Exploring the Digital Society. Register now! ifa-berlin.com / summit

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1 Exploring the Digital Society Register now! ifa-berlin.com / summit 5 6 September 2016

2 Digital technologies and applications are gradually transforming all levels of society. At the IFA + Summit 2016 in Berlin in cooperation with IHS top-ranking thinkers and doers identify the developments that will shape the era after the transformation. Exploring the Digital Society The IFA+ Summit 2016 in the CityCube Berlin looks for answers to the question of what will happen after the digitalization of our lives. Prominent pioneers and strategists will present their visions for tomorrow and the months and years to come. Discover a wealth of inspiration! > 5 September: Robots, Life & Realities > 6 September: Data, Health & Design Congress in Cooperation with IHS The IFA+ Summit 2016 presents the conference, panel discussions and the complete IFA trade show on a single ticket. IHS panels on 5 September will round out the congress program with pioneering industry representatives. Tickets and the current program: ifa-berlin.com /summit IHS The Source for Critical Information The leading US market research company IHS supplies market data and analyses for all central areas of the global economy. Companies and governments in more than 165 countries place their confidence in IHS information as the basis for important strategy decisions.

3 In cooperation with IHS 5 September Robots, Life & Realities Opening Speech Axelle Lemaire French Minister of State for Digital Affairs Session 1 Exponential Technologies of Advancements Session 2 Smart World of Mobility and Connectivity Session 3 Mixed Reality The next level of Experience and Entertainment Artificial intelligence is one of the most promising trends of the future. What is the state of development in the fields of robotics, drones and nanotechnology? How will they change our daily lives? Take advantage of the opportunity to gain unique insights from the perspective of real pioneers! Prof. Dr. Manfred Hild (GER) + humaniod robot Myon Professor for Neurorobotics, Beuth University of Applied Sciences Lukas Wrede (USA) Founder & CEO Skycart IHS PANEL Autonomous Vehicles Automotive experts discuss the economic prospects of autonomous driving. Chair: Alastair Hayfield What form will the smart world of the future take? Are we becoming dependent on devices and applications? Do positive effects like accessibility, sustainability and climate protection outweigh the negatives? Will we have to accept some compromises with regard to privacy, security and independence? Learn from insiders what our smart life will look like in the future! Harald Becker (USA) Senior Design Strategist, Office Envisioning, Microsoft Mikko Hyppönen (FIN) Chief Research Officer, F-Secure IHS PANEL Household appliances Top industry specialists discuss the implications of the Internet of Things (IoT). Chair: Dinesh Kithany What does the linking of real and virtual worlds mean for our perception of reality? What technological means will the entertainment industry use to reach its audience? What copyright strategies will be pursued? The session looks at what will be changed by the new ways of experiencing reality. Nonny de la Peña (USA) CEO, Emblematic Group George Bloom (USA) Executive Producer, CBS Digital IHS PANEL VR Technology & Entertainment Insiders discuss the current situation in terms of headsets, platforms and content. Chair: Piers Harding-Rolls * As of: 08/2016

4 6 September Data, Health & Design Session 4 Intelligent Data of Big Data The opening session on Tuesday focusses on the potentials and responsibilities of big data. Who owns the data? Will data govern society or will it be the other way around? What is the ethical basis for big data? What social advantages and disadvantages are involved? Opinion on this subject is very divided. The session presents the differing perspectives and shows how technology is redefining our future. Mark van Rijmenam (AUS) Big Data Strategist & Founder, Datafloq Susan Etlinger (USA) Industry Alanyst Altimeter Group Session 5 Future Medicine of Healthcare Healthcare and the human condition are changing at the intersection of hightech and medicine. How is digitalization affecting access to treatment and prevention? What privacy issues do wearables and implanted sensors raise? Will they make our society healthier? Conventional medicine is about to be revolutionized learn about it here first. Jeroen Tas (NED) Chief Business Leader Connected Care & Health Informatics Royal Philips Seth Akumani (GHA) Director Business Development, GenKey Sebastian Sujka (GER) CEO & Co-Founder, xbird Andrew Hessel (USA) Distinguished Research Scientist, Bio/Nano Research Group Autodesk Session 6 Understanding Design of Integration Is design more important today than it was before? Can happiness be designed? Are there any aspects of our daily lives that have not yet been shaped and molded down to the last detail? The design session explores pioneering design trends in all areas, including product design, visual and communication design, and interaction and service design. This session is a must for anyone who wants to play an active role in shaping the future. Matt Candy (GBR) Vice President & European Leader IBM ix Yao Zhang (USA) Founder & CEO Roboterra * As of: 08/2016

5 IFA Keynotes & Conventions IFA Hosted Conferences

6 IFA Conventions Join In! In addition to the IFA + Summit, IFA presents a series of interdisciplinary and specialist lectures, panel discussions and hosted conferences for developers and decision-makers. Take advantage of Europe s biggest industry think tank to stay at the top of your game! Foto: Sebastian Gabsch IFA Keynotes Personal Insights and Visions CityCube Berlin International decision-makers in consumer electronics, home appliances and related industries present their personal visions for the future. > 2 September: IFA 2016 Opening Keynote Dr. Karsten Ottenberg (BSH Hausgeräte GmbH) > 2 September: IFA 2016 Keynote Dr. Dieter Zetsche (CEO, Daimler AG) The event is open to all exhibitors, trade visitors, VIPs and members of the press! IFA TecWatch Forum Sharing Innovative Ideas Hall 11.1 IFA TecWatch Forum is the future laboratory of IFA and presents innovative ideas, products and solutions that are set to take the world by storm. Expert lectures and panel discussions will be held continuously in the center of the hall as part of the IFA TecWatch Forum. Prepare to be amazed! Hosted Conferences > ICCE-Berlin experts, technologies, applications > TEDx Berlin the innovation conference > GfK technology innovation conference > home Modern Robotics* > 3D home Inside 3D Printing * > VDE Smart City Symposium * Events held in the IFA Global Markets venue

7 IFA+ Summit 5 6 September 2016 CityCube Berlin Full Summit 599 Day pass 349 More information on the IFA+ Summit is available here: ifa-berlin.com/summit IFA Update The latest for professionals b2b.ifa-berlin.com/update IFA overview visit.ifa-berlin.com Contact Messe Berlin GmbH Messedamm Berlin / Germany messe-berlin.com IFA hotline Tel. +49(0)30 /