*THROUGHOUT THE SEQUENCE, THERE IS A TIMER IN THE CORNER OF THE SCREEN TO SHOW HOW MUCH TIME HAS ELAPSED.
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1 *THROUGHOUT THE SEQUENCE, THERE IS A TIMER IN THE CORNER OF THE SCREEN TO SHOW HOW MUCH TIME HAS ELAPSED. S OFFICE - MORNING - STOPWATCH TIMER, 0:00 Fresh as a daisy,, savers his coffee. Ready to start the day. This is Daniel. He glances at the post-it above his computer screen, scrawled Daniel s Desserts. Daniel is re-branding his business. CLOSE ON: DAILY PLANNER, APRIL 1ST AM Follow-up with website guy (late) - 12:15 Call with SEO consultant - 3:30 Check-in with branding planner - Update facebook status x5 today - Write press release - Design business cards (figure out how to do this) This is Daniel s daily planner. (beat) Shocked by high agency fees, Daniel is taking on the task of rebranding his business. IS ON THE PHONE - STOPWATCH TIMER, 0:34 MINUTES He talks to the website guy. You don t do graphics? The website guy doesn t do graphics.
2 2. But I don t have a graphics guy. ANOTHER CALL, LOOSENS HIS COLLAR - STOPWATCH TIMER, 1:21 HOURS You write the press release, but you don t distribute the press release? Who do I talk to for that? AND ANOTHER CALL - STOPWATCH TIMER, 2:48 The SEO company. What time zone are you in? POURS THE REST OF THE POT OF COFFEE INTO HIS CUP WHILE HE TALKS - STOPWATCH TIMER: 3:13 Okay. So I give him your specs, then have him send me the files to send to -... he talks to the branding, marketing, and the promo people. LIES ON THE FLOOR, ON TWO PHONES SIMULTANEOUSLY - STOPWATCH TIMER, 07:03 Daniel glances at the POST-IT NOTE. His goal seems out of reach. Instead of focusing on his vision... CLOSE ON: DAILY PLANNER Filled with scribbles, appointments crossed out and rescheduled.
3 3.... Daniel is the middleman, circling back to each service provider. ALONE IN HIS OFFICE -- EVENING He collapses in his chair. At Eyeclectic Media, your vision is our passion. He turns on the desk light, which prompts a SPLIT SCREEN: RIGHT SIDE OF SCREEN ECLECTIC MEDIA DIRECTOR faces the camera. Media Director Clifton Johnson, Jr. is your point person. Behind him is a team of EXPERTS, in SILHOUETTE. Enter FULL SCREEN. Your only point person. SHOW-REEL MONTAGE... Clifton works with his team of branding, marketing, and web design people, so you only have to talk to him. - BILL OWENS, GOVERNOR OF COLORADO (WORK SAMPLE) SUPER: I was very pleased with Eyeclectic Media. Clifton is a consummate professional. Eyeclectic Media has produced media campaigns for Governors... - SENATOR MIKE JOHNSTON (WORK SAMPLE)
4 4. SUPER: The work they did creating video documentaries for our great teachers and leaders bill was a crucial component of our success.... Senators... - UNIVERSITY OF COLORADO (WORK SAMPLE) SUPER:...Their philosophy of personalized service in addition to being innovative in style met all of the College of Education s needs for this project. I would highly recommend Eyeclectic Media for any of your media needs!... Universities... - AARON SLEDGE (WORK SAMPLE) SUPER: Working with Eyeclectic Media was a pleasure and an honor. Their creativity and experience was priceless and the bar has been raised.... and Artists. Clifton and the Eyeclectic Media team bring you Agency talent, without Agency fees. BACK TO: SPLIT SCREEN The creative director and his team of FIVE EXPERTS leave the right side of their split screen, and enter - Eyeclectic Media offers a partnership through the life of your business. S OFFICE -- STOPWATCH TIMER, 12:07 HOURS Daniel is asleep, his head on the desk. Drools over the DAILY PLANNER. WE SEE QUICK SHOTS as each expert cleans up Daniel s desk... crosses off items on his calendar, reflection of his mental landscape clearing.
5 5. Your job is to do what you do best: focus on your vision. The experts leave, only Daniel remains as he wakes up, drowsy. And maybe brew yourself up a fresh cup of coffee. S OFFICE - NEXT MORNING - STOPWATCH TIMER, 0:00 Ready for the day, Daniel admires his post-it note goal: Daniel s Desserts. Your vision. Your story. Your voice... He takes a seat and reviews his daily planner - CLOSE ON: DAILY PLANNER, APRIL 1ST, He rips the page off, reveals APRIL 2nd, Daniel scribbles just one entry for the day: - Call with Clifton at Eyeclectic... is our heartbeat. Daniel leans back in his chair, on the phone with Clifton. Love the website mock-up, can you recommend someone to optimize it for search? We can do that for you. Okay, great. And about the press release - - You don t do press releases...
6 6. I have my best press release writer finishing it up with a distribution date of Thursday, does that work? Yeah, Thursday is perfect! CLOSE ON: HANGS UP THE PHONE STOPWATCH TIMER: 0:45 MINUTES
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