Internationaliseren als Start Up

Transcription

1 Internationaliseren als Start Up Tip en #WeAreFlanders

2 Brussel

3 Noord Amerika Noord Amerika

4 De Verenigde Staten Pacific Time BE -9 Mountain Time BE -8 Central Time BE -7 Eastern Time Representation BE -6 of Flanders Government

5 Tip 1 Onderschat Noord Amerika niet

6 De Verenigde Staten San Fran Los Angeles Houston Chicago Atlanta New York New York Pacific Time BE -9 Mountain Time BE -8 Central Time BE -7 Eastern Time Representation BE -6 of Flanders Government

7 Tip 2 Gebruik Warm Intro s door jouw Vlaamse Diplomaat

8 Tech Clusters Noord Amerika - USA San USA Fran

9 Tech Clusters Noord Amerika - Canada Montreal

10 Tech Clusters Noord Amerika - Mexico Quebec

11 Tip 3 De verscheidenheid aan tech clusters is enorm. Het aantal start up mekka s niet.

12 De Cultuur van Silicon Valley Meritocracy Mentorship Money Mobility Mafia

13 Shockley Semiconductor Lab 1956 Shockley Semiconductor Lab 1957 Fairchild Semiconductor 1968 Intel Corporation 1969 AMD Corporat

14 Tip 4 Silicon Valley is een Mindset, geen plaats op de Map

15 Het Investerings Ecosysteem Silicon Valley Investment Volume $ M < 200 $ M Silicon Valley Vlaanderen 3 $ M < 0.75 $ M Silicon Valley 7 M Inwoners Starters Investeerde rs $ BNP per Inwoner Vlaanderen 7.3 M Inwoners Starters 75 Investeerde rs $ BNP per Inwoner Median Deal Volume

16 Tip 5 Bereid je maniakaal voor op elke ontmoeting met een investeerder

17 Het Handels Ecosysteem California Oakland San Francisco Monterrey Los Angeles Sacramento San Diego San Jose USA Californ ia Texas Inwoners M Inwoners 39.3 M Inwoners 12 % 28.3 M Inwoners 8.7 % Export 2017 New York 19.8 M Inwoners 6.1 % California 11,1% 171,9 B USD Texas 17,1 % New York 4,9 % Import 2017 California 18,8% 440,7 B USD Texas 11.2%

18 Tip 7 Vergeet de algemene markt dynamiek niet

19 Een zaak starten in Vlaanderen > Limited liability company NV Private limited liability company BVBA > Belgian branch office of a foreign company > Belgian rep. Office of a foreign company Separate legal entity (incorporation before notary) At least two shareholders Minimum capital EUR 61,500 to be paid up in full Management: board of directors composed of at least three directors (two if only two SHA) Transfer of shares is in principle unrestricted Commercial activities Separate legal entity (incorporation before notary) At least one shareholder Minimum capital EUR 18,550 (EUR 6,200 / EUR 12,400 if only one shareholder to be paid up in full ) Management: one or more directors Approval shareholders for transfer of shares Commercial activities No separate legal entity (no notary required) No capital requirements for the branch Management: one legal representative (no own board of directors) it can be a Foreign Natonal Commercial activities Form generally used by large companies (anticipation of incorporation of a subsidiary) No separate legal entity (no notary required) No capital requirements for the representation office Local representative with limited powers No commercial activities (nonprofit activities) Form generally used by large companies for representation purposes (market research, 2014 Laga

20 Een zaak starten in California > Corporation Inc. of Corp. limited liability Corporation LLC Partnerships > CA branch office of a foreign company > CA rep. Office of a foreign company Officers & Directors Officers & Directors General Partnership Board Members Members Limited Partnership Limited Liability Partnership 2014 Laga

21 Tip 6 Een advocaat is een absolute must

22 Sectorial Difference Bio Tech High Tech Eroom s Law Moore s Law Subject Environment Biotech Startups Uncontrollable organisms Poorly understood, natural Soft & Hardware Startups Perfectly determinate code Well understood, artificial Approach Indefinite, random Definite, engineering Regulation Heavily Regulated Basically unregulated Cost Expensive Cheap ( some seed money ) Team High-Salaried, Committed

23 Tip 7 Ken je sector of niche door en door

24 World Domination Out of the top 20 most profitable companies, 7 are tech companies 6 of the 10 Largest Tech Companies have HQ in Silicon Valley Oil Barons, Wall Street Elite, Big Pharma and Automotive Conglomerates -> replaced by Silicon Valley as largest companies worldwide by Market Cap The big 5 in Tech outspend the big 5 Banks in Washington DC on lobby budgets 2-1 Silicon Valley is the dominant Media & Content

25 Tip 8 Denk Groot. Je doel is ( je sector of niche ) wereldwijd te domineren

26 Re Invention Largest Corporations Silicon Valley Hewlett Packard Apple National Semi Google Intel Intel Memorex HPE Varian HP Environtech Cisco Ampex Oracle Raychem Facebook Amdahl Applied Materials Tymshare Netflix Ford Detroit Ford Chrysler Chrysler ( FCA ) General Motors Brewery Bank General Motors Brewery Bank Insurance company Insurance company Chemical company National telco operator Belgium * Chemical company National telco operator

27 Tip 9 We zijn een jonge Belgische start up opgericht in 2010 is geen goede openingszin

28 Presenteren - Hoe denken investeerders From 1 to n Term Sheet From 0 to 1 High Growth 10 / 20 / 30 Open Mind Investor fit Learning Experience X Factor Long Term Market Follow Up 24 / 48 Hours Evolution Meeting Duration Min Intense Interactie & 10x Kritische Vragen Verbaal

29 Je eerste Stappen in Noord Amerika

30 Tip 10 Creëer een USA Advisory Board met Experten

31 Noord Azië Amerika Noord Amerika

32 Azië

33 Tip 1 Azië = Uitgestrekt Druk bevolkt > 3bn

34 There is 1 Asia

35 Tip 2 Everything is bigger in Asia?

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37 age

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41 Tip 3 Verscheidenheid van de landen = Ieder land is omvangrijke markt op zich & vereist een eigen aanpak

42 Tip 4 ARPU vs Volume

43 Facebook Annual Report

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45 Tip 5 3bn Aziaten = 3bn start-up ideeën

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48 Tip 6 Think big Start small Move fast

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50 Where to start? It depends

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52 Tip 7 Singapore!

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56 Tip 8 Follow the Asian money

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58 Tip 9 Follow the sun?

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60 Tip 10 Azië should not be a fling, nor an afterthought

61 Tip 10 bis P.S.: Don t forget the Middle East

62 Internationaliseren als Start Up Tip en #WeAreFlanders