PANTONE Calibration, ICC/ICM profiles, and Named Color Replacement. Print speed (up to)

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1 Competitive Face-off Xerox Phaser 7800 vs. Lexmark C950 For internal use only. With the printer, customers get: Unmatched color printing Professional color management tools Industry leading media flexibility Greater productivity and ease-of-use Unrivaled performance Features Unmatched color printing The driver includes many powerful color control options, ensuring users get the colors they need. By contrast, Lexmark users have limited choices for controlling their printer s output. Professional color tools The gives users powerful, industry-leading software solutions for color matching, proofing, and variable-data printing. Better language support The supports true Adobe PostScript 3. Superior print resolution The delivers stunning print quality for the most realistic, highest-resolution images, photos, and the sharpest fine-line detail. Faster and easier installation One of the easiest network driver installation procedures on the market. Industry leading media flexibility The delivers the widest media support so users can take advantage of weights from 20 lb. bond to 130 lb. cover ( gsm) and sizes from 3.5 x 3.9 in. to 12.6 x 48 in. (88 x 99 mm to 320 x 1219 mm). Unrivaled performance The gives users incredibly fast output, but that s just the start. Productivity enhancing features like Color By Words, Print Around, and an easy-to-use touch screen interface allow the office to focus on their work and not worry about printing. Embedded PANTONE tables, ICC/ICM profiles, Custom Color Corrections, Color Adjustments for Lightness, Contrast, Saturation, and Color Cast, and Color By Words PhaserMatch 5.0, including PhaserMeter powered by X-Rite True Adobe PostScript 3 gives users accurate color and less risk of file incompatibility. PANTONE Calibration, ICC/ICM profiles, and Named Color Replacement None PostScript 3 clone True 1200 x 2400 dpi 1200 x 1200 dpi (2400 image quality through interpolation) 4 steps and only 36 seconds until users are printing 20 lb. bond to 130 lb. cover ( gsm) in Tray 1 Weights up to 110 lb. cover (300 gsm) for duplexing with the optional Extra- Heavy Duty Media Kit Sizes from 3.5 x 3.9 in. to 12.6 x 48 in. (88 x 99 mm to 320 x 1219 mm) Color By Words: Intuitive color enhancement right from the print driver. Print Around: Keep the print queue moving even when resources are needed. Easy-to-use touch screen: Interaction at the machine is a breeze with large color icons and intuitive navigation. 8 steps and close to 4 minutes before users are printing 16 to 58 lb. bond ( gsm) Automatic duplex only supports weights up to 34 lb! 4 x 5.5 in. to 12 x 18 in. (101 x 139 mm to 304 x 457 mm) Named Color Replacement isn t available in the driver and only works with color values, not natural language. Intelligent Job Waiting requires the optional HDD and isn t as efficient as Print Around The color touch screen interface isn t as easy to navigate and doesn t give information with just a glance. Better real-world performance The printer gives users the power they need to print their proofs, comps, and high resolution files; outperforming the on both graphic intensive files and every day office print jobs. Product specifications Print speed (up to) 45 ppm color / black-and-white 45 ppm color / 50 ppm black-and-white First-page-out-time as fast as 9 seconds color as fast as 7.7 seconds color Processor 1.33 GHz 1.2 GHz Memory (std / max) 2 GB / 2 GB 1 GB / 2 GB Real-world performance * 1-page magazine cover 1-page graphic intensive PDF 1-page graphic intensive PDF 43-page presentation 8.5x11 39 seconds 77 seconds 33 seconds 57 seconds 51 seconds 75 seconds 68 seconds 88 seconds * Tested using industry standard PageSense performance measuring software.

2 Unmatched color printing The brings print shop-quality color in-house; it produces consistently superior image quality, and it offers professional level colormatching technologies to users. Whether creating in-house marketing communications, full color proofs and comps, or everyday office prints, the delivers excellent color quality time after time. The following enlargements clearly show that the produces superior image detail, accurate flesh tones, and edge definition*. Fine detail Original Accurate colors True tones Notice how the reproduces a photograph with lifelike quality and accurate tones. Output from the C950 is over saturated and the colors are not accurate. No loss of information Outstanding definition Excellent trapping Smooth color transitions Notice how crisp and well-defined the airplane wing is in output from the. By contrast, output from the C950 loses definition, and the lines aren t nearly as crisp. Notice how the colors smoothly transition from one to the other and there s no gap between color changes. By contrast, the Lexmark leaves a gap between colors and does not smoothly transition between colors. * All files were printed using standard print driver defaults for print quality/resolution.

3 Exceptional print drivers: Unique color control Have you ever wanted an easy way to change specific colors of a printout? With Color By Words there is no need to go back to square one and manipulate source files. You simply select the desired color modifications from a drop-down list, and Color By Words will adjust your printout. Color corrections a graphic designer requires In addition to the Color By Words feature, the driver also includes an advanced selection of color corrections in addition to the standard options that have always been available in Xerox drivers. These straight forward settings help users target a specific color scheme, and there is a wide selection for matching the colors to the various types of displays, press output, and other various options. Fine color adjustments For even more precise control, the driver offers sliding bars to control Lightness, Contrast, Saturation, and the Color Cast. Xerox Color By Words driver settings Lexmark offers less options The Lexmark doesn t offer natural language color control or visual slider bars. There are fewer standard color correction options, and a limited number of options for fine tuning output.

4 Exceptional print drivers: Printer status The print driver presents users with six simple tabs, with the initial tab providing the majority of settings required for most print jobs. The Advanced tab provides a link to the printer s embedded web server, CentreWare IS. 1 This section of the driver shows supplies status, and it also provides links to more information and support. Users are instantly notified if the printer is in need of resources on every tab they re viewing, and if additional status is needed, it s only a click away. Superior watermark capability The print driver includes powerful watermark editing capability, including the use of images. This is a benefit for companies interested in putting their logo on printed output, as well as adding a professional edge to any collateral. The only allows text watermarks, limiting the use and functionality of this feature. 1 The Lexmark print driver also presents users with 6 different tabs, but settings aren t as organized as the driver. Users do not have visibility of the printer status from within the print driver, whatsoever. Xerox Watermark Editor Lexmark Watermark Editor

5 Enhanced productivity with Print Around This shot of the printer s front panel shows two jobs in the print queue. The Print Around feature holds a job in need of resources (such as a special paper size) and prints the next job in the queue. Intuitive, easy-to-use color touch screen The features an easy-to-use color touch-screen interface with large icons and intuitive menu navigation. If a problem does occur, the screen shows embedded step-by-step trouble shooting videos. Although the does offer users a touch screen interface, it is not as user friendly. For example, users do not have visibility of supplies status with just a glance, nor are they provided visual paper status. In addition, if an issue does arise, embedded help videos do not automatically play to help resolve the problem. Never wait for a critical print job. Notice the error message on the interface of the. The printer is stalled since the correct paper is not found in the tray. No other subsequent jobs can print* unless either the correct paper is loaded or this job is cancelled. In a busy office, this can lead to bottlenecks and lost productivity. Xerox control panel * The printer does not have the optional hard drive installed; once installed, a user would have to know to manually activate Intelligent Job Waiting. Then, the printer would stall for 30 seconds; if nothing was resolved, the offending job would then be shuffled to held jobs and there is no more visibility in the job queue on the user interface. Lexmark control panel 2011 Xerox Corporation. All rights reserved. Xerox, XEROX and Design and Phaser are trademarks of Xerox Corporation in the United States and/or other countries. 12/11 78XCC-02UB

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