Socio-Technical Assessment of Collaborative Consumption: Resource Efficiency Potentials

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1 Socio-Technical Assessment of Collaborative Consumption: Resource Efficiency Potentials Katrin Bienge, Wuppertal Institut Paul Suski, Martina Schmitt, Sebastian Kiefer, Monika Wirges, Wuppertal Institut Jens Clausen, Borderstep Institut Holger Rohn, Faktor 10 Institut World Resources Forum Geneve, Octobre 2017 The project is funded under the Innovation and Technology Analysis (ITA) (grant number 16/1653) by the Federal Ministry of Education and Research (BMBF). Duration: August 2015 to July 2017.

2 Socio-Technical Assessment of Collaborative Consumption Research design and question Working definition: We understand collaborative consumption (CC) as any use of goods based on an alternative use model such as shared use, leasing, sale of benefit via rental and lending systems, swapping or second hand (leading to an intensified usage of the product or prolonging the use phase by e.g. selling or swapping). Question: Which CC offers do have a potential to save natural resources and how can we foster their diffusion (if necessary)? Focus on Already in the market Consumer-to-Consumer, Business-to-Consumer and Government-to- Consumer Germany Oct 2017 WRF Seite Wuppertal Slide 2 Institut

3 Aspects Methods Step Socio-Technical Assessment of Collaborative Consumption Mixed method approach Inventory Resource efficiency potential analysis & Analysis of diffusion paths Desk research Expert workshop Quantification of single offers and references Upscaling to national level Qualitative assessment Expert workshop Identify market barriers and factors of success suitable for boosting the diffusion Expert workshop Inventory long list (100 offers) short list (TOP 20) Analysis of 20 offers Material Footprint Carbon Footprint Sensitivity & rebound effects Analysis of 20 offers - six key areas of influence on diffusion dynamic: product-related factors adoptor-related factors supplier-related factors sector-related factors government-related factors path-related factors Oct 2017 WRF Seite Wuppertal Slide 3 Institut

4 Inventory of collaborative consumption offers Selection of the TOP20 Mobility Carsharing, stationary Carsharing, free floating Carpooling (private ridesharing) Carpooling (for employees) Intermodal Mobility Shared parking Citizen bus Housing & traveling Flatsharing communities Cohousing (rent) Flatsharing Couchsurfing Flat or house swapping Every day objects Second Hand (online sale) Second Hand Shops Give away shop Rental of machines and tools Exchange of objects via platform Exchange rings Book boxes Digital download of media Case studies Flatsharing communities Cohousing (rent) Couchsurfing Give away shop Commons - Urban Gardening Commons - Urban Gardening Source: Wuppertal Institut Oct 2017 WRF Seite Wuppertal Slide 4 Institut

5 Diffusion dynamic (scale from -20 to +34) Synthesis: Resource efficiency potential and diffusion dynamic / rate of 20 sharing offers 20 Mobilität Wohnen & Reisen Gegenstände Mobility Housing & Travelling Everyday objects Shared parking House swapping Give away shops Urban Gardening Local exchange rings Cohousing Book boxes Flatsharing Citizen bus Exchange via platforms Couchsurfing Flatsharing community dissemination rate in % Carsharing Carpooling (ridesharing) Intermodal Mobility Carpooling (for employees) Digital download (music etc.) 2nd Hand Online Rental of machines and tools 2nd Hand shops Resource efficiency potential high medium low Oct 2017 WRF Seite 5 Wuppertal Slide Institut

6 Conclusions: Five cluster of Collaborative Consumption offers Tailored recommendations needed Cluster "Self-Driving-Diffusion with Ecological Potentials" Cluster "Context-dependent Sharing" ± Resource efficiency potential strongly dependent on specific context of practices Further diffusion needs crash barriers depending on the context Couchsharing // Cohousing // Flatsharing // House swapping // Shared parking space // Carsharing (free floating) Cluster "Social meaningful Sharing" ± Little resource efficiency potential, but socially meaningful + Diffusion welcome: Give away shops // Urban gardening + Identified resource efficiency potentials Quite advanced diffusion 2nd Hand shops // 2nd Hand online // Rental of machines and tools Cluster Low Effect Sharing" ± Very limited resource efficiency potential ± Diffusion of low environmental political relevance Citizen bus // Exchange rings (platforms) // Local exchange rings // Download (videos, music) // Book boxes Cluster "Ecologically effective Sharing + High and little developed resource efficiency potentials + Political priority to foster a greater diffusion Flatsharing community // Carsharing, stationary // Intermodal Mobility // Carpooling (private ridesharing) // Carpooling (for employees) Oct 2017 WRF Seite 6 Wuppertal Slide Institut

7 Thank you! Further reading... Brochure 3 background paper Resource efficiency potential analysis 3 background paper diffusion analysis 5 background paper Case studies and further publications... (Download: Wuppertal Institut ggmbh Research Group SCP Martina Schmitt, martina.schmitt@wupperinst.org Tel. +49 (0)202 / Faktor 10 Institut für nachhaltiges Wirtschaften ggmbh Holger Rohn, holger.rohn@f10-institut.org Tel. +49 (0) 6031 / Borderstep Institut für Innovation und Nachhaltigkeit Jens Clausen, clausen@borderstep.de Tel. +49 (0) 511 /

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