G ENUINE LASER SHOP. This is the Laser engraving business presentation. Jean Paul UWIRAGIYE

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1 G ENUINE LASER SHOP This is the Laser engraving business presentation Jean Paul UWIRAGIYE

2 INTRODUCTION Personal background Life after graduation Business background

3 WHAT ARE WE SELLING? Innovative and attractive branding solution Properties personalization Customized/personalized gifts

4 OPERATION In this business we are using a (CO2 40W) laser engraving machine to engrave or cut existing or new products. Clients come with their products and decide on the design or text to be engraved or cut out. Using a computer 2D program we transfer the chosen design to the laser machine, then the machine will burn/engrave the chosen design on the product.

5 EXAMPLES;

WHO ARE OUR TARGET CUSTOMERS? Small and medium businesses : smart, attractive and cost effective marketing tools and promotional items. - Baho International hospitals - GTC Africa - www.youthoughts.

6 WHO ARE OUR TARGET CUSTOMERS? Small and medium businesses : smart, attractive and cost effective marketing tools and promotional items. - Baho International hospitals - GTC Africa - NGOs: Raising awareness. - Hypolite for peace -These Numbers Have Faces Fan clubs and Youth groups : Expressing passion, Raising awareness. - Walk to Remember Individuals: customized gifts and products personalization.

7 HOW WE GET STARTED This is what it costed us to start the Laser engraving business ITEM cost/unity Quantity total cost A 40W CO2 Laser Engraving Machine 780, ,000 House Rental ,000 Legal documents 27,000 Computer (CPU) + Screen + Web cam ,000 Magerwa store Fee 29,000 Laser Engraving Machine importation taxes 49,000 Laser Engraving Machine transportation 10,000 East African cargo Fee 38,000 Display (2 Displays) 94,000 Furniture (3 Tables + 3 Chairs) 180,000 4G Alcatel Router ,000 Sign post ,000 Office stationaries 11,000 Business stamp ,000 Business cards ,000 Multisocet power extensions ,000 Bucket ,000 Screw driver ,000 TOTAL 1,948,000

8 HOW ARE WE SELLING OUR PRODUCT? We have been using several approaches to reach our target customers. 1. DOOR TO DOOR MARKETING: 2. SAMPLES DISPLAY: our products are displayed in different places around Kigali: T-Kay Investments (at UTC in town) Nyange Design (at City plaza) 3. PRODUCT SHOWS & FREE SAMPLES: 4. SOCIAL MEDIA: Proven the best way to reach many individuals

9 HOW IS THE COMPETITION? Competitor Prices USP Quality Remarks MULTICOM Min: 1,600 Max: 9,500 Good Marketing It is very professional It is alone in the market High Owns an engraving factory Mostly serving big institutions and higher profile individuals Minimum order: 20 I-BLUE Not clarified Good marketing Good location It is very professional Little competition High It provides engraving services No engraving factory Works with big companies Minimum order: 100 Rootvan engravers Min: 85,000 A unique product Extra-High Only engrave on stones and granites Only target big institutions and wealthy individuals Sticker Printing businesses Various No other innovative branding services High demand Various

CURRENT STATUS Currently after nearly six months of operation we have made 2,146,000 Rwf Sales with the 40W CO2 Laser Engraving Machine We projected our sales as follow for

10 CURRENT STATUS Currently after nearly six months of operation we have made 2,146,000 Rwf Sales with the 40W CO2 Laser Engraving Machine We projected our sales as follow for the next three years ahead with the Costs Sales Profit/Loss YEAR 1 5,251,000 6,900,000 1,649,000 YEAR 2 7,109,000 10,800,000 3,691,000 YEAR 3 8,027,000 13,300,000 5,273,000

11 OUR EXPANSION PLAN To expand and sustain this business we are looking for an additional investment of 6,000,000 Rwf to be invested as following; INVESTMENT INVESTMENT USE OBSERVATION 3,900,000 For a 100W CO2 Laser engraving and cutting machine ( Including shipping and taxes.) 700,000 For back up Spare parts (1 Laser tube + 4 Mirrors + 1 Air compressor) 900,000 For payment of a 6 months contract to hire a part time professional and experienced marketing manager. 500,000 Rwf 50,000 for 250 business cards, Rwf 300,000 for 750 brochures Rwf 150,000 for 2 pull ups (printing + stand) That is all I need to have it at GLS work place We need an aggressive and experienced marketing manager Rwf 200/B.cards Rwf 400/Brochure Rwf 75,000/Pull up

12 Why the CO2 100W Laser machine? Additional engraving options ; On Metals On stones and granites On cylindrical surfaces Capacity CO2 100W Laser machine CO2 40W Laser machine Laser power 100W 40W Working area 100 x 60 cm 30 x 20 cm Moving speed mm/min mm/min Graphic Format Supported (BMP, JPEG, PLT, CDR, AI) (BMP, JPEG, ) Cutting thickness 0-10 mm 0-3 mm

NEW PROJECTIONS WITH THE 100W CO2 LASER MACHINE With the new 100W CO2 Laser engraving and cutting machine, we are projecting an increase in our sales as following,

13 NEW PROJECTIONS WITH THE 100W CO2 LASER MACHINE With the new 100W CO2 Laser engraving and cutting machine, we are projecting an increase in our sales as following, projecting the next three years ahead Costs Sales Profit/Loss YEAR 1 4,013,915 10,200,000 2,764,000 YEAR 2 9,275,000 16,900,000 7,625,000 YEAR 3 10,210,000 19,700,000 9,490,000

in Electronics and Telecommunications Benjamin KALIMBA GLS

14 OPERATING TEAM Jean Paul UWIRAGIYE GLS Managing Director A certified Microsoft Technology Specialist Holding Advanced Diploma in Electronics and Telecommunications Benjamin KALIMBA GLS Marketing and sales manager Bachelors degree in Business and Information Technology

15 We invite you to invest in us and we assure you that It will be a profitable and lives impacting investment.

16 Jean Paul UWIRAGIYE

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