STORAGE PROS MANAGEMENT LLC PROFESSIONAL 3 RD PARTY SELF STORAGE PROPERTY MANAGEMENT Strage Prs Management stepped in t manage a 4 prperty prtfli n very shrt ntice and frm Day 1 has apprached the assignment in a thrugh and prfessinal manner. Strage Prs handles all aspects f prperty management including the actual takever, hiring new staff, sftware cnversin, marketing and management, reprting and crdinating repairs and imprvements. The Strage Prs team has made an bvius psitive impact n prtfli perfrmance in just a few shrt mnths. Richard L. Brwn CLMG Crpratin (Beal Bank) Plan, Texas 1 32255 Nrthwestern Highway, Suite 280 Farmingtn Hills, MI 48334 0Tel 248.538.4327 Fax 248.538.4327 www.thestrageprsnline.cm
SERVICES Strage Prs Management LLC ( SPM ) ffers the fllwing services t its self strage prperty management clients: On-Site Management Receivership Revenue Management and Maximizatin Expense Analysis and Reductin Full Service Accunting Staff Hiring and Training Sales & Marketing Facility Maintenance, Repair & Imprvements Technlgy Assessment & Imprvements 2 32255 Nrthwestern Highway, Suite 280 Farmingtn Hills, MI 48334 0Tel 248.538.4327 Fax 248.538.4327 www.thestrageprsnline.cm
On-Site Management. SPM emplys and manages all emplyees n behalf f its self strage prperty management clients. Hiring f all site management and maintenance staff Staff training n sales, systems and phne skills Sales, unit rentals and past due rent cllectin Supervisin, including frequent n-site visits frm supervisry persnnel Scheduling and Payrll Site and emplyee audits Unemplyment claims, wrker s cmpensatin and all HR issues Revenue Management and Maximizatin. SPM has prven experience with varius methdlgies t increase prperty-level revenue generatin. Our apprach includes: Utilizatin f sftware package that autmatically indicates which units shuld have price adjustments based n pre-designated criteria such as length-f-stay and verall ccupancy f specific unit types. Unit recnfiguratins t adjust each prperty s unit mix t be mre respnsive t demnstrated market demand. Frequent pricing adjustments based upn ccupancy, demand and cmpetitin. Display and supply f retail sales items such as lcks, bxes and packing materials fr resale. On-site truck rental services with ne f the majr natinal truck rental vendrs. This bsts revenues thrugh truck rental cmmissins, and drives strage custmer traffic t SPM-managed facilities. 3 32255 Nrthwestern Highway, Suite 280 Farmingtn Hills, MI 48334 0Tel 248.538.4327 Fax 248.538.4327 www.thestrageprsnline.cm
SPM has an advantageus arrangement with its third party prvider f tenant insurance which pays a higher percentage f the insurance premiums t the site wner than is typical, thereby creating a substantial revenue stream. Fee impsitin and cllectin, such as late fees and administrative fees, can cnstitute mre than 6% f annual prperty revenue. Cst-effective cllectins system, including diligent in fllw thrugh t cllect utstanding receivables. Supervisin f mnthly auctins (cnducted by third-party specialists) at each prperty in rder t minimize lst revenue. Expense Analysis & Reductin SPM endeavrs t imprve the prfitability f each strage facility in its prtfli. Accrdingly, SPM is fcused nt nly n revenue maximizatin, but als n reducing every expense line item within its cntrl: Rutine real estate tax appeals Substantial prperty and liability insurance savings thrugh grup purchasing and prtfli analysis Shared maintenance staff csts Truck wnership t minimize landscape and snw plwing expenses Shared equipment csts n plwing/landscaping Shared website presence, Yellw Pages placement & ther advertising csts Ecnmies realized in materials purchasing Phne lines thrugh master Internet-based VOIP system, including tll-free 800 Number 4 32255 Nrthwestern Highway, Suite 280 Farmingtn Hills, MI 48334 0Tel 248.538.4327 Fax 248.538.4327 www.thestrageprsnline.cm
Full-Service Accunting. Accurate and timely financial reprting is critical fr wners t understand the peratins, trending and value f their prperties. Our custmized mnthly reprts and services fr ur clients and their lenders include: Mnthly and Annual Incme Statements Actual vs. Budget Reprts Occupancy Reprts Annual Budgeting Bank recnciliatins Payrll management Bill payment Prperty audits Anntated cmments highlighting psitive and negative reprting issues Sales & Marketing On-staff Directr f Marketing manages all marketing & advertising effrts. Assessment f in-place advertising Develpment f cmprehensive marketing plans and budgets Internet advertising is the #1 fcus: website, search engine ptimizatin, nline lead generatin, fllw-up and tracking Target marketing t lcal businesses and municipal emplyees. Mnthly updates t Cmpetitin Analysis t assure ptimal pricing. Re-branding and signage if desired Yellw Page placement at advantaged pricing levels Cllege utreach prgram 5 32255 Nrthwestern Highway, Suite 280 Farmingtn Hills, MI 48334 0Tel 248.538.4327 Fax 248.538.4327 www.thestrageprsnline.cm
Facility Maintenance, Repair & Imprvements. SPM prides itself n the physical appearance f its facilities under management, and will prvide a Physical Needs Assessment upn client request. SPM implements upgrades t the fllwing aspects f a facility, subject t client review and apprval: Office layut and finishes Office hardware, sftware and equipment Office retail sales display area Vide surveillance system, including security cameras, ffice vide display and recrding Signage, paving, painting, interir & exterir lighting Landscaping Technlgy Assessment & Imprvements. SPM is dedicated t imprving the technlgy emplyed in prperty management in rder t create payrll savings and enhance infrmatin flw and reprting capabilities. Accunting Sftware SPM utilizes an Internet-based peratins sftware package, SiteLink, which allws ur hme ffice t dwnlad depsit and rental activity in real time, and directly int ur accunting sftware. Website SPM has engaged highly skilled vendrs t create an attractive, userfriendly tenant interface website: www.thestrageprsnline.cm. SPM wrks clsely with a Search Engine Optimizatin vendr that specializes in self strage, driving Internet traffic t ur website. SPM s cst-effective apprach t lead generatin favrs the Internet (ver ld media such as Yellw Pages) and favrs target marketing ver mre bradbased but unfcused effrts. SPM utilizes an Internet-based phne system (VOIP) that drives dwn csts fr all telephne-related services at its prperties. 6 32255 Nrthwestern Highway, Suite 280 Farmingtn Hills, MI 48334 0Tel 248.538.4327 Fax 248.538.4327 www.thestrageprsnline.cm
KEY PERSONNEL David M. Levenfeld, c-funder and President f Strage Prs Management LLC and its affiliated cmpanies, has wrked in the self strage investment cmmunity natinwide fr mre than 20 years. He is als a c-funder and principal f the Strage Business Owners Alliance (www.thesboa.cm). Between 1996-2001, David served as Vice President Develpment, fr Strage USA, at that time, an NYSE-listed real estate investment trust. In that capacity, he supervised the cmpany s develpment activities in the eastern third f the cuntry, including the develpment f numerus new cnstructin, expansin and cnversin self strage facilities. Since 2002, bth individually and in partnership with varius private institutinal investrs, David has acquired mre than 40 investment-grade self strage prperties ttaling mre than 2.5 millin square feet f rentable space with an aggregate value in excess f $250,000,000. He has als brkered the sale f mre than $120,000,000 wrth f self strage facilities and develpment parcels in the nrtheast U.S. David currently serves n the Advisry Bard f U-Stre-It Trust (NYSE: YSI), a real estate investment trust (REIT). David is a licensed real estate brker in the Cmmnwealth f Massachusetts. He earned an M.B.A. in 1987 frm the Whartn Schl f The University f Pennsylvania, where he cncentrated in Real Estate and Finance. He als hlds a Masters degree frm the University f Chicag and a Bachelr f Arts frm Bstn University. Ian Burnstein is c-funder and Chief Operating Officer f Strage Prs Management LLC and its related cmpanies, and is c-funder and President f the Strage Business Owners Alliance. Ian has develped and managed strage facilities in Michigan and New England fr mre than nine years. He is als a member f the Michigan bar. 7 32255 Nrthwestern Highway, Suite 280 Farmingtn Hills, MI 48334 0Tel 248.538.4327 Fax 248.538.4327 www.thestrageprsnline.cm
Ian has been an active principal in mre than $175,000,000 f real estate investments and has served in an advisry capacity in numerus ther real estate transactins. Ian was respnsible fr the site selectin, develpment and management f a three-prperty self strage prtfli that was sld in 2006 t a natinal self strage cmpany. He has crdinated the site selectin and develpment f several single-family residential prjects in Nrth Carlina and Suth Carlina. Additinally, he utilizes sphisticated sftware packages t cnduct site selectin fr builders and develpers thrughut the United States. Ian is a licensed real estate brker in the state f Michigan. He hlds a Juris Dctr degree frm the University f Detrit and a Bachelr f Arts frm the University f Michigan. Ian was previusly a real estate attrney at the law firm f Jaffe, Raitt, Heuer and Weiss, P.C. specializing in real estate transactins. Jhn D. Price III is Senir Vice President and Chief Financial Officer f Strage Prs Management LLC and its affiliated cmpanies, with verall respnsibility fr lender relatins, cash management, accunting, revenue management, insurance, and financial reprting. Jhn has mre than 20 years f experience in finance and treasury. He jins SPM frm GMAC (nw Ally Financial), a $173 billin diversified financial services prvider, where he led glbal liquidity management and structured financing activities. Previusly, Jhn spent 10 years at Frd Mtr Cmpany and its Visten Crpratin spin-ff, leading finance and treasury activities including financial planning and analysis, subsidiary financing and cash flw frecasting. He began his career as a cmmercial real estate lender at Cmerica Bank. Jhn earned an MBA, with High Distinctin, in Finance and Accunting frm University f Michigan Rss Schl f Business. He earned a Bachelr s degree, with High Hnr, in Finance frm Michigan State University. Jeff Skgen is the Vice President Sales and Operatins f Strage Prs Management LLC. In this capacity, he versees all peratinal aspects f the cmpany. He als develps and implements new and imprved prcesses t build relatinships, generate sales and imprve 8 32255 Nrthwestern Highway, Suite 280 Farmingtn Hills, MI 48334 0Tel 248.538.4327 Fax 248.538.4327 www.thestrageprsnline.cm
n-site manager perfrmance. Additinally, Jeff wrks t expedite and imprve peratins and prcedures, raising the level f prfessinalism and prfitability thrughut the Strage Prs cmpanies. Jeff cmes t SPM frm Frd Mtr Cmpany with extensive and diversified leadership experience in sales, marketing and training. He directed the natinal emplyee and dealer training and cnsulting departments fr Frd Mtr Credit Cmpany, respnsible fr the delivery f sales training t thusands f cmpany and dealership emplyees. Jeff als served as Strategy & Prcess Develpment Manager, Internet Marketing Manager and Natinal Sales Prmtins Manager fr Frd. Jeff earned his bachelr s degree frm the University f Wiscnsin where he cncentrated in business sales and service. Kim O Cnnell is Vice President & Cntrller fr Strage Prs Management LLC and its affiliated cmpanies. In this rle, Kim s wide-ranging respnsibilities include financial reprting, cash management, payrll functins, expense review, and prcess develpment. Kim wrks under the guidance f the CFO t ensure that the day-t-day peratins f the accunting department are running smthly. With mre than 10 years f accunting experience, Kim has wrked in a variety f industries including cnstructin, manufacturing, and entertainment. She has a BA frm Michigan State University and is currently wrking twards a Master f Accuntancy at Walsh Cllege. Stephanie Lney is the New England District Manager fr Strage Prs Management LLC, verseeing eight prperties flying the Strage Prs flag. Stephanie began her Strage Prs career in 2007 as a prperty manager, and has significantly increased her respnsibilities within the cmpany. She hlds a bachelr s degree frm Bridgewater State Cllege. 9 32255 Nrthwestern Highway, Suite 280 Farmingtn Hills, MI 48334 0Tel 248.538.4327 Fax 248.538.4327 www.thestrageprsnline.cm
Shauna Preece is the Sutheast Michigan District Manager fr Strage Prs Management Partners LLC, verseeing 10 Strage Prs prperties in the greater Detrit-Ann Arbr area. Befre jining Strage Prs, Shauna began her self strage career as a prperty manager fr a cmpeting reginal self strage cmpany. She jined the cmpany in early 2008 as an assistant prperty manager, and has steadily increased her level f respnsibility. Shauna attended bth Washtenaw and Schlcraft Cmmunity Clleges. Peter Spickenagel is the Mid-Michigan District Manager fr Strage Prs Management LLC verseeing nine prperties in the Grand Rapids and Prt Hurn markets. In this psitin, he crdinates hiring, training, revenue enhancement, prperty repairs & maintenance, and prperty renvatin lgistics. Peter received his B.A. frm Grand Valley State University, and attended the University f Cincinnati fr wrk twards a Masters degree. Mary Ann Kcan, Human Resurce Manager, has served with Strage Prs since its inceptin in early 2007. She crdinates all human resurces activities fr a cmpany which has dubled in size during the last 12 mnths and nw exceeds 60 emplyees. Mary Ann frmerly wned and perated a chain f retail stres in the Metr Detrit area. Her undergraduate studies in Business and Cmputer Graphic Technlgy were at Schlcraft Cllege in Livnia, Michigan. 10 32255 Nrthwestern Highway, Suite 280 Farmingtn Hills, MI 48334 0Tel 248.538.4327 Fax 248.538.4327 www.thestrageprsnline.cm