Contents. Introduction 3. About Festyvent 3. Document Purpose 3. App Icon Custom and Enterprise 5. Splash Screen Custom and Enterprise 5

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1 FESTYVENT IMAGE MAP

2 Contents Introduction 3 About Festyvent 3 Document Purpose 3 App Icon Custom and Enterprise 5 Splash Screen Custom and Enterprise 5 Welcome Screens 6 Navigation Icons 7 Top Level Images 7 Performer (Artist) Images 9 Performance Images 11 Photo-booth Overlays 13 Sponsor and Merch Images Clarifi Media Limited 2

3 Introduction Festyvent is an App-as-a-Service for festivals, events and touring artists from Clarifi Media Limited. Festyvent can be used from large to small events such as festivals and conferences, venues with a roster of events as well as multilocation tours. Organisers, Artist managers and Promoters have access to powerful features such as videos, smart messaging, social media integration, analytics, sponsor messages and much more. This enables creation of a rich customer experience, without incurring the costs of a custom application. About Festyvent We believe that every venue, touring artist, festival and event (Festyvent) should have an app, no matter what the size and no matter what the occasion. Why? Because Festyvent s apps and data platform are essential tools for festivals and touring artists to discover what audience s love about them and to give them opportunities to spend lots of money on things they truly value. Unlike general artist apps, that are content access alternatives, Festyvent s white-label apps are focused hubs for enhancing the event experiences that fans will pay for. Artist-to-fan connections become more authentic, so fans willingly share personal data that is used to identify additional things they value. Document Purpose When creating your Festyvent app through the Festyvent App builder, you will need to upload images for use in various parts of the app. These will include a logo for the event, promotional photos of the event and of performers as well as background images and photo-booth overlays. To assist you in creating these assets, this document specifies the image sizes and formats that you will need to use Clarifi Media Limited 3

4 As not all Festyvent products require the same assets, the table below shows you the assets that are used for each Festyvent product type. Festival / Event HUB App Icon Splash Screen Welcome Screens Navigation Icon Event Images - Logo - Listing image - Background image - Promo portrait image - Promo landscape image Performer Images - Grid Listing - Listing image - Background image - Promo portrait - Promo landscape Performance Images - Listing image - Background image - Promo portrait image - Promo landscape image Photo-booth Overlays - Portrait - Landscape Sponsor Images - Logo - Small Ad image - Medium Ad image - Large Ad image - Background image Social Media The minimum requirement for generation of Custom DIY and Custom Pro apps for submission to the Apple itunes and to Google Play is the app icon and splash screen Clarifi Media Limited 4

5 When creating your images, here are some guidelines to follow: Give important graphics some breathing space. Don t put logos and text against the border of images. Make sure App icon images fill out the frame completely and that they leave no white space, no rounded edges and no borders. App Icon Custom and Enterprise Size (px) w x h Display location Format Example 1024 x 1024 Multiple locations - App store. - Google Play. - Phone Desktop. - Phone search icons. PNG Flattened No rounded corners 400KB Splash Screen Custom and Enterprise Size (px) w x h Display location 1080 x 1920 Used when Custom DIY or Custom Pro App starts to get the attention of the user. Format PNG Example 2018 Clarifi Media Limited 5

6 Welcome Screens Welcome screens can optionally be shown to inform users about the capabilities in the app and why they should login. This improves sign in rate and means more users get to receive notifications that are triggered by ibeacons, see examples below x Welcome Screens screens - Image and text saved as a static image - Do not add LOGIN text as this is add by the app PNG or JPG 24bit + No 2018 Clarifi Media Limited 6

7 Navigation Icons Size (px) w x h 75 x 75 navigation bar icons to replace standard Festyvent navigation icons. Display location Format Example Transparent PNG 50KB Top Level Images Size (px) w x h 800 x 160 Event logo on the App header bar. Display location Format Example Transparent PNG 100KB 958 x 210 Listing image in Festyvent Surfer. Festyvent Surfer only. 100KB 640 x 1136 Background image used in: - Lineup, - Performers - MyFestyvent Improve contrast by reducing the 2018 Clarifi Media Limited 7

8 brightness to 25% x 1518 Event promo portrait photo used on the Timeline screen to advertise the event x 900 Event promo landscape photo used on the Timeline screen to advertise the event Clarifi Media Limited 8

9 Performer (Artist) Images Size (px) w x h Display location Format Example 512 x 512 Listing image used in the Performer screen 100KB 958 x 210 Performer listing image used in Line-up when no performance listing image. 50KB 2018 Clarifi Media Limited 9

10 640 x 1136 Performer background image. Used when viewing an individual performer. Improve contrast by reducing the brightness of background image to 25%. View in the app 2018 Clarifi Media Limited 10

11 1055 x 1518 Performer promo Portrait photo used on the performer screen x 900 Performer promo Landscape photo used on the performer screen. Performance Images Performance images are visible in the app based on the following waterfall model: If available use Performance image Else if available use lead Performer image Else if available use secondary Performer image (in alphabetical order) Else become transparent Size (px) w x Display location Format Example h 394 x 110 Performance listing image for line-up screen. as if not present will use listing image from lead performer. 100KB 2018 Clarifi Media Limited 11

12 640 x 1136 Performance background image. Used when viewing an individual performance. as if not present will use background image from lead performer. Improve contrast by reducing the brightness to 25% x 1518 Performance promo portrait photo. typically used to promote multiple performers or a panel x 900 Performance promo landscape photo. typically used to promote multiple performers or a panel Clarifi Media Limited 12

13 Photo-booth Overlays Size (px) w x h 1242 x 1611 Portrait photo booth overlay Supports up to 3 overlays. Display location Format Example Transparent PNG 1760 x 1280 Landscape photo booth overlay Supports up to 3 overlays. Transparent PNG 2018 Clarifi Media Limited 13

14 Sponsor and Merch Images Size (px) w x h 512 x 512 Sponsor Logo Display location Format Example Available on the Sponsor screen, which is available in Custom Pro only. 236 x 64 Sponsor small Ad. Randomly appears in the Timeline in line with social media content. Assigned to the bottom of the list of performances in a performance area. 236 x 128 Sponsor medium Ad. Randomly appears in the Timeline in line with social media content. Randomly in timeline Bottom of performance location 236 x 236 Sponsor large Ad. Randomly appears in the Timeline in line with social media content Clarifi Media Limited 14

15 640 x 1136 Sponsor Background Clarifi Media Limited 15