Nueces and Surrounding Counties

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1 Promoters Guide

2 Nueces and Surrounding Counties

3 Demographics Population Survey Year Corpus Christi Nueces County Corpus Christi MSA* Region , , , ,200 Population by Age Group % 10.1% 12.2% 21.7% 27.9% *Metropolitan Surrounding Area Source: Survey of Buying Power 2004

4 Demographics Projected population growth for Corpus Christi for the years 2000 through 2020 is 22.4 % Projected Population Growth, Percent Increase Texas City 22.4 Corpus Christi Source: Texas State Data Center

5 Demographics Percentage of Race White Persons Black or African American Persons Asian Persons Hispanic or Latino Persons 39.1 % 3.8% 1.06% 54.7% -Corpus Christi is ranked 9 th among cities in the United States with the highest percentage of the population speaking Spanish at home percent of people 5 years and older speak Spanish at home. *source: U.S. Census Bureau

6 Demographics Effective Buying Income* Area Median Household Income Per Capita Income Total Income Corpus Christi MSA $33, $15, $4,459,653, Region $30, $14, $7,868,273, Cost of Living** Area Cost of Living Index Corpus Christi 88.5 National Average 100 *source: Survey of Buying Power **source: Claritas Inc. 2004

7 Demographics Household by Income For MSA Income Percent Under $15, % $15,000 - $24, % $25,000 - $34, % $35,000 - $49, % $50,000 - $74, % Employment Status Population 16 years and over Employment Statue Percent Employed 56.7 Unemployed 4.5 Armed Forces 1.3 Not in Labor Force 37.4 Source: U.S. Census Bureau $75,000 and up 16.3% Source: Claritas Inc. 2004

8 Texas: Unique Demographics Texas has one of the highest proportions of Hispanic families in the nation. Texans spend more on hair spray, cosmetics, deodorant and diet pills than the average American. Texas leads the nation in the purchase of baby foods, formulas and disposable diapers. The fastest growing product categories in Texas supermarkets include iced-tea drinks, refrigerated prepared salads and cole slaws, liquid diet supplements, refrigerated tortillas and fresh bagels. Source: American Demographics

9 Education Educational Attainment Population 25 years and over Education Level Number Percent Less than 9 th grade 18, th -12 th grade (no diploma) 22, High School Graduate or Equivalency 42, Some College (no degree) 43, Associate Degree 10, Bachelor s Degree 21, Graduate or Professional Degree 12, Source: U.S. Census Bureau

10 Education Post-Secondary Institutions School Name Number of Students Del Mar College (Corpus Christi) Texas A&M University Corpus Christi Texas A&M University Kingsville Coastal Bend College (Beeville, Kingsville, Alice) 11,046 7,900 6,359 2,900 Source: Corpus Christi Regional Economic Development Corporation

11 Housing Housing Tenure Owner Occupied Housing Units 59.6% Renter Occupied Housing Units 40.4% - Median value of Owner Occupied Homes is $72,100 -Persons Per Household 2.75 Source: U.S. Census Bureau

12 Media Information

13 Print Publication Account Rep. Office # Corpus Christi Caller-Times Dolores Vela velad@caller.com Tejano y Grupero News Leonardo tejanoygruperonews@lycos.com FYI Evonne Gottsch editor@fyicorpuschristi.com

14 Media Station Sales Representative Office # Fax # KIII-ABC Charles Burnes Cburnes@KIIITV.com KORO-Univision Claire Arredondo Carredondo@entravision.com KRIS-NBC Mark Avelar Mavelar@kristv.com KZTV-CBS Gabriel Gonzalez gabriel.gonzalez@mail.kztv10.com UPN Michele Simmons michelersimmons@yahoo.com

15 Media Station Sales Representative Office # Fax # KAJA- TELMUNDO Don Grubaugh KDF-TV-FOX DonGrubaugh TIME WARNER Linda Hattersley Linda.Hattersley@twcable.com COX MEDIA Joe Giudice Joseph.Giudice@suddenlink.com KTMV Carlos Lopez

16 Radio Station Dial Position Radio Format Website Sales Rep Office # KKLM-FM 88.7 Christian Contemp KLUX-FM 89.5 Easy Listening Russ Martin KEDT-FM 90.3 Public Radio NPR Cheryl Fetsis KBNJ-FM 91.7 Christian Contemp. Arron Daniels KKBA-FM 92.7 Adult Contemp. LeighAnne Geiter KMXR-FM 93.9 Oldies Brett Stenner KBSO-FM 94.7 American Roots/Texas Radio Daddy D KZFM-FM 95.5 Top 40 LeighAnne Geiter

17 Radio Radio Station Dial Position Format Website Sales Rep Office # KLTG-FM 96.5 Hot AC Norma Flores KFTX-FM 97.5 Country Josh Sandoval KLHB-FM 98.3 Tejano Norma Flores KRYS-FM 99.1 Country Brett Stenner KSAB-FM 99.9 Tejano Brett Stenner KNCN-FM Rock Brett Stenner KKPN-FM Hot AC Mark White ext. 102 KNDA-FM Hip Hop Patricia Rodriguez

18 Radio Station Dial Position Radio Format Website Sales Rep Office # KOUL-FM Country Norma Flores KPUS-FM Classic Rock Mark White ext.102 KMJR-FM Spanish Norma Flores KMZZ-FM Unknown Ben Benavides KRPX-FM Oldies Mark White ext.102 KCTA-AM 1030 Religious David Freymiller KCCT-AM 1150 Talk KSIX-AM 1230 Sports ESPN Radio Valerie Smith

19 Radio Radio Station Dial Position Format Website Sales Rep Office # KINE-AM 1330 Spanish Carlos Lopez KKTX-AM 1360 News Talk Brett Stenner KUNO-AM 1400 Spanish Brett Stenner KEYS-AM 1440 News Talk LeighAnne Geiter KROB-AM 1510 Spanish Ben Benavides KDAE-AM 1590 Religious

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