Creating synergies among the civil, academic, public and private sectors

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Deborah Hall
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Creating synergies among the civil, academic, public and private sectors - How can we implement a user-driven bottom-up approach in building Smart Mobility

1 Creating synergies among the civil, academic, public and private sectors - How can we implement a user-driven bottom-up approach in building Smart Mobility solutions? Brendon Clark, PhD Studio director, Interactive Institute Swedish ICT/RISE Adjunct senior lecture in Design Anthropology, Umeå Institute of Design, Umeå University

2 The challenge How do we get user knowledge into complex organizations? How do we handle user knowledge? Attempting to gather data and add it to organizations ongoing systems is limited in value.

3 Who s driving who? Organizations One-way collecting data & developing insights VS Two-way dialogue between users & producers Citizens / Users

4 Who s driving who? Organizations How do we support dialogue between the dreams & aspirations of users, and the interests of complex, specialized organizations? Understanding & learning is driven by discovery Citizens / Users

Through creative processes we motivate and empower partners and people to participate in creating new ways of doing and thinking.

5 Interactive Institute Swedish ICT Piteå, Umeå, Stockholm, Eskilstuna, Norrköping, Göteborg "With pioneering spirit and courage, our research challenges prevailing norms in technology, business, art and design. Through creative processes we motivate and empower partners and people to participate in creating new ways of doing and thinking." Interactive Institute Swedish ICT is an experimental IT & design research institute that conducts applied research and innovation. Focal areas: participatory innovation, user experience, interaction design, visualization, sound design, games and entertainment.

Stockholm Studio Applied Research Focus:

and prototyping new practices Understanding

(anthropological ethnography) Designing with

Prototyping new practices (social, technical,

Franzén Nicholas Torretta Designer Junior

6 Stockholm Studio Applied Research Focus: Collaborative formats for learning, exploring and prototyping new practices Understanding people & technology User Research (anthropological ethnography) Designing with users (collaborative design & participatory design) Stakeholder engagement (design strategy & participatory innovation) Prototyping new practices (social, technical, material) with users & stakeholders Ellen Franzén Nicholas Torretta Designer Junior Design Researcher Ling Ge Alexander Bratt Research Intern Design Research Intern Brendon Clark Pernilla Glaser Studio Director, PhD. Design Anthropology Creative Research Force Sara Reinholtz Wasim Brikhan Project Leader & Design Researcher Design Research Assistant

7 Recent partners

8 Brendon Clark Social Sciences (BA) Anthropology (MA) User-Centred Design (PhD) Participatory Design Design Anthropology (Post-Doc) User-Driven Innovation Participatory Innovation

9 Rehearsing the future User-Driven Innovation is about rehearsing the future, with the people who can change that future (stakeholders, citizens, users) Exploratory Inquiry Sustained Participation Generative prototyping

10 Principles In The Social Shaping of Innovation 1: Ideas develop with people 2: Ideas resonate with contexts 3.Ideas thrive in multiple formats 4:Ideas move with power [Alexandra Mack, Jacob Buur, Brendon Clark, Henry Larson 2013]

Related work Volvo Participatory Innovation for AD

user perspectives about a future with autonomous

Smart Citizen Initiative From citizen initiatives to

11 Related work Volvo Participatory Innovation for AD (Autonomous Driving) Exploring current and emergent user perspectives about a future with autonomous driving. Smart Citizen Initiative From citizen initiatives to smart services The Urban Biking Eco-System Lab Discovering intuitive ways for improving life with a bike.

12 Urban Biking Ecosystem projectexploring a new category

14 What is interesting in this video? -Turn to your neighbor and discuss for 2 minutes.

15 Project-in-a-day

17 Exploring the rhythm of people s lives in context Ride-alongs

18 Sensemaking

19 Future scenario videos

20 Content-rich documentation How can participants best share with others the output of their activities? Brief activity summaries with video links Blog with videos & descriptions

21 We have to give equal attention to engaging users and engaging the organization

22 Participatory Innovation with Volvo Volvo Cars are planning a period of user studies in relation to Autonomous Driving as a basis for car and user experience innovation. Understanding user perspectives User knowledge uptake, organizational alignment & momentum

23 Concept 26 Vision concept by Volvo Average (Average commute 26 min) What assumptions about car users does this represent?

24 Experiential learning activities

25 END

28 Mobility?

29 Synergies & value Organizations Experiential learning activities & support tools ( re-think) Consider principles in the social shaping of innovation Rehearsing the future with citizens & stakeholders (those who can make future) Citizens / Users

30 Thank you! Organizations - Citizens / Users

Users as Actors or Factors in Smart Cities Design For, With or By the Users. PhD Anna Ståhlbröst

Users as Actors or Factors in Smart Cities Design For, With or By the Users PhD Anna Ståhlbröst Research Director of Botnia Living Lab Information systems Luleå University of Technology It is not only