Media Pack A CPI Financial Publication

Transcription

1 Media Pack 2019 A CPI Financial Publication

2 About Banker Middle East MIDDLE EAST 208 THE SAUDI INFLUENCE SAMER ABU AKER, Acting CEO of SEDCO Capital ISSUE 207 REPRO OP JUNE 2018 SUBS UNTIL DEBT ART DO US PART Lebanon has EMBRACING THE NEW NORMAL Middle Eastern markets are adjusting well to current realities RIPE FOR THE PICKING Global macroeconomic climate bodes well for investment global invest N ence among PRODUCTIO inspired confid THE HOLISTIC APPROACH CLIENT Tackling the changing trend in private banking er, its new ors; howev ior Vice aifi, Sen ed Al-F N Ahm ITISATIO EAST DIG MIDDLE benefactors g Director their money Managin want to see t and Presiden put to work at SAP Middle th East Nor DEBDIT INFLUENCE TILSAU THE UN T DODLUESEAPSATR A CPI Financial Publication l Publication A CPI Financia cation cial Publi A CPI Finan Banker Middle East s circulation of 20,000 includes C-level executives and senior management in banks and financial institutions and CEOs/CFOs of large corporates in the Middle East informing and advising them of key financial sector developments. E 208 ISSU Highly targeted, controlled distribution JULY 2018 Banker Middle East identifies key issues in financing economic diversification in the Middle East, promotes best practice in banking and finance, and acts as a platform for ideas, strategy and technological developments. ISSUE ISSUE 207 MAY 2018 ISSUE 206 VERSION EAST MIDDLE 8 JULY 201 EAST MIDDLE Banker Middle East is the region s only magazine serving the financial sector, providing news, analysis, in-depth interviews and features since MAY 2018 ISSUE 206 JUNE 2018 and nology Dubai Tech Free Media SAMER ABU AKER, Acting CEO of SEDCO Capital ; bal investors rk among glo y put to wo confidence nt to see their mone s inspired Lebanon ha new benefactors wa however, its 6154.pgs irector 91BMSJUN1 aging D d Man ident an ce PresEast North Vi or N A CYA ENTni I, Se MAG Middle FAIF BLACK YEL AL-LOW at SAP AHMED MID TISATION DIGI Dubai Technology and Media Free Zone Authority ogy and Media Dubai Technol ty Free Zone Authori :13 ority Zone Auth SPECIAL ISSUE Banker Middle East offers advertisers unique access to the most important economic influencers in the region and guarantees exposure throughout the banking and business communities. Banker Middle East is the essential partner for brands integral to the financial services sector, whether financial institutions or service providers. Advertisers benefit from placement in front of their key corporate customers with the opportunity to establish themselves as thought leaders and sector champions. INDUSTRY AWARDS 2018 Dubai Technology and Media Free Zone Authority bankerme.net I 2

3 Reach, readership and circulation Readership by designation Country breakdown SVP, GM & Department Heads 9% Treasury Heads 7% Chairman 10% Others 1% Managing Director 9% Other C-Suite 9% CEO 17% CFO 38% 2352 TOTAL 17, bankerme.net I 3

4 bankerme.net The website is updated throughout the day to deliver news and other relevant content for the banking and wealth management industries across the Middle East. Large Leaderboard 970 x 90 pixels Our audience, many of who are also recipients of our magazines, are senior executives within the leading banks, financial institutions, central banks, regulators and industry bodies. As such, not only are they a highly targeted audience for the banking industry, but many are senior executives who travel extensively throughout the region on business, and are among some of the wealthiest consumers within the countries in which they work and live. Our combined digital package offers advertisers the opportunity to run monthly tenancy display campaigns utilising all four different creative treatments including Leader Board, Medium Rectangle, Skyscraper, Custom Mid Unit and Footer, ensuring a continuous presence. Campaigns are displayed on rotation, ensuring excellent visibility of all creative formats across all content pages. Further opportunities for bespoke native content and video are available to support key communications and deepen engagement through editorialised presentation. Medium Rectangle 300 x 250 pixels Custom Mid Unit 835 x 150 pixels Skyscraper 300 x 600 pixels Footer 970 x 90 pixels File format File size Submission.jpg,.png,.gif 40kb Min 2 business days before campaign start Monthly Campaign $6,500 bankerme.net I 4

5 Advert Size Specifications (Digital) Leaderboard Banner Custom Mid Unit Right Column MPU Right Column Half Page Desktop Screen (x>1200px) 970x90px 835x150px 300x250px 300x600px Desktop Screen (990px-1200px) 728x90px 530x150px 300x250px 300x600px Tablet - Landscape (770px-990px) 690x100px 690x100px 300x250px 300x600px Tablet - Portrait (575px - 770px) 468x60px 468x60px 300x250px 160x600px Mobile (<575px) 300x100px 300x100px 300x100px 300x250px bankerme.net I 5

6 Daily Digest Our morning and afternoon newsletters deliver essential daily news directly to key executives, influencers and thought leaders within the banking industry. HEADER 728 x 90 pixels Newsletter sponsorship places your brand at the forefront of the conversation and top of mind for key decision makers. DAILY DIGEST X2 (SUNDAY - THURSDAY) The most important news, latest report, analysis and YouTube content of the day. Placements: Leaderboard (728x90px) Vertical Rectangle (300x400px) Footer (728x90px) Weekly send: 90,000 VERTICAL RECTANGLE 300 x 400 pixels Weekly sponsorship: $3,000 FOOTER 728 x 90 pixels bankerme.net I 6

7 EDM Our EDM marketing enables campaigns to be delivered directly to our 18,000 registered subscribers with total precision and flexibility. Our audience of key executives, influencers and thought leaders within the banking industry are among some of the wealthiest professionals and consumers in the region. This is the perfect platform for advertisers to issue a call to action to our audience. SPECIFICATION WIDTH: 620px (standard size) REQUIRED DETAILS: Friendly name, it will show as sender name address will be @cpifinancial-partners.net Subject line for the Date of blast Plain text version of FILE FORMAT:.html/.htm package with images TOTAL IMAGE & HTML SIZE LIMIT: 100kb SUBMISSION LEAD-TIME: Minimum 3 business days before campaign start Cost: $3,000 per send bankerme.net I 7

8 CEO Leadership Series The CEO Leadership Series was created to generate exciting and original content and position all participating CEO s as thought leaders of the banking and finance industry. This is an excellent platform to improve stakeholder engagement and for conveying participants vision of the challenges and opportunities that lie ahead. MISSING THE MELTDOWN CEO Leadership I Warba Bank Shaheen Al Ghanem CEO, WARBA BANK All video content is published on and is also available to be hosted on client websites as is deemed appropriate. The full interview will be transcribed and published in the CEO Leadership Series. bankermiddleeast bankermiddleeast bankerme.net I 8

9 Events BANKER MIDDLE EAST INDUSTRY AWARDS The Banker Middle East Industry Awards were first held in 1999 and have become acknowledged as the most important recognition of financial excellence in the Middle East. Every year through a combination of reader votes and in-depth analysis of financial statements Banker Middle East assesses all financial institutions in the region and celebrate the best of the banking sector in the region. Each of our best and fastest growing bank in country winners have outperformed their peers across a variety of the most important key performance indicators to witness unrivaled growth and success in the last year. Our nominees for regional awards across banking sectors are made by our panel of leading industry experts from a diverse range of disciplines offering unparalleled expertise making nomination worthy of recognition. Our eventual winners in these categories are decided by the more than 70,000 registered users of CPI Financial products and services. The Banker Middle East Industry Awards culminate at a gala dinner where more than 400 leading bankers gather for the announcement of our winners and to join us in celebrating the achievements made. BANKER MIDDLE EAST PRODUCT AWARDS The Banker Middle East Product Awards provide a benchmark for the financial sector recognizing the most successful and innovative banking solutions. With categories covering all areas of banking and finance from consumer products to corporate and investment banking services these awards are the most comprehensive platform offering acknowledgement to pioneering developments in the financial services sector in the Middle East. A list of categories are circulated to banks and financial institutions in each country. Institutions may nominate products in as many or as few categories as are applicable. Nominations will be showcased on in four distinct sections: Retail Investment SME Corporate Registered readers will cast their votes and select the winners. These awards provide an excellent benchmark for the banking sector and our winners are recognized across the region s media outlets for their success in this field. bankerme.net I 9

10 Bespoke Events Banker Middle East manages an array of events on behalf of our clients providing them with access to the most important economic influencers in the region. These include roundtables and seminars. Roundtables Provide a forum for open interaction, idea sharing and experience exchanges amongst like-minded individuals. They promote practical education and encourage collaboration, knowledge sharing and transparency. Roundtables give professionals the opportunity to discuss topics amongst peers in an effort to share best practice and align strategic vision. Seminars A gathering of people for the purpose of discussing a stated topic. Such gatherings are usually interactive sessions where the participants engage in discussion about the defined topic. The sessions are usually headed or led by one or two presenters who serve to steer the discussion along the desired path. Seminars are held to impart some skills or knowledge to the participants. An invitation only forum that brought together a high-profile audience from the region s leading corporate finance and treasury community to share their experiences and address key challenges and opportunities. A roundtable discussion to bring in CROs to discuss the challenges and how to overcome them by implementing latest and most suitable infrastructure systems (both technical and technofunctional), as well as hiring competently skilled professionals with sufficient experience, capacity and capability for the role they are assigned to ensure that the respective functions are carried out efficiently. bankerme.net I 10

11 Editorial Calendar JANUARY FEBRUARY MARCH Country Focus: UAE Global economic landscape outlook and projections for 2019 Islamic banking and finance development of the Islamic economy and the Islamic finance industry as a whole, opportunities and challenges for the year Retail banking overview of trends changing retail banking in the region; digital branches, millennials, AI and changing the customer journey Country Focus: Saudi Arabia Debt capital market appeal of GCC paper, pricing, deepening the level of capital markets in the region, state of the secondary markets in GCC Ratings criteria and methodology updates, rating action highlights Mergers and acquisitions overview of M&A in banking, projection of other potential deals in the market Country Focus: Kuwait SMEs bank lending trends in the GCC market, outlook for the rest of the year Cybersecurity standards of security, potential threats to banks, strategies and new ways to to address them Insurance market developments across all areas including reinsurance, bancassurance, Takaful and re-takaful APRIL MAY JUNE Country Focus: Bahrain Private banking and wealth management changing attitudes and trends, innovation in offerings, alternative investments Real estate and infrastructure infrastructure financings, estimated market size, upcoming projects, opportunities Tax and accounting regulatory updates and challenges in this area Country Focus: Oman Private equity and venture capital investment trends in the region, preferred asset classes and geographies, capital movements in MENA Cross-border financing transactions challenges in cross border activities, potential solutions Financial technology merging customer demands with technology, optimizing the usage of AI, blockchain and big data Country Focus: Turkey Equity capital market comparative analysis and update on GCC stock markets, roundup on the year s ECM transactions in MENA (IPOs, new shares), regulatory and listing requirement updates, market movements, Payment solutions forward looking commentary on the evolution of payments, usage of mobile wallets in the region bankerme.net I 11

12 JULY AUGUST SEPTEMBER Country Focus: Iraq Global economic outlook on the second half of the year oil and commodity prices, global growth, MENA risk factors Trade finance macroeconomic backdrop affecting trade flows in the region, trends shaping global trade finance and shifting role of banks Country Focus: Palestine Sovereign wealth funds investment focus, strategies, overview of SWFs in the region Corporate governance issues and challenges facing banks and financial institutions Cryptocurrency latest developments and regulations surrounding it Country Focus: Lebanon Islamic banking and finance updates review and highlights of the first half of the year, issues and challenges Structured finance and syndication market deal update, innovative structures and developments Family offices market landscape, evolutionary functions, comparative developments of the previous and current year OCTOBER NOVEMBER DECEMBER Country Focus: Egypt Trading and brokerage developments, issues and challenges, the way forward for MENA Liquidity management, bank debt and loan financing liquidity positions in the GCC, impact of rate hikes (if any), management strategies Securitization market in the GCC landscape, innovation in solutions, secondary market trading volumes BME Industry Awards Supplement BME 100 Supplement Country Report: Jordan Review of bank results and performances for the nine-month period of the year and outlook on next year s numbers Treasury management regulatory developments and issues surrounding treasury products Investment funds market overview of hedge funds and mutual funds, innovative structures in conventional and Islamic funds, performance reviews Regional roundup: a review of 2019 highlights across the GCC and wider Middle East market, a brief analysis of the main developments throughout the year, most striking deals/ipos and economic reforms Outlook on global markets for the following year market sentiments, banking, finance and economic landscape, potential risks, positioning of the GCC and wider Middle East Pensions and private retirement schemes recent developments in the GCC, initiatives, issues and challenges bankerme.net I 12

13 Specifications Advertising Rates MAGAZINE TECHNICAL SPECIFICATIONS Full page Full page type area cm x 21.9 cm Full page trim size - 21 cm x 27 cm Full page bleed size cm x 27.6 cm DPS DPS type area - 40 cm x 21.9 cm DPS trim size - 42 cm x 27 cm DPS bleed size cm x 27.6 cm FORMAT FOR SENDING FILES PDF Must be in high resolution (300 dpi) with all fonts and pictures embedded. Crop marks should be positioned outside the printed area. EPS Must be in high resolution (300 dpi) with all fonts and pictures embedded. Crop marks should be positioned outside the printed area. JPEG Must be in high resolution (300 dpi) and in CMYK (not RGB). Crop marks should be positioned outside the printed area. AI (Native Adobe Illustrator File) Artworks must be packaged with fonts and images/links, images/links must be in CMYK not RGB. Note: If advert is too large to be sent as , please send it thru wetransfer. SIZE - POSITION RATE Full Page $9,680 Double Page Spread $18,100 Inside Front Cover $14,440 Outside Back Cover $13,310 Inside Back Cover $14,440 Inside Cover DPS $20,592 Contacts ADVERTISING Daniel Bateman daniel@cpifinancial.net Tel: EDITORIAL Nabilah Annuar nabilah.annuar@cpifinancial.net Tel: bankerme.net I 13