ALCOTRA INNOVATION. Transnational Workshop July 8th 2011 Genova

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1 1 ALCOTRA INNOVATION Transnational Workshop July 8th 2011 Genova 1

2 2 Tha Apollon and SmartIES Projects Marita Holst Center for Distance-spanning Technology 2

3 Botnia Living Lab - hosted by Centre for Distance-spanning Technology

4 Marita Holst Earned her PhD in 2007 in Social Informatics at Luleå University of Technology Works as project manager at Centre for Distance-Spanning Technology and Botnia Living Lab. Research interests are methods and tools for creating collaborative working environments for innovative and boundary-crossing working groups. User centric and appreciative methods within the multi-perspective environment of Living Labs is currently much in focus in both international and national projects where she participates, leads WPs and Tasks as well as is member of project management groups. She has also published in conferences and journals and served as a referee in relation to these areas General Introduction Page: 4

5 North Sweden Luleå Skellefteå a lot of distances! Strength Two Universities Dynamic Companies People with Creative Drive Nature Resources Variation Clean and Beauty Space km inhabitants 3.3 pers. / km 2 Introduction Page: 5

6 CDT Mission CDT creates and develops knowledge based innovation to new business...based on advanced information technology that bridges distances in time and space...for IT-oriented companies and entrepreneurs in our region Introduction Page: 6

7 CDT as part of an innovation system The combination of actors, links between actores, driving forces and rules of the game affects the ability to create innovations. Academy & Science Industry Government & Society Users / Citizens Innovations successful new products, services and processes is one of the pillars for sustainable growth. Introcutcion Page: 7

8 RDI Integration in CDT Projects Scientific Research Professional Development User and Market Validation Business Innovation CDT offers a process & project management and open experimental environment for integrated research, development and innovation, with proven high capability to generate new knowledge, new assets and new market valid business, in the area of advanced distance -spanning information technology (ICT). Introduction Page: 8

9 The Living Lab Phenomena and Botnia Living Lab Introduction Page: 9

10 Primary Goal of Living Labs The primary goal of Living Labs is to strengthen Europe's competitiveness by improving the efficiency of innovation processes and by contributing to better uptake of R&D results Introduction Page: 10

11 Living Lab as a Milieu Key Components Introduction Page: 11

12 Living Lab as an Approach Key Principles Introduction Page: 12

13 Characteristics of Living Lab Designs ICT-services with people and their needs as the center of attention Includes the user through the design and innovation process Adopts an open approach and strives to elicit resources of different types from the environment Develops and experiments in real environments Build long term relations with stakeholders Create long term value for the partners Introduction Page: 13

14 Benefits of the Living Lab Approach For Companies: Living Lab offers companies a more efficient development cycle with more innovative ideas, broad market understanding and increased use and implementation through the involvement of more stakeholders in the innovation process For Public services: Living Lab provides an opportunity to increase the value of innovation investments and strengthened democracy through the involvement of citizens in regional and national development processes. Introduction Page: 14

15 Benefits of the Living Lab Approach For Users Living Lab offers an opportunity to have influence on technology and societal development through active engagement in innovations processes hence, their different needs can be fulfilled For Researchers Living Lab gives access to multidisciplinary networks and opportunities to experiment in real life situations with for example, methods for user involvement or innovations systems Introduction Page: 15

16 Why involve users? Democracy As experts of their context To create an interdisciplinary team Develop users technical competence Expectation management Owner-ship and system acceptance

17 Who can be involved Crowd End-Users (real or potential) Lead-users Customers Managers Introduction Page: 17

18 When can they be involved? Idea creation Concept development Product/service development Test and evaluation Commercialization Product and service refinement Introduction Page: 18

19 Our user-community 7000 persons Age and gender Kvinnor 400 Män In a co-creative way

20 Trans-national Nordic Smart City Living Lab Pilot

21 Objectives Increase the knowledge of Living lab key characteristics and their indicators Innovate on technical energy solutions that are tested in real life settings Create higher visibility and innovation capacity among Nordic Living Lab actors and their partners and stakeholders by cross-border collaboration, shared Living Lab knowledga and development of joint Living Lab resources.

22 Strategy Bring together main Nordic Living lab actors as national team-leaders and their research partners in the area of Smart City Living Lab RDI processes together with their co-partners from industy and public authorities.

23 Expected Results A Nordic citizen innovator userpole for Smart City evolution Indicator-framework for Living Lab operations showing proof of concept of the Living Lab approach A best-practice transnational Smart City Living Lab Pilot based upon evidence based methods and approachres for Livng Lab activites.

24 Beneficiaries Cities Nordic and European Living Labs communities Policy makers at local, regional, national and European levels who are developing strategies to explore user driven innovation for the benefit of social, environmental and economic development. Industiral actors within the field of smart city solutions

25 Project Partners Iceland Norway Lithuania Denmark Sweden

26 Financial Partners NordForsk Vinnova (SWE) DCSR (DEN) RANNIS (ICE) LMT (LIT) RCN (NOR)

27 The SmartIES Project Living Lab Approach Energy savings Homes Transportation Nordic cooperation Theoretical framework Base for future projects Cross border pilot Partners, co-partners and users Final conference and report End result

28 The Planned Approach -The FormIT Methodology Book- Cycle one: The focus Group 1. Appreciate opportunities with users 2. Design concepts 3. Evaluate concepts 4. Design concepts, part 2 5. Evaluate concept proposals Cycle two: The pre-pilot 1. Design prototypes 2. Evaluate Prototypes Cycle three: The cross border pilot 1. Design final solution 2. Evaluate final solution Holst, Marita and Ståhlbröst, Anna

29 What s up right now. Iteration 1 ongoing: - Scenarios developed with users - Workshops under preparation with users and providers of possible solutions - Co-partners invited for proposals for solutions (maximum of 3 to be funded) - Nordic community of Smart Energy Savers established -> Iteration 2: Prototype design

30 The SmartIES web-page:

31 Apollon project Cross-border Living Lab Innovation for Energy Efficiency

32 Advanced Pilots of Living Labs Operating in Networks Can SMEs use Living Lab networks to test and enter new markets? What is needed for cross-border Living Lab Networks? Homecare & ILS emanufacturing Energy Efficiency eparticipation Common methodology Common ecosystem approach Common research benchmark Common platform guidelines Common integration framework The APOLLON objectives: Demonstrate the value for SMEs of a European network of local open innovation platforms Set up thematic networks of Living Labs across Europe Develop a common approach for cross-border Living Lab experiments

33 Energy Efficiency Cross-border objectives To create a sustainable network of innovative lead market Living Labs in Europe to address common challenges related to regulatory issues in the so-called free last energy mile market. To enable household and citizen level validation and empowerment for active role in energy saving, innovative distribution and even areas of local energy productions: the power of the crowd! To promote strongly local level SME innovation and create European level synergies to these companies in scaling their market reach in ICT enhanced energy efficiency domain; market scaling and to boost growth! To project new emergent value constructions and business models in the liberated energy market through these pilots from these pilot user/community/local SME perspective and highlight regulatory issues related: to innovate and network for systemic change! To pilot a common benchmark framework, and derive general guidelines related to this. This framework will assess the scalability of the network services and the comparability of research data within cross-border projects: unified actions and results!

34 Overview Work Package 3 targets the challenges in terms of Energy Efficiency which the European Union is currently facing, by: Engaging in cross-border activities in four European and one Brazilian energy related LLs (Amsterdam, Helsinki, Lisbon, Luleå and Vitória in Brazil) establishing a common benchmarking framework including a service model for clients, business model for sustainability, as well as a reference model to share data, knowledge, experience and competencies and seek towards more efficient resources usage. Testing the impact of ICT driven applications namely, real time data on the consumers and assessing the behaviour transformation leading to sustainable energy conservation. Fostering SMEs and supporting them to scale up their innovation activities to new ecosystems exploitation in the European market place and beyond.

35 Methodology for cross-border operation - 4 countries (Sweden, Finland, Holland and Portugal) and affiliated organisations - Different actors (Research, SME s, Industry, Public authorities) - Multifaceted needs: business, benchmark framework for behavioral changes, knowledgesharing, innovation activities, marketing..) - Several cross-border tools identified: Iterative process with different actors and scope: roadshows, workshops, real-life tests, business partnership etc 1. Setting up the collaboration framework 2. Operating the collaboration framework: cross-border activities

36 Summary Real-life test 2 Real-life test 5 Real-life test 1 Real-life test 3 Study 2 Study 1 Real-life test 4 Outcome: - Contribution to the Benchmark framework - SME business opportunities - Services for cross-border operations * Technology transfer * Knowledge transfer

37 Webb page for Apollon

38 challenges and opportunities for cross border piloting

39 Challenges Create a common vision Good communication Common channels Why participating? How can we keep the users and co-partners and motivate them? Different levels of experience among partners Different Standards Different Challenges in the different countries Cross border pilot Many perspectives IPR issues, negotiations Partners, co-partners and users

40 Knowledge exchange Partners Co-partners Users Different perspectives Partners Co-partners Users Process Solutions Development End result Further co-operation Partners - Co-partners A Living Lab community Partners Co-partners - Users Opportunities

41 Different perspectives? Different views from different users! Different views from different co-partners! Different views from different partners! Very valuable Be there Listen - Act on it

42 Lessons Learnt Lessons learnt captured and documented FormIT, documents and process will be developed throughout the project period. Feedback sessions With partners: Regular face-to-face and over phone/internet sessions. With co-partners: One or two face-to-face sessions in each country. With users: One or two face-to-face sessions in each country.

43 Links Forming Future IT: the Living Lab way of User Involvement SE.pdf How to mobilize Users: _low.pdf?fileitem= Race to Scale:

44 Thank You! Marita Holst Centre for Distancespanning Technology Luleå Unievrsity of Technology Sweden Introduction Page: 48