Twitter Back Channel : #BDgaming

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1 Twitter Back Channel : #BDgaming

2 ONLINE GAMING Now Any Business Can Play Flash Branded Games Sta Bo En Branded Flash Games : Now Speaking : Cosmin Ghiuaru

3 CAST AND CREDITS COSMIN GHIUARU Interactive Solutions Architect aka Speedy GRANT KRAVITZ Business Development Director aka Clyde MICHAEL DRAGICH Rich Media Solutions Architect aka Shadow Branded Flash Games Credits : Now Speaking : Cosmin Ghiuaru

4 INSERT COIN AND PRESS START Who is BOSSdev Our Experience Where We Play BFG : Press Start Now Speaking : Grant Kravitz

5 Branded Flash Games What is ROI?

6 WHERE IN THE WORLD IS BFG : Press Start Now Speaking : Grant Kravitz

7 WHAT IS A BRANDED FLASH GAME? BFG : Press Start Now Speaking : Grant Kravitz

8 What is ROI? BFG : Who Are The Players? Now Speaking : Grant Kravitz

9 WHO ARE THE PLAYERS? Branded Flash Games

10 WHAT IS A CASUAL GAMER? BFG : Who Are The Players? Now Speaking : Grant Kravitz

11 NOT JUST FOR KIDS BFG : Who Are The Players? Now Speaking : Grant Kravitz

12 FUN FOR A GIRL OR A BOY What is ROI? BFG : Who Are The Players? Now Speaking : Grant Kravitz

13 SHALL WE PLAY A GAME? Do You Share Games With Friends or Challenge Them to Beat Your Score? BFG : Who Are The Players? Now Speaking : Grant Kravitz Source: 2009 Kewlbox.com Survey Results, Blockdot, Inc

14 A + FUN Do Games Help Educate Kids? BFG : Who Are The Players? Now Speaking : Grant Kravitz Source: 2009 Kewlbox.com Survey Results, Blockdot, Inc

15 ID TESTED, NUMBERS APPROVED How the Top 85 Food Brands Market to the Online Youth BFG : Who Are The Players? Source: Advertising Education Foundation, Food Giants Expand Child-Targeted Advergame Marketing, Now Speaking : Grant Kravitz

16 THE NEW ARCADES Branded Flash Games

17 RICH MEDIA BANNER ADS Leverages Existing Games Reach Varied Audience Increase Web Traffic Engage More Users Relevant Quick Stats BFG : The New Arcades Now Speaking : Michael Dragich

18 CASUAL GAME PORTALS In Game Ads Share Game Health Game Popularity BFG : The New Arcades Now Speaking : Michael Dragich

19 SOCIAL MEDIA NETWORKS Leverage Facebook Platform In-Widget Game Play Build Recurring Users Desktop Distribution Relevant Quick Stats BFG : The New Arcades Now Speaking : Michael Dragich

20 MOBILE DEVICES Mobile Link Mobile Point Relevant Quick Stats Games are Going BFG : The New Arcades Now Speaking : Michael Dragich

21 TOKENS OR QUARTERS? Branded Flash Games

22 Branded Flash Game Expected BFG : Tokens or Source: Yankee Group Now Speaking : Grant Kravitz

23 PLAY IT AGAIN, FLASH Number of times particular games are played BFG : Tokens or Source: 2009 Kewlbox.com Survey Results, Blockdot, Inc Now Speaking : Grant Kravitz

24 SIMON SAYS SMILE Do you have a positive opinion of companies that sponsor free BFG : Tokens or Now Speaking : Grant Kravitz Source: 2009 Kewlbox.com Survey Results, Blockdot, Inc

25 MORE BUCK FOR YOUR CLICK Would you purchase a product from a sponsor of a free game? BFG : Tokens or Now Speaking : Grant Kravitz Source: 2009 Kewlbox.com Survey Results, Blockdot, Inc

26 CHOOSE YOUR SKILL LEVEL BFG : Choose Your Skill Level Now Speaking : Michael Dragich

27 LICENSED OFF THE SHELF BFG : Choose Your Skill Level Now Speaking : Michael Dragich

28 Popular Game Off the Shelf Engine

29 BRANDED FLASH GAMES BFG : Choose Your Skill Level Now Speaking : Michael Dragich

30 BOSSdev Original Branded Flash Game

31

32 CUSTOM FLASH GAMES BFG : Choose Your Skill Level Now Speaking : Michael Dragich

33 Example Game Engine Customized

34 Social Widget

35 KEEPING SCORE DISTRIBUTION, TRACKING, & ANALYTICS, OH MY Branded Flash Games

36 TRACKING AND ANALYTICS It s Tuesday 12:14pm, do you know where your Flash game is, and DISTRIBUTION CHANNELS : TRACKING & ANALYTICS : BFG : Keeping Score Now Speaking : Michael Dragich

37 Branded Flash Games POWER UP LINKS & RESOURCES

38 LINKS AND RESOURCES DISTRIBUTION CHANNELS : ClearSpring clearspring Gigya Facebook SOCIAL GAME PORTALS : Kongregate kongregate MyGames mygamesto Addicting Games addictgames MiniClip OPT IN : BOSSdev Portal BDportal Opt in to our mailing list and recieve : Source for this presentation Audio archive of this webinar Information from BOSSdev on how Branded Flash Games can specifically help you and your company STATISTICS CITED HERE : Source in context on each slide TRACKING & ANALYTICS : Google Analytics Mochibot mochibot BFG : Power Up Now Speaking : Michael Dragich

39 BONUS ROUND QUESTIONS & ANSWERS Branded Flash Bonus Round

40 Cosmin Ghiurau + cghiurau@bossdev.com + Grant Kravitz + gkravitz@bossdve.com + Michael Dragich + mdragich@bossdev.com + Follow BOSSdev +

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