Thomson Reuters LEGAL EXECUTIVE INSTITUTE presents Fostering Innovation in Law Firms OCTOBER 23-24, 2014 Crowne Plaza Times Square New York, NY Cost-$1,595 Event Co-Chairs LeeAnn Black, Chief Operating Officer, Latham & Watkins LLP Dan DiPietro, Chairman & Managing Director, Citi Private Bank Law Firm Group James Jones, Senior Fellow, Center for the Study of the Legal Profession, Georgetown University Law Center
13th Annual LAW FIRM COO & CFO FORUM Fostering Innovation in Law Firms OCTOBER 23-24, 2014 Crowne Plaza Times Square New York, NY Cost-$1,595 This year s program addresses the question of innovation in law firm operations and management. Beginning with what truly defines innovation, this forum will address how and if the legal industry is prepared for disruptive change, and why many law firm executives find innovation so challenging. We will also examine the impact and innovative achievements of New Competitors in the legal market, along with a concluding session on innovative metrics that more accurately reflect firm profitability and market competitiveness KEY BENEFITS Engage in focused discussions about business differentiation and innovation that every law firm executive must know. Be inspired by our distinguished faculty and use this insight to transform your firm. Connect with peers on a number of breakout discussions focused around innovation, education and development. Meet the legal industry s New Competitors as we introduce them to the COO & CFO Forum. Network with peers and industry thought leaders. I find it valuable to get together with peers to discuss and review topics of the day. -Past Attendee The speakers were very relevant and on point, and great networking opportunities. -Past Attendee AN EVENT DESIGNED FOR LAW FIRM C-LEVEL LEADERS SPECIAL OFFERS Individual Register for this event and SAVE 15%. Use promo code 15COOCFO at checkout. Group Discounts Purchase 2 registrations and get 1 FREE! Call 1-800-308-1700 for more details. offers expire 8/15/14 Combination Special Register for both the COO & CFO Forum AND The Law Firm Financial Performance Forum and get $600 off! Call 1-800-308-1700 for more details. REGISTER TODAY Call 1-800-308-1700 or Visit westlegaledcenter.com
FACULTY LIST Co-Chairs LeeAnn Black, Chief Operating Officer, Latham & Watkins LLP Dan DiPietro, Managing Director & Chairman, Citi Private Bank Law Firm Group James Jones, Senior Fellow, Center for the Study of the Legal Profession, Georgetown University Law Center Advisory Board Karen Braun, Co-Executive Director & Chief Marketing Officer, Sullivan & Cromwell LLP Jeffrey Connor, Chief Financial Officer, BuckleySandler LLP Mark Hanson, Executive Director, Irell & Manella LLP Rick L. Johnson, Chief Financial Officer& Acting Chief Operating Officer, Perkins Coie LLP Meredith Mendes, Executive Director & Chief Operating Officer, Jenner & Block LLP Margaret Poster, Chief Operating Officer, Willkie Farr & Gallagher LLP Confirmed Faculty Richard J. Anderson, Principal & Chief Operating Officer, Fish & Richardson P.C. Bret Baccus, Senior Director, Huron Legal James J. Barbaria, Chief Financial Officer, Proskauer Rose LLP Joe Borstein, Global Director, Pangea3, Thomson Reuters Amanda K. Brady, Global Practice Leader Law Firm Management, Major, Lindsey & Africa, LLC Bob K. Bratt, Chief Operating Officer & Executive Director, US Operations, DLA Piper LLP Scott Bravi, Chief Information Officer, Akin, Gump, Strauss, Hauer & Feld LLP Liam Brown, Founder & Chairman, Elevate Services, Inc. Carolyn Casey, Esq., Leader, Legal Product Management & Marketing, Iron Mountain Pat Cavaney, Chief Operating Officer, Morrison & Foerster LLP Tracie Crook, Chief Operating Officer, McCarthy Tétrault LLP Firoz Dattu, Founder & Chief Executive Officer, AdvanceLaw M. Carter DeLorme, Partner & Chair, Firmwide Diversity & Inclusion Task Force, Jones Day LLP Dan DiPietro, Managing Director & Chairman, Citi Private Bank Law Firm Group James K. Dixon, Chief Operating Officer, Wilmer Cutler THANK YOU FROM OUR EVENT SPONSORS! Pickering Hale and Dorr LLP Paul Eichelman, Global Chief Financial Officer, Baker & McKenzie Matthew Faustman, Co-Founder & Chief Executive Officer, UpCounsel Ron Friedmann, Senior Consultant, Fireman & Company Jodie R. Garfinkel, Director of Professional Personnel and Attorney Development, Skadden, Arps, Slate, Meagher & Flom LLP Lucas Garlepp, Director of Sales, US East, Elite, Thomson Reuters David Gaulin, Partner, Co-Chair of Law Firm Services practice, PricewaterhouseCoopers LLP Dr. Cornelius Grossmann, Partner, Global & EMEIA Law Leader, Ernst & Young LLP Jeff Grossman, Senior Director of Banking & Wealth Management, Legal Specialty Group, Wells Fargo Private Bank Alex Hamilton, Chief Executive Officer, Radiant Law Kenneth W. Johnsen, Chief Operating Officer & Chief Financial Officer, Shearman & Sterling LLP James Jones, Senior Fellow, Center for the Study of the Legal Profession, Georgetown University Law Center Stacy J. Kanter, Partner & Co-Chair, Global Diversity Committee, Skadden, Arps, Slate, Meagher & Flom LLP Marlene E. Laro, Partner & Chief Operating Officer, Potomac Law Group, PLLC Deborah Lawrence, Senior Vice President & Senior Client Manager, Bank of America Merrill Lynch Bruce MacEwen, President, Adam Smith, Esq. Rob Mattern, President & Founder, Mattern & Associates, LLC Robert C. McGowan, CPA, Global Director of Finance & Accounting, Edwards Wildman Palmer LLP Joe Mendola, National Segment Manager, Legal Specialty Group, Wells Fargo Private Bank David Morley, Worldwide Senior Partner, Allen & Overy LLP Susan Osnato, Director of Legal Personnel and Professional Development, Simpson Thacher & Bartlett LLP Molly Peckman, Global Director of Legal Talent, Dechert LLP Michael Poulshock, Founder, Justocity Erik Schmidt, Manager, HBR Consulting LLC Jeffrey C. Schwarz, Chief Operating Officer, Polsinelli PC Joy E. Spicer, Founder, President & CEO, Elegrity, Inc. Scott Springer, Director, HBR Consulting LLC Mark Whitley, Chief Operating Officer, EMEA, Norton Rose Fulbright LLP
PROGRAM AGENDA THURSDAY OCT 23, 2014 8:00am - 9:00am Registration and Continental Breakfast Hosted by 9:00am - 9:15am Welcome and Opening Remarks 9:15am - 10:30am The Market Setting Trends Driving New Approaches to Legal Practice It is by now axiomatic that the market for legal services has changed dramatically since the onslaught of the recession in 2008. What is perhaps less well understood, however, is how these market changes may now be driving new and significantly different approaches to legal practice itself. In this opening session, three seasoned observers of the legal market will discuss the subtle and not so subtle changes that are now pushing lawyers and law firms to rethink old assumptions and, in at least some cases, to reinvent how legal services are delivered in large segments of the market. Presenters: James Jones, Senior Fellow, Center for the Study of the Legal Profession, Georgetown University Law Center Dan DiPietro, Managing Director & Chairman, Citi Private Bank Law Firm Group 10:30am - 10:45am Break Hosted by 10:45am - 12:00pm Is the Legal Market Poised for Disruptive Change? The list of industries that have undergone disruptive change resulting from shifts incompetition and technology is long from the steel industry to automobile manufacturers and travel agents to stock brokers. In this presentation, our distinguished panel will discuss the symptoms that signal a fundamental and disruptive change for the legal industry change that could reorder the competitive landscape and threaten the positions long enjoyed by many market - leading firms. Carolyn Casey, Esq., Leader, Legal Product Management & Marketing, Iron Mountain Liam Brown, Founder & Chairman, Elevate Services, Inc. Firoz Dattu, Founder & Chief Executive Officer, AdvanceLaw Matthew Faustman, Co-Founder & Chief Executive Officer, UpCounsel Bruce MacEwen, President, Adam Smith, Esq. 12:00pm - 1:45pm Keynote Luncheon Hosted by Time and Tide: Implementing Innovation Across the Firm One of the characteristics of disruptive change in any industry is that firms that prospered under the traditional ways of doing things are often the last to appreciate the significance or potential impact of the evolving changes in their markets. This is no doubt especially true in the legal market where lawyers and law firms have historically been highly resistant to any changes impacting their practices, no matter how small or slight they may appear. Our discussion focuses on various techniques available to law firms looking to overcome the innate resistance to change in many of their attorneys. What options are available to author a sea change across the firm? What strategies can firm leadership adopt in order to broker unanimous support? Joe Mendola, National Segment Manager, Legal Specialty Group, Wells Fargo Private Bank Scott Bravi, Chief Information Officer, Akin, Gump, Strauss, Hauer & Feld LLP Pat Cavaney, Chief Operating Officer, Morrison & Foerster LLP Tracie Crook, Chief Operating Officer, McCarthy Tétrault LLP Ron Friedmann, Senior Consultant, Fireman & Company Jeff Grossman, Senior Director of Banking & Wealth Management, Legal Specialty Group, Wells Fargo Private Bank 1:45pm - 3:00pm Facilitated Breakout Sessions In these facilitated breakout sessions, Forum participants will have the opportunity to discuss practical ideas for encouraging innovative thinking in their own firms. The groups will focus on four specific subjects: How firms might use training and structured incentives (compensation andotherwise) to encourage lawyers to approach their practices more creatively; How firms might use technology to support and encourage innovation How non-lawyer professionals can help foster innovation in their firms by managing up more effectively. How hiring practices around diversity can correlate directly with new ideas and approaches Participants in the session will be encouraged to share specific examples of successes and failures in each of these areas and to think broadly about new techniques for triggering creativity. 1. Breaking through Barriers: Training and Incentivizing Lawyers to Approach Their Practices More Creatively As interpellative forces of economic downturn and client frustration continue to affect the practice of law, many firms have emphasized professional development and in-house training as a means of delivering more efficient and effective client service. Today s attorneys are simultaneously project managers, sales professionals, legal practitioners and business(wo)men held to a rigorous standard of excellence, despite any formal training outside of law school curricula. And while some firms have succeeded in developing their talent, countless others still seek a serviceable solution for bestpreparing their attorneys for market change. Join this session and hear how some of the nation s leading firms are maximizing their talent and delivering superior legal service to their clients. David Gaulin, Partner, Law Firm Services, National Assurance Leader, PricewaterhouseCoopers LLP Jodie R. Garfinkel, Director of Professional Personnel and Attorney Development, Skadden, Arps, Slate, Meagher & Flom LLP Susan Osnato, Director of Legal Personnel and Professional Development, Simpson Thacher & Bartlett LLP Molly Peckman, Global Director of Legal Talent, Dechert LLP 2. Using Technology to Encourage Innovation Technology is often perceived as one of the leading forms of innovation within law firms. Nearly every firm has actively engaged in or is about to devote countless hours examining Cloud storage and applications, mobile technology, data security, and more in an effort to improve their overall operational efficiency and client service. This breakout discussion explores specific areas and examples of technological innovation emerging for today s legal service providers. Participants are encouraged to share their experiences surrounding technological innovation and the numerous challenges they ve encountered along the way. Lucas Garlepp, Director of Sales, US East, Elite, Thomson Reuters Richard J. Anderson, Principal & Chief Operating Officer, Fish & Richardson P.C. Joe Borstein, Global Director, Pangea3, Thomson Reuters Michael Poulshock, Founder, Justocity Erik Schmidt, Manager, HBR Consulting LLC
3. Managing Up: How Business Professionals Can Help Foster Innovation in their Firms This session addresses innovative partnerships and collaborative efforts between legal and non-legal professionals across the firm. Our faculty will leverage their lengthy professional expertise to explore practical strategies for managing up effectively and gaining buy-in from partners and executives, engaging and educating associates on new initiatives or workflow processes, and finally, building an enterprise culture that encourages and rewards innovation. Amanda K. Brady, Global Practice Leader Law Firm Management, Major, Lindsey & Africa James K. Dixon, Chief Operating Officer, Wilmer Cutler Pickering Hale and Dorr LLP Kenneth W. Johnsen, Chief Operating Officer & Chief Financial Officer, Shearman & Sterling LLP Jeffrey C. Schwarz, Chief Operating Officer, Polsinelli PC 4. Innovative Strategies in Law Firm Diversity Hiring practices involving women and minorities have continued to influence the strategic actions of many law firm executives. Whether in promoting minorities to partnership status or appointing key representatives as executive officers, some of the nation s most progressive firms are utilizing workplace diversity as a crucial step forward in fostering an innovative workplace. This session examines best practices and challenges related to workplace diversity. What are some innovative strategies gaining traction at leading firms? Where or in what areas have firms struggled to recruit diverse talent? What are firms doing to gain support from senior leadership and track progress on diversity initiatives? Deborah Lawrence, Senior Vice President & Senior Client Manager, Bank of America Merrill Lynch M. Carter DeLorme, Partner & Chair, Firmwide Diversity & Inclusion Task Force, Jones Day LLP Stacy J. Kanter, Partner & Co-Chair, Global Diversity Committee, Skadden, Arps, Slate, Meagher & Flom LLP Robert C. McGowan, CPA, Global Director of Finance & Accounting, Edwards Wildman Palmer LLP Natalie A. Pierce, Shareholder & Co-Chair, Diversity and Inclusion Council, Littler Mendelson P.C. Catherine So, Assistant General Counsel & Director, Global Wealth & Investment Management Litigation, Bank of America Merrill Lynch 3:00pm - 3:15pm Break Hosted by 3:15pm - 4:30pm Challenging the Law Firm Monopoly: New Entrants in the Market for Legal Services One of the classic signs of an industry on the brink of disruptive change is the entry into the market of new, non-traditional competitors that begin to capture market share through lower prices, innovative approaches to service delivery or both. In this session, experienced panelists will look at the emergence of nontraditional competitors in a wide variety of areas across the legal market. Our panel will assess how such competitors are cutting into market share previously dominated by traditional law firms, as well as the short- and long-term impact on the market of the continued growth of such non-traditional competitors going forward. Bret Baccus, Senior Director, Huron Legal Dr. Cornelius Grossmann, Partner, Global Law Leader, Ernst & Young LLP Alex Hamilton, Chief Executive Officer, Radiant Law Marlene E. Laro, Partner & Chief Operating Officer, Potomac Law Group, PLLC 4:30pm - 5:30pm Champagne Roundtables 5:30pm 7:00pm Reception Hosted by FRIDAY OCT 24, 2014 8:00am Continental Breakfast 8:30am - 9:30am Executive Breakfast Workshop Strategic Expense Management and Successful Cost Recovery in Today s Legal Market In 2014, a growing number of firms faced the challenge of reducing service costs. In order to achieve this goal, firms reduced their workforce, increased their use of technology, and improved their processes and procedures. This session will explore how firms can further reduce their backoffice expenses while improving services to the attorney end-users by taking advantage of the changing legal market landscape. Is cost recovery a key component of strategic expense management and, if so, what do today s successful cost recovery strategies look like? To answer this question, we will also examine the results of the 2014 Mattern & Associates cost recovery study and how to use this data to structure your operation to maximize your firm s recovery. Presenter: Rob Mattern, President & Founder, Mattern & Associates, LLC 9:30am - 10:45am A Case Study in Innovation This session will offer a case study of how Allen & Overy has responded to the fundamental changes in the legal market by rethinking its own approaches to legal practice. A panel consisting of the top AmLaw 100 law firm leaders will comment on the case study presentation and discuss how lessons from the case study might be applied more broadly across the market. Presenter: David Morley, Worldwide Senior Partner, Allen & Overy LLP LeeAnn Black, Chief Operating Officer, Latham & Watkins LLP Bob K. Bratt, Chief Operating Officer & Executive Director, US Operations, DLA Piper LLP Mark Whitley, Chief Operating Officer, EMEA, Norton Rose Fulbright LLP. 10:45am 11:00am Break Hosted by 11:00am - 12:15pm Changing What We Measure: The Use of New Metrics to Encourage New Thinking about the Business of Law Firms There is an old saying that what gets measured gets done. This seems particularly true in law firms, where compensation systems operate as primary drivers of desired behaviors. This session will feature a panel of seasoned law firm leaders and observers who can explore the possibility of developing new performance metrics intended to encourage collaboration and the more creative, efficient, and cost-effective delivery of legal service. James Jones, Senior Fellow, Center for the Study of the Legal Profession, Georgetown University Law Center James J. Barbaria, Chief Financial Officer, Proskauer Rose LLP Jeffrey Connor, Chief Financial Officer, BuckleySandler LLP Paul Eichelman, Global Chief Financial Officer, Baker & McKenzie LLP Joy E. Spicer, Founder, President & CEO, Elegrity, Inc. Scott Springer, Director, HBR Consulting LLC 12:15pm Closing Remarks
Thomson Reuters LEGAL EXECUTIVE INSTITUTE presents The Law Firm Financial Performance Forum OCTOBER 22, 2014 Cost - $995 Crowne Plaza Times Square New York, NY This groundbreaking forum will provide a much-needed new look at law firm financial performance. As the business of law experiences a true paradigm shift, the old ways of measuring and assessing law firm economics are no longer adequate. The traditional metrics are tied to the staffing and service models of the past. They do not measure the factors that law firm leaders need to understand as they chart the course for a new day in the delivery of legal service. The Law Firm Financial Performance Forum will provide attendees the data, models, and hands on experience they need to assess their firms financial performance, and to make the changes necessary to flourish in the 21st century. All sessions will be led by market leaders in their respective fields, including leading new entrants in the legal marketplace and thought leaders in legal innovation. THE FORUM WILL DELIVER: A crisp articulation of the profound change in the law firm model that is underway, including the specific market forces that are driving the change An exposition of the new entrants in the legal service market, delivered by leaders of firms that are offering the market alternatives to the traditional model A comprehensive report, based on Peer Monitor data, of the current state of law firm financial performance, measured the traditional way Concrete proposals for new metrics for law firm financial performance that align with the market demands of the future, accompanied by an assessment of the current market measured the new way Workshop sessions in which participants will interact with peers from other firms to discuss the actual change their firms are experiencing, and the practical issues involved in adopting, measuring, and using new law firm performance metrics CO-CHAIRS Ralph Baxter, Chairman Emeritus, Orrick, Herrington & Sutcliffe LLP James Jones, Senior Fellow, Center for the Study of the Legal Profession, Georgetown University Law Center FACULTY Raymond E. Bayley, Chief Executive Officer, Novus Law, LLC Mark Chandler, Senior Vice President, General Counsel & Secretary, Chief Compliance Officer, Cisco Dr. Ron Dolin, Research Fellow, Instructor of Law, Stanford Law School; Co-Leader of Program on Legal Innovation, an interdisciplinary program with the Stanford School of Design Alex Hamilton, Chief Executive Officer, Radiant Law Mark Hanson, Executive Director, Irell & Manella LLP William D. Henderson, Professor of Law and Harry T. Ice Faculty Fellow; Director, Center on the Global Profession, Indiana University School of Law Bruce MacEwen, President, Adam Smith, Esq. WHO SHOULD ATTEND? Law Firm Managing Partners & Firm Chairs Chief Operating Officers Chief Financial Officers Practice Group Leaders Executive Directors Financial Managers and Accounting Staff AN EVENT DESIGNED FOR LAW FIRM C-LEVEL LEADERS SPECIAL OFFERS Individual Register for this event and SAVE 15%. Use promo code 15COOCFO at checkout. Group Discounts Purchase 2 registrations and get 1 FREE! Call 1-800-308-1700 for more details. offers expire 8/15/14 Combination Special Register for both the COO & CFO Forum AND the The Law Firm Financial Performance Forum and get $600 off! Call 1-800-308-1700 for more details. REGISTER TODAY Call 1-800-308-1700 or Visit westlegaledcenter.com
PROGRAM AGENDA 8:30am 9:00am Registration & Continental Breakfast Introductory Remarks 9:15am Disruptive Changes in the Legal Market How Changed Client Expectations and New Competitors Are Challenging Traditional Law Firm Business Models Emerging technology, volatile market influences, and a New Wave of alternative legal service providers are profoundly redefining the practice of law. The traditional law firm business model forged on reputation and client loyalty is under great competitive pressure in the face of new market entrants who emphasize agility, affordability, and superior client service that many large and even perhaps midsize firms struggle to match. This session will explore the nature of the alternative service models that are changing the market, including presentations by two of the leading new entrants to the market. It will also suggest the changes in service model that traditional law firms will need to make to compete in light of the new market realities. Ralph Baxter, Chairman Emeritus, Orrick, Herrington & Sutcliffe LLP Raymond E. Bayley, Chief Executive Officer, Novus Law, LLC Alex Hamilton, Chief Executive Officer, Radiant Law Steve Harmon, Senior Director Legal Services, Cisco 10:30am Break 11:00am Overview of Law Firm Performance in the Past Year What Traditional Metrics Tell Us and What They Don t This session offers a deep dive into law firm financial performance of the past year. Using the traditional metrics for law firm finances, based on the Peer Monitor data base, the panel will assess how the market appears to be performing, provide a framework for evaluating the performance of individual firms, and lay further groundwork for establishing new metrics for a new era. Presenters: James Jones, Senior Fellow, Center for the Study of the Legal Profession, Georgetown University Law Center Ralph Baxter, Chairman Emeritus, Orrick, Herrington & Sutcliffe LLP Bradford W. Hildebrandt, Chairman, Hildebrandt Consulting LLC 12:15pm Lunch 1:30pm 2:45pm 3:00pm 4:15pm 4:30pm 5:15pm 5:30pm New Tools for New Tasks Alternative Ways of Measuring Law Firm Performance in the New Market This session will explore new metrics for evaluating law firm performance in the changed market. Led by some of the most expert and creative observers of the modern legal landscape, the panel will consider how law firms can measure their financial performance better. Topics will include: how to employ financial analysis to fashion the most competitive service model; how to measure real profit and identify the drivers that will increase it; measuring outputs, rather than inputs; how to broaden the concept of leverage to include technology and other 21st century resources. The panel will also examine the pitfalls of reliance on the traditional law firm metrics in the context of the new competitive reality. Ralph Baxter, Chairman Emeritus, Orrick, Herrington & Sutcliffe LLP Dr. Ron Dolin, Research Fellow, Instructor of Law, Stanford Law School; Co-Leader of Program on Legal Innovation, an interdisciplinary program with the Stanford School of Design Mark Hanson, Executive Director, Irell & Manella LLP William D. Henderson, Professor of Law and Harry T. Ice Faculty Fellow; Director, Center on the Global Profession, Indiana University School of Law Bruce MacEwen, President, Adam Smith, Esq. Break (participants move into breakout group sessions) Breakout Workshop Sessions on The New Metrics for Measuring Law Firm Performance In breakout sessions of eight to ten participants, facilitated by one of the program panelists, participants will explore the practical implications of the discussions of the earlier sessions. In particular, the sessions will focus on the extent of real change to be expected in the law firm service and staffing models, and what the right metrics are for the measurement of law firm performance in light of those changes. Break (participants reassemble from breakout group sessions) Feedback from Breakout Workshop Sessions In this session the program panelists will lead a discussion among the breakout groups, sharing their conclusions and observations, and generating further discussion. Concluding Remarks Cocktail Reception
THOMSON REUTERS 610 Opperman Drive Eagan, MN 55123 PRESORTED FIRST CLASS U.S. POSTAGE PAID THOMSON REUTERS Thomson Reuters LEGAL EXECUTIVE INSTITUTE presents OCTOBER 23-24, 2014 Crowne Plaza Times Square New York, NY Cost-$1,595 Fostering Innovation in Law Firms