UNDERGRADUATE PROGRAMME SPECIFICATION Prgramme Title: Awarding Bdy: Stp Mtin Animatin and Puppet-Making Staffrdshire University Final Awards: Teaching Institutin: Intermediate Awards: BA / BA (Hns) Staffrdshire University Dip HE / Cert HE Mde f Study Full Time UCAS Cdes: QAA Subject Benchmarks: WW67 Art and Design JACs Cde: W200 Prfessinal/Statutry Bdy Date f Prductin: May 2004 / February 2006 Date f Revisin: January 2012
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EDUCATIONAL AIMS OF THE PROGRAMME The BA (Hns) Stp Mtin Animatin & Puppet-making Award within the Faculty f Arts and Creative Technlgies aims t equip yu with the cre knwledge f fundamental animatin skills and prductin discipline, thrugh drawing, character design, prductin planning, narrative treatment and creative applicatin f prductin methds. Studying this award yu will gain a full appreciatin f key film language and film cmpsitin in the cntext f animatin, which is incrprated int integrated and dedicated cre cntextual mdules at all levels f the awards. Yu will explre an integrated range f animatin studi practice t enhance yur emplyability, thrugh engagement n a range f external, cllabrative and live prject briefs. This will give yu the pprtunity t build a wrking prductin CV prir t leaving the University and being fit fr the studi wrk placement r entry-level practice in Industry. Emplyability is built in thrughut the curriculum and is an integral aspect f the exit strategy upn graduatin. Yu will gain understanding f yur persnal creative develpment in relatin t current scial, cultural and ecnmic cntexts thrugh nline persnal develpment prtflis (PDP s), blgs and external vide presence that demnstrate the cnnectins between yur practice and yur ptential audience / cnsumers. The award will enable yu t netwrk with external clients and prfessinal cmpanies thrugh specific wrk based mdules. Yu will build yur experience f team wrking in bth a lead and assistant rle at all levels f study: effective cmmunicatin is essential fr planning, managing and liaising with peers in prductin. Yu will als becme prficient in the craft f puppet making, manual camera and lighting skills, armature and prp building and set cnstructin. What is distinctive abut this prgramme? The BA(Hns) Stp Mtin Animatin & Puppet-Making award at Staffrdshire University ffers yu the pprtunity t explre a variety f prductin methds in year 1 (Level 4) in rder t make an individual chice as t which methd f prductin yu find best suits yur aesthetic and design develpment. Yu can then specialise in traditinal 2D Cell / 2D Digital / Stp Mtin r Cgi animatin thrughut levels 5 and 6 in rder t develp yur wn persnal and creative signature style. Key fcuses f the Animatin awards are: strytelling, character perfrmance and ideas generatin and cmmunicatin. Yu will graduate frm the prgramme with a prfessinal skills prtfli fit fr a range f emplyment destinatins. The animatin industry demands a brad skill set and s during yur study yu will acquire many transferable skills, which will equip yu fr creative rles beynd animatin acrss the media and design industries. The legacy f alumni frm the Animatin prgramme Staffrdshire University is testament t the currency f the curriculum, its industry fcus and its psitin as a significant player in the UK. Students frm the Awards have gne n t wrk at leading UK establishments including Aardman Animatins, the BBC, Ragdll, Ht Animatin, Chapman Entertainment, 3
Sega, Leg, Cinesite and Duble Negative. The Award places strng emphasis n building up yur wrking CVs as a cntemprary practitiner thrugh entering yur wrk fr cmpetitins and festivals and design prject briefs thrughut level 5 and 6. Yu will be encuraged t wrk twards fully independent wrking practice leading up t yur Majr negtiated prjects at Level 6. Animatin is a glbal Industry where yu are encuraged t seek ut avenues and penings abrad thrugh verseas study visits and cnferences and Erasmus exchange prgrammes. Staff are dedicated t adding value t the cre curriculum. They have established an events schedule, which includes Animatin Master classes at regular intervals. Recent speakers have included Ed Hks, Janna Quinn, Barry Purves and David Sprxtn as well as leading Animatin and Effects studis such as Cinesite, Duble Negative and Huse f Curves. The British Animatin Awards (BAAs) screenings have been curated at Staffrdshire University. Staff have been research active leading t the implementatin f new methds f prductin adding new skill sets within the prductin pipelines acrss all awards. The Staffrdshire Graduate The Staffrdshire Graduate represents a set f qualities that the University passinately believes is necessary fr success in the 21st century. The Staffrdshire Graduate is a reflective and critical learner with a glbal perspective, prepared t cntribute in the wrld f wrk. The BA (Hns) Stp Mtin Animatin & Puppet Making award aims t prduce graduates wh are prepared fr the wrld f wrk bth lcally and glbally and are lifelng learners with the ability t reflective and adapt t the grwing market place and animatin industries. The attributes f The Staffrdshire Graduate (as utlined belw) are integral t the Animatin Awards here at Staffrdshire University, as such: Acrss all levels f the Animatin award(s) and in all mdules, we aim t prvide ur graduates with industry discipline expertise. We instil a critical knwledge f wrk methds that are underpinned by the experience, research, practice and schlarship f academic staff and which strives t reflect the key issues that affect the wrld in which we live As part f ur cmmitment t ensuring that ur Animatin graduates are equipped t enter the wrld f wrk we ensure that they demnstrate prfessinalism and an awareness f the wrld and market place in which they have chsen t enter The key aims are t develp graduates wh are enterprising and entrepreneurial by their very nature. We ensure the student is allwed t develp in a wrk-like studi atmsphere where tutrials, seminars and ne t nes sessin play an imprtant part in the individual s develpment Practical wrk and prfessinal practice are used t develp and refine a number f transferable skills. Animatrs wh are enterprising are nt nly creative in hw they think and prduce their wrk, but are innvative in seeking slutins based n the knwledge and skills that the curricula impart We use tutrial mdules, practical wrk, live briefs frm utside the university and 4
prfessinal practice, t develp and refine the transferable skills (and the cnfidence and prficiencies that such skills endw) that create graduates with the abilities that emplyers seek Our track recrd shws that graduates frm the Animatin awards are well equipped with the cmbinatin f creative, practical and cmputer skills that emplyers in the Animatin and Film industries expect. Cre mdules at each level build yur knwledge f hw the industry wrks and yur understanding f the entrepreneurial mind-set that is needed t recgnise yur strengths and succeed in marketing yurself, whether as a freelance r as a staff emplyee n shrt r lnger term cntracts The Animatin awards aim t develp graduates wh are effective cmmunicatrs and have the ability t wrk individually, unsupervised and as part f a wider team and with a range f diverse stakehlders. The develpment f prfessinalism in cmmunicatin and presentatin are seen as essential attributes f ur graduates and these skills lie at the heart f the Animatin Awards. Frm the fundamentals t the wrking with industry prfessinals these cre principles are embedded thrugh tutrial prgrammes and practical mdules. The emplyment field in which Animatin graduates will find emplyment is diverse and emplyer s value individuals with independence f thught and a creative ability t answer a variety f briefs. The Animatin degrees encurage students t develp and grw and t take wnership f their learning; it encurages independence f thught and prblem slving alngside ther design disciplines. Yu will build yur independence f thught by reflecting n yur wn develping practical and creative wrk and by cmparing it with critical, theretical analysis f established film and animatin prductins. Alngside the wrk f develping yur wn individual creative signature yu will be expected t wrk in teams and enhance upn all the related cmmunicatin and interactive skills and abilities that are required in a prfessinal prductin cntext. These are essential attributes f the critical, reflective and life-lng learners that Staffrdshire Graduates are expected t becme. Thrughut the three years f the degree, students are encuraged t develp their understanding thrugh critical reflectin; t questin different views and perspectives and t use bth their generic and specialist skills (including digital technlgies) t recgnize and reslve creative prblems. The art f Animatin is glbal in its appeal and design and whilst the United Kingdm market is expanding, the Eurpean arena is well established and ne in which the individual shuld be aware. The majrity f the mdules that structure the award explre understandings f hw the glbal marketplace wrks; hw this impacts upn the individual; and hw graduates can wrk prfessinally t survive and be successful in the glbal envirnment. With the expansin f Animatin as a glbal industry yu will reflect n market evidence thrugh cre cntextual mdules as well as being encuraged t attend and engage with internatinal industry events and scial media. 5
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PROGRAMME OUTCOMES What will this prgramme teach me t d? At the end f yur studies yu shuld be able t: Knwledge & Understanding Emply a range f independent strategies gained frm previus study and research in the develpment f a set f design prpsals suitable fr yur final majr prject submissin. Cnsider market and target audiences as apprpriate t the specific applicatin f cmputer generated and/r stp mtin animatin. (A & D Benchmark statement: 3.7, 4.1, 4.3) Learning Recgnise individual limitatins within which t accmplish a planned stp mtin cncept and determine ne s wn learning within a framewrk f negtiated guidance. (A&D Benchmark 4.4.1, 4.4.2, 4.4.5, 5.1, 5.2, 5.4) Enquiry Implement apprpriate research methds thrughut a self initiated stp mtin animatin prject shwing evidence and summary f cnclusins f negtiated decisins critical changes and reslutin f final utcmes. (A&D Benchmark 4.2.1, 4.2, 4.4.5, 5.3) Analysis Recgnise majr issues affecting the glbal animatin industry in the manufacture, distributin and visual platfrm in cnsideratin f the utcme f a final majr stp mtin animatin prductin. (A&D Benchmark 4.1.4,4.3, 5.2) Prblem Slving Identify a set f achievable prject cnclusins fr a series f stp mtin animatin prpsals. Negtiate and evaluate strengths and weaknesses in the cncept ideas and explre ecnmic use f resurces in a puppet based animatin. Assimilate peer feedback in the revisin t script and sht cmpsitin as apprpriate t the chsen animatin pathway. (A&D Benchmark 4.4, 4.3) Cmmunicatin Utilize perfrmance in stp mtin animatin t cmmunicate narrative plts and a puppet s mtivatin t a range f audiences. Cmmunicate effectively in presenting ideas, cncepts and research and when wrking in teams. (A&D Benchmark 4.4.4, 4.3, 5.5, 4.3.3, 4.4.4) Applicatin Apply stp mtin animatin skill sets thrugh a range f narrative plts and synthesise these in the cntexts f cntemprary animatin prductin. (A&D Benchmark 4.3, 4.3.3, 4.3.5, 4.4.4) Reflectin Use critical evaluatin t place existing and planned wrk within the cntext f cntemprary practice f stp mtin animatin and its relatinship t ther animatin techniques. Shw hw this affects autnmy, initiative and self-directin in the preparatin f a set f narrative cncepts. (A&D Benchmark 4.1.5, 4.1.6, 4.4.2) Visual Analysis Understand and cmmunicate thrugh visual frms and use visual languages t investigate, analyse, interpret, develp and articulate ideas and expressin. (A&D Benchmark 2.7, 4.4.2, 4.4.5, 4.4.4) Wrking With Others Accept respnsibility as a directr in the effective management f assistants. Recgnise the strengths f the team r individual in delegating key aspects f prductin in a Final majr Stp Mtin Animatin (A&D Benchmark 4.4.3) These learning utcmes have been infrmed by the QAA Art and Design Subject Bench Marking Statement 2008. 7
PROGRAMME STRUCTURE, MODULES AND CREDITS Prgramme Title: BA (Hns) Stp Mtin Animatin & Puppet Making L E V E L 4 Teaching Blck 1 Teaching Blck 2 AM50245-4 Stp Mtin Pipeline AM50395-4 Animatin Fundamentals (60) AM75024-4 Cinema Film Analysis AM50249-4 Sculpture fr Animatin (30) (15) (15) (T prgress t Level 5 at least 90 credits must be passed) L E V E L 5 Teaching Blck 1 Teaching Blck 2 AM50033-5 Character Animatin implementatin (30) AM50371-5 Puppet Perfrmance AM50397-5 Audi, Sund and Scre fr Animatin AM50409-5 Animatin Debates (30) OPTION (30) (15) (15) (T prgress t Level 6 at least 210 credits must be passed including at least 90 Level 5 credits) L E V E L 6 Teaching Blck 1 Teaching Blck 2 AM50287-6 Individual Shrt Animatin (30) AM50041-6 Animatin Futures (15) AM50396-6 Final Majr Signature Prjects AM50003-6 Design Prject Reprt (15) (60) 8
Award Specific Optins LEVEL 5 Teaching Blck 1 Cats Teaching Blck 2 Cats AM50035-5 Experimental Animatin 15 AM50298-5 Animatin Cllabratin Brief 15 AM50300-5 Digital Cmpsiting: Intermediate Level 15 AM75085-5 Frm Script t Screen 15 9
HOW WILL I BE TAUGHT AND ASSESSED? Teaching and Learning Teaching, Learning and Assessment Strategies The emphasis thrughut the award is n yur ability t explre believable mvement and perfrmance in animatin. Integral t this is design research, theretical understanding and studi prjects all f which are designed t establish a chesive strategy f cntextual and experiential learning in a creative envirnment. An equitable set f assessment prcedures will be emplyed t gauge yur learning and prgressin thrughut each semester. Teaching Methds Yu will be intrduced t a fcused range f teaching methds in animatin principles perfrmance and prductin techniques, methds that yu will emply acrss the prgramme t prduce animatin in a range f appraches. Yu will d this thrugh understanding hw acting principles are applied t animatin in the bservatin f mvement and the explratin f a characters mtivatins in vercming cnflicts f self, ther and place in a theatrical, narrative perfrmance. Integratin f thery and practice. Each mdule makes a link between understanding the cntextual basis f each aspect f an animatin prductin and its anticipated audience. This assimilatin f theretical framewrk and skills-based learning supprts a prblem slving, applied and cllabrative apprach t study. Yu must assimilate theretical research thrugh independent study time in a range f written and visual presentatins alngside yur studi practice. Thrugh the curse yu will prgress twards independent learning and develp yur ability t self-manage yur wn prject wrk. Teaching at Level 4 is rganised n the principle f identifying yur ambitins fr the curse and examining yur strengths and weaknesses. Thrugh the intrductin f the persnal develpment prtfli (PDP) yu will be intrduced t an eths that prmtes reflective learning, building upwards frm this initial diagnsis. This careful intrductin t what fr mst is likely t be an unfamiliar apprach t learning necessitates relatively high staff/student cntact time in Level 4 cmpared t 5 and 6. Mdules in Level 5 fster mre independent prject rientated mdes f study, but with substantial staff supprt. This prepares yu fr yur final year in which the expectatin is that yu will manage yur study time yet mre independently with cntinued supprt and supervisin. Building cnfidence in prfessinal animatin prductin. Thrugh each level yu will be expsed, a step at a time, t increasingly cmplex challenges t yur ability t articulate yur ideas, thrugh a variety f media at public screenings r via bradcast. Students then develp independent learning strategy by reviewing and evaluating what they have prduced, incrprating respnses frm yur peers and tutrs, and synthesising that feedback befre prgressing t the next stage. The Cre mdules and sme f the Studi-based mdules will be based n a brief set by the award r mdule leader r an external agency r cmpany. Cmmnly there will be a starting pint - a brief, a prject intrductin, r specified area f investigatin set against 10
the intended utcmes detailed in the mdule descriptr and activities that prmte relevant learning and facilitate assessment f thse utcmes with a cmmn end pint, usually in the frm f an individual r grup presentatin f wrk fr assessment. In this kind f learning mdel the fcus is n the creative and research prcess which students fllw t satisfy the requirements f the mdule. The range f teaching methds fall int the fllwing general categries: Studi Teaching takes place in purpse built animatin studis which frms a design t cmpletin pipeline in the same lcatin. This type f studi based learning cntributes substantially t yur independence as learners Lectures and/r presentatins by members f academic staff and visiting prfessinals. Frmal lectures may be theretical r practical and are generally frnt laded during the semester t allw fr students t explre a range f slutins fr each mdule Seminars r discussin grups are set up t discuss issues arising frm lectures r frm wrk in prgress by the grup members. These can invlve presentatins t the grup by individual students, which may be assessed fr cntent and delivery Grup Critiques ccur at key intervals during each semester and at the end f prjects r mdules. Students present their wrk t the grup f staff and students fr discussin, fr assessment purpses r t review prgress. Participatin in critiques is essential and is a valuable pprtunity t develp cnfidence in presentatin and cmmunicatin skills Wrking with Others it is imprtant that students have experience f wrking in cllabratin with thers bth in a lead and subrdinate rle. Key activities require team wrking t cmplete the mdule and these exist at all levels f the awards. It is essential that yu are able t effectively cmmunicate, plan, manage and delegate with peers t build a strategies and t arrive at an apprpriate cnclusin Tutrials are set up t enable yu t discuss yur wrk with members f staff, typically the Mdule Manager. These can als invlve grups f staff and students, with the bjectives being t encurage analysis and reflectin and t prvide feedback n prgress. Tutrials functin as strng elements f frmative assessment Technical demnstratins f key technical prcesses delivered by staff r technical instructrs. These mdule specific elements f instructin are referred t as mdulettes and will mst ften be described as wrkshps. Yu shuld be aware that cmpletin f a set f mdulettes underpins frmal teaching and a satisfactry cnclusin t any mdule in which they are scheduled Educatinal Study visits take place at varius Animatin Festivals and cnferences. These intrduce students t industry cntacts and ffer pprtunities fr wrk placement at Film Festivals, etc Independent Study is the aspect f yur prgramme spent answering the brief. It is essential in develping and sustaining a prfessinal apprach t wrk and yu are expected t use all f the allcated learning time fr wrk/ practice/ research in all mdules. Self-mtivatin and time management skills are an imprtant part f 11
the student educatinal experience and this independent practice frms the basis fr yur n-ging learning Web based learning is currently being develped in bth presentatin f learning material and student examples f wrk. This is especially evident at Level 5 and thrughut Level 6 in creatin f yur nline Prfessinal Develpment Prtfli Blended Learning uses nline and pre-recrded material fr delivery f critical sftware knwledge and prgramme cntent Blackbard this is the University Virtual Learning Envirnment (VLE) which supprts a range f learning needs fr undergraduates. It is an nline resurce which cntains all the mdule infrmatin fr each f the mdules students have been enrlled upn. The Animatin curse utilise this mre widely than an infrmatin prtal t present vide / based cntent, as a discussin frum and as a means t present wrk in a purely digital frmat. It als allws student data tracking acrss the award s that Award Leaders can identify the nline traffic and the percentage f access by students Animatin als utilises Vime.cm as a means t PDP nline prtfli develpment Future plans are t incrprate a range f assessment cmpnents built int the nline material which can prvide a set f measurable feedback and assessment pints. Assessment The Learning Outcmes frm the structure arund which the assessment f mdules is built. The University has designated 8 generic Learning Outcmes fr all undergraduate awards and allwed fr up t 2 further t be specified fr each award. Fr the Stp Mtin & Puppet Making award tw award specific utcmes are included: Visual Analysis and Wrking with Others. The award team see this as an essential aspect f yur future emplyability within the field f animatin, which is cmpletely team lead. Visual Analysis ensures there is a clear appreciatin f ptential audiences and prductin viability. Wrking with Others is built int at least 1 cre mdule per Level with Level 6 having 3 mdules cntaining this utcme and a clear remit t wrk with external clients as a respnse. Cursewrk, carried ut in respnse t assignments, prject briefs r self initiated prpsals and presented in frms apprpriate t prfessinal practice, allws students t demnstrate the acquisitin f learning utcmes thrugh a variety f strategies. Assessment f all 10 Level utcmes is built acrss the cre delivery and is measured n at least ne ccasin at Levels 4, 5and 6. As animatin has 3 main phases f prductin the curse assessment prcedure will reflect distinct benchmarks f prductin thrugh frmal presentatins f wrk at designated times during each semester. This prcess engenders discipline in keeping t schedule and presenting wrk at fixed deadlines. This is essential in any bradcast medium and builds planning int all aspects f the cursewrk. This frms the frmative aspect f assessment in giving imprtant academic feedback and gives the students pprtunity t reflect n what further may be needed prir t final 12
summative assessment at the end f the mdule where a single grade will be given fr the wrk r cmpnents assigned t that mdule. The assessment pints in mdules usually take place at week 4, 8, 12 f each semester. They are likely t cmprise: Sketchbks with develpmental design drawings, rughs and thumbnails Strybards, layuts, md bards and character designs and prtflis Research files shwing influences and cntextual awareness Prfessinally presented prductin bards in the frmat suitable fr assignment, prject r brief Illustrated design reprts r essays, which present the required infrmatin in a cncise and effective manner Finished animatins delivered fr summative assessment Frmative assessment is nrmally carried ut during set critique panels with peer grups and academic staff. The utcme f the perfrmance at frmative panels is discussed during individual tutrials and the student is advised as t what strengths and weaknesses there are in the wrk. Frmal, scheduled academic tutrials are recrded n an academic tutrial recrd frm and agreed by bth student and tutr with ne cpy f the frm retained by the student. Summative assessment takes place at the end f each mdule where written feedback and indicative grade pint are prvided. The feedback frms illustrate student perfrmance graphically and are accmpanied by a cncise summary and critique f the wrk submitted. Feedback is usually prvided within tw weeks after the assessment Breakdwn f Assessment Types Example f the breakdwn fr AM 50287-6 Individual Shrt Animatin week assessment type feedback activity 2 frmative / indicative ntes / verbal Individual presentatin t Staff 3 frmative tutrial recrd tutrial 5 frmative / indicative ntes / verbal Individual presentatin t Staff 6 indicative verbal VL / Staff / Peer rushes seminar 7 indicative verbal Staff / Peer rushes seminar 8 frmative tutrial recrd tutrial 9 indicative verbal Staff / Peer rushes seminar 12 summative/ final Mdule feedback Frmal assessment Wrking with Grups Any student undertaking a grup prject is assessed individually and must prduce evidence f their specific rle and activity when wrking in cllabratin. It is essential that this evidence base is clear and is verified by recrds f prductivity. Evidence may be prvided in audi r vide diaries, meeting ntes, e-mail reference, backup f file data, visibility and transparency f wrk prduced. The ability t reflect upn any grup activity in an evaluatin reprt will add value t the prcess at any given assessment pint. 13
ADDITIONAL INFORMATION Entry Requirements (including IELTS scre) What qualificatins wuld I need t jin this prgramme? In additin t the University s general admissins requirements, all applicants will be required t attend an interview, where they have the must shw a prtfli f their Art & Design wrk. This als enables us t identify the student s suitability fr the apprpriate curse. Candidates will be made aware f the range f animatin rutes, and the pprtunity t discuss which specific award wuld be mst suitable, frm yur qualificatins, prtfli and aspiratins. We welcme applicatins frm mature students (ver 21) and students with nn-standard academic qualificatins. The entry requirements fr the award are nrmally: UCAS pints: 240. IELTS scre 6.5 where applicable. Disability Statement Staffrdshire University perates a plicy f inclusive teaching and learning t ensure that all students have an equal pprtunity t fulfil yur educatinal ptential. Details abut hw t apply t have yur needs assessed can be fund at: http://www.staffs.ac.uk/curses_and_study/disabled_students/index.jsp 14
THE STAFFORDSHIRE GRADUATE The Staffrdshire Graduate represents a set f qualities that the University passinately believes is necessary fr success in the 21 st century. The Staffrdshire Graduate is a reflective and critical learner with a glbal perspective, prepared t cntribute in the wrld f wrk. The table belw indicates where, within yur award, these characteristics are addressed: AWARD TITLE: BA (Hns) Stp-Mtin Animatin and Puppet-Making Characteristic Award Mdule(s) including level and Methd f Assessment number f credits Wrk-ready and emplyable Futures Destinatins (L6 15) Cllabratin Brief (L5 15) Final Majr Negtiated Prjects (L6 60) Thrugh creatin f nline blgs and reflecting upn netwrking at key animatin / creative events t facilitate wrk placements with studis r negtiating an external client brief fr the Final Majr Prject. Methd f Assessment: Prtfli elements Teamwrk and ability t meet client requirements and deadlines is embedded in a live client brief within a designated and limited timeframe. Methd f Assessment: Written Wrking n a live r real wrld prject with a client, demnstrating ability t negtiate with an external client and cmplete the wrk t a prfessinal standard Methd f Assessment: Final prductin / written evidence Understanding f enterprise and entrepreneurship Futures Destinatins (L6 15) Final Majr Negtiated Prjects (L6 60) Cllabratin Brief (L5 15) Demnstrate the ability t netwrk affectively t secure a client brief as well as recgnise the imprtance f self-prmtin as a freelancer. Methd f Assessment: Visual Presentatin Taking the pprtunity t engage with industry n wrk r studi placement and seeing the imprtance f building a creative, marketable curriculum vitae whilst studying. Methd f Assessment: Final prductin / written evidence Level 5 brief which embeds and engenders enterprise thrugh entry int cmpetitins r wrking with a client Methd f Assessment: Visual Presentatin Understanding f glbal issues and yur place in the glbal ecnmy Futures Destinatins (L6 15) Animatin Debates (L5 15) Animatin Fundamentals (L4 60) Reflectin n insights prvided by visiting speakers frm industry int the business aspect f wrking in animatin and related creative industries. Methd f Assessment: Written Reflectin / Blg entries Examining the issues facing animatin in a variety f cntexts. Methd f Assessment: Essay Cntextual aspect f this mdule will build an awareness f the issues affecting animatin prductin in the UK. Methd f Assessment: Grup Presentatin 15
Cmmunicatin skills Futures Destinatins (L6 15) Animatin Fundamentals (L4 60) Animatin Debates (L5 15) Final Majr Negtiated Prjects (L6 60) Presentatin skills Character Animatin (L5 30) Film Shrts & Stings (L5 30) Applied Timing (L4 30) Final Majr Negtiated Prjects (L6 60) The ability t interact cnfidently with clleagues Cllabratin Brief (L5 15) Final Majr Negtiated Prjects (L6 60) Film Shrts & Stings (L5 30) Audi, Sund and Scre fr Animatin (L5 30) Independence f thught Film Shrts & Stings (L5 30) Individual Animatin Prject (L6 30) Final Majr Negtiated Prjects (L6 60) Skills f teamwrking Final Majr Negtiated Prjects (L6 60) Ability t carry ut inquirybased learning and critical analysis Cllabratin Brief (L5 15) Film Shrts & Stings (L5 30) Design Prject Reprt (L6 15) Animatin Debates (L5 15) Cinema: Film Analysis (L4 15) Ability t cmmunicate persnal shrt, mid and lng term career gals effectively and in a cncise manner Methd f Assessment: Visual Presentatin Ability t cmmunicate clearly prject prpsals t staff peers and external clients and t take executive decisins in guiding a prject Methd f Assessment: Written reflectin nline submissin f animatin prductin Understand theretically the imprtance f cntemprary factrs affecting animatin prductin Methd f Assessment: Written Essay / Visual Presentatin Negtiatin with external clients. Methd f Assessment: Visual Presentatin/written evidence Demnstrate gd visual analysis in design cncepts fr animatin Methd f Assessment: Visual Presentatin / Peer Review Demnstrate PROFESSIONAL visual analysis in design cncepts fr animatin Methd f Assessment: Visual Presentatin Each f these mdules has a cmpnent which means students have t wrk and present in grups. Methd f Assessment: Visual Presentatin/ Teamwrking / reflectin These are the final semester 4, 5, 6 Mdules which manifest the curse philsphy f building a persnal prtfli and signature Methd f Assessment: Interim assessment at design phase, rushes and summative at cmpletin Wrking as a directr and assisting thers Methd f Assessment: Visual Presentatin /peer review / tutr bservatin Use individual strengths t wrk effectively n a cllabrative live prject brief Methd f Assessment: Visual Presentatin f individual cntributin t prject Wrking as a assistant fr a level 6 student Methd f Assessment: Visual Presentatin Understand theretically the imprtance f cntemprary factrs affecting animatin prductin The ability t analyse film language Methd f Assessment: Written Essay Skills f prblem slving and creatin f pprtunities Individual Animatin Prject (L6 30) Final Majr Negtiated Prjects (L6 60) Cllabratin Brief (L5 15) Respnding t external prject briefs frm a range f clients wh d nt always wrk in animatin. Students need t be able t effectively cmmunicate the needs f a prject in negtiatin. Methd f Assessment: Written Prpsals 16
Technlgically, digitally and infrmatin literate Able t apply Staffrdshire Graduate attributes t a range f life experiences t facilitate life-lng learning All mdules are submitted digitally n Blackbard and external vide channels. All written wrk will be submitted thrugh Blackbard as pdfs. Futures Destinatins (L6 15) Individual Animatin Prject (L6 30) Final Majr Signature Prjects (L6 60) In rder t successfully cmplete L6 mdules students must demnstrate ability t use audi and vide editing sftware t prfessinal standards and: 2D Animatrs will have a wrking knwledge f Harmny sftware CGI Animatrs will have a wrking knwledge f Maya / Nuke sftware Stp Mtin Animatrs will have a wrking knwledge f Stp Mtin Pr sftware Cre f Mdules at Level 6 build n the need adapt t prfessinal practice in the rapidly changing animatin industry, where skills develpment is a cntinuus prcess. Methd f Assessment: Visual Presentatin / Shwreel 17
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