HELLO! WE ARE A STATIONERY & DESIGN STUDIO BASED IN MAPLEWOOD, NEW JERSEY. WAFFLE, OUR 6 YEAR OLD HAVANESE PUP, KEEPS ME COMPANY WHILE I DESIGN

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2 HELLO! WE ARE A STATIONERY & DESIGN STUDIO BASED IN MAPLEWOOD, NEW JERSEY. WAFFLE, OUR 6 YEAR OLD HAVANESE PUP, KEEPS ME COMPANY WHILE I DESIGN AND IS ALSO THE JOYFUL SPIRIT BEHIND OUR WORK. WE RE SO EXCITED TO SHARE OUR NEW F/W 2018 DESIGNS WITH YOU! OUR NEW BIRTHDAY CARDS FOR KIDS SERIES WAS INSPIRED BY OUR FIRST SON AND THE MANY BIRTHDAY PARTIES WE HAPPILY ATTEND! IN THIS RELEASE, YOU WILL ALSO FIND BRAND NEW NOTEBOOKS, TOTE BAGS, AND DIE CUT CARDS! AS ALWAYS, OUR GOAL IS TO CREATE MORE JOY IN THE EVERYDAY AND TO SIMPLY HAVE FUN! OUR SWEET, HEARTFELT ILLUSTRATIONS ARE SURE TO BRIGHTEN UP YOUR DAY AND BRING A SMILE TO YOUR FACE! ALL OF OUR CARDS AND PAPER GOODS ARE PRINTED IN THE USA. THANK YOU FOR TAKING A PEEK AT OUR LINE - WE HOPE YOU LOVE WHAT YOU SEE! - 2

3 CONTENTS NEW // DIE-CUT BIRTHDAY CARDS NEW // BIRTHDAY CARDS FOR KIDS BIRTHDAY CARDS BABY CARDS WEDDING CARDS LOVE & ANNIVERSARY CARDS THANK YOU & EVERYDAY CARDS MOTHER S & FATHER S DAY CARDS HOLIDAY CARDS PATTERNED CARDS NO. 9 CARDS ENCLOSURE CARDS GIFT TAGS NOTEPADS RECIPE CARDS GIFT WRAP ART PRINTS NEW // NOTEBOOKS NEW // TOTE BAGS ORDERING & TERMS PRICE LIST 3

4 die-cut BIRTHDAY CARDS ASSORTED SIZES / SINGLE-SIDED PRINTED ON NATURAL WHITE CARDSTOCK & PACKAGED WITH A MATCHING 6 X 6 SQUARE ENVELOPE IN A CLEAR PLASTIC SLEEVE CD-001 DOG I CD-002 DOG II CD-003 DOG III CD-004 DOG IV CD-005 DOG V CD-006 DOG VI 4

5 BIRTHDAY CARDS FOR KIDS A X 5.5 / BLANK INSIDE PRINTED ON NATURAL WHITE CARDSTOCK & INDIVIDUALLY PACKAGED WITH A MATCHING ENVELOPE IN A CLEAR PLASTIC SLEEVE. GC-244 BIRTHDAY SHAPES GC-245 BIRTHDAY HOUSE GC-247 COLORFUL DINOS GC-250 BIRTHDAY MONKEYS GC-246 BIRTHDAY CUTIE GC-248 BIRTHDAY GIFTS GC-252 WILD BIRTHDAY GC-249 OUT OF THIS WORLD GC-254 BIRTHDAY FIRETRUCK GC-251 BIRTHDAY TRAIN GC-255 BIRTHDAY TRACTOR GC-256 BIRTHDAY TRUCK GC-253 PLAYGROUND PARTY GC-257 BIRTHDAY CAMPING GC-258 BIRTHDAY SPORTS 5

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7 birthday A X 5.5 / BLANK INSIDE PRINTED ON NATURAL WHITE CARDSTOCK & INDIVIDUALLY PACKAGED WITH A MATCHING ENVELOPE IN A CLEAR PLASTIC SLEEVE. GC-233 BIRTHDAY DOGS GC-236 BIRTHDAY PLANTS GC-239 MOUSE & ELEPHANT GC-242 CAT BIRTHDAY GC-177 SWEET BIRTHDAY GC-067 CAT BIRTHDAY NOTES GC-022 BEARY HAPPY BIRTHDAY GC-232 BIRTHDAY BEARS GC-179 DINOSAUR GC-199 HBD MUSIC GC-005 YOU RE ON FIRE GC-087 BIRTHDAY TOAST GC-006 BIRTHDAY DESSERTS GC-040 EGGCELLENT BIRTHDAY GC-214 ICE CREAM GC-123 BELATED TURTLE 7

8 GC-137 GARDEN FLORALS GC-131 BLUE FLORALS GC-170 BDAY GARDEN GC-197 BIRTHDAY TULIPS GC-134 BIRTHDAY BOUQUET GC-224 FLORAL PRESENT GC-195 BIRTHDAY SAILBOATS GC-222 BEST FISHES GC-223 MERMAIDS GC-092 BIRTHDAY HATS GC-203 SPRING CHICKEN GC-037 MAGIC POTION GC-153 GREAT ADVENTURES GC-138 BAT MITZVAH FLORAL GC-182 BAR MITZVAH MIRROR 8

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11 baby A X 5.5 / BLANK INSIDE PRINTED ON NATURAL WHITE CARDSTOCK & INDIVIDUALLY PACKAGED WITH A MATCHING ENVELOPE IN A CLEAR PLASTIC SLEEVE. GC-229 BABY BOTTLE GC-184 BEST NEW PARENTS GC-240 ELEPHANT FAMILY GC-157 BABY MOBILE GC-043 STORK GC-089 ONESIE GC-013 WELCOME LITTLE ONE GC-151 BEST CHAPTER GC-180 PEARFECT BABY GC-219 BUNNIES GC-211 ELEPHANT SHOWER GC-212 BOTTLE SHOWER GC-028 CHRISTENING CROSS GC-086 VINES MAZEL TOV GC-117 MAZEL TOV PRESENT 11

12 WEDDING A X 5.5 / BLANK INSIDE PRINTED ON NATURAL WHITE CARDSTOCK & INDIVIDUALLY PACKAGED WITH A MATCHING ENVELOPE IN A CLEAR PLASTIC SLEEVE. GC-014 RAINDROP BLESSINGS GC-060 SHOWERING LOVE GC-001 UTENSILS SHOWER GC-106 CONGRATS RING GC-018 OOH LA LA GC-142 BE MY BRIDESMAID GC-091 WEDDING AMPERSAND GC-135 PEARFECT COUPLE GC-069 STARS IN THE SKY GC-072 HAPPY MARRIAGE GC-144 TO THE HAPPY COUPLE GC-071 TANDEM BIKE GC-187 HAPPY CHERRIES GC-198 PERFECT HARMONY GC-152 HAPPILY EVER AFTER GC-068 WEDDING BOWTIES 12

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15 LOVE & ANNIVERSARY A X 5.5 / BLANK INSIDE PRINTED ON NATURAL WHITE CARDSTOCK & INDIVIDUALLY PACKAGED WITH A MATCHING ENVELOPE IN A CLEAR PLASTIC SLEEVE. GC-166 CAT S MEOW GC-002 ONLY ONE FOR ME GC-046 US GC-169 DEEP LOVE GC-104 OUR LOVE IS SO RIGHT GC-074 PERFECT PAIRING GC-220 FOODS TOGETHER GC-107 BETTER TOGETHER GC-105 YOU CRACK ME UP GC-045 YOU ARE MY SUNSHINE GC-167 CUP OF TEA GC-030 LOVE YOU A LATTE GC-226 COMPLIMENTARY COLORS GC-052 ORANGE YOU GLAD GC-130 SO HAPPY GC-225 ONLY BIRD FOR ME 15

16 GC-221 SMILES GC-133 YOU RE WONDERFUL GC-098 MISSING YOU GC-132 HEART SUNGLASSES GC-136 ANNIVERSARY HEARTS GC-139 OUTDOORS ADVENTURES GC-049 S MORES GC-146 BUNNY ANNIVERSARY GC-140 ANNIVERSARY ADVENTURES GC-012 ANNIVERSARY CRANES GC-027 VALENTINE S POST GC-115 VDAY HEARTS GC-165 BUNNY GARDEN GC-164 VDAY BOUQUETS GC-162 BEE MINE GC-168 MINI FLORALS GC-112 FRIENDS STICK TOGETHER GC-109 I VE GOT YOUR BACK 16

17 THANK YOU & EVERYDAY A X 5.5 / BLANK INSIDE PRINTED ON NATURAL WHITE CARDSTOCK & INDIVIDUALLY PACKAGED WITH A MATCHING ENVELOPE IN A CLEAR PLASTIC SLEEVE OR AS A BOXED SET OF 6 CARDS (*APPLIES TO CARDS WITH SKUS ENDING IN B ). GC-129 / GC-129B CHERRIES THANK YOU GC-227 / GC-227B OCEAN GC-033 / GC-033B DOG THANK YOU GC-090 / GC-090B LOTUS THANK YOU GC-172 / GC-172B PLANTS THANK YOU GC-218 / GC-218B BLUEBERRIES GC-237 / GC-237B COLORFUL FRUIT GC-083 / GC-083B THANKS A BUNCH GC-044 / GC-044B WINE THANK YOU GC-034 / GC-034B FRUIT BOWL GC-095 BEST TEACHER GC-185 GREEN APPLES GC-190 FLAG THANK YOU GC-217 WAVING FLAGS GC-084 MUSIC NOTES BRAVO 17

18 GC-188 TOP OF THE MOUNTAIN GC-073 YOU RE THE BEST GC-101 WHEN PIGS FLY GC-078 A TOAST TO YOU GC-102 YOU RE EGGCELLENT GC-178 YOU RE TEA-RIFFIC GC-112 FRIENDS STICK TOGETHER GC-109 I VE GOT YOUR BACK GC-213 REACH FOR THE STARS GC-192 MAKE LEMONADE GC-143 GET WELL BOUQUET GC-189 FEEL BETTER GC-204 THINKING OF YOU GC-048 MARATHON MEDAL GC-186 SUITCASE GC-093 WHALE OF A TIME GC-215 SNOOZING BEAR GC-150 RETIREMENT BOOKS GC-141 GARDENING 18

19 GC-196 FAVORITE THINGS GC-113 SUCCULENTS GC-206 HOUSEWARMING CATS GC-191 VILLAGE GC-145 SNUGGLY HOUSES GC-216 SCHOOL BUS GC-019 ALL DOGS GO TO HEAVEN GC-096 ALL CATS GO TO HEAVEN GC-155 HUG GC-126 SYMPATHY RAIN GC-077 / GC-077B TREES HELLO GC-173 JUST FOR YOU GC-176 HELLO FROM NYC GC-028 CHRISTENING CROSS GC-100 BAPTISM CROSS GC-086 VINES MAZEL TOV GC-117 MAZEL TOV PRESENT GC-138 BAT MITZVAH FLORAL GC-182 BAR MITZVAH MIRROR 19

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21 MOTHER S DAY & Father s DaY A X 5.5 / BLANK INSIDE PRINTED ON NATURAL WHITE CARDSTOCK & INDIVIDUALLY PACKAGED WITH A MATCHING ENVELOPE IN A CLEAR PLASTIC SLEEVE. GC-231 SPRING FLORALS GC-228 BEST COOK GC-230 WONDERFUL GRANDMA GC-238 FLORAL HEART GC-241 MOM GLUE GC-082 BEST MOM GC-007 BUNNY MOTHER S DAY GC-057 MOTHER DUCK GC-241 MOM GLUE GC-181 MOTHER S DAY GARDEN GC-235 TENNIS GC-234 GOLF GC-127 COOLEST POP GC-016 BUNNY FATHER S DAY GC-029 DAD HERO 21

22 HOLIDAY A X 5.5 / BLANK INSIDE PRINTED ON NATURAL WHITE CARDSTOCK & INDIVIDUALLY PACKAGED WITH A MATCHING ENVELOPE IN A CLEAR PLASTIC SLEEVE. GC-183 EASTER BUNNIES GC-149 BUNNY AND CANDY CORN GC-205 COSTUME PARTY GC-039 CANDY CORN GC-161 / GC-161B FLORAL MENORAH GC-076 / GC-076B BUNNY HANUKKAH GC-200 / GC-200B HANUKKAH COIN GC-116 / GC-116B HANUKKAH FOODS GC-263 / GC-263B BLUE HANUKKAH SCENE GC-259 / GC-259B GREEN CHRISTMAS SCENE GC-260 / GC-260B RED CHRISTMAS SCENE GC-261 / GC-261B YELLOW CHRISTMAS ORNAMENTS GC-262 / GC-262B BLUE HOLIDAY DOVES GC-264 / GC-264B CATS SKIING GC-265 / GC-265B DOGS CHRISTMAS TREE GC-266 / GC-266B COLORFUL CHRISTMAS TREE 22

23 GC-120 / GC-120B DACHSHUND HOLIDAYS GC-154 / GC-154B MEOWY CHRISTMAS GC-208 / GC-208B STOCKING GC-207 / GC-207B JOY FLORALS GC-201 / GC-201B PEACE ON EARTH GC-202 / GC-202B CHRISTMAS GIFT GC-125 / GC-125B WREATH GC-062 / GC-062B KITTEN STOCKINGS GC-118 / GC-118B PRESENTS GC-159 / GC-159B MERRY & BRIGHT GC-124 / GC-124B WARM WISHES SWEATERS GC-209 / GC-209B SANTA JOY GC-054 / GC-054B BUNNY CHRISTMAS GC-158 / GC-158B HOLIDAY BERRIES GC-055 / GC-055B CANDY CANES GC-059 / GC-059B BLUE ORNAMENT 23

24 PATTERNED A X 5.5 / BLANK INSIDE PRINTED ON NATURAL WHITE CARDSTOCK & INDIVIDUALLY PACKAGED WITH A MATCHING ENVELOPE IN A CLEAR PLASTIC SLEEVE OR AS A BOXED SET OF 6 CARDS. GC-193 / GC-193B MAIL PATTERN GC-122 / GC-122B DACHSHUNDS GC-079 / GC-079B WATERMELON GC-099 / GC-099B ORANGES GC-194 / GC-194B FARMER S MARKET GC-171 / GC-171B BEACH DAY GC-080 / GC-080B UTENSILS 24

25 no. 9 cards 3.75 X 8.75 / BLANK INSIDE PRINTED ON NATURAL WHITE CARDSTOCK & INDIVIDUALLY PACKAGED WITH A MATCHING ENVELOPE IN A CLEAR PLASTIC SLEEVE. LC-001 BALLET LC-002 BUNNY MARKET LC-006 PARTY CHICKENS LC-003 BLUE FLOWERS LC-004 HOLIDAY VILLAGE LC-005 BUNNY VILLAGE 25

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27 ENCLOSURE CARDS 2.5 X 3.5 / BLANK INSIDE PRINTED ON NATURAL WHITE CARDSTOCK & INDIVIDUALLY PACKAGED WITH A MATCHING COIN ENVELOPE IN A CLEAR PLASTIC SLEEVE. GM-001 BIRTHDAY CONFETTI GM-002 BIRTHDAY PRESENT GM-003 GARDEN FLORALS GM-010 BIRTHDAY BOUQUET GM-012 BIRTHDAY FLOWERS GM-009 BIRTHDAY HATS GM-013 HAPPY COUPLE GM-008 BABY ONESIE GM-016 BABY MOBILE GM-018 BUNNY ANNIVERSARY GM-015 MAZEL TOV VINES GM-019 BRIGHT BLOOMS GM-020 BOUQUETS GM-006 GM-011 THANK YOU CHERRIES THANK YOU PLANTS GM-017 GARDENING GM-007 UTENSILS PATTERN GM-021 DACHSHUND GM-022 MEOWY CHRISTMAS GM-023 CHRISTMAS TREE 27

28 die-cut gift tags ASSORTED SIZES / TWINE INCLUDED PRINTED ON NATURAL WHITE CARDSTOCK & PACKAGED IN SETS OF FIVE GD-001 CAT 2.7 X 2.7 GD-002 DACHSHUND 3.5 X 1.7 GD-003 HOUSE 2 X 3.5 GD-005 SAILBOAT 2.7 X 3 GD-006 STORK 2.9 X 2.3 GD-007 VASE 2.4 X 2.3 GD-004 PENCIL 4 X 1.2 GD-008 WATERMELON 2.9 X 3 28

29 GIFT TAGS 2 X 3.5 / TWINE INCLUDED PRINTED ON NATURAL WHITE CARDSTOCK & PACKAGED IN SETS OF TEN GT-009 BLUE FLORALS GT-010 GARDEN FLORALS GT-011 PLANTS GT-012 BOOKS GT-006 TREES GT-002 APPLES GT-001 UTENSILS GT-004 MUSIC NOTES GT-008 BUNNY CHRISTMAS GT-013 WREATH GT-014 MEOWY CHRISTMAS GT-015 XMAS COLORS 29

30 NOTEPADS 4.25 X 7 / 50 PAGES PER PAD PRINTED ON WHITE PAPER & INDIVIDUALLY PACKAGED IN A CLEAR PLASTIC CELLO BAG NP-001 MUSHROOM GARDEN NP-002 BRIGHT BLOOMS NP-005 GARDEN FLORALS NP-003 CAT NP-004 DACHSHUND NP-006 MUSIC NOTES RECIPE CARDS 4 X 6 DOUBLE-SIDED CARDS PRINTED ON NATURAL WHITE CARDSTOCK & PACKAGED IN SETS OF TWELVE IN A CLEAR PLASTIC CELLO BAG RC-003 BLUE FLORALS RC-004 GARDEN FLORALS RC-005 CHERRIES RC-001 BAKING RC-006 MUSHROOM GARDEN RC-007 BRIGHT BLOOMS RC-009 CHICKENS 30

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33 GIFT WRAP 19 X 27 WRAPPING SHEETS PRINTED ON WHITE MATTE PAPER & PACKAGED WITH THREE SHEETS PER ROLL OR AS INDIVIDUAL SHEETS GW-001 UTENSILS GW-002 APPLES GW-003 CELEBRATION GW-005 WATERMELON GW-028 SAILBOATS GW-008 PINK FLORALS GW-010 CHERRIES GW-011 DACHSHUNDS GW-013 PINK & GREEN HEARTS GW-014 YELLOW FLORALS GW-015 GARDEN FLORALS GW-016 CHRISTMAS PRESENTS GW-017 DAISIES ON BLUE GW-018 CHRISTMAS DACHSHUNDS GW-019 PLANTS GW-020 TEACUPS GW-023 CATS GW-024 BEACH DAY GW-025 TULIPS GW-026 CHRISTMAS COLORS GW-027 MEOWY CHRISTMAS GW-029 BUNNY MARKET GW-030 DOGS 33

34 MEDIUM ART PRINTS 7 X 14 PRINTED ON WHITE PAPER & INDIVIDUALLY PACKAGED WITH A CARDBOARD INSERT IN A CLEAR PLASTIC CELLO BAG AP-105 BROWN DACHSHUND AP-106 GRAY DACHSHUND LARGE ART PRINTS 11 X 14 PRINTED ON WHITE PAPER & INDIVIDUALLY PACKAGED WITH A CARDBOARD INSERT IN A CLEAR PLASTIC CELLO BAG AP-103 DOG WALKER AP-104 DOG LOVE AP-107 FLAG 34

35 AP-114 US UNITED AP-101 CAT I AP-102 CAT II AP-110 PLANT III AP-113 PLANT VI AP-108 PLANT I AP-112 PLANT V AP-111 PLANT IV AP-109 PLANT II 35

36 NOTEBOOKS 8.5 X 7 / BRASS SPIRO-BOUND 100 BLANK 80# TEXT INNER PAGES NB-001 CATS NB-002 DACHSHUNDS NB-003 BUNNY MARKET NB-004 CHICKENS NB-005 CORAL NB-006 MUSIC NOTES NB-007 CHERRIES NB-008 PLANTS NB-009 MUSHROOM GARDEN NB-010 FLORAL BOUQUETS 36

37 TOTE BAGS 15 H X 18 W X 6 D / 100% COTTON COLORED ROPE HANDLES TB-001 CAT BOOKS TB-002 DACHSHUND BOOKS TB-003 FAVORITE THINGS TB-004 HEART 37

38 ORDERING & TERMS 3 EASY WAYS TO ORDER 1. your order to: Hello@PaulaAndWaffle.com 2. Fax your order to us: Fax number: (646) Call us during EST business hours: Phone number: (646) OPENING ORDERS We have an opening order minimum requirement of $150 USD and a re-order minimum of $100 USD. To open an account with us, please provide the following information: - Store Name - Store Website or Photos - Billing and Shipping Addresses - Buyer Contact Information Shipping Our usual shipping time is 2-3 business days. Please allow an additional 5 business days for orders containing gift wrap. Post-show and holiday orders may require additional processing time of 1-2 weeks. All domestic US orders are shipped via the USPS or UPS ground. All international orders are shipped via the USPS unless a shipping account is provided. All duties and taxes are the responsibility of the recipient. Please flag any special shipping, packing, and timeline preferences when ordering. Please note that shipping costs are in addition to listed prices. backorders Backordered products will be noted at the time of order and/or shipment. All backordered items will ship free of charge as soon as they are available, unless otherwise specified. PAYMENT We accept Visa, Mastercard, American Express, Discover, and Paypal via our invoicing system. We offer Net 30 terms to accounts in good standing by request and require credit references. Price breaks We offer price breaks on greeting cards starting at quantities of 500 per sku. Please reach out to us to discuss in more detail. REFUNDS & RETURNS All sales are final and cannnot be exchanged once the products have shipped. We accept returns for damaged products. Claims must be made within 5 business days of receipt of products. Partnerships & collaborations We would love to hear from you! You can reach us at hello@paulaandwaffle.com. 38

39 Item price minimum per style greeting cards A2 Single Cards - Non-Foil A2 Single Cards - Foil A2 Boxed Sets of 6 Cards - Non-Foil A2 Boxed Sets of 6 Cards - Foil Die Cut Cards - Single-sided No. 9 Single Cards (3.75 x 8.75 ) Enclosure Single Cards (2.5 x 3.5 ) price list $2.25 $2.50 $6.75 $8.25 $2.50 $2.50 $ gift tags Die-Cut Gift Tags (Assorted Sizes / Set of 5) Gift Tags (2 x 3.5 / Set of 10) $4.00 $ Notepads & Notebooks Notepads (7 x 4.25 ) Notebooks (8.5 x 7 ) $4.00 $ recipe cards Recipe Cards (4 x 6 / Set of 12) $ gift wrap Rolls (Three 19 x 27 Sheets per Tube) Sheets (19 x 27 / Ships Rolled) $4.25 $ Art Prints & Tote bags Medium Art Prints (7 x 14 ) Large Art Prints (11 x 14 ) Tote Bags (15 x 8 x 6 ) $12.00 $15.00 $

40 We d love to hear from you! 40