Hands-On UX Design Workshop
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1 [ image ] Hands-On UX Design Workshop Agenda and Engagement Details March January 2018
2 About Us 20+ yrs Design Leadership Our Team We are digital experience consultants that help companies design new products and drive leading-edge customer experiences. Industry Expertise: FinTech, Insurance & B2B Sales 2 March 2019
3 [ image ] Our Focus in Corporate UX Design Training Our training focuses on providing the knowledge, tools and techniques that Business and Technical teams need to create leading-edge, user-centered digital experiences quickly and efficiently. 3 March 2019
4 Corporate UX Design Training What makes our training special Instructors with strong subject matter expertise and training skills who actively work in the Enterprise UX Design field Extensive experience delivering interactive and engaging training sessions Leading-edge content continuously fueled by ongoing research and real-world experience Instructional design mindset for incorporating multiple learning methods 4 March 2019
5 Our Approach to Digital Experience Design VIABILITY DESIGN & INNOVATION Should always target a balance of these three perspectives Positive impact to business and bottom line DESIRABILITY This has the features users need and want FEASIBILITY Possible to deliver with time, money, and technology 5 March 2019
6 Three Day Hands-On UX Design Workshop 6 March 2019
7 Corporate UX Training Audience & Offerings Overview RECOMMENDED AUDIENCES OFFERINGS Executives Managers & Leaders Introduction to Corporate UX Design *Extended Project Delivery Team One Day Workshop Introduction to User Research Workshop One Day Workshop Hands-On UX Design Workshop Three Day Workshop Integrating UX Design within the Enterprise Two Day Workshop + Strategy Blueprint *Core Project Team *Core Project Delivery Team Product Owner, Team Leaders, Designers, Software Developers and Business Analysts *Extended Project Team Includes Project Sponsors, Business Partners, QA Analysts, Systems Analysts 7 March 2019
8 We take training very seriously, constantly fine-tuning our approach to delivering leading-edge content through compelling learning experiences. Engaging activities designed to effectively achieve your unique business needs
9 Our Provides Real-World Impact Understand core concepts and best practices Upgrade your team s design capabilities Increase support and thought-leadership for a user-centered design culture within your organization Learn the leading-edge design process and tools that companies like Google, IBM and AirBnB use to drive digital innovation Improve design to development cycles Experience the impact with hands-on activities Rapid and collaborative techniques for requirements gathering, design visualization and user-research that maximize resources at all levels Combine core concepts with hands-on training to maximize your training investment and provide an opportunity for deeper understanding. 9 March 2019
10 Three Day UX Design Workshop: Sample Topics & Format DAY ONE DAY TWO DAY THREE UX Design - Core Concepts Hands On Training Research Intro & Wrap-Up The importance of enhancing UX Design skills within the Enterprise Working in breakout teams of approximately 5 people (plus facilitator) Creating an internal culture of user-centered design Hands-on activities: Integrating UX Design into the product and/or service roadmap and the agile development process Industry best practices for UX Design process, tools & measurement Creating a design system and style guide to effectively deliver design requirements to developers Group Activity: Collaborative UX Maturity Assessment Strategically define your design challenge Learn how to efficiently source inspiration and sketch solutions Articulate design decisions and achieve group consensus around a single idea to move forward with (to test with representative users) Storyboarding - Understand the importance of aligning concepts to user journeys visually Demo of digital prototyping (bring solution concepts to life) Demo of industry standard UX design software including: Adobe XD or Sketch, Zeplin, InVision Introduction to UX Research and how to create usability tests that validate successful design concepts Interactive demo of collaborative user test Learn how to prioritize research results Group Activity: Summary of key learnings from overall workshop Session Q&A with facilitators 10 March 2019
11 Booking your session What s included with registration: Six hours training per day for three days Example: 9:00am 4:30pm with one hour lunch (plus two 15 minute breaks) Hands-on training for teams up to 15 attendees Workshop presentation slides and activity materials Photos and summary of workshop activities to share with internal stakeholders Register your team now for $9000 CAD +HST For organizations within 90 minutes of London, Ontario, Canada. Please contact us for a quote that includes travel to further destinations. Fantastic offsite workshop space that include meals/refreshments available in London, Ontario and Downtown Toronto for an additional cost. Additional participants for the Three Day UX Design Workshop $600 CAD per person up to a maximum of 20 total participants. Pricing effective March 2019 and is subject to change. 11 March 2019
12 Next Steps Ready to get started? Let us know: 1. Your preferred workshop dates 2. Total number of participants 3. Preference for onsite or offsite workshop Upon receipt of these details, we will confirm a quote, and book an introductory planning session. Complete Our Online Registration Form Or details to: info@odellkeller.com Questions? Phone March 2019
13 Our Team and Training Facilitators Sean Odell President [ image ] Go to Slide > Edit Master to copy the shape that will crop your image on an angle Over 20 years senior leadership experience in business strategy, digital products, organizational design, process development, and branding. From building an internal design agency as Director of Customer Experience at Great-West Life, to developing innovative marketing strategies in collaboration with global consulting firms Sean approaches challenges from a variety of creative perspectives to align strategy with an engaging, clear vision and the team culture necessary to deliver it. 13 March 2019
14 Our Team and Training Facilitators Ash Keller Vice-President, Strategy [ image ] Go to Slide > Edit Master to copy the shape that will crop your image on an angle Over 12 years experience in leadership roles for digital strategy, user research, product development and marketing in both enterprise and agency environments for a variety of national organizations. From designing world-class customer experiences to innovating in the digital space, Ash excels at driving projects forward to achieve business outcomes, while facilitating productive and collaborative team activities. She has taught design principles at Fanshawe College and is also proud to be the co-founder of Ladies that UX London, Ontario. 14 March 2019
15 Our Team and Training Facilitators Hida Behzadi Experience Designer [ image ] Go to Slide > Edit Master to copy the shape that will crop your image on an angle Over 12 years of experience in visual communication, design, creative direction, facilitation, teaching and client relations. Focused on branding and digital strategy with an overall passion for human-centred design. From designing digital products for startups to reimagining enterprise-level applications, Hida excels in understanding the end-to-end customer journey from a variety of perspectives. She is a registered member of RGD Ontario, a limited duty faculty member at FIMS UWO, and actively part of the London fine art community. 15 March 2019
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