Method 1: Video Marketing

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Megan Carter
5 years ago
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2 What Can You Expect: In this course you can expect to learn multiple methods of generating organic traffic to your websites. If you are in any sort of business and need traffic to your site and don t have a budget, then this ebook is for you. All these techniques involve work and patience. Please do not get upset if the items seem basic or not detailed. You don t need chapters of knowledge to drive thousands of visitors to your pages. Follow my lead, read up on what I am about to teach you and put in the work. With some dedication the techniques laid out here in this course should be able to help anyone who needs traffic to there site. Method 1: Video Marketing If you aren t already using the power of youtube I insist you need to start doing so today. It is the largest video content provider on the internet today and gets millions upon millions of new viewers every single day. Marketing with video is one of the easiest ways to generate traffic.

This Video Alone Has Over 43 Million Views after 1 Year! Creating Your Videos: There are multiple different ways you can create a video. First you want to think of your target audience.

3 This Video Alone Has Over 43 Million Views after 1 Year! Creating Your Videos: There are multiple different ways you can create a video. First you want to think of your target audience. What is your website about? What are you trying to promote? Would certain videos be better for my website? You need to get into the mindset of your audience. Some types of videos convert better than others.

4 1.) Create Powerpoint Presentation videos and record over them using a screen recorder like CamStudio, Jing, Skitch 2.) Use Window Movie Maker or whatever software you prefer (there are hundreds of free ones) and insert free images for the public domain and read over them, forming some kind of presentation. 3.) Use a camera (even on your phone or computer) and record your face talking about your website/product 4.) Make a whiteboard video (or hire someone to do one on fiverr) 5.) Record a screen capture online with you providing a quality tutorial based around your site/niche. Where Can I Find Good Topics? 1.) Use the Youtube Keyword Tool 2.) You can also use the Youtube search suggestion bar. Just start typing the beginnings of sentences into the search bar of youtube and gather the suggestions. For example, if my niche is boxing. I would go to the search bar and put in boxing, then below that would be a list of suggestions for videos like boxing southpaw tutorial boxing for beginners ect. You can use these suggestions to think of video topics.

5 3.) Use Google Trends: Enter in keywords into the search bar and look at the results. Is the topic you are promoting rising? Is it diminishing? What other trends are rising that are related? Ranking In Youtube: Ranking in Youtube is actually quite straightforward. Video Title: Include your main keyword in the title. So if you are trying to rank for the keyword Boxing tutorials for southpaws then you would use that as your title. Description: Videos that rank the best usually have a quality description. So make sure it is informative and relates to the video and keyword. Throw in your keyword once in the description, don t overdo it. Make sure to add you link to the description as well so the viewers can turn into website traffic. Video Tags: Put in your main keyword and others that relate to it very closely. Using the youtube keyword tool I talked about above can help a lot with this. Youtube Ranking Signals: A couple other factors will help rank videos. Youtube likes to make sure the videos that rank have interaction. So try and get

6 likes on your videos and comments. Encourage people to give your video a like in your video. Do the same call to action for comments as well. Make sure to interact with your audience to keep comments coming. You can also pay someone to get you some likes and comments. Youtube also ranks based on how many pageviews you have. You can get more pageviews on your videos by commenting on videos relating you yours and engaging with other creators audiences. Also some people on fiverr can send you some views just to help with your rankings. Now go out there and start creating your videos! Use your mind and creativity to think of good topics and keep your videos engaging. Method 2: Blogging Blogging may seem old but millions of people still have bloggers that they follow and read content from. If you aren t blogging on your sales page, ecommerce site, etc. then you need to start doing so. Blogs can help build trust and a following of people who come back to read every week. To start a blog the best software out there is WordPress. I would go to HostGator.com for your hosting and domain name. Don t worry about the theme of your blog too much. Wordpress has so many different themes that work just fine. If you are an absolute beginner and don t want to do some research on your own to

7 figure out how to use wordpress then use Wix.com. That site is all drag and drop and perfect if you have never made a website. Make sure the content on your blog is quality. Whatever your niche is related to write out posts that are informative, engaging, and helpful to whomever would be reading it. Put yourself in the readers shoes. And really focus on your quality of posts. But How Do I Increase my Visitors? First off like I said before you have to create content that gets people's attention. Make sure that you have knowledge about the niche you are promoting and try to become to go to source for that niche. Update your blogs consistently, I would say 3-5 times a week. Just overall make sure people will stay on the page and read what you have posted. (Also reposting videos,lits, funny images, etc. is a good way to switch up your posts) Secondly you can promote your content using social media. I won t divulge into crazy detail, but I will go over the basics. Make sure you have a niche account on Facebook, Instagram, Twitter, and Pinterest. Just like on your blog focus on the quality of your posts. Post at least once a day on each of your social media accounts. You can repost helpful articles, interesting videos, or your own content. Just keep it entertaining and informative. After you have a week or two of posts it would be time to try and get followers. The oldest way in the book is to look up other social media accounts related to your niche and

8 follow their followers. This still works surprisingly and if your page looks good and not spammy a lot of people will follow you back. Also make sure in your posts you add 2-5 hashtags that relate to your niche. People look up hashtags and find posts with them in it, so you could get some quality traffic doing this. After gathering a good amount of followers start posting articles that link to your blog and put your blog link in the description of your accounts. If you give social media about a month or two and keep at it every day you will get followers, and with followers comes traffic. Method 3: Article Marketing Article marketing still works amazingly well if you are not spammy with it. You can t just submit to 100 PR directories and expect results. Now you have to be strategic about it and release 4-8 of them on good article directories. I would run a google search for top article directories (your niche) Also you can use: This has a list of the best directories that you can upload to. Secondly guest blogging is still a very viable tool you can use. Whenever you guest blog you are posting on someone else's blog that is related to your niche and they write on yours. By doing this you can get thousands of new fans if you guest blog

9 on a well known site. Look up sites relating to your niche like your niche guest blogger guest blogger your niche your niche submit guest blog Create a unique article and you will most likely be accepted. (You also get a backlink which really helps with your SEO) You can also just look up your niche blog and whoever owns it through their contact page asking to do a guest blog post. The key for article marketing (and pretty much everything) is to worry more about quality than quantity. Make sure to include your site link in the article or resource box when submitting. Try to guest blog a couple times a week to help your SEO and traffic. Method 4: Ad Swaps To use this you need to have a decent list set up. Now you can build a list using a plethora of techniques. If you have created good social media and have an opt in/squeeze page on your main blog you should be able to build up a good sized list relatively quickly. Once you have an list you can grow it extremely rapidly using Ad Swaps. Ad Swaps are when you send a squeeze page to someone else's list and they send a squeeze page to your list of people. The most effective way to do this is to send out a squeeze page so you get more opt ins and grow a larger list. Make sure that whoever you are

10 swapping with has a list of people that relate to your niche. You can do this strategy for any niche but you need to do some digging to find good people to swap with. You can use bit.ly or clixtrac.com to track all of the clicks you get. To do an adswap start looking at blogs in your niche. If you have already done some guest blogging ask the person who owns that blog if they have an list they would be willing to swap on. Or just dig through and keep messaging bloggers and ask if they would be willing to do an swap. If you contact enough people you will eventually get someone who understands the value of an Ad Swap and they will say yes. If you are in the IM niche or any business niche you can find a whole bunch of people willing to do swaps at this site: When you send out an to another persons list keep it simple and eye catching. Make sure that the opt in they sign up for can help them. Offer up a free ebook, video, etc. (or anything of value related to your niche) Method 5: Joint Ventures Joint ventures are one of the strongest methods to get visitors to your website. A joint venture is when you get another marketer who has a fanbase to promote your product for you. You usually give them a commission on your sales from the traffic they send you.

11 How Can I get People To Promote For Me? An easy way that I have gotten a JV before was by going out and finding a marketer in my niche. (You can find people by looking through Social Media and Blogs) I then purchased their product and signed up as an affiliate for the product and promoted it myself. You could promote it through video reviews, article marketing, social media, your own list, etc. Anything to get a good amount of sales first. Then the person you want to JV with and ask them what they think of how you promoted their product. This usually sets you above the curve and after forming a relationship with the person simply ask if they could promote your site/product as well. This method may seem super simple but trust me it works. What About Some Other Methods? 1.) Send out an blast to past customers. Sometimes your subscribers can be your best affiliates (sharing) 2.) Search article directories for people actively promoting in your niche. Send them a quick asking if they would be interested with partnering up with you. 3.) Use the Google to search for blogs and just cold the creators of blogs you find viable. 4.) Use JvZoo, WarriorPlus, and Clickbank. Do not underestimate the power of these platforms.

12 Also I highly recommend to go through Clickbank and other affiliate marketplaces and find products being sold in your niche. Follow up with them using their affiliate . Attend live events whenever you can as well. I have met so many affiliates and business partners at live events, it s insane! Method 6: Online Press Releases This is one of my favorite techniques to quickly generate some buzz around my website. If done correctly, not only can you get loads of traffic but, you also get authority to your site from backlinks. The credibility of your site is increased as well because of the positive PR exposure. Press Releases also drive extremely targeted traffic to websites and only have to be set up once. Writing the Press Release: To write a press release you should first look at some good examples. Use or to look through and get an idea of what your press release should include. The press release needs an angle. This could be a new product launch, new design, new post, something in your niche, etc. Make sure to write with an attitude of Who? What? Where? When? and Why? A press

13 release should be informative but straight to the point. Make sure to add your main keywords in the title and have the link to your website in the beginning and end. Submitting Press Releases are very easy and absolutely free to do. To get an updated list of PR submission sites just use google and look up: Press release submissions, free press release submissions, submit press release, etc. To track the results of your submission just google the title of your press release in quotes. Method 7: Blogging with Creative Content This method is an excellent source to get good quality backlinks to your website. Make sure you already have a Blog in place and have a good amount of posts and a social media following. This method is a pretty simple concept but may take a lot of time to implement, but it pays off very well. The start this mess did you have to create a very high-quality piece of content, not some 500 word article or some 3 minute video you hashed out. Something that is the next level and would take time to create end gives good entertainment to the people who would be looking at it. For example, maybe if 5000 word post on something helpful in your niche, a whole video series, or a top 50 list. Just make sure it s original and eye

14 catching. Would you read/watch it? Put yourself in the eyes of the consumer. After you put time and effort into thinking of an idea and creating that piece of quality content start promoting it: 1.) Social Bookmarking (SocialMarker.com) 2.) Find influencers who will repost your content on Twitter, FB, and Instagram. Just ask over a direct message. 3.) Find Facebook Groups in your Niche to promote on 4.) your list 5.) Post about your new content on all of your social media pages 6.) Comment in niche forums and have your signature be a link to the creative content 7.) Post a press release detailing your new post The purpose of this method is to start getting mass exposure to this creative post. By doing this Google see their website has authority and slowly your SEO will improve. Also with this mass exposure you're most likely going to get a lot of visitors that convert into fans of your blog, especially if you put a lot of time and effort into the creative piece of content. Your Action Steps

15 Find one or two traffic methods in here that you really like and put on action towards it for longer than a month. Although these methods may seem quite simple, and not go into extreme detail all the information you need is at your fingertips. With these core principles all you have to do now is apply action. Free traffic doesn't come extremely quickly, but that is okay. Focus on putting out very high quality good content, and then promote that really good content. Eventually you will hit the exposure that you need if your content is good enough, all it takes is for one person to reshare that high-quality piece of content and have your blog go viral. Stick to the techniques and principles laid out in this book and you will have no problem seeing more traffic come to your site.

MODULE 4 CREATING SOCIAL MEDIA CONTENT

MODULE 4 CREATING SOCIAL MEDIA CONTENT Introduction Hello, this is Stefan, and welcome to Module 4, Creating YouTube Videos. Types of Social Media Content There are many different types of social media