MOLESKINE CUSTOM EDITIONS

Transcription

1 MOLESKINE CUSTOM EDITIONS

2 In today s crowded world, it s not necessarily the product or service that makes a company stand out, but its story. A heritage accumulated over generations. A twist in the tale. Emotional journeys. In other words, the trials, tribulations and subsequent innovations that make a company unique and differentiate it from its competitors. Moleskine can help companies and individuals tell their stories. Our notebooks are books to be written, our bags containers to be filled. Our writing instruments give fuel to communications initiatives. We offer simple, functional objects that can be turned into powerful communicators for the world s best brands. Start telling your story.

3 COMPANY HISTORY 5 THE MOLESKINE STORY FROM LEGENDARY BEGINNINGS. The Moleskine notebook is the heir and successor to the legendary notebooks used by artists and thinkers over the past two centuries: among them Vincent van Gogh, Pablo Picasso, Ernest Hemingway and Bruce Chatwin. A simple black rectangle that held the sketches, notes, stories and ideas that would one day become famous paintings or the pages of beloved books. In the mid-1980s the notebook that Bruce Chatwin nicknamed moleskine became increasingly scarce and then disappeared completely. In 1997, a small Milanese publisher brought the legendary notebook back to life, choosing this literary name to revive an extraordinary tradition of creativity and self-expression for the contemporary creatives of our time. THE JOURNEY BEYOND PAPER. Today, Moleskine has expanded its offering to include new collections and services dedicated to supporting creative professionals, knowledge workers and students. The original notebook is now part of a family of versatile tools for use on both everyday and extraordinary journeys: portable devices for productivity on-the-go, such as bags, cases, writing instruments, reading accessories and digital device covers. Complementing each other in form and function, they are intrinsically linked to our mobile identities, ultimately becoming an integral part of our personalities. FACILITATING SEAMLESS WORKFLOWS. Staying true to its origins as maker of tools for creativity, Moleskine continues to innovate in providing structures and services that assist professionals in recording, developing and sharing ideas. Leading media outlet Fast Company included Moleskine in The Top 10 Most Innovative Companies 2014 in the Productivity sector, recognising its partnerships with digital companies such as Evernote, FiftyThree and MILK Books, as well as the Moleskine Journal App, which aim to bridge the gap between analog and digital processes. The mymoleskine online community allows users to post their paper-based creations in a digital space.

4 6 COMPANY HISTORY THE BRAND 7 A CULTURAL ICON A CONTEMPORARY HERITAGE. Although thousands of Moleskine creations are posted online regularly, the company engages with its fans offline too through in-store events, travelling exhibitions such as Detour, which supports the non-profit foundation lettera27, and partnerships with some of the world s leading cultural festivals. The Publishing division is devoted to revealing the creative processes of today s leading industry figures through rare insights into their work through drawings, interviews, texts and photographs. images: Moleskine Detour project Moleskine is a brand admired for its aspirational qualities, which are grounded in inclusivity. It was ranked #6 in The Top 200 Lovemarks by Saatchi & Saatchi, holding this prestigious position along with Apple, Google and Coca-Cola. Its strong connections to art, culture and the global creative community are transmitted through PR campaigns, high-profile cultural partnerships, Limited Edition projects, social media and digital marketing. The brand values are founded on five pillars: CULTURE Moleskine is a cultural icon, a brand that tells a story. A Moleskine object connects the owner to a heritage in art, literature, culture and geographical exploration. BLANK PAGES IN SIGNIFICANT PLACES. IMAGINATION Moleskine collections are open platforms for creativity, trusty companions for meaningful existential experiences. Distributed in 92 countries in over 24,000 points of sale, Moleskine now also operates 30 of its own stores; spaces where the entire collection is available in one place. Located in key hubs of mobility and communication, from train stations and airports in Italy to free -standing stores in city centres in Paris, London and New York, as well as shopping destinations in Shanghai and Beijing, further openings are planned globally. The company continues to expand on its high visibility within the retail market through branded corners at major retailers around the world, new partnerships and through its e-commerce platforms. image by Gamfratesi Tuala Hjarnø MEMORY Moleskine is a brand connected to the collection of memories, the organization of time and priorities in our working life and in leisure time. TRAVEL Celebrating contemporary nomadism, Moleskine offers a collection of tools to accompany everyday and extraordinary journeys. A GLOBAL NETWORK. Moleskine is a creative company enjoying continuing growth. It has about 200 employees and a vast network of partners and consultants. Its head office is in Milan, Italy. Moleskine Group includes Moleskine America Inc. (established in 2008), Moleskine Asia Ltd (2011), which has full control over Moleskine Shanghai and Moleskine Singapore, and Moleskine Germany (2013). All subsidiaries are wholly-owned. Since April 2013 Moleskine is listed at the Borsa Italiana, the Italian stock exchange. PERSONAL IDENTITY A Moleskine object becomes an integral part of one s personality. It s a basic, compact and intelligent tool. The things we carry around with us, brought together, help to convey our personalities, expressing our interests and tastes.

5 CUSTOM EDITIONS 9 SELLING THROUGH STORY TELLING The notebook, the pen, the diary. All classic tools that have been used for centuries to record important moments, develop ideas and express identities. As essential objects of our times, they tell stories, convey messages and form connections with others. A customized Moleskine object is imbued with all of these meanings and more, lending its values to like-minded companies for unique projects with lasting impact. A FLEXIBLE SUPPORT FRAMEWORK. Much more than your run-of-the-mill promotional products service, Moleskine Custom Editions teams in Milan, New York, Hong Kong and Shanghai with the help of distributors and official partners worldwide, work in collaboration with the world's leading cultural institutions, universities, companies and social initiatives to communicate their messages through the customization of the brand s collection. ASSOCIATIONS WITH AN ICONIC BRAND. With regular media coverage, substantial online buzz and retail presence in over 90 countries, Moleskine maintains strong brand awareness on a global level. Its associations with inclusivity, creativity and self-expression can be shared with like-minded companies. HIGH QUALITY DESIGN. Beloved by the creative community for the minimal design of its objects, Moleskine is committed to providing the highest quality standards across its collections. All items are subjected to rigorous quality controls to ensure every detail is preserved. ASPIRATIONAL MESSAGES. As the heir and successor to the legendary notebooks used by the great avant-garde artists and thinkers of the past two centuries, Moleskine is an aspirational brand that inspires its users to create beautiful things. Its fans are ambitious, innovative and resourceful; its objects are the tools for their ideas. A STORY WITH A DEEPER IMPACT. As a brand with a rich heritage, Moleskine objects are imbued with a wealth of connotations, memories and experiences. A partnership with Moleskine leads to more than a mere commodity; it evokes a story. PERFECT OCCASIONS. Make an event even more memorable, bring an organization closer together, reward top clients or enhance training activities: below are just some of the occasions that are perfect for a Moleskine Custom Edition. SPECIAL EVENTS BRAND IDENTITY CONFERENCES & SEMINARS INTERNAL COMMUNICATIONS LOYALTY AND INCENTIVE PROGRAMS PR & MEDIA ACTIVITIES HR TRAINING AND DEVELOPMENT HOLIDAY GIFTS CORPORATE GIFTS

6 10 WHAT'S ON OFFER CRAFT A DISTINCTIVE MESSAGE There are many different ways to craft your message with Moleskine. Choose from our family of tools, combine them to create a full set or build something new from scratch. Once you have decided on the platform and what you want to say, it s time to think about the how. The Custom Editions team will collaborate with you to create a bespoke project tailored to any specific requirement, ensuring every detail is taken care of. Any number of the below solutions can be adopted for a single project. MAKE A MARK. Turn an essential tool into the bearer of a corporate identity by adding a logo or visual to the cover of a notebook, the barrel of a pen or onto an object from the Travelling Collection. SURPRISE AND DELIGHT. Surprise recipients with the unexpected. Silkscreened front and back endpapers, illustrations carefully reproduced in high resolution, dedications or company details printed inside. Use the notebook pages to bring to light the details at the heart of a company through sketches, images and texts, which recount its unique story. After all, the blank page is there to be filled. A PERFECT MATCH. Communications activities can be taken even further with the perfect match to the Moleskine notebook. Simple, elegant tools for transferring ideas from the mind to the page, Moleskine pens are specially designed to clip onto the side of the classic notebook and can be printed or engraved. With high quality ink specifically conceived for Moleskine paper, initiatives last even longer. ONE MORE THING. Incentives, invitations or related projects can be communicated with an insert; a printed card that can be placed inside each Custom Editions notebook to complement the Moleskine format. WRAP IT UP. Moleskine packaging is an important communication tool that can be adapted to any corporate identity for unforgettable gifts. The paper-band, a staple feature that has had a crucial role in turning the Moleskine notebook into an icon, can be printed in a variety of colours. Customized objects can be presented in an elegant box or case, emblazoned with a logo, tag line or design for added value and an impressive finishing touch. GO BESPOKE. Want to take it up a level? Go completely bespoke and let the Custom Editions team curate every single detail for you, demonstrating just how flexible the tools in the Moleskine collection really are. As open platforms for communication, every item can be hacked, customized and reimagined for an infinite number of creative needs, or have us create something totally new just for you.

7 CUSTOM EDITIONS 13 CUSTOM EDITIONS CATALOGUE From notebooks to pens, the Moleskine Collection can be customized to convey corporate messages at many levels. In this section you can find out more about the specific characteristics of each item in order to discover the tools, colours, sizes and materials most adaptable to your needs. NOTEBOOKS 12 S 18 BUSINESS ON THE MOVE 22 DIARIES 30 SPECIAL INTERESTS 34 WRITING COLLECTION 38 TRAVELLING COLLECTION 42 TECHNICAL DETAILS 44 YOU ARE ALMOST THERE 46 photos Zetalab

8 NOTEBOOKS The iconic rectangle with its original features: rounded corners, ivory-coloured pages and elastic closure.

9 16 MOLESKINE RESERVES THE RIGHT TO CHANGE PRODUCT CONFIGURATIONS AT ANY TIME NOTEBOOKS CUSTOM EDITIONS 17 Classic Notebooks Classic Notebooks - Black The popular features of Moleskine notebooks in black and a variety of shades: 5 bright colours and white. hard cover elastic closure, ribbon bookmark, inner pocket front endpaper with in case of loss notice BLACK RULED PLAIN SQUARED POCKET pages LARGE pages SIZE HARD COVER: foil debossing or screen printing PAPER-BAND: offset printing FRONT ENDPAPER: screen printing POCKET LARGE 9 14 cm cm LAYOUT RULED PLAIN SQUARED Classic Notebooks - Coloured ORANGE YELLOW RULED PLAIN SQUARED POCKET pages LARGE pages BACK ENDPAPER: screen printing INSERTS: offset printing OXIDE GREEN RULED PLAIN SQUARED POCKET pages LARGE pages MAGENTA RULED PLAIN SQUARED POCKET pages LARGE pages BRILLIANT VIOLET RULED PLAIN SQUARED POCKET pages LARGE pages RED RULED PLAIN SQUARED POCKET pages LARGE pages WHITE RULED PLAIN SQUARED POCKET pages LARGE pages

10 CUSTOM EDITIONS MOLESKINE RESERVES THE RIGHT TO CHANGE PRODUCT CONFIGURATIONS AT ANY TIME 19 Classic Notebooks - Reporter hard cover elastic closure and inner pocket front endpaper with in case of loss notice last 12 sheets detachable can be used both horizontally and vertically SIZE HARD COVER: foil debossing or screen printing PAPER-BAND: offset printing FRONT AND BACK ENDPAPERS: screen printing INSERTS: offset printing BLACK RULED PLAIN SQUARED POCKET pages Classic Notebooks - Soft Cover soft cover elastic closure, ribbon bookmark, inner pocket front endpaper with in case of loss notice SIZE SOFT COVER: blind debossing PAPER-BAND: offset printing FRONT AND BACK ENDPAPERS: screen printing INSERTS: offset printing POCKET LARGE 9 14 cm cm BLACK RULED PLAIN SQUARED POCKET pages LARGE pages X-LARGE pages

11 S A set of light and flexible paper companions that get corporate messages across quickly and effectively.

12 22 MOLESKINE RESERVES THE RIGHT TO CHANGE PRODUCT CONFIGURATIONS AT ANY TIME S CUSTOM EDITIONS MOLESKINE RESERVES THE RIGHT TO CHANGE PRODUCT CONFIGURATIONS AT ANY TIME 23 Cahiers Volant cardboard cover visible stitching on the spine flap with space for collecting loose notes last 16 sheets detachable soft cover front endpaper with in case of loss notice detachable pages SIZE POCKET LARGE 9 14 cm cm SIZE X-SMALL cm POCKET 9 14 cm CARDBOARD COVER: foil debossing or screen printing PAPER-BAND: offset printing INSIDE FRONT COVER AND INSIDE BACK COVER: screen printing INSERTS: offset printing LAYOUT RULED PLAIN SQUARED SOFT COVER: foil debossing or screen printing PAPER-BAND: offset printing FRONT AND BACK ENDPAPERS: screen printing INSERTS: offset printing LAYOUT RULED PLAIN BLACK RULED PLAIN SQUARED POCKET - 64 pages LARGE - 80 pages X-LARGE pages PEBBLE GREY RULED PLAIN SQUARED POCKET - 64 pages LARGE - 80 pages X-LARGE pages BLACK RULED PLAIN X-SMALL - 56 pages POCKET - 80 pages LARGE - 96 pages WHITE RULED PLAIN X-SMALL - 56 pages POCKET - 80 pages LARGE - 96 pages KRAFT BROWN RULED PLAIN SQUARED POCKET - 64 pages LARGE - 80 pages X-LARGE pages OTHER COLORS AVAILABLE OTHER COLORS AVAILABLE

13 BUSINESS ON THE MOVE Essential tools for business nomads: everything for productivity on the move, bringing brand messages to their portable workspace.

14 26 MOLESKINE RESERVES THE RIGHT TO CHANGE PRODUCT CONFIGURATIONS AT ANY TIME BUSINESS ON THE MOVE CUSTOM EDITIONS MOLESKINE RESERVES THE RIGHT TO CHANGE PRODUCT CONFIGURATIONS AT ANY TIME 27 Professional Notebook Folder Specially designed for meetings. soft material with paper lining HARD COVER: foil debossing or screen printing PAPER-BAND: offset printing FRONT ENDPAPER: screen printing hard cover elastic closure, ribbon bookmark, inner pocket front endpaper with in case of loss notice areas for names, agenda / in-depth notes, key subjects / action points, next steps project-planning section to keep on top of priorities and deadlines numbered pages and index detachable to-do lists adhesive tabs for creating personalized sections and spine labels for title, project, name BACK SIDE: blind debossing PAPER-BAND: offset printing LINING: screen printing INSERTS: offset printing cm: holds LETTER and A4 SIZES OTHER COLORS AVAILABLE SIZE BLACK LARGE X-LARGE cm cm Book BACK ENDPAPER: screen printing INSERTS: offset printing hard cover elastic closure, ribbon bookmark, inner pocket front endpaper with in case of loss notice BLACK LARGE pages X-LARGE pages SIZE HARD COVER: foil debossing or screen printing PAPER-BAND: offset printing FRONT AND BACK ENDPAPERS: screen printing INSERTS: offset printing OTHER COLORS AVAILABLE BLACK RULED PLAIN SQUARED A4-176 pages

15 28 MOLESKINE RESERVES THE RIGHT TO CHANGE PRODUCT CONFIGURATIONS AT ANY TIME BUSINESS ON THE MOVE Portfolio hard cover elastic closure pockets made of cardboard and cloth front endpaper with in case of loss notice SIZE HARD COVER: foil debossing or screen printing PAPER-BAND: offset printing ENDPAPER: screen printing INSERTS: offset printing X-SMALL cm LARGE* cm FOR LETTER / A cm BLACK X-SMALL - 2 pockets LARGE* - 6 pockets FOR LETTER / A4-6 pockets OXIDE GREEN X-SMALL - 2 pockets MAGENTA X-SMALL - 2 pockets BRILLIANT VIOLET X-SMALL - 2 pockets

16 30 MOLESKINE RESERVES THE RIGHT TO CHANGE PRODUCT CONFIGURATIONS AT ANY TIME BUSINESS ON THE MOVE CUSTOM EDITIONS MOLESKINE RESERVES THE RIGHT TO CHANGE PRODUCT CONFIGURATIONS AT ANY TIME 31 Booklight Case NON-CUSTOMIZABLE FRONT: screen printing BLACK ORANGE YELLOW For home or office, as self-standing lamp or page-holder, its multiple uses make it a delightful gift. The flexible structure allows it to attach to a book or computer screen, bringing light and colour to whatever you are reading. soft-touch plastic rechargeable via USB connection 2-LED lighting on-off symbol debossed on back BLACK Keep your smallest items stylishly stored away in these multipurpose cases. elastic closure outer material: matte polyurethane velour lining holds up to 4 Moleskine pens cm OXIDE GREEN MAGENTA BRILLIANT VIOLET CADMIUM ORANGE PACKAGING OPTIONS CORPORATE: black cardboard box PREMIUM: customizable black cardboard box + customizable paper-band OTHER COLORS AVAILABLE Luggage Tag Laptop Case HARD COVER: foil debossing or screen printing INSIDE COVER: screen printing Inspired by the classic in case of loss notice you find on the front endpaper of all the Moleskine notebooks, it marks luggage with space for name, address and reward. hard cover elastic closure cm FRONT SIDE: screen printing Ideas and projects saved on a laptop are kept safe as the rounded corners and elastic closure come to this protective, padded case. elastic closure outer material: matte black polyurethane on a woven support ivory-coloured velour lining and light padding to protect the laptop stretch fabric on sides and bottom to ensure best fit BLACK MAGENTA BLACK FOR SCREEN SIZE 10" FOR SCREEN SIZE 13" cm: for screen size 10" cm: for screen size 13" cm: for screen size 15" LEMON GREEN FOR SCREEN SIZE 15" CERULEAN BLUE

17 DIARIES A variety of formats for the organization of time, projects and people that make powerful end-of-year gifts.

18 34 MOLESKINE RESERVES THE RIGHT TO CHANGE PRODUCT CONFIGURATIONS AT ANY TIME DIARIES CUSTOM EDITIONS 35 Diaries - 12 months Daily Diaries Hard Cover hard or soft cover elastic closure, ribbon bookmark, inner pocket front endpaper with in case of loss notice inserts included (depending on type of cover: adhesive labels, tabbed pages insert, address book) BLACK POCKET pages LARGE pages RED POCKET pages LARGE pages SIZE HARD COVER: foil debossing or screen printing / SOFT COVER: blind debossing PAPER-BAND: offset printing FRONT AND BACK ENDPAPERS: screen printing INSERTS: offset printing SLIM POCKET LARGE 8 15 cm 9 14 cm cm Daily Weekly Weekly Diaries - Hard Cover VERTICAL HORIZONTAL BLACK VERTICAL POCKET pages LARGE pages BLACK HORIZONTAL POCKET pages LARGE pages A new page each day. The whole week on two pages, with vertical layout. The whole week on two pages, with horizontal layout. BLACK PANORAMIC SLIM pages PANORAMIC NOTEBOOK Weekly Diaries - Soft Cover BLACK NOTEBOOK POCKET pages One week on two pages, with vertical layout and horizontal use. The week on the left, a ruled page on the right. LARGE pages X-LARGE pages

19 SPECIAL INTERESTS Themed journals and box sets dedicated to areas of special interest, aligning companies with their specific industry, activity or passion.

20 38 MOLESKINE RESERVES THE RIGHT TO CHANGE PRODUCT CONFIGURATIONS AT ANY TIME SPECIAL INTERESTS CUSTOM EDITIONS MOLESKINE RESERVES THE RIGHT TO CHANGE PRODUCT CONFIGURATIONS AT ANY TIME 39 Gift Boxes / Writing Set CHOCOLATE RESTAURANT WINE FILM TRAVELLER'S hard cover memory box with themed debossing and elastic closure 1 notebook (pocket) 1 roller pen BEER RECIPE DESSERT BOOK MUSIC ART BOX - PAPER-BAND: offset printing BOX - ENDPAPERS: screen printing NOTEBOOK: for customization options, see page 14 - Classic Notebooks PEN: for customization options, see page 40 - Classic Collection HOME LIFE WELLNESS Gift Boxes / Drawing Set WRITING SET GARDENING DRAWING SET BABY WEDDING hard cover memory box with themed debossing and elastic closure 1 black sketchbook (pocket) 2 matte black pencils 1 sharpener Passions Journals Themed notebooks which facilitate the recording, developing and sharing of a variety of specific interests. Their strength is the special page layout, which companies can fill with branded content that displays their expertise in a particular sector. From food and beverage to culture and travel, there is a journal for every industry to make their own. PASSIONS S ARE BY REQUEST ONLY AND SUBJECT TO STOCK AVAILABILITY Gift Boxes The gift of creativity, beautifully presented in a keepsake box, held together by the signature Moleskine elastic closure. OTHER GIFT BOXES (Gardening, Gourmet, Travel, ) ARE BY REQUEST ONLY AND SUBJECT TO STOCK AVAILABILITY BOX - PAPER-BAND: offset printing BOX - ENDPAPERS: screen printing SKETCHBOOK: for customization options, see page 14 - Classic Notebooks PENCILS: screen printing

21 WRITING COLLECTION Pens and pencils that match the notebooks, adding value to communications initiatives by taking their message beyond the page.

22 42 MOLESKINE RESERVES THE RIGHT TO CHANGE PRODUCT CONFIGURATIONS AT ANY TIME WRITING COLLECTION CUSTOM EDITIONS MOLESKINE RESERVES THE RIGHT TO CHANGE PRODUCT CONFIGURATIONS AT ANY TIME 43 Classic Collection - Black Light Metal Collection ABS matte black finish; black, rubberized steel clip with engraved Moleskine logo. Metal body with ABS matte black trims; grey, rubberized steel clip with engraved Moleskine logo. PEN / PENCIL BARREL: screen printing CLASSIC ROLLER PEN BLACK PLUS 0.5 mm tip Pen: black ink / roller gel refill plus for the roller pen, ballpoint refill for the ball pen / refillable Pencil: 0.7 HB lead / refillable with 0.7 standard lead PEN / PENCIL BARREL: screen printing LIGHT METAL ROLLER PEN 0.5 mm tip Pen: black ink / roller gel refill for the roller pen, ballpoint refill for the ball pen / refillable Pencil: 0.7 HB lead / refillable with 0.7 standard lead 0.7 mm tip mm tip CLASSIC CLICK BALL PEN BLACK PACKAGING OPTIONS LIGHT METAL CLICK BALL PEN PACKAGING OPTIONS 0.5 mm tip mm tip CLASSIC CLICK PENCIL BLACK 0.7 HB lead CORPORATE: black cardboard box PREMIUM: customizable black cardboard box + customizable paper-band 0.5 mm tip mm tip LIGHT METAL CLICK PENCIL 0.7 HB lead CORPORATE: black cardboard box PREMIUM: customizable black cardboard box + customizable paper-band The clip attaches to hard cover notebooks in a perfect match. Classic Collection - White Metal Collection PEN / PENCIL BARREL: screen printing CLASSIC ROLLER PEN WHITE PLUS ABS matte white finish; grey, brushed steel clip with engraved Moleskine logo. Pen: black ink / roller gel refill plus for the roller pen, ballpoint refill for the ball pen / refillable Pencil: 0.7 HB lead / refillable with 0.7 standard lead PEN BARREL: laser engraving or screen printing A writing instrument of superior quality and refined design. matte grey lacquered metal grey, rubberized steel clip with engraved Moleskine logo black ink roller gel refill refillable 0.5 mm tip PACKAGING OPTIONS 0.7 mm tip CLASSIC CLICK BALL PEN WHITE 0.5 mm tip mm tip CLASSIC CLICK PENCIL WHITE PACKAGING OPTIONS CORPORATE: black cardboard box PREMIUM: customizable black cardboard box + customizable paper-band METAL ROLLER PEN 0.5 mm tip PREMIUM: customizable black cardboard box + customizable paper-band 0.7 HB lead mm tip

23 mycloud BAG SERIES TRAVELLING COLLECTION Containers for our things and identities: bags, cases and pouches in a range of styles, sizes and colours for life on the move. ALL TRAVELLING ITEMS ARE BY REQUEST ONLY AND SUBJECT TO STOCK AVAILABILITY DIGITAL DEVICE COVERS BAG ORGANIZERS BAGS TRAVELLING ACCESSORIES SHELLS

24 46 TECHNICAL DETAILS HOW TO PUT YOUR STAMP ON IT. There are a number of ways in which a corporate identity can be applied to a Moleskine object. From age-old methods that have been around for centuries to the latest technologies available today, the final effect is all in the details. Discover more about each technique below. FOIL DEBOSSING For thousands of years foil stamping was used to decorate objects with gold leaf. It is a strikingly impressive design technique that involves the use of a mould (commonly made of brass) which, with a combination of heat and pressure, applies a metallic foil to an indented image on any surface. Often gold, silver or glossy but also available in pastel colours, this technique can be applied to all items with HARD COVERS. SCREEN PRINTING Screen printing, or serigraphy, is perhaps the oldest printing method ever invented. The ink is manually pressed through a screen onto a printable surface. Screen printing can be multicoloured, including process colours from the Euroscale, which is especially useful for reproducing corporate colours. The end effect is bright and eye-catching and can be applied to all ACCESSORY MATERIALS and NOTEBOOK COVERS apart from soft, as well as on ENDPAPERS and PENS from the Classic and Light Metal Collections. BLIND DEBOSSING Just like foil debossing, blind debossing employs the use of a mould to create an indentation on a surface, but differs in its lack of colour as no foil is applied. It is the only printing technique which can be applied to SOFT COVER notebooks. OFFSET PRINTING Offset printing arrived in the 1960s, substituting letterpress and lithography due to its higher quality, simplicity and lower production costs. It is possible to reproduce all kinds of graphics printed in four process colours plus one or more pantone colours. This technique is used to print customizations on paper items such as PAPER-BANDS, FLYERS, INSERTS and ENDPAPERS. LASER ENGRAVING This technique is particularly suitable for the customization of the METAL PEN COLLECTION. Laser engraving employs the use of a laser to engrave an object with different patterns or a logo. The technique does not involve the use of inks, but creates an incision on the surface.

25 YOU RE ALMOST THERE From the little black rectangle to a wealth of opportunities: the possibilities of the MOLESKINE COLLECTION really are endless. Simple, silent objects become standard-bearers for powerful brands and institutions with the careful guidance of our CUSTOM EDITIONS team. The Moleskine Collection is your window onto a world of discovery, self-expression and innovation.

26 CATALOGUE B2B 2014/15 ENGLISCH In today s crowded world, it s not necessarily the product or service that makes a company stand out, but its story. A heritage accumulated over generations. A twist in the tale. Emotional journeys. In other words, the trials, tribulations and subsequent innovations that make a company unique and differentiate it from its competitors. Moleskine can help companies and individuals tell their stories. Our notebooks are books to be written, our bags containers to be filled. Our writing instruments give fuel to communications initiatives. We offer simple, functional objects that can be turned into powerful communicators for the world s best brands. Start telling your story. Moleskine is a creative company enjoying continuing growth. It now has about 200 employees and a vast network of partners and consultants. Its head office is in Milan, Italy. Its American affiliate is Moleskine America Inc., with offices in New York, established in early Its Asian and Pacific affiliates are located in Hong Kong (established in 2011) and Shanghai (established in 2012). Since April 2013 Moleskine is listed at the Borsa Italiana, the Italian stock exchange.