OUR COMPANY ABOUT US WHOLESALE OMNI-CHANNEL INVESTOR ADVISORY. E-Commerce Strategic Planning Omni-channel Integration. Due Diligence & Assessments

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2 OUR COMPANY

3 OUR COMPANY ABOUT US WHO WE ARE. The Grayson Company, founded by Bob Grayson in 1992, is a global consumer focused consulting firm with a special emphasis on all retail and direct channels as well as wholesale distribution, business development, licensing and branding, and executive recruiting Our team has extensive hands-on leadership experience and functional expertise having worked in and consulted for many of the world s leading retail, wholesale, e-commerce and consumer goods businesses OUR SERVICES RETAIL CHANNEL WHOLESALE OMNI-CHANNEL INVESTOR ADVISORY Strategic Planning Performance Improvement Store Design & Construction Strategic Planning Performance Improvement Inventory Planning/Buying E-Commerce Strategic Planning Omni-channel Integration Performance Improvement Due Diligence & Assessments Strategic Planning Performance Improvement Real Estate Selection Allocation Inventory Planning/Buying Executive Search Store Operations Back Office Support Back Office Support Inventory Planning/Buying Brand Development Visual Merchandising Allocation Interim Management Interim Management Back Office Support Brand Development Brand Development New Retail Concept Development Licensing Licensing Visual Merchandising Merchandising Merchandising Brand Development Marketing Marketing Licensing Consumer Research Consumer Research Merchandising Executive Search Executive Search Marketing Consumer Research Executive Search 3

4 OUR COMPANY WHO WE ARE THE FIRM IS LED BY TWO PARTNERS BOB GRAYSON In 22 years at The Limited where he served as CEO of Limited Stores and Lerner New York, Bob played a critical role in driving the Limited s spectacular growth from a five-store group to a 5,000-store empire. And in the 20 years since, Bob has established himself, and the team he has built, as one of the world s foremost retail and consumer industry consulting groups, helping retailers, wholesalers, omni-channel companies and investment firms achieve similarly impressive outcomes. Current and past Board positions include: Ann Taylor, Kenneth Cole, Inc., Lillian August, St John Knits, Sunglass Hut, Tommy Hilfiger, U-Food, Urban Brands, and Cache. CONTACT INFORMATION BGRAYSON@THEGRAYSONCOMPANY.COM KEVIN MULLANEY Kevin began his career with Federated Department Stores. After completing their legendary training program, he advanced from Assistant Buyer through Store Manager and Buyer to Divisional Merchandise Manager. Kevin left Federated to meet the challenge of turning around a failing menswear specialty chain. He was so successful in turning around both the chain s cash flow and image, that the business was subsequently sold one year later at a premium price. Kevin has led dozens of engagements with retailers and investment firms while working at Grayson. He has delivered solid productivity and profitability improvements in every instance. Some of the world s biggest retail brands, as well as smaller companies, have profited from The Grayson Company s consulting, much of it thanks to the unmatched experience Kevin brings to every engagement CONTACT INFORMATION KMULLANEY@THEGRAYSONCOMPANY.COM

5 OUR COMPANY WHO WE ARE (CONT.) STEVE GOLDBERG Steve has over 30 years of senior management, marketing and merchandising experience in retail, e-commerce and direct marketing as well as extensive experience in global brand and business development. Steve began his career at Allied Stores (now Macy s), and became the Senior Vice President of the Home business. At American Express, he served as Vice President and General Manager of the Merchandise Services Group for ten years. Steve also served as President of the Lifestyles Group of Redcats, a $1.6 billion catalog and e-commerce division of PPR, Paris. Steve has also held leadership roles with other key retailers and marketers such as Bloomingdale s and ABC Home, and was a Partner with a leading business development and licensing firm in New York City. CONTACT INFORMATION SGOLDBERG@THEGRAYSONCOMPANY.COM ELAINE HUGHES Elaine Hughes is simply the most trusted and successful professional in the consumer products executive search industry. For almost 25 years, the world s largest retailers and consumer product companies have turned to her both in management crises and for her expertise in long-term management team building strategy. Elaine s credentials include years of real experience both on the inside and on the consulting/executive search side of the industry. This combination of experience has honed Elaine s well-known ability to grasp the real needs of a business and match the executive candidate who has both the style and experience needed to create a winning fit. Elaine is regularly quoted in a number of publications, including Women s Wear Daily, The Wall Street Journal, and The New York Times. CONTACT INFORMATION EHUGHES@EAHUGHES.COM

6 OUR COMPANY OUR TEAM The TGC team is comprised of proven professionals with real world experience in every functional area of the consumer retail and manufacturing/ brand sectors We build our client team to support each project s needs, while still maintaining our boutique focus and hands-on approach Some of our senior team members are shown below THE TGC TEAM GEORGE TROY Former V.P. Global Retail for Deckers Outdoor Corp, VP of William Sonoma Outlet Division PATTI SHIELDS Former EVP GMM Charlotte Russe, President St. John Knits Retail DAVID ASHEN Principal, d-ash Store Design HELAINE SUVAL Former President, Macy s e-commerce BARRY ERDOS Former President, Build-a-Bear/ Former COO, Ann Taylor, Inc., Former CFO, Express STUART FISHMAN MADELEINE KERR Former EVP Planning, Allocation and Manufacturing at New York and Company, National Sales Leader at Lerner New York Former PMO Consultant at Coach, Former PMO Director at C&S Wholesale Grocers JOEL NEWMAN Former COO, Tommy Hilfiger DAVID BALL CHRIS PALMA AMANDA DAVENPORT Former Senior Specialist at McKinsey and Company, VP Marketing, Strategic Planning & Direct Response at Marshall Field & Company Senior Analyst The Grayson Company, specializing in Financial and Performance Metric Analysis, Financial Modeling, Planning and Forecasting & Logistics Senior Analyst The Grayson Company, Former Retail Analyst at UBS, Former Restaurant Consultant at FranPoint Partners 6

7 OUR CLIENTS

8 OUR CLIENTS COMPANIES WE VE WORKED WITH APPAREL & COLLECTIONS FAST FASHION CANDY, FOOD & NOVELTY JEWELRY, WATCHES & ACCESS. HOME FURNISHINGS SPORTSWEAR & SPORTING GOODS BEAUTY & FRAGRANCE FOOTWEAR DISCOUNTERS DENIM DEPARTMENT STORES CHILDREN'S MEDIA & ENTERTAINMENT HOSPITALITY/ REAL ESTATE 8

9 OUR CLIENTS COMPANIES WE VE WORKED WITH (CONT.) Books & Gifts International Media & Entertainment Museums Investors Other Categories Soros Private Equity Partners Hospitality/ Real Estate E-commerce 9

10 KEVIN MULLANEY PARK AVENUE SOUTH SUITE 1611 NEW YORK, NY 10003

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