Weltoffenes Wien 2030 & Global Fluency

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1 Weltoffenes Wien 2030 & Fluency Eugen Antalovsky based on Greg Clark & Tim Moonen, The Business of Cities Ltd. The 10 Traits of ly Fluent Metro Areas

2 Fluency Von welchem Kontext sprechen wir? Intensivierte globale Dynamik erfordert globales Denken und Engagement von Städten Neues Management von internen und externen Bedürfnissen, von Wettbewerb und Inklusion Was meint global fluency? Den Level von globalem/r Verständnis, Kompetenz, Praxis und Reichweite einer Stadt Die Fähigkeit und Gewandtheit der Stadt zur Optimierung von Vorteilen einerseits und zur Minimierung von Nachteilen der isierung andererseits Die Bereitschaft und das Animo der Stadt, ihre internationale Positionierung offensiv zu gestalten

3 Fluency Stufen der global fluency globally aware cities unbeabsichtigt internationalisiert globally oriented cities bewusst internationalisiert mit Ausbaupotenzial globally fluent cities vollständig, intuitiv und routiniert international Erfolgsfaktoren 10 traits of globally fluent cities The path of global fluency is, like learning a new language, neither quick nor easy! Synergien erzeugende Kombination von inhärenten und intentionalen Faktoren Zunehmende Integration von möglichst vielen der 10 Merkmale von global fluency

4 The 10 Traits of ly Fluent Cities integrate assets, values, ideas, aspirations and opportunities a compelling brand image shapes, builds and sellls the city attract citizens, visitors, innovators and investors strong local leadership network for globalisation regional coordination for internationalisation a longterm vision for how to succeed in the global economy broad support for local business in foreign markets empower the metropolitan region for global success masterplan for global trade, interaction and investment as aspects of global identity and economy geopolitical position, legacy and orientation international flows of people, culture, capital solid public finance system for infrastructure provide investment ready conditions and frames facilitation and management of investment with turn a distinctive niche into an USP specialization as anchor for global markets creating multiple specializations on core assets strong global freight & passenger transportation innovative local transportation system minimizing transportation and communication costs to high ability and culture to adjust to changes capable of reinventing in short time periods open minded, agile, resilient for global value chains strong and predictable business climate and opportunity-rich settings inviting and accepting attitudes and lifestyles, respect for diversity a culture of fairness, civility, glamour and reward consistent investment in education, universities, training etc. discovery and commercialization of innovation and collaboration high quality of life amenities and R&D infrastructure

5 Munich Munich does not fully reach out to the world despite being highly globalised and successful. Powerful Bavaria government leaders, rational interest groups and business communities all feel able to contribute to growth agenda No metropolitan tier of government; lack of collaboration with residential neighbouring municipalities as New mechanisms needed to coordinate and fund investments at the metropolitan level. with Resilient automotive, insurance, pharmaceutical and IT sectors to Successful 50-year record of integrating migrants into labour force and society remarkable network of higher education, research, cultural and scientific institutions strongly visible traits partly visible traits absent traits

6 Barcelona Coastal, climatic, sporting and cultural assets - integrated into a unified face to the world. Visionary two-term Mayoral leadership teams, less visible ambition today but other actors filling void Uncertain relationship with national government which sometimes favours Madrid as with Tourism in the 1 st cycle, now mobile technologies Bold infrastructure investment (airport, port, high-speed rail) has cemented Mediterranean gateway status to one highly successful global cycle, yet to prove if can manage the costs of globalisation (jobs, costs, integration) strongly visible traits partly visible traits absent traits

7 Stockholm Supportive metropolitan and urban development policies to manage the costs of success as Under-investment in infrastructure to meet growing needs need for PPPs and other tools with Life sciences, ICT, cleantech healthcare Improvements urgently needed to metro system, eastern road connection, and flight links to Severe housing shortage affects attraction of qualified workers and small business growth World-class innovation and R&D system strongly visible traits partly visible traits absent traits

8 Amsterdam Metropolitan fragmentation has begun to be addressed through AMA and metropolitan economic board as with Long commercial and trading history, including beyond Europe Established clusters eg financial and business services, creative industries, tourism, logistic; emerging clusters such as life sciences and high-tech materials World-class Schiphol airport and European logistics centre to Reputation for tolerance and hedonism; high cultural participation High concentration of universities and institutes, ongoing commitment to talent supply strongly visible traits partly visible traits absent traits

9 Vienna One of the most liveable cities, but vague globally appealing brand image (story) explicit political aspirations regarding Central Europe No developed metropolitan governance; lack of strong collaboration within the functional urban region as geopolitical unique position, important location of international organisations and firms massive public investment in services of general interest with Culture, architecture, creative industries, bio-technology extremely varied air network permanent upgrade of multimodal accessibility to change management for full pervasion of globalised thinking and action in evolution a lag of business climate and cosmopolitan integration (despite the high diversity of population) high concentration of universities, students and cultural institutions, big public investment in education strongly visible traits partly visible traits absent traits

10 Power City Index 2014 (out of 40 major cities of the world) Power City Index 2014, Institute for Urban Strategies, The Mori Memorial Foundation