SHEDDING LIGHT ON GLOSS AND SHEEN.

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Alannah Harriet Gibson
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º The subtle differences of the sheen on a surface are most notable in low-gloss paints. THE COMPLETE GUIDE TO UNDERSTANDING AND SHEEN CHOICES KNOW ALL THE ANGLES ON AND SHEEN.

1 HOW AND SHEEN ARE MEASURED. SHEEN 60 is measured at a 60º angle. 60º SHEDDING LIGHT ON AND SHEEN. Just look at the surface from a slight angle. finishes have the highest reflective characteristics and can impact the visual color of a surface when viewed from different angles. is measured at an º angle. º The subtle differences of the sheen on a surface are most notable in low-gloss paints. THE COMPLETE GUIDE TO UNDERSTANDING AND SHEEN CHOICES KNOW ALL THE ANGLES ON AND SHEEN. Selecting or recommending the ideal gloss and sheen for a paint project involves important visual and functional considerations. We all know kitchens and bathrooms have greater demands than a living room. However, other factors need to be considered. Is the room a high-traffic or low-traffic area? Windows also come into play. You might not use a high-gloss finish in a room flooded with natural light. It is helpful to consider the room from all angles before making a decision. For more information or assistance with selecting the best paint and sheen for your next project, contact your local Sherwin-Williams store or representative. You can also call to have a representative contact you. sherwin-williams.com Here are important points to remember: Every Sherwin-Williams product has a or value. Some have both. and choice should be based upon the type of room, what is being painted, lighting, position of windows, traffic, performance expectations, and aesthetic preference. Paints with a lower / will hide wall imperfections better than paints with a higher /. Paints with a higher / will generally be easier to clean. However, the exceptions are products like Emerald and Duration Home, which provide exceptional washability at all sheen levels. The Sherwin-Williams Company #A09PD

2 HOW AND SHEEN ARE MEASURED. SHEEN 60 is measured at a 60º angle. 60º SHEDDING LIGHT ON AND SHEEN. Just look at the surface from a slight angle. finishes have the highest reflective characteristics and can impact the visual color of a surface when viewed from different angles. is measured at an º angle. º The subtle differences of the sheen on a surface are most notable in low-gloss paints. THE COMPLETE GUIDE TO UNDERSTANDING AND SHEEN CHOICES KNOW ALL THE ANGLES ON AND SHEEN. Selecting or recommending the ideal gloss and sheen for a paint project involves important visual and functional considerations. We all know kitchens and bathrooms have greater demands than a living room. However, other factors need to be considered. Is the room a high-traffic or low-traffic area? Windows also come into play. You might not use a high-gloss finish in a room flooded with natural light. It is helpful to consider the room from all angles before making a decision. For more information or assistance with selecting the best paint and sheen for your next project, contact your local Sherwin-Williams store or representative. You can also call to have a representative contact you. sherwin-williams.com Here are important points to remember: Every Sherwin-Williams product has a or value. Some have both. and choice should be based upon the type of room, what is being painted, lighting, position of windows, traffic, performance expectations, and aesthetic preference. Paints with a lower / will hide wall imperfections better than paints with a higher /. Paints with a higher / will generally be easier to clean. However, the exceptions are products like Emerald and Duration Home, which provide exceptional washability at all sheen levels. The Sherwin-Williams Company #A09PD

3 Living Room/Dining Great Room/Office Bedroom Children's Room Kitchen Hallways Bathroom Matte Velvet Trim/Accents Doors/Windows Trim Cabinets Pearl SURFACE FINISH DEFINITIONS FLAT CATEGORY (, Matte): Paint surface that creates no to very low reflectance when dry. SATIN CATEGORY (,,,,, Velvet): Paint surface that creates a high reflectance when dry Semi Porch & Floor SWP * These 60 and degree references are a guide to reflect average gloss and sheens in manufacturing when force dried at 4 mils wet. Please refer to the product data sheets for more information. UltraCrete ConFlex XL SherLastic Loxon XP Loxon WoodScapes DuraCraft A-0 Painters Edge Builders Solution Property Solution ProMar 0 EcoSelect ProMar 0 Zero ProMar 0 Zero ProMar Ceiling Eminence ProClassic WB Harmony Medium SEMI- CATEGORY (Semi-, Pearl, Medium ): CATEGORY (, ): Semi Paint surface that creates a low to medium reflectance when dry. Paint surface that creates a medium to low-high reflectance when dry. Resilience Duration Ceiling Cashmere Walls and sheen reflectance are measured on a scale of 0 (no gloss) to 0 (mirror-like). Reflectance is typically measured by deflecting a single beam of light at a 60 or degree angle off a surface. The light is deflected into Duration Home and sheen reflectance are measured on a scale of 0 (no gloss) to 0 (mirror-like). Reflectance is typically measured by deflecting a single beam of light at a 60 or degree angle off a surface. The light is deflected into / SHEEN RANGE FOR EXTERIOR PRODUCTS* HIGH SEMI- PEARL VELVET SATIN EG-SHEL LOW SHEEN LOW MATTE FLAT SHEEN TYPE Sherwin-Williams manufactures a full array of interior and exterior coatings to meet virtually any project application or performance expectation. We offer products for specific jobs, rather than broad formulations. Select the right product for the job first, then decide which sheen or gloss level is preferred among those that are offered in that product line. And always remember that investing a little more in higher quality paint can offer big dividends in reduced maintenance costs over time. / SHEEN RANGE FOR INTERIOR PRODUCTS* 0 + * These 60 and degree references are a guide to reflect average gloss and sheens in manufacturing when force dried at 4 mils wet. Please refer to the product data sheets for more information.

4 Living Room/Dining Great Room/Office Bedroom Children's Room Kitchen Hallways Bathroom Matte Velvet Trim/Accents Doors/Windows Trim Cabinets Pearl SURFACE FINISH DEFINITIONS FLAT CATEGORY (, Matte): Paint surface that creates no to very low reflectance when dry. SATIN CATEGORY (,,,,, Velvet): Paint surface that creates a high reflectance when dry Semi Porch & Floor SWP * These 60 and degree references are a guide to reflect average gloss and sheens in manufacturing when force dried at 4 mils wet. Please refer to the product data sheets for more information. UltraCrete ConFlex XL SherLastic Loxon XP Loxon WoodScapes DuraCraft A-0 Painters Edge Builders Solution Property Solution ProMar 0 EcoSelect ProMar 0 Zero ProMar 0 Zero ProMar Ceiling Eminence ProClassic WB Harmony Medium SEMI- CATEGORY (Semi-, Pearl, Medium ): CATEGORY (, ): Semi Paint surface that creates a low to medium reflectance when dry. Paint surface that creates a medium to low-high reflectance when dry. Resilience Duration Ceiling Cashmere Walls and sheen reflectance are measured on a scale of 0 (no gloss) to 0 (mirror-like). Reflectance is typically measured by deflecting a single beam of light at a 60 or degree angle off a surface. The light is deflected into Duration Home and sheen reflectance are measured on a scale of 0 (no gloss) to 0 (mirror-like). Reflectance is typically measured by deflecting a single beam of light at a 60 or degree angle off a surface. The light is deflected into / SHEEN RANGE FOR EXTERIOR PRODUCTS* HIGH SEMI- PEARL VELVET SATIN EG-SHEL LOW SHEEN LOW MATTE FLAT SHEEN TYPE Sherwin-Williams manufactures a full array of interior and exterior coatings to meet virtually any project application or performance expectation. We offer products for specific jobs, rather than broad formulations. Select the right product for the job first, then decide which sheen or gloss level is preferred among those that are offered in that product line. And always remember that investing a little more in higher quality paint can offer big dividends in reduced maintenance costs over time. / SHEEN RANGE FOR INTERIOR PRODUCTS* 0 + * These 60 and degree references are a guide to reflect average gloss and sheens in manufacturing when force dried at 4 mils wet. Please refer to the product data sheets for more information.

5 Living Room/Dining Great Room/Office Bedroom Children's Room Kitchen Hallways Bathroom Matte Velvet Trim/Accents Doors/Windows Trim Cabinets Pearl SURFACE FINISH DEFINITIONS FLAT CATEGORY (, Matte): Paint surface that creates no to very low reflectance when dry. SATIN CATEGORY (,,,,, Velvet): Paint surface that creates a high reflectance when dry Semi Porch & Floor SWP * These 60 and degree references are a guide to reflect average gloss and sheens in manufacturing when force dried at 4 mils wet. Please refer to the product data sheets for more information. UltraCrete ConFlex XL SherLastic Loxon XP Loxon WoodScapes DuraCraft A-0 Painters Edge Builders Solution Property Solution ProMar 0 EcoSelect ProMar 0 Zero ProMar 0 Zero ProMar Ceiling Eminence ProClassic WB Harmony Medium SEMI- CATEGORY (Semi-, Pearl, Medium ): CATEGORY (, ): Semi Paint surface that creates a low to medium reflectance when dry. Paint surface that creates a medium to low-high reflectance when dry. Resilience Duration Ceiling Cashmere Walls and sheen reflectance are measured on a scale of 0 (no gloss) to 0 (mirror-like). Reflectance is typically measured by deflecting a single beam of light at a 60 or degree angle off a surface. The light is deflected into Duration Home and sheen reflectance are measured on a scale of 0 (no gloss) to 0 (mirror-like). Reflectance is typically measured by deflecting a single beam of light at a 60 or degree angle off a surface. The light is deflected into / SHEEN RANGE FOR EXTERIOR PRODUCTS* HIGH SEMI- PEARL VELVET SATIN EG-SHEL LOW SHEEN LOW MATTE FLAT SHEEN TYPE Sherwin-Williams manufactures a full array of interior and exterior coatings to meet virtually any project application or performance expectation. We offer products for specific jobs, rather than broad formulations. Select the right product for the job first, then decide which sheen or gloss level is preferred among those that are offered in that product line. And always remember that investing a little more in higher quality paint can offer big dividends in reduced maintenance costs over time. / SHEEN RANGE FOR INTERIOR PRODUCTS* 0 + * These 60 and degree references are a guide to reflect average gloss and sheens in manufacturing when force dried at 4 mils wet. Please refer to the product data sheets for more information.

6 HOW AND SHEEN ARE MEASURED. SHEEN 60 is measured at a 60º angle. 60º SHEDDING LIGHT ON AND SHEEN. Just look at the surface from a slight angle. finishes have the highest reflective characteristics and can impact the visual color of a surface when viewed from different angles. is measured at an º angle. º The subtle differences of the sheen on a surface are most notable in low-gloss paints. THE COMPLETE GUIDE TO UNDERSTANDING AND SHEEN CHOICES KNOW ALL THE ANGLES ON AND SHEEN. Selecting or recommending the ideal gloss and sheen for a paint project involves important visual and functional considerations. We all know kitchens and bathrooms have greater demands than a living room. However, other factors need to be considered. Is the room a high-traffic or low-traffic area? Windows also come into play. You might not use a high-gloss finish in a room flooded with natural light. It is helpful to consider the room from all angles before making a decision. For more information or assistance with selecting the best paint and sheen for your next project, contact your local Sherwin-Williams store or representative. You can also call to have a representative contact you. sherwin-williams.com Here are important points to remember: Every Sherwin-Williams product has a or value. Some have both. and choice should be based upon the type of room, what is being painted, lighting, position of windows, traffic, performance expectations, and aesthetic preference. Paints with a lower / will hide wall imperfections better than paints with a higher /. Paints with a higher / will generally be easier to clean. However, the exceptions are products like Emerald and Duration Home, which provide exceptional washability at all sheen levels. The Sherwin-Williams Company #A09PD

LASTING PERFORMANCE Everything you need to know about quality paint selection

LASTING PERFORMANCE Everything you need to know about quality paint selection INSIDE: Why Ingredients Matter, pg. 1 How the Best Paint Gets Made, pg. 3 Ask the Expert, pg. 6 1 Paint Basics Customer-driven