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2 Please download QR code reader on your smartphones From appstore or google play
3 MUSEUM Public Engagement Cultural Heritage Economic Viability CULTURAL SUSTAINABILITY Cultural Evolution
4 To add value to museums.. Physical Itinerary Virtual Itinerary. Walking. Cycling. Driving. Bus. Subway. Applications. Online database. Maps. Social Media. Clustering
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6 Vision: Our vision is based around focusing on the beauty throughout the itinerary. As we walked through the path that linked our two museums together the hidden potential was present surrounding every angle. The main goal was to achieve an itinerary that was full of experiences and encounters that kept the people targeted involved attentively and not disinterested. The itinerary would be made to attract the people to peruse an activity that keeps them healthy and enrich their knowledge of their cultural heritage. Regarding that the itinerary is for different ages, genders, and clusters different eras together was an important focus point. The vision was directed by a purpose that serves the museums, as well as the area and the people.
7 Directions;. Moving from Prince Muhammed Ali Museum, head East on Saraya Bridge. Walking by the Nile Corniche. Passing back West on Manyal Bridge. Continue on Manyal Museum street. Passing by El Malek El Saleh wooden bridge on your left till you reach Um Kulthoum Museum
8 Landmarks
9 Requirements for physical itinerary Visibility Accessibility Public Engagement
10 Visibility: Pavement modifications:. Tiles & Paint. Concrete blocks between railings. Benches.Bike lanes. Lanterns. Quotations on floor. Railings Projectors Illuminating Landmarks
11 Changing Tiles: Before After Brighter tiles, more relatable to the museums.
12 Activity Nodes: Before After Collective area, to attract the visitors attention and make the itinerary more exciting.
13 Adding identity to facilities: Before After
14 Shadow and Light use from existing bridge structure
15 Engraved lyrics on pavement: Before After
16 Railing modification and installing kids games along the path Before After
17 Concrete blocks: They were used for different purposes:. Telling a timeline story. Riddles for kids. Drinking facilities
18 Same Lanterns along the path
19 Themed Shops in front of Um Kulthoum s museum: Before After
20 Graffiti on wooden bridge s stairs risers Before After
21 Accessibility:. Boats Platform. Bikes renting. Pedestrian road. Handicaps facilities. Bus stop. Public Garden
22 Boats Platform Before After
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24 Um Kulthoum s Museum Entrance: Musical café in front of gift shops.
25 Graffiti on gift shops:
26 Free bikes for Museum Tickets holders:
27 Public Engagement:. All ages friendly. Promoting. Vending Machine. Applications. Kids games. Schools. Handicaps friendly
28 Promoting on public busses and bus stops: Before After
29 Now scan via Qr code reader app
30 BECAMI Application: Application is an easy virtual yet direct engagement with the users and visitors, for maps or data browsing.
31 Promoting Vending Machine: Scanning barcode on museum tickets get special offers on vending machine products
32 Steps seating in front of cinema Faten Hamama Before After Steps risers elevations have the graffiti of Um Kulthoum on them that is viewed by pedestrians on the other side of corniche. Also, Belle equope movies are back in theaters!
33 Steps and theater on the node near Um Kulthoum s museum Risers here also show another graffiti for Um Kolthoum beside the special lighting for the theater promoting the concerts.
34 Engaging school students with graffiti on their school s fence After Before
35 Illustrative plan:
36 Museums Clustering can be done by different approaches: Themes Types Connections Ex: Artistic Background Ex: Residential buildings turned into Museums. Um Kulthoum. Abdel- Wahab. Ahmed Shawky. Taha Hussein. Ahmed Shawky. Aboud Basha. Taha Hussein. Beit El Umma. Prince Muhammed Ali Palace
37 Group 1: Prince Muhammed Ali Palace Museum Um Kulthoum Museum Itinerary Presented to: Dr. Galila El Qady Dr. Magda Sibley Dr. Doaa Abo ElMagd Participants:. Hoda Mohamed Mekawy. Maha Gamal Hassan. Nadine Ibrahim Yassin. Hala Mohamed Reda. Sara Mohamed Rabie. Ahmed Ashraf Ibrahim. Eslam Ali Ibrahim. Moroj Badr Bassem. Mirette Michel Selwaness. Alain Diaa Fahmy
38
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