New Clamps Allow Users to Be Ready for Anything!

Transcription

1 New Clamps Allow Users to Be Ready for Anything!

2 Be Ready for Anything! Introducing our most advanced family of clamp meters ever! Fluke has introduced new state-of-the-art features Remote readings? The 381 has a detachable display that easily allows for remote measurements. Crowded cabinets? Four models can use our flexible current probe, called the iflex, to squeeze between tightly packed wires or around large conductors Our 365 model offers a small, detachable jaw for easy All of our new clamp meters have improved base features; most are also CAT IV rated and have a durable, over-molded design Innovation meets safety in this truly flexible family of clamp meters 2

3 Who are clamp meter customers? Customers focused in three areas: Service: Repairing existing systems on an as needed basis Installation: Troubleshoot installation problems, perform final circuit tests, supervise apprentice electricians while installing electrical equipment Maintenance: Perform scheduled and preventative maintenance as well as troubleshooting of systems 3

4 Who are clamp meter customers? A clamp meter is the go-to troubleshooting tool capable of measuring large ac/dc current, voltage, frequency and more: 1. Clamps provide measurement flexibility by providing all of the measurements needed, without having to reach for another tool 2. Integrated jaw allows users to measure current at any point in the electrical system without the need to break the connection or use scaling factors 3. Industrial situations often call for simultaneous measurement as part of troubleshooting so many of those users carry two meters: one to measure electrical current and one to measure voltage 4

5 Key problems faced when measuring current Customers face challenges in current measurement daily: Crowded cabinets and tight wire bundles that make access difficult Awkward conductors that do not fit in a fixed clamp jaw Difficult to read display when using the clamp at awkward angles Need to see the display at a location other than where the measurement is being taken Needing a CAT IV safety rating to comply with safety standards for outdoor use Using clamp meters with required personal protective equipment Needing to measure near operating or malfunctioning equipment which might be dangerous Not having the measurement capability to get the job done Inaccurate measurements caused by measurement in noisy electrical environments Damage from routine abuse New line of clamp meters addresses all of these problems, allowing users to be ready for anything! 5

6 New products address measurement challenges New product offering addresses key problems iflex flexible current probe and remote display allow unprecedented measurement flexibility Tightly packed wires bundles, large conductions, improved display viewing Remote display allows for display to be separated from measurement Highest safety rating from the safety leader CAT IV safety rating available on most products Remote display and iflex allows for physical separation from measurement Productivity brought to a new level Increased base feature offering to include capacitance (start and run motor capacitors), mv dc measurement (for use with accessories) and broader range for existing features True-rms standard Over-molded body for better grip and durability 6

7 Fluke 370 series camp meters with iflex 7 Measurement Capability: 1000 A ac and dc current measurement with fixed Jaw 2500 A ac current measurement with iflex flexible current probe 1000 V ac and dc voltage measurement Frequency, resistance, mv dc, capacitance, and more Key Features: iflex flexible current probe provides increased display flexibility, ability to measure awkward sized conductors and improved wire access CAT IV 600 V, CAT III 1000 V safety rating Large, easy to read, backlight display Integrated low pass filter and state of the art signal processing allows for use in noisy electrical environments while providing stable readings Fluke 370 series replaces the 330 series and sets a new standard of performance and flexibility

8 Fluke 370 series, a clamp for every customer 8 Model Positioning US List Price Fluke 373 Fluke 374 Fluke 375 Fluke 376 Fluke i2500 Base model for electrical professionals conducting front line troubleshooting of AC only systems Mid range models for electrical professionals conducting basic troubleshooting of AC and DC systems including small motors, battery systems and distribution systems CAT IV 600 V rating allows use in environments such as overhead power lines, underground power lines, and service entrance power Mid range models for electrical and industrial professionals conducting advanced troubleshooting of AC and DC systems Appropriate for use with large motors and drives and noisy electrical environments Fully featured model for electrical and industrial professionals who need to conduct advanced troubleshooting of AC and DC systems in any environment Upgrade for users of 374 or 375 Multiple placement potential for large facilities allows units to be left in place $ $ $ $ $98.95

9 Transitioning users to the 37X series Old Model Critical Questions New Model Secondary Questions Features Changes 337 ($372) 336 ($319) 335 ($234) 334 ($172) None, direct replacement None, direct replacement Alternate, based on availability Do you need inrush? Do you need inrush? 376 ($374) 375 ($300) Have you seen the Fluke 381 Remote Display Clamp Meter? Have you seen the Fluke 376 Clamp Meter with iflex? (If price is a concern consider 374) 374 ($260) Have you seen the iflex Flexible Current Probe? 374 ($260) Have you seen the iflex Flexible Current Probe? 373 ($180) Have you seen the iflex Flexible Current Probe? 374 ($260) Have you seen the iflex Flexible Current Probe? 373 ($180) Have you seen the iflex Flexible Current Probe? All 337 features plus: - CAT IV 600 V safety rating - iflex current probe - Increased voltage range to 1000 V All 336 features plus: - CAT IV 600 V safety rating - iflex current probe option - mv dc measurement range All 336 features except low pass filter plus: - CAT IV 600 V safety rating - iflex current probe option - Capacitance - Min/Max/Avg All 335 features plus: - 600A dc current capability - CAT IV 600 V safety rating - iflex current probe option All 335 Features except inrush plus: - CAT IV 300 V safety rating - Capacitance All 334 features plus: - True-rms - 600A ac and dc current capability - CAT IV 600 V safety rating - iflex current probe option All 334 features except inrush plus: - True-rms - 600A ac current capability - mv dc measurement range - Increased resistance range - Capacitance - Increased resistance range - Capacitance - Min/Max/Avg - Increased resistance range - Capacitance - Min/Max/Avg - Increased resistance range - Capacitance - Min/Max/Avg - CAT IV 300 V safety rating - Capacitance List Price Change +$2 -$19 -$59 +$26 -$54 +$88 +$8 333 ($151) None, direct replacement 373 ($180) All 333 features plus: Have you seen the iflex Flexible - True-rms Current Probe? - 600A ac current (If price is a concern consider 322) - CAT IV 300 V safety rating - Capacitance - Increased resistance range +$29 9

10 Fluke 381 Remote Display Clamp with iflex Measurement Capability: 1000 A ac and dc current with fixed jaw 2500 A ac current with iflex flexible current probe 1000 V ac and dc voltage measurement Frequency, resistance, continuity, and more Features: Wireless technology allows the display to be carried up to 30 ft. away from the point of measurement for added flexibility without interference with measurement accuracy Includes iflex flexible current probe CAT IV 600V, CAT III 1000 V safety rating Integrated low pass filter and state of the art signal processing allows for use in noisy electrical environments while providing stable readings Target User: Fully featured model for electrical and industrial professionals who need to conduct advanced troubleshooting of AC and DC systems US List $

11 Fluke 365 Detachable Jaw Clamp Meter Measurement Capability: 200 A ac and dc current measurement with fixed Jaw 600 V ac and dc voltage measurement True-rms ac voltage and current for accurate measurements on non-linear signals 6000 Ω resistance measurement to with continuity detection Key Features: Detachable jaw makes accessing wires and viewing the display easier Built in flashlight/torch allows for easy illumination and identification of wires CAT III 600V safety rating Compact design fits in your hand and can be used while wearing personal protective equipment. Target User: Industrial troubleshoots needing to access to tight wiring in locations such as PLC cabinets US List $

12 The Fluke Clamp Value Proposition Fluke clamp meters, designed to perform in the toughest environments, give repeatable, noise-free results to protect users, and their reputations for keeping things up and running Designed to perform Fluke features have advanced performance, designed to be simple to use by avoiding feature gimmicks that rarely help with the job at hand Repeatable, noise-free results Understanding of users workplaces and superior electrical design allows our clamps to provide noise free, reliable current readings without breaking the loop. Protects users reputations Keeps users safe and allows them to trust the results User can confidently base professional judgments on the readings the clamp is giving 12

13 Unique Selling Points Best in class design Fluke clamps are simple to use and optimized for the application Large, easy to read display automatically sets the correct measurement range so you do not need to change switch positions while taking a measurement Ergonomic design fits in your hand and can be used while wearing personal protective equipment iflex coil is designed to fit into crowded junction boxes Removable display enables remote measurements increasing productivity, safety and convenience Proven rugged and reliable Fluke clamps are the most rugged on the market exceeding required safety standards. They are designed to: Pry apart wires, be dropped from a ladder or bounce around in the back of a truck Work where the problems are; inside, outside, in hot or cold weather Endure more than 40 extreme tests (including vibration, shock, temperature, electrical interface, and switch life) 13

14 Unique Selling Points Latest technology The latest technology ensures users can trust their readings, quickly assess problems and determine root cause Inrush Fluke clamps use proprietary technology to filter out noise and capture the starting current exactly as the circuit protection sees it Inrush feature is specifically designed to capture motor inrush or starting current Different from Peak, Min/Max, or competitors inrush features (which are not consistent in repeated readings State of the art signal processing Fluke clamps are designed for use in noisy electrical environment, providing: Stable readings in voltage, current and frequency when measuring the output of a variable frequency motor drive Integrated filtering without affecting display response time Inrush and advanced signal processing allows you to spend time troubleshooting the system under test, not your clamp 14

15 Selling New Fluke Clamps Order materials today to further educate yourself and your staff on these exciting new products, and to promote the clamps to your customers Fluke is already running a buzz campaign to build excitement and interest Starting in September an awareness program, generating over 8 million impressions, using tools such as 6 page ad inserts blasts to internal and external customer list Full page ads Viral video campaign with incentives to pass along the video to peers Peer to peer outreach via social media and the internet Pay-per-click advertising Organic search Go to to order any of these assets specifically designed for the new Fluke clamps Web assets, including the videos, are electronic so you can post them to your own web sites or blast them to your customers 15

16 Printed Material 16

17 It s a tight, tight world 17

18 Timeline Pre-launch Launch Phase 1 Phase II Phase III Q1 / Q2 Q3 Q4 Q1 / 011 Q2 / 011 Focus: Education Engagement Focus: Sales force educ. 376 w/iflex Clamp family Focus: 376 w/iflex Clamp family Focus: 381 RDX Clamp family Focus: 365 Clamp family Solutions Activities: Explore options Test new activities Creative concepts Determine WW needs Test creative WW Transition strategy with key distributors Pre-awareness study Identify/engage industry influencers WW creation processes defined Activities: July/August: Sales meetings Finalization of materials Dist launch Sales training Sept: Merchandising placement Media placement Web placement Social media Mobile marketing Behavorial targeting Influencer postings Activities: Media placement Web placement Tactic effectiveness survey Social media Mobile marketing Behavorial targeting Influencer postings Activities: Media placement Web placement Tactic effectiveness survey New ads New messaging Social media Mobile marketing Behavorial targeting Influencer postings Activities: Media placement Web placement Post awareness survey New ads New messaging Social media Mobile marketing Behavorial targeting Influencer postings 18

19 Supporting Merchandising Tools POGS Counter Pads Danglers Floor Graphics Reorder Cards Counter Pads and Inserts Dangler Reorder Cards Floor Graphics 19

20 376 Clamp Meter Interactive Display Buy 3 new Fluke Clamp Meters (must include at least one 376), and 1 iflex current probe, get an interactive display with demo free Demo unit secured with retractable cable Test drive new clamp meter and iflex probe Comes with 6-page brochures Merchandise on sales counter or hanging option 20

21 Schedule 381 Manufacturing Readiness Review August 26 37X Manufacturing Readiness Review August 30 Anticipate opening for 37X, 381 orders on September 1 Initial lead times 2-4 weeks to allow for production and shipping time 365 Manufacturing Readiness Review 3 rd week of September Open for orders immediately following Public embargo for all products September 1 Earlier than ideal, but advantageous catalog placement First 381 and 376 Demo units available by September 15 Anticipate full distribution by end of September Anticipate 365 Demo units available early October 21

22 330 Series Transition Plan Prerequisites for EOL Notification X Open for Orders 33X EOL Notification 33X ATP to 6 wks Closed to New Orders All Orders Filled Jul-10 Aug-10 Sep-10 Oct-10 Nov-10 Dec-10 Jan-11 1 Brief top 8 strategic distributors regarding transition plan 2 Successful end user validation with pilot units 3 4 Placement of >250 POP units End user transition cards mailed to all US distribution locations 3. Transition Planning 5 >500k End user impressions 6 Successful shipment of >2500 units 7 37X ATP <2 weeks 22

23 What Next? 23

24 Supporting Materials

25 Fluke 373 True-rms AC Clamp Meter Measurement Capability: 600 A ac current measurement with fixed Jaw 600 V ac and dc voltage measurement True-rms ac voltage and current for accurate measurements on non-linear signals Resistance measurement to 6000Ω with continuity detection 1000 µf capacitance measurement Key Features: State of the art signal processing allows for use in noisy electrical environments while providing stable readings Large, easy to read, backlight display automatically sets the correct measurement range so you do not need to change switch positions while taking a measurement. CAT IV 300V, CAT III 600 V safety rating Three year warranty Soft carrying case Positioning: Base model for electrical professionals conducting front line troubleshooting of AC only systems US List $

26 Fluke 374 AC/DC Clamp Meter Measurement Capability: All measurement capability of model 373 plus: 600 A ac and dc current measurement with fixed Jaw 2500 A ac current measurement with iflex flexible current probe (sold separately) Min, max, average and inrush recording to capture variations automatically Key Features: All features of model 373 plus: iflex flexible current probe expands the measurement range to 2500 A ac while providing increased display flexibility, ability to measure awkward sized conductors and improved wire access. CAT IV 600 V, CAT III 1000 V safety rating Larger jaw capacity Positioning: Mid range models for electrical professionals conducting basic troubleshooting of AC and DC systems including small motors, battery systems and distribution systems CAT IV 600 V rating allows use in environments such as overhead power lines, underground power lines, and service entrance power US List $

27 Fluke 375 AC/DC Clamp Meters Measurement Capability: All measurement capability of model 374 plus: Frequency measurement to 500 Hz with both Jaw Resistance measurement to 60 kω with continuity detection 500mV dc measurement range to interface with other accessories Key Features: All features of model 374 plus: Frequency measurement with iflex flexible current probe Integrated low pass filter and state of the art signal processing allows for use in noisy electrical environments while providing stable readings Target User: Mid range models for electrical and industrial professionals conducting advanced troubleshooting of AC and DC systems Appropriate for use with large motors and drives and noisy electrical environments US List: $

28 Fluke 376 AC/DC Clamp Meter with iflex Measurement Capability: All measurement capability of model 375 plus: 1000 A ac and dc current measurement with fixed Jaw 2500 A ac current measurement with iflex flexible current probe 1000 V ac and dc voltage measurement Key Features: All features of model 375 plus: Includes iflex flexible current probe to expand the measurement range to 2500 A ac while providing increased display flexibility, ability to measure awkward sized conductors and improved wire access. Target User: Fully featured model for electrical and industrial professionals who need to conduct advanced troubleshooting of AC and DC systems in any environment US List $

29 Comparing the 376 to the Jaw capacity slightly increased to ensure proper closure around all 750 MCM cables Jaw thickness reduced, improving cable access Hold button position unchanged but inadvertent actuation prevention added 3 4 CAT IV 600 V, CAT III 1000 V Safety Rating Overmold on trigger extended to side of body to aid in ruggedness and handling iflex provides new measurement capability and flexibility Overall length decreased <1cm, width unchanged. Girth increased slightly to achieve CAT IV rating 4 29

30 Comparing the 376 to the Same familiar 3 button layout 2 3 mv measurement in isolated switch position to allow interoperability with accessories while not cluttering display User interface for 6 core measurements unchanged Frequency as a shifted function allowing for A/Hz toggle Added iflex in 7 th position 6 Increased screen size, maintained large characters, incorporated brighter backlight 1 7 Added shift button to provide additional features without making the unit harder to use 30

31 iflex Flexible Current Probes Measurement Capability: 2500 A ac current measurement with select Fluke meters Works with frequency, inrush, and min/max functions on select Fluke meters Features: Expands the measurement range to 2500 A ac while providing increased display flexibility, ability to measure awkward sized conductors and improved wire access. CAT IV 600V, CAT III 1000 V safety rating 7.5 mm coil diameter allows measurement in tight spaces Ergonomic design allows easy operation with one hand Three year warranty Target User: Upgrade for users of 374 or 375 Multiple placement potential for large facilities allows units to be left in place US List $

32 Specifications Fluke381 Fluke376 Fluke375 Fluke374 Fluke373 Fluke 365 AC current Range 999.9A 999.9A 600.0A 600.0A 600.0A 200.0A (jaw) Accuracy 2%±5 digits 2%±5 digits 2%±5 digits 2%±5 digits 2%±5 digits 2%±5 digits iflex flexible current probe included included Compatible Compatible - - AC current Range 2500A 2500A 2500A 2500A - - (iflex) Accuracy 3%±5 digits 3%±5 digits 3%±5 digits 3%±5 digits - - DC current Range 999.9A 999.9A 600.0A 600.0A A Accuracy 2%±5 digits 2%±5 digits 2%±5 digits 2%±5 digits - 2%±5 digits AC voltage Range V V 600.0V 600.0V 600.0V 600.0V Accuracy 1.5%±5 digits 1.5%±5 digits 1.5%±5 digits 1.5%±5 digits 1%±5 digits 1.5%±5 digits DC voltage Range V V 6000V 600.0V 600.0V 600.0V Accuracy 1%±5 digits 1%±5 digits 1%±5 digits 1%±5 digits 1%±5 digits 1%±5 digits mv dc range - 500mV 500mV Resistance Range 60,000 Ω 60,000 Ω 60,000 Ω 6000 Ω 6000 Ω 6000 Ω Accuracy 1%±5 digits 1%±5 digits 1%±5 digits 1%±5 digits 1%±5 digits 1%±5 digits Capacitance Range - 1 to 1000uF 1 to 1000uF 1 to 1000uF 10 to 1000uF - Accuracy - 1.0%±4 digits 1.0%±4 digits 1.0%±4 digits 1.9%±2 digits - Continuity 30Ω 30Ω 30Ω 30Ω 30Ω 30Ω Frequency Hz Hz Hz Remote Display Yes AC response True-rms True-rms True-rms True-rms True-rms True-rms Backlight Yes Yes Yes Yes Yes Yes Data hold Yes Yes Yes Yes Yes Yes Min/Max/Avg Yes Yes Yes Yes - - Inrush Yes Yes Yes Yes - - H x W x D ( mm) 280x88x50 248x85x45 248x85x45 248x85x45 232x85x45 225x65x46 Size Max wire dia. 34 mm (750 MCM) 34 mm (750 MCM) 34 mm (750 MCM) 34 mm (750 MCM) 32 mm (750 MCM) 18 mm (4/0) weight (g) Category rating CAT III 1000 V CAT III 1000 V CAT III 1000 V CAT III 1000 V CAT III 600 V CAT IV 600 V CAT IV 600 V CAT IV 600 V CAT IV 600 V CAT IV 300 V CAT III 600 V Warranty Three years Three years Three years Three years Three years Three years 32