Tata Steel Chess Tournament

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1 81 st edition: January 2019

2 Tata Steel Chess Tournament The Tata Steel Chess Tournament is one of the most prestigious chess events in the world, attended by world class players as well as a large number of amateurs. The event is known as the Wimbledon of chess and during the two weeks of the tournament 28 grandmasters play each other in two groups (Masters and Challengers) for the title. Besides the Main Event in Wijk aan Zee, the Masters play at two other locations for the Chess on Tour Events in Alkmaar and Leiden. Why I want to play in the Tata Steel Chess Tournament? Because I love the city of Wijk aan Zee and the way the tournament is organised. Magnus Carlsen current world champion and 5-time winner of TSCT. It s an honor to play in Wijk aan Zee. Every player wants to win this tournament at least once in his life Anish Giri, Best Dutch chess player and No. 12 in the world. Every year, the tournament attracts over 200,000 unique online visitors that watch the live commentary and the video reports. What makes this chess tournament unique, is the ability for the 2000 amateur chess players to be in the same space where the 28 professionals play. It was one of my goals to win this prestigious tournament. Wesley So Winner 79 th TSCT.

3 Chess facts & figures Chess players make 40% more purchases in the categories of travel, online shopping, luxury cars and premium brand drinks 70% of all adults in the world have, at some point in their lives, played chess Schakende beroemdheden Chess players worldwide 90% male 10% female 73% College/University degree THE NETHERLANDS can play chess play chess regularly member of the chess federation WORLDWIDE 6m in England 16m in Germany 50m in Russia 80m in India Play chess regularly Nick Schilder Magnus Carlsen with Bill Gates Wimbledon winner Boris Becker Gari Kasparov and Edgar Davids Source: Agon report, (2013) & FIDE.com

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5 Hall of fame Magnus Carlsen, Norway Six-time winner Levon Aronian, Armenia Four-time winner Viswanathan Anand, India Five-time winner Jan Timman, the Netherlands Last Dutch winner (1985) Anish Giri, the Netherlands Four-time Dutch Champion Max Euwe, the Netherlands Four-time winner Loek van Wely, the Netherlands Grandmaster Wesley So, USA Winner 2017

6 Tata Steel and chess Tata Steel is one of the biggest producers of steel in Europe. The company supplies high-quality, sustainable products to demanding market sectors, including the construction industry, automotive industry, packaging sector and aerospace industry. The Tata Steel Chess Tournament has a long and rich history. The tournament started 81 years ago (1938) as an employee tournament for the steel producer Hoogovens. Since then it has become one of the most prestigious chess tournaments. The world s greatest chess players, as well as keen amateurs, make sure to be part of the Wimbledon of Chess. Tata Steel chooses to support chess because chess is focused on strategic thinking and finding creative solutions for complex problems. Tata Steel uses the same tactics during the high-tech process of making steel and solving complex challenges for our customers. Additionally, the tournament contributes to the economic wellbeing of our surrounding community during winter, which is one of the most challenging times of the year for a coastal village like Wijk aan Zee. At Tata Steel we believe that the combination of mind sports, physical sports and creative thinking contributes to the development of the brain, especially in children. That is why during the Tata Steel Chess Tournament we organise various events for the youth, which aligns with Tata Steel s community program which focuses on Future Generations.

7 The Main Event: Wijk aan Zee Wijk aan Zee is a small village that is part of the municipality of Beverwijk. Approximately 2,400 people live in Wijk aan Zee. In the summer months, the village draws many families looking to enjoy the beautiful beach and practice many different sports in and near the ocean. In 1968 the Tata Steel Chess tournament was held in Wijk aan Zee for the first time, after starting out in 1938 in Beverwijk. With its long and rich history, it is hard to imagine the Tata Steel Chess Tournament not being part of the region s culture. In 2018 the 81 st edition will take place in town hall Moriaan, which will transform into a paradise for chess-enthusiasts.

8 Chess on Tour Starting in 2014, the Tata Steel Chess Tournament organises two Chess on Tour days outside of Wijk aan Zee. During these two days the Grandmasters visit beautiful locations elsewhere in the Netherlands. In 2018 they visited the Sound and Vision building in Hilversum and the Academy Building at the University of Groningen. In 2019 Chess on Tour will be visiting Alkmaar and Leiden.

9 The importance of chess for kids Research demonstrates that the combination of mind sports, physical sports, music and culture actively contribute to the development of the brain, especially within children. That is why Tata Steel organises various events for kids during the Tata Steel Chess Tournament. Erik Scherder, professor Clinical Neuropsychology, confirms that playing chess contributes to the development of the learning capacity within children. Chess is very much a mind sport that encourages problem-solving capabilities. Every time you play chess there are new challenges. That is exactly what your brain needs: thinking thoroughly about the next steps you could take. Playing chess is great practice for this skill.

10 Options for sponsorship and hospitality Sponsorship Chess represents thinking ahead, strategic planning and staying ahead of your competitors. At the same time it is a sports activity in which age, origins and gender don t matter. Would you like to associate your company with the success of the Tata Steel Chess Tournament? We can create a sponsorship package for you. Depending on your wishes and objectives we can design a customised proposal: As Tournament Partner, Media Partner, Friend, Location Partner or any other type of sponsorship you would like. Hospitality During the various events of the Tata Steel Chess Tournament, in Wijk aan Zee and in the Chess on Tour cities, there are many opportunities to invite your business partners and experience the event up close. If you are interested in a networking event (simultaneous chess with a Grandmaster, visiting the tournament, drinks and bites) or another type of arrangement, please get in touch with us and we would be happy to cater to your wishes.

11 Contact us Would you like more information? Please contact: Elske Hoving Community & Sponsorship Manager Tata Steel M: +31 (0)

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