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1 The leading indipendent professional magazine for the interior design Photo: Silvan Giger Media-Data 2018 Publisher mit Leidenschaft Kömedia AG Geltenwilenstrasse 8a, 9001 St. Gallen Tel , Fax
2 Profile Interieur «INTERIEUR» is being published in its 119th year of publication and is the leading professional magazine for the hole interior design. The sector involves designer/planner, the trading, construction companies/specialists. The indipendent magazine for Swiss interior decorators and furniture manufacturer ). Content and editorial Reports from international trade fairs and conferences to specific technical articles, portraits of interior decorators and interior designers, industry, textile publishers, manufacturers and wholesale companies (CH, DE, AT, FR, IT). Presentation of new collections from the Swiss and European market: Cork/Laminate/Parquet, Textile and resilient Floor coverings and Carpets. Living Kitchen, Furniture Curtains, Wallpapers, decorative and upholstery fabrics, Sun shade/protect, Outdoorfurnitures, Lighting systems, Tools an Accessoires. Good to know 62% of the readers are business owners or independent Over 75% are responsible for purchase and sales Distribution in Switzerland (d 80%/f 15% /i 5%) 2'500 copies with monthly distribution according to specific themes 21,2 min is the average time spent reading for the magazine 71% keep «INTERIEUR» as a reference book Job advertisements are every month published in the magazine and online- ( The supplier index is as well in the magazine as online on ( // 2 //
3 Editorial calendar Issue Date of Advertisement- Job advertisment Topics Fairs publishing Deadlines deadlines&trimmings Floorings Preview Heimtexsuisse Bern, Textiles ambiente Frankfurt, Shade Systems Outdoor Furnitures Furnitures, Textiles Preview Milan Furniture Fair, Fair News: Heimtextil, Domotex, imm Cologne Bedding Systems Interzum Cologne, Bedding Products Annual Report «interieursuisse» Association Textiles Accessoires Preview Tendence Frankfurt, Furnitures, Fair News: Milano Flooring Preview Ornaris, Bern, Color design Shade Systems Preview Maison & Objet Paris, Lighting Build and Modernize ZH, Bedding Systems Bedding Products Floorings Accessory Materials Furnitures Lighting Stuffings Preview Heimtextil Frankfurt 2019 Textiles Domotex Hannover 2019 Ornaris Zürich 2019 imm cologne 2019 christmasworld Frankfurt 2019 Heimtexsuisse Bern 2019 Maison & Objet Paris 2019 // 3 //
4 Photo: Silvan Giger
5 Rates/Formats From Format: mm / Type area: mm *edges cut + 3 mm trimming on each page included Discounts repeat discount 3 5%, 6 10%, 12 15% «Premium» Frontpage * mm 4-colours 3'750. inkl. Produktbeschrieb unterhalb Inhalt d+f (Format mm) 2/1 page * mm mm 4-colours 5'300. 1/1 page * mm mm b/w 2' colours 3'300. 1/2 page * mm mm b/w 1' colours 1'700. 1/2 page * mm mm b/w 1' colours 1'700. Brochure inserts (Insert up to 50gr.) Advertising value 3'200. For each further sheet 100. Postal charges 480. Technical costs 220. Formats Insert not bound to mm Insert bound mm plus 5 mm header-trim 1/3 page * mm mm b/w 1' colours 1'300. 1/4 page * mm mm b/w colours 1'050. 1/4 page * mm mm b/w colours 1'050. 1/4 page * mm b/w colours 1'050. 1/8 page * mm mm b/w colours /8 page * mm mm b/w colours 560. Delivery / Shipping Not bound, not entangled (further process mechanical) Surcharges / Advisory-Commission (AC) Glued card: 500. Advisory-Commissionn 5% Discounts and AC s on all our surcharges *excluded technical costs for brochure inserts (Postal charges/handling) Prices in CHF, without 8% Taxes (Terms and conditions in German on Euro-course based from accounting // 5 // Job advertisement According to advertising rates; incl. Web + 10% Only on web /Month
6 Advertorial Supplier index Online advertising on Advertorial is a payed advertisement written in the form of an objective article, and presented in a printed publication usually designed to look like a legitimate and independent news story. Advertorials are clearly identified on the header. Advertorials differ from traditional advertisements in that they are designed to look like the articles that appear in the publication. The content itself however talks about a new product, services or about a customer-project. You send us ideally the template or the text with pictures and layout-draft. Significant additional work are charged with CHF 180. /h Rates/Formats Per section in 12 issues/year mm mm mm mm mm mm 880. *Colour surcharges/year 650. *Internet surcharges/year 270. «Top» Headbanner/Leaderboard 468 x 60 Pixel 700. /Month «Right» Button 300 x 250 Pixel 700. /Month «Right-Small» Banner x 80 Pixel 300. /Month Product News / Marketplace 500. /Monat Advertorial-Prices 2/1 page (2-times mm) 4-colour /1 page ( mm) 4-colour /2 page ( mm) 4-colour Portrait of fair exhibitors HEIMTEXSUISSE Bern 2018 your presence in the january 2018 issue with your company logo and exhibition Highlights. 1 x 1/4 page (180 x 65 mm*) 4-colors 450. // 6 //
7 Technical data Edition/Printing* 2'148 Copies sold circulation (WEMF/SW-certificated) 2'144 Ex. of which sold subscription 1'073 Ex. of which association members subscription 588 Ex. of which free copies (max 5% acc. to WEMF) 51 Ex. Lines per inch 80er Colour 4c color scales Paper White matt-finished Copies target group dispatch Copies free circulation (Fairs, speciem copies) *Publication periode: '022 Ex. 1'071 Ex. Print-ready, high-end PDF files High-End-PDF at Version 1.3 (Embed TrueType, CMYK, in ISOcoated_v2_300eci.icc) Subscription price Switzerland incl. postal charges CHF 89. per year Abroad* incl. postal charges 106, per year Apprentice/Students-Subscription* incl. postal charges CHF 42. per year Trial subscripion 3 issues 16. instead of 37. * Prices are free of taxes (VAT) Frequency 12-times per year Printing process Sheetfed Magazine size mm, crossing brim advertisement Upper- and side edge trimming + 3 mm, Format mm Type area Entire page mm Open Data Files in formats InDesign CS, Illustrator CS or Photoshop CS. Uses pictures (CMYK, in ISOcoated_v2_300eci.icc, 300 dpi) and always deliver your writings. According to the completeness check, we need a binding proof or a print, (proof, print, photocopy or fax) In case there is no binding print or proof after the file-transfer, we do not take responsibility for proper appearance. Media CD / DVD / USB-Stick (or by request) Bannersize: TOP/RIGHT/ RIGHT-SMALL in Pixel, Maximum size: 50kb Programming: gif static/gif animated/jpg Tracking over AdServer: gif/jpeg-datei+ Ziel URL File transfer for Advertisement/Banner i.molinario@koemedia.ch, By post: Kömedia AG, Mr. Igor Molinario Geltenwilenstrasse 8a, 9001 St.Gallen, Tel // 7 //
8 created by gigermiesch.ch Photo: Silvan Giger Publisher mit Leidenschaft Kömedia AG Jutta Hausmann, Project and Media Consulting Geltenwilenstrasse 8a, 9001 St. Gallen Tel , Fax Editorial office Dr. Emil Schreyger, Editor-in-Chief c/o Leipziger & Partner Michael Lindenmann, Editor c/o Leipziger & Partner Dorfplatz 3, CH-8126 Zumikon Tel , Fax // 8 //
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