Media Information. Trade fairs and conferences l supra-regional L regional. l Heimtextil Frankfurt/Main,

Size: px

Start display at page:

Download "Media Information. Trade fairs and conferences l supra-regional L regional. l Heimtextil Frankfurt/Main,"

Sharyl Nash
5 years ago
Views:

1 Publication Schedule 1 st Semester Offical institution Actual circulation calculated on the annual average (1 st July th June ) 19,283 copies (14,348 subscriptions!) Important information for painters and varnishers We will be exhibiting at: FAF-Farbe, Ausbau & Fassade, , Hall 6, Stand 331 Edition no. Month Main topics Trade fairs and conferences l supra-regional L regional Editorial Advertising Printing material Publishing date 1 January Scope for design in dry construction Flooring works Stylish decoration with wallpaper Indoor light structures Cellar renovation l Heimtextil Frankfurt/Main, l DOMOTEX Hanover, l BAU Munich, February Protective coatings for wood Joints and sealants Crack sanitation at façades Use of IR cameras Everything digital: Blockchain Fair preview issue FAF 3 March Fair issue FAF The ideal painter s vehicle Indoor heat insulation Stylish stucco works Care and renovation of natural stones Field of work: Stairway * Landesverbandstag LIV Niedersachsen Bad Bevensen, * HAUS Dresden, l CADEAUX Leipzig, l I.H.M. Internationale Handwerksmesse Munich, l European Coatings Show Nuremberg, l FAF Farbe Ausbau & Fassade Cologne, April Adhesives and pastes Grinding equipment and abrasives Software for painting and varnishing businesses Use of stretch ceilings Graffiti removal and prevention l bauma Munich, May Paint brushes, rolls Concrete repair More than wallpaper: Glass fabrics Fire protection by means of paints Use of clay paints June Market survey: Work clothes Use of renovation plasters Machines for plaster and mortar works Paints in humid rooms Colorimeters subject to alterations 1

Publication Schedule 2 nd Semester Offical institution Actual circulation calculated on the annual average (1 st July 2017 30 th June ) 19,283 copies (14,348 subscriptions!

Month Main topics Trade fairs and conferences l supra-regional L regional Editorial Advertising Printing material Publishing date 7 July Ladders, scaffolds, working platforms Algaes, fungus, mould

2 Publication Schedule 2 nd Semester Offical institution Actual circulation calculated on the annual average (1 st July th June ) 19,283 copies (14,348 subscriptions!) Important information for painters and varnishers Edition no. Month Main topics Trade fairs and conferences l supra-regional L regional Editorial Advertising Printing material Publishing date 7 July Ladders, scaffolds, working platforms Algaes, fungus, mould fungus Trelliswork refurbishment Works for balcony repair Latest news on white pigment titanium dioxide August Wood preservation inside/outside Compressed air, pumps, compressors Anticorrosive paint works Asbestos abatement Coating of metallic grounds Including poster Painter s and varnisher s craft at a glance 9 September With information poster Market survey: Utility vehicles Sections and decorative strips Flooring works Covering/Masking Stylish decoration with wallpapers l CADEAUX Leipzig, l Nordbau Neumünster, October Electric tools for painters Judgement of ground and methods of examination Façade cleaning and disposal of waste water Markings in streets and roads Working with stencils * Landesverbandstag LIV Baden Württemberg Alpirsbach, November Occupational safety Heat insulation Walling dehumidification Color mixing systems Building material with tradition: Clay l A + A Düsseldorf, l HEIM + HANDWERK Munich, December Enameling systems and spray diffusers Technique of gold-plating Trompe d œuil Field of work: Church restorers Lacquers for special applications l DOMOTEX 2020 Hanover, January With annual planner subject to alterations 2

3 Circulation Analysis 1 Circulation control: 2 Circulation control: Copies per edition annual average (1 st July 2017 to 30 th June ) Print figure: 19,408 Actual circulation: 19,238 of them abroad: 424 Sold circulation: 14,399 of them abroad: 40 Subscribers copies: 14,348 of them member copies: 13,881 Sales per copy: Other sales: 51 Free copies 4,884 Reminder, archives and voucher copies 125 Classification of the domestic circulation to Nielsen areas Nielsen-area % copies Nielsen-area I ,693 Schleswig-Holstein, Hamburg, Bremen, Niedersachsen Nielsen-area II ,522 Nordrhein-Westfalen Nielsen-area IIIa ,378 Hessen, Rheinland-Pfalz, Saarland Nielsen-area IIIb ,907 Baden-Württemberg Nielsen-area IV ,859 Bayern Nielsen-area V Berlin Nielsen-area VI Brandenburg, Sachsen-Anhalt, Mecklenburg-Vorpommern Nielsen-area VII Sachsen, Thüringen Others (e. g. fairs) not analysed Actual circulation (inland) ,859 3 Geographical distribution analysis: Economic area Portion of actual circulation % copies Federal Republic of Germany ,859 Abroad Actual circulation ,283 DAS DEUTSCHE MALER-MAGAZIN Structure analysis Receivers 1.1 Branches/Industries/Occupational groups Supra regional trade magazine with strong practical orientation for modern painting, varnishing and stuccoing companies. Official institution of the federal association Farbe Gestaltung Bautenschutz. Permanent columns reflect trends and developments from the complex practical management world, outline current news from the colour, varnishing and craftsmen sector, describe the latest developments and changes in the respective companies and products and announce relevant dates and events. In addition, legal advice from practical experience as well as the presentation of famous personalities in the sector. Department/ Receiver groups Share of actual circulation Group/ Class (according to branch classification) % copies Painting and varnishing companies , Stuccoing, plastering and dry lining companies Vehicle enamelling companies / Wholesale trade of paints, varnishes and wallpapers, wholesale cooperatives / Professional schools, institutes, master schools, guilds Manufacturers of paint colours, varnishes and other supply industries Other qualified branches without specification Branch not yet surveyed/unknown according to EDA Standards Others (e.g. fairs) not analysed Actual circulation , Size of business entity 2.2 Socio-economic group Characteristics were not surveyed as for the utilisation 2.1 Activity characteristics 2.3 Decision fields and/or aims of acquisition ratio of this magazine does not depend on it. 3

Advertising Rates No. 60 Actual circulation calculated on yearly average: 19,283 copies Size Printing space Bleed* b/w 2-c 3-c 4-c W x H in mm W x H in mm Prices in Euro Title page 160 x 185 5,685.

3/4 page high 139 x 270 150 x 297 4,102. 4,867. 5,632. 6,379. 3/4 page cross 185 x 195 210 x 211 4,102. 4,867. 5,632. 6,379. 2/3 page high 120 x 270 130 x 297 3,740. 4,505. 5,270. 6,035.

3,494. 4,259. 5,024. 1/3 page high 156 x 270 067 x 297 1,805. 2,570. 3,335. 4,100. 1/3 page cross 185 x 090 210 x 106 1,805. 2,570. 3,335. 4,100. 1/4 page high 045 x 270 057 x 297 1,427. 1,917. 2,407.

4 Advertising Rates No. 60 Actual circulation calculated on yearly average: 19,283 copies Size Printing space Bleed* b/w 2-c 3-c 4-c W x H in mm W x H in mm Prices in Euro Title page 160 x 185 5,685. 6,450. 7,215. 7,980. Cover page 185 x x 297 5,458. 6,223. 6,988. 7,753. 2/1 page 395 x x 297 9, , , ,277. 1/1 page 185 x x 297 5,184. 5,949. 6,714. 7,479. 3/4 page high 139 x x 297 4,102. 4,867. 5,632. 6,379. 3/4 page cross 185 x x 211 4,102. 4,867. 5,632. 6,379. 2/3 page high 120 x x 297 3,740. 4,505. 5,270. 6,035. 2/3 page cross 185 x x 200 3,740. 4,505. 5,270. 6,035. Juniorpage 126 x x 197 2,729. 3,494. 4,259, 5,024, 1/2 page high 090 x x 297 2,729. 3,494. 4,259. 5,024. 1/2 page cross 185 x x 143 2,729. 3,494. 4,259. 5,024. 1/3 page high 156 x x 297 1,805. 2,570. 3,335. 4,100. 1/3 page cross 185 x x 106 1,805. 2,570. 3,335. 4,100. 1/4 page high 045 x x 297 1,427. 1,917. 2,407. 2,897. 1/4 page half measure 090 x x 143 1,427. 1,917. 2,407. 2,897. 1/4 page cross 185 x x 077 1,427. 1,917. 2,407. 2,897. 1/8 page high 190 x x ,216. 1,706. 2,196. 1/8 page cross 185 x x ,216. 1,706. 2,196. 1/16 page high 090 x x ,382. 1,872. 1/16 page cross 185 x x ,382. 1,872. * 3 mm per trim page These prices apply to the colours in the European scale DIN and to red HKS 13. All other colours cost 6 1,091., independent from the advertisement size. The pertaining VAT must be added to net prices quoted. Copy for advertising: See publication schedule and list of feature topics Classified advertising section: Entry 41 mm width x 1 mm height One line 41 mm width/3 mm height Catch words and additional publication on the Internet free of charge. At least 6 consecutive inserts per caption. The classified trade section is divided into 4 column pages. Link from the Internet entry to own homepage: per month. Supplement: Max. 200 x 295 mm, upto 25 grams Per thousand plus postage (upon request) Sample required! Bound insert: 2-page 6 4,810. Size untrimmed: Width 218 mm, height 312 mm Bleed: 5 mm top, 10 mm below, 3 mm left (in back), 5 mm right 4-page 6 6,870. Size untrimmed: Width 436 mm, height 312 mm Bleed: 5 mm top, 10 mm below, 5 mm left, 6 mm in back, 5 mm right Delivery: folded Sample required Schedule for discount by frequency for multiple inserts of uniform size 3 (+) 5 % 6 (+) 10 % 12 (+) 15 % Extra charges: 10 % extra charges on black and white flat rate for bleed advertisements, 5 % on black and white flat rate for gutter bleed advertisement. Payment: 2 % discount if payment made within 8 days of invoice date, in full within 30 days. Bank account: Sparkasse Memmingen Lindau Mindelheim (bank code ) account no BIC: BYLA DE M1 MLM IBAN: DE Schedule for discount by volume for single orders of at least 2 pages 5 % 3 pages 10 % 6 pages 15 % 12 pages 20 % Address for submission: Verlag W. Sachon GmbH + Co. KG, Schloss Mindelburg, D Mindelheim Notation of delivery: For DER MALER und Lackierermeister Services Josefine Rohde Tel.: +49/8261/ Fax: +49/8261/ Services Anita Elsäßer Tel.: +49/8261/ Fax: +49/8261/ elsaesser@sachon.de 4

Technical Data 1 Magazine size: Width 210 mm, height 297 mm, DIN A4 Untrimmed: Width 216 mm, height 303 mm Printing space: Width 185 mm, height 270 mm 3 columns, width 56 mm each 2 Printing and

de FTP server transmission upon request Please indicate magazine in the file name (company-magazine-issue.

5 Technical Data 1 Magazine size: Width 210 mm, height 297 mm, DIN A4 Untrimmed: Width 216 mm, height 303 mm Printing space: Width 185 mm, height 270 mm 3 columns, width 56 mm each 2 Printing and Offset printing (sheet), wire stitching or adhesive binding binding method: 3 Data transmission: By to rohde@sachon.de FTP server transmission upon request Please indicate magazine in the file name (company-magazine-issue.pdf) 4 Data sizes: Please send the printing data as a PDF file according to the following criteria: The PDF should be print-optimized; produced from Acrobat Distiller (PDFX3: 2002, Acrobat 4/PDF1.3) Images: CMYK colour mode (not RGB!), resolution half-tone images 300 dpi at least (if Bitmap/ line originals 800 dpi at least), no (ICC) profiles stored! Fonts: must be embedded Delivery of open data only according to prior agreement Bleed ads: 3 mm bleed on all four sides! Text and image elements: 5 mm distance at least to margin Note for design: In order to avoid that types are represented in a pixelated way, all type lines must be in the foreground. Types that, for example, are overlaid by a shadow, may not be reproduced correctly. 5 Colours: Printing inks (Euroscale CMYK) according to DIN ISO (PSO), special inks only according to prior agreement. (Please don t send RGB images with ICC profiles!) 6 Proof: Please add a contract proof (according to Medienstandard Druck/bvdm with FOGRA-Medienkeil/ org). Otherwise the publishing house won t assume any liability for the correctness of the ad. Proofs must have an official colour bar. Please note that print-outs made with a colour printer are not considered as a contract proof. Please indicate all inks to be printed (Euroscale or HKS/Pantone) in case of multicoloured ads. 7 Data filing: Data are filed. Therefore unchanged repeat ads are possible, but no responsibility for the data is assumed. You will receive a proof for release upon request. 8 Warranty: The publishing house doesn t assume any liability for the correctness of reproduction of ads which are not digitally delivered according to these requirements. 9 Contact: Josefine Rohde Telephone: 00 49/82 61/ rohde@sachon.de DAS DEUTSCHE MALER-MAGAZIN Website Form of advertising Size Euro / month * Skyscraper 120 x Super banner 728 x Full banner 468 x Product-/Image video max. 500 (wide) 702. * Price incl. Link Data supply: Banner: Contact person: By , 1 week at least before start to: Mr. Stephan Keller: keller@sachon.de GIF, JPG, PNG other file sizes on request graphics of sizes indicatet with 72 dpi Max. file size 50 KB Josefine Rohde, Tel. +49 (0) 82 61/ , rohde@sachon.de Anita Elsäßer, Tel. +49 (0) 82 61/ , elsaesser@sachon.de

Fachzeitschriftenarchiv. www.fzarchiv.sachon.

Rectangle search result Skyscraper Placement options without relation to

Size (pixel) Price per keyword and month Overlay search result* 700 x 350 169.

6 Skyscraper next to content* 120 x 600 119.

* These banner placements can be booked as fixed advertising surfaces!

6 Fachzeitschriftenarchiv. Keyword Placement options with relation to keyword Overlay search result Rectangle search result Skyscraper Placement options without relation to keyword Overlay homepage Prices and discounts Banner placement (with keyword) Size (pixel) Price per keyword and month Overlay search result* 700 x Rectangle search result* 285 x Skyscraper next to content* 120 x Banner placement (without keyword) Size (pixel) Price per keyword and month * These banner placements can be booked as fixed advertising surfaces! Price upon request. Overlay homepage 700 x Your contact: Josefine Rohde Tel.: + 49 (0) 82 61/ rohde@sachon.de Anita Elsäßer Tel.: + 49 (0) 82 61/ elsaesser@sachon.de

BEDARF Werkzeuge Maschinen Materialien Verfahrenstechnik Arbeitsschutz Logistik Verbindungstechnik Management

BEDARF Werkzeuge Maschinen Materialien Verfahrenstechnik Arbeitsschutz Logistik Verbindungstechnik Management Publication Schedule 1 st Semester Actual circulation calculated on the annual average (1 st July 2017 30 th June ) 6,035 copies Edition no. Main topics Trade fairs and conferences l Trade fair L Conference