Days Europe Amsterdam

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1 October 2018 VR Days Europe Amsterdam Exhibitor and sponsor information Philip Rosedale High Fidelity Amazing hardware and software companies, investors, and industry experts set in a beautiful environment that encourages a great mix of browsing, networking, and learning from speakers. I highly recommend it.

My vision was to create a meeting place where the world s finest creative minds would join with leading technologists and business experts to collaborate and share insight, ideas and information on

2 Welcome to VR Days 2018 Cedars-Sinai Health System, Edward Robles, Writer, Director and Creative Director at Here Be Dragons. All will be showing how XR is changing the face of their industries and what that could mean for you. Three years ago, I launched VR Days Europe. My vision was to create a meeting place where the world s finest creative minds would join with leading technologists and business experts to collaborate and share insight, ideas and information on virtual, augmented and mixed reality (XR) content and solutions. Today, I m proud to say that, with the help of Integrated Systems Events, that aspiration is being delivered. VR Days Europe is established as the leading destination of choice for those looking to be part of a unique, immersive experience that takes participants to the heart of the international XR community. At VR Days Europe 2018 we will be exploring how XR solutions can add real value to all businesses, showing how, for example, they can improve productivity and innovate in training and professional development. We have over 120 speakers taking part in our three-day event and they represent some of the finest experts and thought leaders in the world. Such as: Rikard Steiber, President Viveport and SVP Virtual Reality of HTC Vive; Brennen Spiegel, Director of Health Services Research, Our one-day conference on Wednesday 24 October at Amsterdam s DeLaMar Theatre will cover emerging technology and its applications for life and society at large.through a mix of panels and presentations, it will explore healthcare, enterprise, science, media, arts and entertainment. Our expanded two-day exhibition at the Kromhouthal, Amsterdam, on October, will showcase leading XR solutions and innovations for a range of vertical market sectors. If you are a XR veteran or keen to discover what it has to offer your business, then make a date with VR Days Europe and immerse yourself in the future. Benjamin de Wit, Founder VR Days Europe When we began our cooperation with VR Days Europe I was asked Why? by some of our exhibitors at the Integrated Systems Europe show. The answer was very simple: It s already a dynamic part of the AV business and we need to be part of it. Increasingly, we are seeing virtual, augmented and mixed reality (XR) solutions being implemented by our exhibitors and partners as part of the solutions they are offering their end-user clients. These end-users are driving the take up of XR solutions in their areas of business expertise which includes the corporate, healthcare, finance and entertainment sectors. Plus, our technology savvy exhibitors are quickly adopting XR in their staff training and professional development strategies. VR Days Europe is the perfect vehicle for ISE to be involved with as it combines the best in creativity and technology, both aligned to achieve a common set of goals and solutions, one fuelling the other. This is why ISE supports VR Days Europe. VR Days Europe offers all exhibitors a gateway into one of the world s most vibrant technology-led led market sectors. It provides an opportunity to learn and connect with leading thought leaders and a chance to showcase your technologies, services and solutions to Europe s vibrant and fast growing XR community. I look forward to meeting you at VR Days Europe. Mike Blackman, Managing Director Integrated Systems Events

VR Days 2018 VR Days Europe (4th edition) is rapidly becoming the most relevant and creative XR event in Europe, featuring: Amsterdam Serious hotbed for Virtual Reality* Capital of Innovation 2,000+

3 VR Days 2018 VR Days Europe (4th edition) is rapidly becoming the most relevant and creative XR event in Europe, featuring: Amsterdam Serious hotbed for Virtual Reality* Capital of Innovation 2,000+ Professional Attendees 140+ Speakers 100+ Exhibitors bicycles jobs in tech theatrical performances 881,000 61,294 9,065 startups DeLaMar Theatre Vision & Impact Conference October (Wednesday) Kromhouthal Exhibition Workshops Summits October (Thursday and Friday) paintings by Rembrandt VR Days Europe VR Days Europe will focus on the industries in which VR technologies and solutions are having the biggest impact: Media/Arts/Entertainment Healthcare Enterprise 23 1 *Venture Beat

6% 1.2% 1.5% 2.4% 1.7% 3% 23.5% 23.5% CEO / Director / Founder 15.4% CTO / Developer 27 Events 5.6% 7.8% Job title 8.9% Business Development / Consultant 7.

4 Recap: VR Days ,673 Festival Attendees from 47 countries Attendee profile Media, Arts & Entertainment: 51.4% 18.7% 602 Conference Attendees Healthcare & Education: 18.7% Enterprise Solutions: 29.8% 29.8% 51.4% 135 Speakers Exhibitors & Sponsors Journalists 4.2% 3.6% 1.2% 1.5% 2.4% 1.7% 3% 23.5% 23.5% CEO / Director / Founder 15.4% CTO / Developer 27 Events 5.6% 7.8% Job title 8.9% Business Development / Consultant 7.9% Creative 7.8% Designer 5.6% Researcher / Professor 4.2% Producer 3.6% Marketing 15.4% 3% Innovation manager 2.4% Press 7.9% 1.7% Policy Advisor 1.5% Sound Engineer 1.2% Investor 8.9% 13.3% 13.3% Other

EXhibition Vision & Impact Conference The Vision & Impact Conference will showcase ideas, technologies and solutions shaping our industry and future.

5 EXhibition Vision & Impact Conference The Vision & Impact Conference will showcase ideas, technologies and solutions shaping our industry and future. Thought-leaders - including CEOs, founders, creative directors, artists, futurists and researchers of leading virtual, augmented and mixed reality companies - will inspire the audience of 800+ XR professionals from 60+ countries. Be one of the influencers who shape the course of the future and create a real world where everybody benefits from the Virtual Revolution. VR Days main objective is enabling XR companies to develop business opportunities. The whole XR ecosystem will be represented at the magnificent Kromhouthal. VR Days will host companies that span the industry - from HMD makers to content creators, from components to SDK s, and from training to travel applications. Featuring... Exhibition tours for CEOs and investors professional attendees Networking mixers Unlimited free passes for exhibitors The Exhibition is where deals are made and partnerships are forged.

This event connect excellence in the XR Industry by facilitating deal-flow our attending Global VCs. The selection of startups will be based on reviews by partner VCs.

6 XRBASE Investor Event After last year s success, the XRBASE Investor Event returns for a second edition with the most relevant VCs in XR. We welcome the top of the line of Europe s XR companies looking for seed and early stage investment. This event connect excellence in the XR Industry by facilitating deal-flow our attending Global VCs. The selection of startups will be based on reviews by partner VCs. Selected startups are invited to a pitching and 1on1 session, and the event will be wrapped up with a private investor dinner. Selection of VCs from 2017 Colopl Next - Shintaro Yamakami The VR Fund - Marco DeMiroz gumi - Masaru Nogi Ohnogi BASE Fund - Daan Doornink Vive X - Dave Haynes Super Ventures - Tom Emrich Greycroft - Jon Goldman Media Deals - Thierry Baujard

7 Workshops Up to 50% of VR Days attendees are XR creators, such as CTOs, creatives, researchers and designers. They are eager to get their hands on the latest tech, gain insights from industry leaders and further their own development by sharpening their skillsets. The workshops at VR Days 2017 were all completely sold out. We invite you to co-organise a workshop session with us and reach your audience. XR-Hackathon The XR-Hackathon has one objective: kick start projects using cuttingedge technologies. We organise challenges from the real world. Companies contribute their SDKs, hardware, software and platforms. Dedicated teams are coached by industry leaders and after 48-hours they deliver their solutions. The winning concept will be developed into a product.

This year VR Days presents the Church of VR in collaboration with the world-renowned EYE Filmmuseum.

8 Church of VR The Church of VR presents the finest selection of creative XR works. Immerse yourself in cutting-edge content by established masters and ground-breaking newcomers. This year VR Days presents the Church of VR in collaboration with the world-renowned EYE Filmmuseum. A 10-day exhibition will be open to VR Days attendees and the general public. The EYE Filmmuseum is situated in one of Amsterdam s most prominent and central locations, making it the perfect place for the 30+ first-class XR works.

summits Enterprise - Training & Education Healthcare - Virtual Agents Media, Arts, Entertainment - Location Based Entertainment At the Kromhouthal we will feature three summits with talks, panels and

9 summits Enterprise - Training & Education Healthcare - Virtual Agents Media, Arts, Entertainment - Location Based Entertainment At the Kromhouthal we will feature three summits with talks, panels and roundtables. We invite you to submit your best use-cases and inspiring presentations and talks to be selected for the summit at Roundtable sessions are an excellent way to show thought leadership and build your expert network. And much more Women XR Networking Halo Awards Creators Lab IFFR Co-Production Market Speakers Dinner Philosophers Salon Networking Mixers

10 Recap VR Days 2017

11 VR Days 2017 Recap

12 Some of our 2017 speakers Carolina Cruz-Neira Yitian Han / University of Arkansas / Yuecheng Media Ken Bretschneider / The VOID Aldis Sipolins / IBM / Oculus Isabel Tewes Albert Skip Rizzo / USC Philip Rosedale / High Fidelity Jason Toff / Google / Meta Stefano Baldassi Emily Jolie / Apelab Zillah Watson / BBC Rikard Steiber Jeff Burton / HTC / Holodeck Samantha Gorman /Tender Claws Michael Gourlay / Microsoft Tim Mirrillon Boo Aguilar / Lytro / Flag CX Brennan Spiegel / Cedars-Senai Health System Francesca Panetta / The Guardian / JauntVR Arthur van Hoff

13 Previous sponsors and exhibitors include Microsoft BAM Force Field VR Oculus IBM Leap Motion SAP Capitola HTC XMG Meta TNO DFFRNT Media NVIDIA Jaunt VR Ricoh Theta AKZO Nobel Triple Unity Samsung Go Pro KLM Yondr

14 VR Days Map first floor workshops XR-HACKATHON ground floor Entrance & Registration Exhibition Area Church of VR Catering Area Entrance XR Basecamp Startup Zone Forum Stairs XR Creators Lab VR DAYS Ferry Toilets

EXHIBITION, SPONSORSHIP COST IN EUR (NET) 1,999 3,999 6,999 9,999 12,999 15,999 EXHIBITION BRONZE SILVER GOLD PLATINUM DIAMOND DIAMOND PLUS Exhibiting space incl.

sponsors dinner (Wednesday 24th October) WORKSHOP Host a workshop PASSES 2 2 4 4 Exhibitor Badges (stand personnel) unlimited unlimited unlimited unlimited unlimited unlimited Free exhibition tickets

15 EXHIBITION, SPONSORSHIP COST IN EUR (NET) 1,999 3,999 6,999 9,999 12,999 15,999 EXHIBITION BRONZE SILVER GOLD PLATINUM DIAMOND DIAMOND PLUS Exhibiting space incl. electricity and internet (exhibitor WiFi), 1 table, 1 chair 6m 2 9m 2 12m 2 16m 2 20m 2 24m 2 & BRANDING OPPORTUNITIES Demonstration table DeLaMar Theatre (Conference) Tickets for speakers and sponsors dinner (Wednesday 24th October) WORKSHOP Host a workshop PASSES Exhibitor Badges (stand personnel) unlimited unlimited unlimited unlimited unlimited unlimited Free exhibition tickets - via invitation code unlimited unlimited unlimited unlimited unlimited unlimited Discount code conference tickets All Access Tickets (worth 329) - via pre-registration VISIBILITY ONLINE Company name in online exhibitor list Company logo, URL and description on the website Company logo in all newsletters Company logo on the home page Company logo on all e-tickets VISIBILITY PRINT Company name and description in event brochure Company logo on banners at the entrance of the exhibition area EVENT PACKAGES Company logo on banners in the main session hall Company logo on the press walls behind the speakers Company logo on the cover of event brochure Company logo on holding slides

16 EXHIBITION ONLY XR BASECAMP START-UP ZONE ITEM COST IN EUR (NET) 799 1,199 1,799 2,299 2,999 ITEM COST IN EUR (NET)* Exhibiting space incl. electricity and internet (exhibitor WiFi), 1 table, 1 chair 4 m 2 6 m 2 9 m 2 12 m 2 16 m 2 Exhibiting space incl. electricity and internet (exhibitor WiFi), 1 table, 1 chair 4 m 2 9 m 2 Company name in online exhibitor list Company name in online exhibitor list Company name and description in event brochure Exhibitor Badges (stand personnel) unlimited unlimited unlimited unlimited unlimited Free exhibition tickets - via invitation code unlimited unlimited unlimited unlimited unlimited Discount code conference tickets Company name and description in event brochure Exhibitor Badges (stand personnel) unlimited unlimited Free exhibition tickets - via invitation code unlimited unlimited Discount code conference tickets Tour of investors around the start-up zone LIAISON FOR START-UPS * Only for XRBASE members or start-up companies (max. 3 years of existence, max. 5 fulltime employees, exhibitors can only participate in the XRBASECAMP Start-Up Zone once ) ITEM COST IN EUR (NET) 1,949 3,899 5,889 Exhibiting pavillion (mininum of 3 companies): Exhibiting space incl. electricity and internet (exhibitor WiFi), 1 table, 1 chair 12 m 2 24 m 2 36 m 2 Company names in online exhibitor list and event brochure 1 All Access Ticket (worth 329) per company via pre-registration Exhibitor Badges (stand personnel) unlimited unlimited unlimited Free exhibition tickets via invitation code unlimited unlimited unlimited Start-up Liaison listed on the website as Supporting Partner Discounted group tickets available

17 BRANDING PACKAGES ITEM BENEFITS COSTS IN EUR (NET) OPPS BADGE SPONSOR Exclusive logo on all exhibtion and conference badges 2,499 1 LANYARD SPONSOR Exclusive logo on all exhibtion and conference lanyards 2,999 1 PACKAGE: BADGE AND LANYARD SPONSOR Combination of badge and lanyard sponsor 4,499 1 BAGS Exclusive logo on bags handed out to all visitors 2,999 Distributed in both locations on all 3 event days EVENT BROCHURE Advertisement in the event brochure 1/4 page 499 1/2 page 799 1/1 page 999 COFFEE AND LUNCH BREAKS SPONSOR (ONLY DELAMAR THEATRE) 4 Roll-ups with exclusive sponsor logo in the catering area Table top signs with exclusive sponsor logo on catering tables 2,999 1

18 PREMIUM OPTIONS BENEFITS COSTS IN EUR (NET) XRBASE INVESTOR EVENT SPONSOR Access to meet the 20 best start-ups and 20 investors in XR 3,999 1 All Access Ticket (worth 329) - via pre-registration PREMIUM 1 Ticket for speakers and sponsors dinner (Wednesday 24 th October) Company logo in event brochure and on the website OPTIONS Company logo in all VR Days and XRBASE newsletters Possibility to brand the space Host Invite-only dinner (on a Dining-boat) extra, amount tbc PREMIUM OPTIONS BENEFITS COSTS IN EUR (NET) Host Investor lunch extra, amount tbc HOST A WORKSHOP Workshop title, speaker details and company details listed in event brochure and on the website 1,999 EUVR MEETUP SUMMIT SPONSOR 10 minutes speaking session 1,999 CHURCH OF VR SPONSOR Showcase product Listed as official Technology Partner on the website and in the event brochure Equipment sponsor Company logo in VR Days and XRBASE newsletters Participate in all related XR Meetup Summit Events Possibility to brand the space 2 roll-ups with company logo in Church of VR Possibility to add a topic for the round table discussion IFFR Pro SPONSOR 10 minutes speaking session. Be part of a panel 1,999 EQUIPMENT SPONSOR Showcase product Equipment sponsor XR-HACKATHON SPONSOR Submit a challenge. Company logo in event brochure and on the website Listed as official Technology Partner on the website and in the event brochure ROUNDTABLE SESSION SPONSOR Submit a topic & moderate a session NETWORK DRINKS AND MORE Please feel free to think about areas you feel your brand or the event could benefit from. Like network drinks, pens, notebooks and more. Amount tbc

19 Tickets 24 October 25 October 26 October (DeLaMar Theatre) (Kroumhouthal) (Kroumhouthal) Summit Pass All Access Pass Conference Pass (incl. Exhibition) Summits, Workshops, Church of VR, XR Creators Lab, Philosophers Salon, Halo Awards includes Exhibition Pass Exhibition Pass Only access to Exhibition Area Investor Pass Available on request: Doede Holtkamp PassLocations Dates Regular Price* Early Bird Returning Delegates All Access DeLaMar Theatre, Kroumhouthal 24 / 25 / 26 October Summit Kroumhouthal 25 / 26 October Exhibition Kroumhouthal 25 / 26 October Conference DeLaMar Theatre 24 October *All prices are exluded VAT.

For page 16: please take Tesse and Elisabeth as in the flyer (not only Tesse as I wrote) VR Days is a leading business-to-business event for the professional virtual, augmented and mixed reality

It was established in 2015 as one of the first professional XR events in the world, establishing a prominent role in uniting the emerging community, inspiring creatives and innovators, and developing

20 For page 16: please take Tesse and Elisabeth as in the flyer (not only Tesse as I wrote) VR Days is a leading business-to-business event for the professional virtual, augmented and mixed reality industries. It was established in 2015 as one of the first professional XR events in the world, establishing a prominent role in uniting the emerging community, inspiring creatives and innovators, and developing business opportunities. With substantial year-on-year growth, VR Days has grown to become THE European XR event. In 2017, VR Days entered into a partnership with Integrated Systems Events, allowing the event to leverage industry expertise in sales, operations, marketing and content development. This makes VR Days a truly international entity with a global reach. Your Sales Contact: Integrated Systems Events organises, manages and develops leading business-to-business events for the professional audiovisual, electronic systems integration and IT industries. Integrated Systems Events was established in 2003 as a joint venture of two trade associations CEDIA and AVIXA, and has grown every year since. With employees engaged in sales,operations, marketing and content development across Europe, we are a truly international company with an international reach. Our flagship event, Integrated Systems Europe, is the best-attended AV trade show anywhere in the world, attracting over 80,000 attendees and more than 1,200 exhibitors to its Amsterdam location every February. Tesse van Veldhuyzen tveldhuyzen@iseurope.org Brochure made by: shepanic.com & falconcreates.com

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