1 TITLE 03 2017 Mai Juni 3. Jahrgang ASPHALT & BITUMEN DAS FACHMAGAZIN FÜR DIE HERSTELLUNG UND VERARBEITUNG VON ASPHALT UND BITUMEN Bitumen auch morgen Zusätze und der Bitumentransport verändern die Branche 20 Taghell in der Nacht Es wird immer mehr nachts gebaut. Das hat Auswirkungen 30 2 SHORT DESCRIPTION ASPHALT & BITUMEN is the only magazine for the asphalt production industry in Europe. Reporting about the manufacture, placement and usage of the building material of asphalt Bitumen Recycling Research Industrial safety Environmentalism 3 TARGET GROUP Consists of owners and managers in the following branches: YOUR BANNER COULD BE PLACED HERE! asphalt production industry Producer of building material and machines Authorities, institute Universities USE THESE CONVINCING FACTS FOR YOUR ADVERTISING CAMPAIGN WWW.BAUNETZWERK.BIZ
4 Publisher Giesel Verlag GmbH Hans-Böckler-Allee 9 30173 Hannover Tel. +49(0)511 8550-0 Fax +49(0)511 8550-3157 info@giesel.de www.giesel.de 5 Frequency 6 x annually with 6 800 copies per issue Distributed circulation............................. 6 712 6 Format DIN A4, 210 mm wide x 297 mm high 7 Printing process Offset print 60-lines grid, please send printing documents in high-res (300 dpi, CMYK-modus, Script inbounded) via email to anzeigendaten-aub@schluetersche.de 8 Terms of payment 2 % discount for payment within ten days from the date of account, otherwise 30 days from the date of account without deduction. Turnover tax-ident-no.: DE 115051385. Payment in Euro 9 Bank accounts: Commerzbank Hannover No. 1500222 (Bank code no. 250 400 66) IBAN No. DE03 2504 0066 0150 0222 00, BIC = COBADEFF 250 13 Combinations on the subscription of two construction titles upwards 5% discount Discount print + online on request 14 Inserts 2 pages inserts.... 2,514. 4 pages inserts.... 4,195. Minimum size for bleed inserts untrimmed 213 mm deep x 305 mm wide. 15 Loose inserts Up to 25 g weight per 1 000 copies.... 250. Maximum size 200 mm wide x 290 mm deep 16 Delivery address for items 14 to 15 Grafisches Centrum Cuno GmbH & Co. KG Gewerbering West 27 39240 Calbe, Germany Delivery note: Destined for ASPHALT & BITUMEN, issue no. Delivery free at residence Items 14 + 15 are not discountable 17 Contact Kai Burkhardt (Advertising Director) Tel. +49(0)511 8550-2566 burkhardt@schluetersche.de Angelika Tjaden Tel. +49(0)511 8550-2611 tjaden@schluetersche.de 10 Extra charges Obligatory positioning... 25 % 11 Special section advertisements (per millimeter, 44 mm in width)...b/w 4-c Purchase and sale, Jobs recruitment ad... 2.72 4.08 Job seeking ad... 2.38 3.57 Box number fee... 8.00 12 Discounts 2 advertisements... 5 % 4 advertisements... 10 % from 6 advertisements upwards... 15 % Foto: kalafoto Fotolia.com
Size Columns Width Height mm 4-c in (+ 3 mm trim on each side) 2/1 page 8 columns 420 mm 297 mm 7,768. 1/1 page 4 columns 210 mm 297 mm 3,884. 1/2 page 2 columns 100 mm 297 mm 2,078. 4 columns 210 mm 148 mm 1/3 page 1 column 68 mm 297 mm 1,435. 4 columns 210 mm 102 mm 1/4 page 2 columns 100 mm 148 mm 1,101. 4 columns 210 mm 79 mm 1/8 page 2 columns 100 mm 79 mm 584. 4 columns 210 mm 45 mm Price per mm height at 44 mm width of column (3.89 /b-w) 5.83 Front Page* 194 mm 220 mm on request 2. or 4. cover 210 mm 297 mm 4,898. (* Front page: + trim [3 mm each side]. Pure visual presentation with the firm name (logo) of the advertiser. The motif must be approved by the publishers in advance!) 4colour. Size: A4 (210 x 297 mm) Inside flat text or ad 89 mm width x 277 mm height Examples Front page with inside flat 194 mm width x 220 mm height A = Sizes for bleed ads, width x height in mm, incl. bleed on each side (3 mm) 2/1-page 420 x 297 A: 426 x 303 U2, U3, U4, 1/1-page 210 x 297 A: 216 x 303 1/2-page 210 x 148 A: 216 x 154 1/2-page 100 x 297 A: 106 x 303 1/3-page 210 x 102 A: 216 x 108 1/3-page 68 x 297 A: 74 x 303 1/4-page 100 x 148 A: 106 x 154 1/4-page 210 x 79 A: 216 x 85 1/8-page 100 x 79 A: 106 x 85 1/8-page 210 x 45 A: 216 x 51
Topics and dates 2018 Issue Publications date Closing date Print material deadline Topics Fairs/exhibitions 1 20. February 30. January 06. February Preview 19. Deutschen Asphalttage Process optimization Bitumen for strong asphalt Track drive nurture 19. Deutsche Asphalttage 28.02. 02.03 2018, Berchtesgaden 2 26. March 05. March 12. March Work protection during production and laying Temperature behavoir of bitumen How to use datacollection 3 22. May 26. April 04. May Preview E&E Event Reduction of construction time: possibilities and limits Modification of Bitumen Technique for night construction sites 4 20. July 29. June 06. July Preview FGSV-Kongress Asphalt with special characteristics Test methods Good visibility in construction machinery 5 14. September 24. August 31. August Preview IAA Build and preserve bike paths Dealing with emulsions Preparation of winter repair E&E Event 14. 15.06., Berlin Straßen- und Verkehrskongress der FGSV 12. 14.09., Erfurt IAA Nutzfahrzeuge 20. 27.09., Hannover 6 23. November 02. November 09. November Sampling Bitumen and recycling Materials handling on mixing plants The central topics don t reflect the overall contents. Current contributions complete the respective coverage. Subject to alterations.
Sample Print Buyers guide COMPLETE PRICE 1 year, placed in every issue ASPHALT & BITUMEN + online inscription for only 280. per category additional category 50 % discount Running time: until cancelled, not less than one year Form of payment: collective invoice in the middle of the running time No discount; no agency commission Sample print inscription LUCOBIT Aktiengesellschaft Brühler Straße 60 Basell Polyolefine GmbH B 100 50389 Wesseling Tel.: +49 (0) 22 36 / 37 85 9-0 Fax: +49 (0) 22 36 / 37 85 9-99 info@lucobit.de www.lucobit.de PACKAGE DEAL PREMIUM Only one addition of 200. Along with your inscription you will get an online where you can publish 20 pictures and/or videos. THE ASPHALT & BITUMEN BUYERS GUIDE print and online fair conditions for advertising the whole year logo illustration in full colour link to your website media library The category list you will find: Contact: Kai Burkhardt +49(0)511 8550-2566, burkhardt@schluetersche.de Angelika Tjaden +49(0)511 8550-2611, tjaden@schluetersche.de Sample Online
TARGET GROUPS Target group % Building constructor 18 % Extraction operations 39 % Manufacturer of the building material 9 % Asphalt manufacturer 13 % Asphalt paving 17 % Authorities, agencies and associations 5 % On average it will be open more than 30 %. 7 % of the readers are clicking on editor articles. HIGH QUALITY ENSURES ACCEPTANCE! DIGITAL RANGE WEBSITE NEWSLETTER FACEBOOK Website 2017 Ø Page impressions Ø Unique Users Ø Returning visitors Ø Visit duration baunetzwerk.biz 13 200 6 350 5 084 1:25 Newsletter 2017 Ø Recipients Ø Opening rate Ø clicking Frequency recipients Steinbruch & Sandgrube 3 095 25 % 8 % every 14 days Straßen- & Tiefbau 3 435 26 % 7 % every 14 days Asphalt & Bitumen 2 810 30 % 10 % every 14 days Validity date 10/2017 Follower Engaged user per month 1 Total coverage per month 2 Facebook 345 1 150 4 100 Facebook Unique User, which visit the side or saw a post in the Newsfeed.(media value 1 ) POST called in Newsfeed or Ticker (media value 2 ) SIZES AND COST Size Cost Newsletter Advertorial 500 characters + photo 400 per consignment Medium Rectangle 300 250 pixels 400 per consignment Banner 568 90 pixels 400 per consignment Website Current time 4 weeks Theme Sponsoring 1 000 Medium Rectangle 300 250 pixels 500 Banner 468 x 60 pixels 600 Skyscraper 120 x 600 pixels 720 Further formats available on request.
ADVERTISING IN THE ASPHALT & BITUMEN NEWSLETTER In our newsletters we provide detailed insights and summaries of the most important events of our industry and specialist subject appears in every newsletter. The newsletter will be published twice a month. Newsletter Issue Publ. date (dd, mm, yyyy) 1 10.01.2018 2 24.01.2018 3 07.02.2018 4 21.02.2018 5 07.03.2018 6 21.03.2018 7 04.04.2018 8 18.04.2018 9 02.05.2018 10 16.05.2018 11 30.05.2018 12 13.06.2018 13 27.06.2018 Issue Publ. date (dd, mm, yyyy) 14 11.07.2018 15 25.07.2018 16 08.08.2018 17 22.08.2018 18 05.09.2018 19 19.09.2018 20 04.10.2018 21 17.10.2018 22 31.10.2018 23 14.11.2018 24 28.11.2018 25 12.12.2018 Contact PUBLISHER: Giesel Verlag GmbH Hans-Böckler-Allee 9 30173 Hannover, Germany Tel. +49(0)511 8550-0 Fax +49(0)511 8550-3157 www.giesel.de Managing director: Lutz Bandte The Giesel Verlag GmbH is a subsidiary of the Schlütersche Verlagsgesellschaft mbh & Co. KG www.schluetersche.de EDITOR: Dipl.-Journalistin Maike Sutor-Fiedler (chief editor) Düppenberg 61 D-45357 Essen, Germany Tel. +49(0)201 8681064 Fax +49(0)201 8681065 chefredaktion-aub@ schluetersche.de READER SERVICE: Tel. +49(0)511 8550-2423 Fax +49(0)511 8550-2405 vertrieb@schluetersche.de ADVERTISING DEPARTMENT: Kai Burkhardt (sales manager) Tel. +49(0)511 8550-2566 burkhardt@schluetersche.de Angelika Tjaden (media consultant) Tel. +49(0)511 8550-2611 tjaden@schluetersche.de PRINTING MATERIAL: anzeigendaten-aub@schluetersche.de Tel. +49(0)511 8550-2522 Fax +49(0)511 8550-2401