in chapter s social media outlets Online Presence Media Event Tickets Stage Presence Leadership Engagement Sponsorship recognition on chapter homepage Logo placement on Heroes Breakfast web page Inclusion in the Heroes Breakfast social media strategy Corporate mention in media outreach and press releases Opportunity to include quote about partnership in a press release Recognition on advertisements promoting the Heroes Breakfast Red Cross will provide communication tool kit about your sponsorship to be used for internal communications purposes Heroes Breakfast: Two complimentary tables of 8 with prominent placement. Please allow for at least two seats for award winner and guest to sit with you at your table. Heroes Breakfast: Company representative invited on stage to present Hero Award along with possible speaking opportunity Chairman/CEO invited to welcome attendees at the kick-off of the breakfast. Chairman/CEO invited to serve on the Heroes Breakfast Honorary Committee (in name only) Company representative invited to serve on the Heroes Breakfast Sponsorship Committee (monthly meetings)

5 MAJOR SPONSOR $5,000 An opportunity for two companies to be co-branded with the Augusta Red Cross. As the Major Sponsor, your company is provided with the opportunity to align itself with the Heroes Breakfast in the most prominent way possible - offering significant exposure and networking opportunities at the event and during the nomination outreach campaign Rights & Hero Award Alignment Co-branding & Recognition Marketing& Visibility Online Presence Media Event Tickets Stage Presence Leadership Engagement Sponsorship level for two-three companies Permission to use the Red Cross logo to promote the partnership Right of first refusal for the 2019 Heroes Breakfast event Logo included on ads promoting the Heroes Breakfast. Logo on cover of nomination outreach tool kits distributed to chapter and community volunteers. Logo on both online and hard copy nomination forms. Logo included on Heroes Breakfast marketing materials, including cover of program book, menu (400+ event attendees), and signage Exclusive logo placement on stage banner Signage on Heroes Breakfast tables, including your company table Included in full page advertisements in the Augusta Chronicle Full page program book advertisement with prominent placement Full page program book advertisement opposite your Hero s page Company featured in Heroes Breakfast Promo. Company featured in The Augusta Chronicle as a presenting sponsor. Newsletter: Sponsorship recognized in one issue of the chapter's quarterly newsletter circulated to local donors and volunteers Sponsorship recognition on chapter homepage Logo placement on Heroes Breakfast web page Inclusion in the Heroes Breakfast social media strategy Corporate mention in media outreach and press releases Recognition on advertisements promoting the Heroes Breakfast Red Cross will provide communication tool kit about your sponsorship to be used for internal communications purposes Heroes Breakfast: One complimentary table of 8 with prominent placement. Please allow for at least two seats for award winner and guest to sit with you at your table. Heroes Breakfast: Company CEO or designee invited on stage to present Hero Award along with possible speaking opportunity Chairman/CEO invited to serve on the Heroes Breakfast Honorary Committee (in name only) Executive invited to serve on the Hero Selection Committee (one mandatory meeting in March) Company representative invited to serve on the Heroes Breakfast Sponsorship Committee (monthly meetings)

6 HERO AWARD SPONSOR $2,500 Opportunity for several companies to build community awareness while aligning your business with one of the following Hero Award categories: Medical Hero Law Enforcement Hero Disaster Relief Hero Animal Rescue Hero Fire Rescue Hero Educator/Community Hero Nurse Hero Good Samaritan Hero (Adult) Good Samaritan Hero (Youth) Water Rescue Hero Military Hero Community Partner Hero Wilderness Rescue Hero EMT Hero Hero Award Alignment Co-branding & Recognition Marketing & Visibility Alignment with Hero Award, including logo placement on stage screens during award presentation. Subject to availability. Company representative invited on stage to present Hero Award. Logo featured on three HTML campaigns. Name included on all ads promoting Hero nominations. Logo included on select Heroes Breakfast marketing materials, on-site presentation Signage on your company's table Included in full page advertisements in the Augusta Chronicle Full page program book advertisement opposite your Hero s page Included in full page advertisements in the Augusta Chronicle Online Presence Logo placement on Heroes Breakfast web page Inclusion in the Heroes Breakfast social media strategy Media Event Tickets Leadership Engagement Corporate mention in media outreach and press releases Heroes Breakfast: One complimentary table of 8, with prominent placement. Please allow for at least twothree seats for award winner and guest to sit with you at your table. Chairman/CEO invited to serve on the Heroes Breakfast Honorary Committee (in name only) Employees invited to volunteer at the Heroes Breakfast

7 PRESENTING / MAJOR / HERO AWARD SPONSORSHIPS American Red Cross HEROES Breakfast May 29, 2019 from 7:30 AM 9:00 AM First Baptist Church Fellowship Hall, 3500 Walton Way Extension, Augusta, GA To RSVP, please complete this form and fax, , or mail: American Red Cross Attention: Susan Everitt 1322 Ellis Street, Augusta, GA Phone: / Fax: / susan.everitt@redcross.org Company Contact Company Name Company Address Phone Number Contact Address SPONSORSHIP LEVELS: Presenting Sponsor $10,000 Major Sponsor $5,000 Hero Award Sponsor $2,500 Check Enclosed Pay by Credit Card Please Send Invoice Credit Card Type Expiration Date Credit Card Number Security Code Company Ad will be ed to susan.everitt@redcross.org for Presenting, Major, and Hero Award Sponsors. Ad Size: 4 ¾ x 7 ¾ Black and White Company logo artwork will be ed to susan.everitt@redcross.org

8 TABLE SPONSORSHIPS - $900 American Red Cross HEROES Breakfast May 29, 2019 from 7:30 AM 9:00 AM First Baptist Church Fellowship Hall, 3500 Walton Way Extension, Augusta, GA Co-branding Visibility Company name listed on Sponsor banner hanging in the banquet room. Newsletter: Sponsorship recognized in one issue of the chapter's quarterly newsletter circulated to local donors and volunteers. Event Tickets Heroes Breakfast: One complimentary table of 8 Marketing & Visibility Half page program book advertisement To RSVP, please complete this form and fax, , or mail: American Red Cross Attention: Susan Everitt 1322 Ellis Street, Augusta, GA Phone: / Fax: / Susan.everitt@redcross.org

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