MailStore Software ACHAB OPEN FORUM The Experts in Archiving

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1 MailStore Software ACHAB OPEN FORUM 2016

2

3 Chapter I Shit, I lost my

4 The initial idea 2006 Stefan, a young brilliant software developer was working in different projects and was facing a problem: How can I manage all my different accounts? Where shall I keep all my memories I have in my various accounts? That s Stefan!

5 The initial idea 2006 And because the old school solution did not work for him That s old school

6 The initial idea 2006 he came up with the idea of developing an Archive for s!.pst.jpg.eml.pdf

7 The initial idea 2006 Stefan shared this idea with his buddy Tim and they both realized that this idea was not actually new but a promising business case: MailStore was born! That s Tim!

8 Chapter II What happened next?

9 The team 2007 As they realized that technical knowledge alone does not make a business, they seeked professional help and found: Hey dude I am the brother of a friend of your sister! That s Philip!

10 The team 2007 Philip as a business angel and Startup investor was so convinced by this call and their plan that he jumped in and brought: Business Plan Know-How Money Investor

11 The team 2007 So by July 2007 the team was complete and the business ready for take off!

12 Chapter III What it was all about

13 The products 2007 The idea was turned into two products Freeware Sold for business

14 The products 2007 Yes we had box-shots but never had any physical boxes! All you get is an containing: Product Key: RFFHN-... and an invoice As some customers where eager to hold sth in their hands on special request the management team itself sent out a CD!!!

15 The customers 2007 The focus of the business was to sell MailStore Server to SMB Customers and the first customer was: one of Germany s largest corporations 25 user licenses Ok, that is not exactly a small company

16 The customers 2008 And with the first customer(s) and the big business the management team and by that time still the only employees thought to check out the competitors: Competitors Cologne 2008 MailStore after a few hours they left disappointed there was still a lot room for improvement on their corporate presentation!

17 Chapter IV The Team

18 The team 2008 All signs on go it was time for the first employee recruitment: 2009 Let s go on with the next recruitment: Andrea Klothen Andrea Heinrichs Daniel Weuthen Good choice she is still with MailStore! He is still with MailStore as Director Engineering!

19 The team 2009 Over the next years the MailStore Team grew and grew:

20 Chapter V Earning money

21 The numbers 2009 We had an idea, we had a team, we had customers and thank god we had growing revenue too! Sales

22 Chapter VI Corporate communication

23 The world 2010 Now, full of self-confidence again, we wanted to tell the whole world about our success story Local press And yes we can say we were known worldwide!!

24 The world 2010 This was the time when we started working with distributors And not to forget: 1 st Distributor 2 nd Distributor 3 rd Distributor Distributor of Hearts

25 The world 2011 And when is the point you know you are REALLY famous? When you receive a letter from attorneys!

26 The world 2011 The issue was the logo but please check yourself if you see a likelihood of confusion! An orange An apple Both fruits.?! In the end the German Patent and Trademark Office refused the claim and: YES, WE WON AGAINST APPLE!!

27 Chapter VII Back to the products

28 The products 2012 It was time for a change, and because the brand of the product was much more well known than the company name, we decided:

29 The products 2012 We also gave our branding a facelift not only to avoid any further confusion with competitors Still not available as a box!

30 The products 2013 But the product family was not complete yet: Cloud Rheinturm Düsseldorf

31 The products 2014 Yet it was nothing we took for granted and the 1 st SPE customer felt very special: It was even worth taking a video!

32 Chapter VIII Earning money part 2

33 The numbers again 2014 We had products and we had a growing team and luckily we continued to earn good money! Sales Customers WE MADE IT OVER THE FIRST YEARS!

34 Chapter IX Growing pains

35 The new partner 2014 After 7 years of growing business, it felt like it was time for the next step. We were looking for a strong strategic partner... and we found. a friend! David Friend Founder and Carbonite Inc.

36 The new partner 2014 On December 19 th, 2014 the deal was closed and MailStore was officially part of the Carbonite family!

37 Chapter X Fellowship of the Archive

38 The new partnership 2015 Just days after the deal between Carbonite and MailStore was finalized the whole Management Team involved in the Carbonite left!

39 The new partnership 2015 So it was them, who we didn t really know and us, whom they didn t really know Nobody had ever heard of MailStore before It felt like Who the f*** is MailStore? Meeting Carbonite

40 Chapter XI Today & Tomorrow

41 Today 2016 After struggling for about one year we all got our stuff together and found a very successful way of cooperation! Mohamad Ali Carbonite Inc. Philip Weber Managing MailStore

42 Today 2016 What about Stefan and Tim by the way? Long time no see With Carbonite as a new partner they both decided to leave the company Farewell party with presents

43 Today 2016 And Philip? Wasn t he on the picture of the farewell party with a present in his hands? In the very last moment he decided NOT to leave MailStore but stay on board! After all: he kept the farewell presents.

44 Today 2016 This is our management team who will lead MailStore into a successful future! Daniel Weuthen Director Engineering Philip Weber Managing Director Roland Latzel Director Marketing Christian Mussmann Director Technical Support

45 Today 2016 Our team today has almost 30 team members: One of us

46 The future After a very successful past and a very exciting present what else is there to come in the future?? Customer & Sales growth Expansion of the team by at least 10 employees New products?

47 The future We will let you know next year!

48 Grazie per l'attenzione!

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