Further than the Eye Can See Jennifer Wahnschaff Head of Instrumentation & Driver HMI, North America

Transcription

1 Bitte decken Sie die schraffierte Fläche mit einem Bild ab. Please cover the shaded area with a picture. (24,4 x 7,6 cm) Further than the Eye Can See Jennifer Wahnschaff Head of Instrumentation & Driver HMI, North America Interior

2 In the Past, the Car Changed the World Now, the World is Changing the Car!

3 The Phenomenon A Head Down Society In the U.S., distraction contributes to approximately 80% of crashes and 16% of fatalities

4 Influences on Human Machine Interface Solutions Mobility Concepts Car sharing Intermodal traffic management Highly automated driving Consumer Electronics Touch interaction Natural, multimodal interaction Connectivity Always on Society Trends Digital life Demographic change Sustainability Real time information & reliable ratings User / Influencing Parties Regional specific influence Human factors guidelines & norms User needs & expectations 4

5 Challenges for Future Human Machine Interface Concepts: Need for a Holistic Human Machine Interface approach New Values Always on Mobility expectations Traditional values changed + Strong need for seamless communication + Car sharing Sustainability Efficiency even in traffic jams Paradigm Shift: Car as an entertainment and communication spot Mobility lifestyle continuum This will be reflected in the shift of a driver s needs, expectations, and tasks 5

6 Human Machine Interface and Design Concept Safety of use Must not interfere with the driving task Must not distract or visually entertain the driver Decent, do not obstruct the scenery Should be unambiguous and without risks of confusions Allocation of driver attention should be compatible with the attentional demand of the driving situation Less is more See also COMMISSION RECOMMENDATION of 22 December 2006 on safe and efficient in-vehicle information and communication systems: update of the European Statement of Principles on human machine interface (2007/78/EC) 6

7 HUD Reduces Driver Distraction Increases safety Drivers get all the important information such as speed, warning signals and indicator arrows for navigation without looking down. With an augmented-reality head-up display, the information of the windshield-hud is enriched with a layer of information right on the road in front of the car. 7

8 Establishing Trust AR-HUD provides a new interaction The AR-HUD supports the driver if the vehicle is in danger of unintentionally drifting out of a lane. The AR-HUD also supports the use of ACC (adaptive cruise control). The AR-HUD also reflects navigation information in the real exterior view. 8

9 HMI and design concept: Intuitive driver information Augmented Reality Head-up Display applications Lane Departure Warning Adaptive Cruise Control Guidance Displaying what the vehicle perceives increases user experience and trust. 9

10 Augmented Reality Head-up Display Navigation (Video) 10

11 Persona development: Key dimensions = Desired level of control and connectedness Graphic representations were produced to visually communicate these unique personas in terms of their relationship with their vehicles and other key findings. Each persona document includes descriptions and metrics for the following HMI dimensions: Persona description Key findings and characteristics Driver type and life stage Vehicle relationship dynamic Sensory preference Sphere of connectivity Research continued to explore the connectivity levels and experiences as all drivers expressed some level of being connected. 11

12 Student concepts based on personas Designed with the future in mind If I don t have to drive anymore, what can my car do for me? Concept example Hologram meetings while driving autonomously Concept example Virtual computer with projected screen Partnered with Center for Creative Studies (CCS) and Subaru CCS students were part of the Masters program and from the Transportation Design and Interface design curriculums Concepts were based on Persona research 12

13 Student Concept based on Persona Example: Environmental Engineer 13

14 Student Concept based on Persona Example: Nature Science Professor Oliver Xavier 2025 Simple Retreat + Commander-in-chief Nature Science Professor Income $100,000 Lansing, MI Age 62 Morning Music Morning Light Casual Working Watch Morning News Have Breakfast Inspired, Relaxed

15 Student Concept based on Persona Example: Freelance Management Consultant Chore ographer Maxwell Smart Freelance management consultant Persona Interaction models Design

16 Summary A Safer, effective and pleasurable driving experience Augmented Reality content and eyes on the road with AR HUD* Seamless connectivity with cloud and personal devices Mobility behavior and user expectation is changing Changes requires innovative products based on a Holistic HMI approach Multi-modal HMI approach Reconfigurable panel for extended personalization Vehicle status, environment, a driver s capabilities and preferences are all considered Increased safety with situation-specific warning using functional lighting Automated driving is an enabler for a safer future driving experience *Augmented Reality Head-up Display 16

17 Thank you. Bitte decken Sie die schraffierte Fläche mit einem Bild ab. Please cover the shaded area with a picture. (24,4 x 13,2 cm)