Science, Engineering and Intellectual Property Consultation

Transcription

1 Science, Engineering and Intellectual Property Consultation Dr. Mariette Brandao Sample Preparation Researcher Engineering, Research and Development UBM TechInsights Ottawa, ON August 29 th, 2012

2 2 What is Intellectual Property (IP)?

3 What is Intellectual Property (IP)? Refers to creations of the mind used in commerce Names Literary work Symbols Inventions Images Artistic work Designs Image adapted from: 3

4 PATENTS Used for new products and processes. There are: design patents, utility patents and plant patents, among others. TRADEMARKS Used for brand identity. Trademarks protect words, sounds, colors and symbols that distinguish goods and services. COPYRIGHTS Used for artistic and literary work (i.e. music, books, movies) as well as computer software. For example: Margaret Michell s book: Gone with the Wind. Trade Secrets are information that companies keep secret to give them an advantage over their competitiors. 4 TRADE SECRETS Image adapted from:

5 What is Intellectual Property (IP)? Intellectual Property is also an asset like for instance: Your house Your car Your bank account Just like other kinds of property, Intellectual Property needs to be protected from unauthorized use. There are specific corresponding fields of the law where Intellectual Property Rights are recognized and protected. 5

6 Intellectual Property Rights The exclusive right granted to a patentee in most countries is the right to prevent others from making, using, selling or distributing the patented invention without permission. $ Options of Patent Owners are as follows: Litigate (sue in case of unlawful or deceptive copying) License Sell Create Shareholder value thru development of a Corporate IP Strategy 6

7 Example of recent IP dispute Case Apple wins lawsuit against Samsung Jury awards $1B for patent infringement Published August 24, The two most popular phones on the planet: Apple's iphone (left) and Samsung's Galaxy S (right). 7 Image taken from:

8 Example of a Patent Patent consists of a set of exclusive rights granted to an inventor for a limited period of time (i.e. 20 years) in exchange for the public disclosure of an invention. The three main requirements of a patent are: Novelty, Non-obviousness and To be useful. Usually, the patent contain one or more claims where the invention is defined. 8

9 UBM TechInsights Leading Intellectual Property & Technology Services (Head Office in Canada) 9 Other offices also in Europe, Middle East and Asia.

10 Can you spot the IP infringement? 10

11 11 We can! Current major markets served:

12 Leading Intellectual Property & Technology Services UBM TechInsights enables professionals managing intellectual property (IP) investments to more effectively make mission-critical decisions. 12

13 What do we do for our IP clients? We provide invaluable support for : infringement investigations, prior art assessments and patent assertion cases. 13

14 What do we do in the lab? Tear down Decapsulation 14

15 What do we do in the lab? Cross-section Delayering 15

16 Why decaping and delayering? Reverse engineering for competitive intelligence/ intellectual property assertion Failure analysis - defect identification Circuit edit, access (transistor probing) Verification of design Counterfeit detection 16

17 Size features is a challenge: We work in microns (um) & nanometer (nm) Human hair thickness = 60um Blood cell = 10 microns Semiconductor transistor = um or 22 nm >2000 transistors in the width of a human hair 17

18 How do we do it? Optical Microscopes Polishers Plasma etcher 18 SEM/EDX Fumehood TEM

19 Example: Circuit Read-back Analysis 19

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22 22 Partial View of a Circuit Layout

23 Universities and IP Does pressure to patent results inhibit free exchange of ideas among academic colleagues? Productive science research requires free and rapid exchange of information! Does IP emphasis put pressure in academics to produce exploitable results against advances in pure sciences? Does the application of IP restrict future use of ideas? 23

24 Why do IP Consultation? Intellectual property laws create a set of rights given to IP owners that inhibit copying to achieve a societal objective of increased innovation. IPRs can encourage innovation by leading to reward, and permit publication by scientists in industry of information that would otherwise be withheld. Therefore, the ultimate goal is to encourage and increase innovation! 24

25 General references and recommended literature:

26 Thank you To the organizers of this Workshop and in particular to Prof. Richard Blute To all my UBM TechInsights colleagues and in particular to Stacy Finkelstein to you all for attending this presentation! Disclaimer: This presentation entitled: Science, Engineering and Intellectual Property Consultation has been prepared and presented to graduated students of the University of Ottawa at the Workshop for Development of Professional Skills for Scientists and Engineers How to survive After your Graduation on August 29 th, 2012 by Mariette Brandao and it is meant only for educational purposes. 26