effective design solutions

Transcription

1 effective design solutions

2 We are an independent design, founded in 2011 and 02 offering services in visual brand identity, graphic design, packaging design and digital. dkcd.ru

3 Staying within a small design, we have a large 03 base of employees that allows us to work with startups and individuals, and major brands from around the world. dkcd.ru mail@dkcd.ru

4 The results of our cooperation are always simple, 04 functional and unique. We like to learn and convey the individual character of people and brands, so each finished project is an effective design solution to the problem. dkcd.ru

5 But those with whom we have worked: 05 АГРОПРОМЫШЛЕННАЯ АССОЦИАЦИЯ КОНОПЛЕВОДОВ dkcd.ru

6 visual brand identity 6

7 visual brand identity 7 Hemp Agro Industrial Association Agro industrial

8 Challenge To develop a logo and recognizable corporate identity that would represent the interests of each of the partners of the Association. Solution In the study of the sphere of activities of the Association and the history of hemp, was found by Russian, Egyptian and Chinese graphics, which are reminiscent of the cannabis leaf. Association of konoplevodami not shy to talk about their activity (breeding industrial hemp), so the signature element of the Association was a stylized leaf, enclosed in a circle the symbol of Union and brings together companies from the same sectors of activity. 8

9 Design Komunikate.

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11 next project 11

12 next project 12 Naukacity Education

13 Challenge Children's educational center for those who want an interesting and in-depth study of science. It presents courses in biology, chemistry, astronomy, Geology and other scientific subjects, which may not be in the school curriculum. 13 Before Komunikate Design task was to develop visual identity and guidance for brand new scientific educational centre. Solution The main idea is a General interest of what remains invisible to us. In science, any process that can be viewed through the microscope or which is incomprehensible in its nature, is of interest even for those who are skeptical about it. Simply put, it is interesting to all. Visual communication, aimed at clients of the educational centre and includes illustrations of the inner world of science, which is shown through a "macro lens" (cells of organisms, bacteria, 3d spiral chemical chains, etc.). Sterile clean tones in the business part of corporate style, create an atmosphere transparent organization staffed by true scientists.

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17 next project 17 Eva beauty club Spa-салон

18 Challenge To develop a logo and corporate identity for spa-salon of premium-class in the city of Perm, Russia. Solution 18 Our concept is based on ease of spa-care. The smooth lines of the logo convey a sense of tranquility and enjoyment of procedures. Fig leaf being the subject of the toilet first woman on Earth, has become an integral part of corporate identity. To emphasize the premium segment of the salon, all the corporate style are made of expensive designer paper, using screen printing. This paper is very pleasant to the touch and subconsciously creates a sense of status.

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22 next project 22 Dich industry Clothing brand

23 Challenge For brand Dich (St. Petersburg brand designer clothes and shoes in the style of minimal), it was necessary to develop a unique calligraphic font style for the logo and brand elements, emphasizing the overall style of comfortable casual clothes. 23 Solution The logo was a graphic stroke the brand name that made with a ballpoint pen, the key visual identifier of the brand came the clothes, presented on the media as black-and-white image.

24 Design Komunikate. 24 dkcd.ru

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26 next project 26

27 next project 27 International fireworks festival City event

28 Challenge It was necessary to develop the logo that would be interesting, unique and indirectly concerned to the state corporation Rostec. 28 Solution We took the core particles brand name of the corporation Rostec and gathered from it a new logo for the festival, adding a bit of festive explosions and more particles. Located on the media, the logo becomes part of the explosion of firecrackers is the most recognized symbol of the fireworks.

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31 logodesign 31 All logos are available in black, to better demonstrate the ideas in each of them.

32 logodesign 32 Minsk World Art&Met The case of nature Sverdlovsk deepъ In the center of Minsk construction of a modern district that includes the Park, office buildings, sports facilities, residential neighborhoods. This area should be the hallmark of Minsk. The logo was designed for a competition. The company is engaged in artistic forging of metal products. In the Central part of the logo of the ligature & is a forged item, which in turn translates to customers about the specifics of the company. Aquaponics farm is almost a closed system to grow fish and herbs. Fish and plants interact with each other, nourishing each other is essential for growth in trace elements. Therefore, the fish logo is a part of the plant and the plant part of the fish. Community DJs and promo-group of Ekaterinburg. The focus of music - deep house, deep tech. The name of the community written in old-russian style and solid character here plays the role of the notes. Hard sign = the note "a flat." dkcd.ru mail@dkcd.ru

33 logodesign 33 Esoguide Teleport Uralplast Vastness Esoteric guide to news and events in Moscow. The portal covers events mainly for vegetarians and esoteric. The company's symbol was a Deer forest, herbivore, and as a symbol of renewal and spirituality. A private travel Agency, which teleports to any resort in the world any of his client. We all remember how in the movies people teleport when they are going through the teleport, you see the surrounding space as a continuous blur. We thought that this effect is the company logo when you move from one country to another, from cold to warmth, just a few hours. The main activity of the company the hydraulic fracturing of the earth for the purpose of oil production. This is what portrays the logo drop breaks a rock. Residential complex "Vastness" was built near the mountain Uktus in Ekaterinburg. Discharge between the letters symbolizes the endless expanses of nature, the views from the Windows of the residential complex. It was assumed that when using the logo, the letters will be placed at the same distance from each other, from edge to edge of the advertising surface, thereby occupying all the space. dkcd.ru mail@dkcd.ru

34 stages of work 34

35 stages of work 1. Briefing 3. Schedule 35 This part is required. It allows you to learn about the company the maximum amount of information from the owner of the company and to determine the correct task. Agreed by the parties schedule of work the key to effective cooperation. 2. The contract & prepayment 4. Development Work cannot begin without a contract and Deposit payment. This a necessary part makes sure that both sides are serious, long and fruitful work. Work on the project according to includes different types of analysis, development of several concepts and their presentation to the client. dkcd.ru mail@dkcd.ru

36 contacts 36

37 contacts Russia, Yekaterinburg Borisa Yeltcina st., 3a Instagram, Facebook, Pinterest: 37 dkcd.ru

38 thanks for watching!