Traffic Essentials Training: ARTICLE MARKETING TRAFFIC SNIPING SYSTEM

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1 Traffic Essentials Training: ARTICLE MARKETING TRAFFIC SNIPING SYSTEM Cummings Co Inc.

2 01. Why Use Articles to Get Traffic? Look at EACH new article you release, as another traffic stream. Publish enough little traffic streams and it turns into a raging river of traffic (over time) If your articles avg. a 15%-18% Click Through Rate (CTR), that means out of 100 people who read the article, they click the link in your resource box. 33 Views Per Day with 15% CTR = 5 extra Visitors Per Day to Your Website Picture the impact a consistent system that adds two new articles every day (as a matter of routine) would have on your business. On the next page you will find a Chart showing the compounding traffic power of Articles submitted with good titles and Resource Boxes that cause clickthroughs...

3 It would look like this if each article brings in 5 uniques per day... Source: B. Hall, Black Book

4 02. How My EZA Article Traffic Sniping System Works Want massive traffic off of Ezinearticles? Than find videos already getting monster traffic and copy their approach. Make list of 10 article titles with most views/most popular. Then rewrite titles slightly. Then add a killer Resource Box that gets you a HIGH clickthrough rate. Done. You've almost guaranteed to match their traffic by poaching their traffic flow. Ninja variation Copycat the top 5-10 most popular youtube titles and squidoo titles and write them for EZA. Odds are great these article title concepts will also deliver strong traffic.

5 03. How to Write a Killer Resource Box that gets a high click-through rate! A Resource Box is the Call To Action (or MDA - Most Desired Action) at the end of your article that gets you visitors. If the article is great but Resource Box sucks = No Traffic. If article is mediocre but Resource Box is strong = Traffic The gist of writing a kick-ass Resource Box is that it should make people want to continue reading more so they click through and visit your website, they turn into an (list bldg), then we put them through our Conversion Funnel. CTR stands for Click Through Rate, basically what that means is how big of a percentage (%) of the people that view your article that clicks through to your link in the article. Your link will be in your resource box. What s a good CTR? Anything above 15% would be considered a good CTR. (10% is common.) My absolute minimum goal is CTR of 15% but I usually go for CTR around 30% - 50%, which is possible with a great Resource Box.

6 Resource Box Checklist (How to create a wicked Resource Box) Strategy 1 - The Disguised Bullet Point Trick Make resource box look like a CONTINUATION of the article. Weave the resource box into the article and making it sound like a part of the article. So for example, say in your article body you have a bullet list. Like this: *Bullet 1 *Bullet 2 *Bullet 3 *Bullet resource box starts here *Bullet 5 Here s a Real-World Example: An effective tennis service should be more focused on placement than power. Look at Andre Agassi. A good service should use variations of spin. If you keep serving the same pace and spin, your serve is easier to get used to. Give them a new look. An effective Kick Serve is probably the best second serve you can possess! It s so important in fact that I made a special Kick Serve Special Report that you can download (at no cost) here: -->

7 Strategy 2 - The Withholding Information Trick The gist of this is that in this article Ill teach you one of my methods to solve problem x, however I have 3 more methods that work even better that you can read about on my website here. You withhold information and people want what they cannot get. Here s a Real-World Example: This article just taught you one of my methods for naturally curing male baldness. However I have 3 more methods that have worked even better. I reveal them all on my website here: ---> Strategy 3 - The Crazy Personal Story Resource Box Some of the articles you write will be First person, in other words how I was able to overcome stuttering or weight loss. This resource box is solely designed to generate irresistible curiosity and they can t help themselves but click your link to read your story. Here s a Real-World Example: Ahh... Product Name... hah, it's a funny story actually, and you can read my ironic, and kind of sad (in a good way) story about my experience with Product Name right here: ==> Product Name Review <==

8 Strategy 4 - The Double Paragraph Resource Box It's the CONCEPT of having 2 resource boxes in the same article that matters. If one box gets you 10% CTR, add another one and double it! Make sense? Credit - Lemonarian the teenage Swede! Here s a Real-World Example: What would it be like if you had absolute perfect control over your dog, so that it will blindly follow your every command (almost like it's reading your mind...)? If this is something you thought was possible only in YOUR DREAMS - then this article on my site may be one of the most important you ever read... Click here to learn about my 100% new dog training system: >> This specific method has helped thousands of dog owners just like you to achieve a wonderful connection with their dogs, like they never even thought possible. Click this link now to learn how: >> Yes! Teach me your dog training secrets 100% free! Strategy 5 - The Curiosity Killed the Cat Resource Box Total curiosity teaser box like this: Example 1 Oh... and I actually came across an entirely different secret a while back to solving *Problem* in under 5 minutes but no way I would reveal it to everyone on a public site like this... If you want to find out what this secret is just follow this link: ==> LINK <== Example 2 Did you know 90% of acne is caused by 3 major factors? Find out exactly what they are and how easily it is to solve them here

9 Still stuck for ideas for your Resource Box? Use this Super Ninja Trick that I ve been using... PPC Ads are some of the best ideas for what should go in your Resource Box. Do research on most profitable PPC ads using Keywordspy.com and mold those into an effective Resource Box (based on what is proven to get clicks!) 04. Traffic Article Tracking and Article Speed Tools and Resources I Use Go Try This - Ben s recommended traffic tracking tool Instant Articles Factory - access here Instant Article Writing Wizard - access here How to Write Articles in 7 Minutes - click here Stop Watch Articles - click here 04b. Bonus: How I Use PLR Articles and ebooks to Create Articles Fast How to RESEARCH an article in 10 minutes PLR content (articles or ebooks) I scan it quickly and copy & paste list of key ideas I can use in article. MUST use original content in EZA

10 05. My EZA BLACK OPS Tactic: How to PUSH Your Article into the Most Viewed! Warning! This is considered black hat and I am sure is in violation of the EZA terms of service. Then again, this is such a killer trick I still wanted to share it with you. Now that you have been warned and understand the downside. Do this with a throw away EZA account or risk termination of your primary account. Most Viewed. You know how at the bottom each article on EzineArticles there's a list of the most viewed articles in the category. Getting on this list will give you a huge Search Engine and traffic boost. Once you get on the list you could activate a snowball-type effect. If you wrote your title right, a lot of people who see this list will click on your article. Here s how to do it: 1. Look at the article at the bottom of the list and note how many views the article has gotten.

11 2. Go to StumbleUpon ads and create a campaign. Watch this video on how to create campaigns in Stumble Upon. 3. Send views to your article until you get on the list! You are buying ads on Stumbleupon, that when clicked on drive traffic to your EZA article. This boosts the views. Pull the campaign when your views are > than the most viewed article in that category. Summary: This might cost you $50. The extra sales you'll make from the traffic will easily cover this. (Is this killer or what?:) How Stumble Upon Advertising Works It is cheap! Costs only $.05! With StumbleUpon you can get 500 targeted visitors for $25 at $.05 per visitor. User of StumbleUpon don t know they re being marketed too, which creates an interesting result. How it Works: I bet most of you didn t know StumbleUpon had an advertising program. (StumbleUpon is basically a social bookmarking site like Digg). Each user when signing up chooses a list of topics and subjects they have interests in (humor, football, cars, etc.) Then subsequently when they hit the Stumble button they get a site related to their interests. This is where the advertising comes in. Often times this related page is actually a paid advertisement yet are not distinguished from the regular pages.

12 I will be doing a future Traffic Video showing how to use StumbleUpon for traffic. But in the mean time, don t be afraid to get your feet wet and test this out. 06. The Article Marketing Game Plan and Wrap-Up Article Marketing rocks! Especially if you copycat the titles already proven to get the Most Views. Then if you push your OWN similar articles to Most Viewed it can be very effective traffic course. Plus Backlinks! Secondarily we will be hyperlinking our main Pillar Keywords so that we can rank higher in google, by taking advantage of high PR backlinks. (More on this in the SEO Awesomeness video) Think: Each article -> Another small traffic stream. 1 article -> 5 visitors a day 10 articles -> 50 visitors a day 100 articles -> 500 visitors a day Need more traffic? Copycat more popular article titles and snipe the traffic to YOUR website. When to HIRE a full time V.A. / Writer (quick summary) Summary: Find top 8-10 most viewed EZA articles. Write competing articles to snipe their traffic. Article speed writing course by Jason Fladlien or software. Then, write killer resource box. Use Gotrythis.com to track each article, append the link on the fly. Done. You've almost guaranteed to match their traffic by poaching their traffic flow. Some people become specialists in this one method of traffic because it works so well.

13 BONUS Resources Ezinearticles.com Premum: The 5 Most Important Article Directories: (I ve looked up and provided their Alexa rankings next to each) (alexa ranking of 103) (alexa ranking of 545) (alexa ranking of 1856) (alexa ranking of 3982) (alexa ranking of 4028) My TOP Article Marketing Ninja Tool: The secret weapon that I use that results in significant traffic and backlinks, is called SubmitYourArticle and you can sign up here: Submit Your Articles This is a secret weapon I use to deliver my article to 20 top quality article sites. I have tested numerous services that are more expensive, this one gets me best results (article marketing on steroids).

14 Ok, now take bold and consistent action. You know what to do. Now, go do it! Take action. And prosper. Regards, Ben Cummings Co Inc.

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