WHY BUY FROM ECO DIAMOND. PG 1 THE METALS WE USE. PG 9 OUR STONES. PG 2 DIAMOND SHAPES. PG 10 CHOOSING AN ECO DIAMOND. PG 3 DIAMOND SHAPES.

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Barnaby Mosley
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2 TABLE OF CONTENTS WHY BUY FROM ECO DIAMOND.. PG 1 OUR STONES.. PG 2 CHOOSING AN ECO DIAMOND.. PG 3 CHOOSING AN ECO DIAMOND.. PG 4 CHOOSING AN ECO DIAMOND SIMULANT PG 5 FREQUENTLY ASKED QUESTIONS.. PG 6 FREQUENTLY ASKED QUESTIONS.. PG 7 THE METALS WE USE.. PG 9 DIAMOND SHAPES.. PG 10 DIAMOND SHAPES.. PG 11 RING SETTINGS.. PG 12 PROPOSAL IDEAS.. PG 13 RING SIZER.. PG 14 THANK YOU - CONTACT.. PG 15 THE METALS WE USE.. PG 8

3 WHY BUY FROM ECO DIAMOND The 4C s are Part of Everything We Do WE ARE COMMITTED To offering our customers unique, timeless designs that they will love for years to come with a promise that each of these designs are eco-friendly and free of conflict. Our commitment goes even further with our lifetime guarantee, to make sure that the jewelry you purchase from us stays as beautiful as the day it was sent to you. WE CARE For each and every one of our customers as if they were our own family. We want to be there for all of your cherished moments in life, from the day you find your soulmate, to the sacred vow of forever, to the very first mother s day. We will be there to celebrate with you! With this you can trust we will not pressure you in any way, but only be there to help and answer any questions so you can find that perfect piece for that special day! CONSISTENCY IS KEY We believe that every time you buy from us you should be blown away with your experience. It is important when you are purchasing jewelry that carries alot of meaning that you have no remorse, especially from bad customer service. We welcome our customers to always tells us how were doing so we can give them the best experience every time they come to us! COMMUNICATION Is important in all aspects of a relationship, especially the relationship between our customers and us. At every step of the process you will know where your piece of jewelry is at, whether it is in casting or about to be shipped. If there will be any delay, for any reason in getting your piece of jewelry to you, you will be contacted right away. Communication goes both ways, and are customers are no exception. View our testimonials to see what they say!

OUR STONES 100 % Guaranteed Environmentally Friendly, Conflict Free ECO DIAMOND Eco diamonds are conflict free, eco-friendly IGI certified diamonds that are physically, optically and chemically the

4 OUR STONES 100 % Guaranteed Environmentally Friendly, Conflict Free ECO DIAMOND Eco diamonds are conflict free, eco-friendly IGI certified diamonds that are physically, optically and chemically the same as naturally mined diamonds. Through an advanced chemical process, eco diamonds are grown in a carefully controlled laboratory environment where they are then cut, polished, and laser inscribed with a lab-grown stamp, so you never have to worry about what kind of stone you are getting. Each eco diamond, like a naturally mined diamond varies in cut, color, clarity and carat, allowing you to make the choice that is right for you. When you purchase an eco diamond you will also receive its IGI certification so you can feel confiedent about your unique lab created stone. ECO DIAMOND SIMULANT Eco diamond simulants are one of the stunning alternatives to mined diamonds that Eco Diamond offers. Under high heat, Carbon like diamond attaches to the surface of our eco diamond simulants making them optically similiar to mined diamonds. Because eco diamond simulants are optically similiar, most jewelers can t tell that they are not mined diamonds by looking at them. The same material needed to cut a diamond is used to cut an eco diamond simulant, making them extremely resistant to chipping and scratching. If an eco diamond simulant should ever dull, fade, or chip or scratch, we back it with our lifetime guarantee!

5 CHOOSING AN ECO DIAMOND Carat, Color, Clarity and Cut CARAT The size of an Eco Diamond is measured by carat weight, not by dimensions. Eco Diamonds of equal weight may appear slightly different in size depending on their depth and proportions. You may also often see millimeter sizes associated with c arat weights, which is a measure of the length and width of the top or surface of the Eco Diamond. Carat weight is the number one factor in determining a price. COLOR The color of an Eco Diamond actually refers to its lack of color or the whiteness of the diamond. Eco Diamonds with the least amount of color will have the most value. Eco Diamonds range in color from D to K with a very small quantity being in the Faint Yellow range. All diamonds however, range in color from D to Z with D being colorless and Z being light yellow. If you are looking to have a colorless Eco Diamond then you will want to purchase one in the D to F range, but if you are looking for an Eco Diamond with great value and little or no noticeable color to the naked eye, purchasing an Eco Diamond in the near colorless range from G to I is the way to go.

Surface blemishes or internal inclusions, even those only seen under magnification can alter the

6 CHOOSING AN ECO DIAMOND Carat, Color, Clarity and Cut CLARITY An Eco Diamond s clarity is measured by the existence, or absence of visible flaws. Surface blemishes or internal inclusions, even those only seen under magnification can alter the brilliance of an Eco Diamond and effect its value. CUT Often a misconception, cut does not refer to the shape, but rather the symmetry of the Eco-Diamond.

CHOOSING AN ECO DIAMOND SIMULANT Carat, Color, Clarity and Cut Eco Diamond Simulants are Graded Like Eco Diamonds, However There is Less Variation with an Eco Diamond Simulant CARAT The size of an

7 CHOOSING AN ECO DIAMOND SIMULANT Carat, Color, Clarity and Cut Eco Diamond Simulants are Graded Like Eco Diamonds, However There is Less Variation with an Eco Diamond Simulant CARAT The size of an Eco Diamond simulant is measured by carat weight, not by dimensions. You may also often see millimeter sizes associated with c arat weights, which is a measure of the length and width of the top or surface of the Eco Diamond Simulant. CLARITY The clarity of an Eco Diamond Simulant is measured by the absence of visible flaws. All Eco Diamond Simulants are Flawless meaning there are no internal or external flaws. CUT The cut of an Eco Diamond Simulant refers to its symmetry and not its shape. All Eco Diamond Simulants are ideal cut reflecting almost all of the light that enters them for tremendous sparkle. COLOR The color of an Eco Diamond Simulant is measured by the absence of color or the whiteness. All Eco Diamond Simulants are D in color, meaning that they are colorless.

8 FREQUENTLY ASKED QUESTIONS Information You Would Still Like to Know How is an Eco Diamond Simulant Different than a Mined Diamond? While our eco diamond simulants are optically similar to mined diamonds their crystal core is not chemically the same. It is made up of different elements, making eco diamond simulants a fraction of the cost of mined diamonds and a very budget friendly alternative for those who want their dream ring, but can t afford it. Because of the different chemical makeup of the eco diamond simulant and a mined diamond, eco diamond simulants will not test positive on a diamond tester. While mined diamonds might say they are eco-friendly or conflict free, our eco diamond simulants are made in a carefully controlled laboratory environment and are 100% guaranteed! How is an Eco Diamond Simulant Different than Cubic Zirconia? An eco diamond simulant reflects the optical qualities of a naturally mined diamond making it superior to cubic zirconia. CZ has less brilliance and more fire than our eco diamond simulants thus CZ flash and sparkle more and take on a costume jewelry effect, especially with larger stones. Our eco diamond simulants achieve the level of brilliance and captivating depth a naturally mined diamond displays no matter what size stone. Cubic zirconia is also a much softer, porous stone, making it susceptible to chips and scratches as well as fading over time. The eco diamond simulant is extremely resistant to chipping, scratching, or fading and is backed by a lifetime guarantee.

9 FREQUENTLY ASKED QUESTIONS Information You Would Still Like to Know How is an Eco Diamond Simulant Different than Moissanite? Eco diamond simulants and moissanite are chemically made up of different elements with moissanite being made up of silicon carbide, having no carbon like diamond. Due to the different chemical makeup moissanite has a different faceting pattern and refractive index, meaning light passes through it differently than that of an eco diamond simulant or naturally mined diamond. This causes it to have more fire and brilliance than our eco diamond simulants or naturally mined diamonds, which some might say will create a disco ball effect, especially when in sunlight or with larger size stones. Also, while eco diamond simulants are colorless, moissanite is more prone to showing tints of yellow in different types of lighting. How is an Eco Diamond Different than A Naturally Mined Diamond? The two biggest differences between an eco diamond and a naturally mined diamond are where they come from. As in the name, mined diamonds come from the earth. Although there are processes put in place to ensure eco-friendly, conflict free mining, these processes often fail due to corrupt governments. Our eco diamonds are created in a laboratory and will never make you question your conscience because they are guaranteed both conflict-free and eco-friendly. Our eco diamonds, unlike mined diamonds are superbly cut and polished to produce the stone s ultimate beauty, regardless of carat weight. Eco diamonds provide exceptional value and will cost you about 25% less than a naturally mined stone of the same cut, color clarity and carat.

THE METALS WE USE Popular Eco Friendly Metals GOLD Our gold settings offer wonderful color and brilliant luster. Each of these settings are available in 10K, 14K, or 18K white, yellow or rose gold.

10 THE METALS WE USE Popular Eco Friendly Metals GOLD Our gold settings offer wonderful color and brilliant luster. Each of these settings are available in 10K, 14K, or 18K white, yellow or rose gold. Since pure gold is too soft for use in jewelry, it is often mixed with other alloy metals such as copper and zinc to give it that hardness or durability. K which stands for karats, measures the proportion of gold mixed with these alloy metals, thus a higher karat of gold means a higher proportion of gold and will be more expensive. The most popular type of gold chosen for our settings is 14K white gold. However, the type of gold you choose should be based on style preference. For example, if you are drawn to cooler hues and silver-toned jewelry, then white gold is the way to go. But, if you tend to gravitate towards warmer tones then you should choose yellow or rose gold. If you are choosing a ring for your boyfriend or girlfriend, it s important to pay attention to what they wear. SILVER At Eco Diamond we only use sterling silver for all of our silver jewelry. Sterling silver is the standard for high-quality silver jewelry because it consists of 92.5 percent silver and 7.5 percent copper, which improves the metal s hardness and durability to ensure the jewelry will withstand regular use. Sterling Silver is most popular for jewelry which can be worn both casually and formally, making it very versatile. Sterling silver doesn t have as much rarity and thus costs less.

THE METALS WE USE Popular Eco Friendly Metals PLATINUM Platinum is one of the strongest and heaviest metals in the world, and is considered the most precious of all jewelry metals.

11 THE METALS WE USE Popular Eco Friendly Metals PLATINUM Platinum is one of the strongest and heaviest metals in the world, and is considered the most precious of all jewelry metals. Platinum jewelry appeals to many people because of its elegant understatement, subtle beauty, and hypoallergenic qualities. For metal to be labeled as platinum, it must have a minimum platinum purity of 95%, anything less needs to be labeled as platinum alloy. Compared to gold, platinum is significantly more expensive due to its rarity and pureness. At Eco Diamond we only use platinum with a purity of 95% or 950 platinum for our settings. PALLADIUM Palladium is a platinum group metal and thus is also extremely rare. It takes on many similar qualities as that of platinum such as being hypoallergenic, its purity, and strength, but is less dense, making it less expensive. At Eco Diamond we only use 950 palladium, which like platinum is 95% pure. BENEFITS OF ECO FRIENDLY METALS Recycling precious metals does not lead to degradation in quality of the precious metal It eliminates harm of the earth s surface from mining Recycling precious metals does not need the use of cyanide. Cyanide is used in mining for gold extraction and is highly toxic to both humans and animals

12 DIAMOND SHAPES Which One is Right for Her ROUND BRILLIANT PRINCESS EMERALD PEAR RADIANT The round brilliant cut is the most popular of all diamond shapes as well as the most popular cut for solitaire engagement rings. Like in the name it contains a circular shape, with unsurpassed brilliance and sparkle. The round brilliant does cost more on a per carat basis, due to the fact that there is such high demand for it but a lower supply. The princess cut is a fancy square cut diamond, with pointed corners. This cut is the closest of all the square cuts to achieving the fire and brilliance of a round cut diamond. The princess cut diamond is said to be very flattering on a hand with long fingers. The emerald cut is a fancy cut diamond, rectangular in shape with step cuts. An emerald cut is generally not as bright or fiery as a round brilliant cut stone, but instead accentuates the diamonds clarity, whiteness and lustre. The emerald cut is a very elegant cut, perfect for antique rings, giving off that antique, art-deco feel. The pear cut is a fancy cut diamond combining the shape of both the oval and marquise diamond cuts. The pear cut has similar brilliance and sparkle to the round cut diamond, but shows off color the strongest. Like the marquise or oval cut, the pear cut makes the finger of the person wearing it appear longer and slimmer. The pear cut is perfect for pendants and earrings. The radiant cut is a fancy cut diamond, which combines the elegance of an emerald cut but the brilliance of a round cut diamond. The radiant cut diamond is a perfect choice for solitaire rings, or rings with accent stones. If you do choose a ring with accent stones, the radiant cut looks beautiful set with rounded or princess cut diamonds.

DIAMOND SHAPES Which One is Right for Her MARQUISE CUSHION PEAR ASSCHER The marquise cut is a fancy brilliant cut diamond, with an elongated slender look and tapered points on each end.

13 DIAMOND SHAPES Which One is Right for Her MARQUISE CUSHION PEAR ASSCHER The marquise cut is a fancy brilliant cut diamond, with an elongated slender look and tapered points on each end. The marquise cut appears larger than a round brilliant cut of the same carat weight and makes the finger of the person wearing it appear longer and slimmer. It is important that the marquise cut maintains symmetry, meaning that the end points should align with each other. The marquise cut looks great in a solitaire setting and is the type of stone that stands out. The cushion cut is a fancy cut diamond, square in shape with rounded corners. It uses larger faceted techniques that resemble a pillow shape, which increases brilliance, the brightness of a diamond or its sparkle. It is a little less brilliant than a round cut diamond but has more fire or light that reflects out in a rainbow of color. The cushion cut diamond is said to be an antique style cut with a soft or romantic feel, giving it that modern yet traditional look. It looks nice in almost every style of engagement ring and is a popular shape for fancy colored diamonds. The pear cut is a fancy cut diamond combining the shape of both the oval and marquise diamond cuts. The pear cut has similar brilliance and sparkle to the round cut diamond, but shows off color the strongest. Like the marquise or oval cut, the pear cut makes the finger of the person wearing it appear longer and slimmer. The pear cut is perfect for pendants and earrings. The asscher cut is a fancy cut diamond, square in shape with dramatic cut corners. It uses step cutting and faceted techniques similar to an emerald cut but allows more sparkle. This cut is described as stylish and striking with an art deco period feel to it, and is designed to draw the eye into the diamond. and is a popular shape for fancy colored diamonds.

14 RING SETTINGS What are the Different Types MOST POPULAR SETTINGS SOLITAIRE HALO SINGLE ROW OTHER SETTINGS TO CHOOSE FROM THREE STONE MULTI STONE SPLIT SHANK VINTAGE

15 PROPOSAL IDEAS Great Ideas on How to Propose PUBLIC PROPOSALS Choose a favorite place, one with personal significance and ask someone to take a picture of the both of you and instead drop down on one knee. Send them on a treasure hunt that ends with your proposal. Start with a clue at home (handwritten note or text message) that leads to your favorite spots all over town. VIDEO PROPOSALS Upload a video (carefully planned out and prerecorded) of your love story with your proposal as the ending to YouTube. Then insist that you have a video that they must see. GAMES Play a trivia game together. When it is their turn casually say Your question is: Will You Marry Me? this can also be done with a game like charades. DESTINATION You can keep it simple by waiting for sunset and going for a long walk on the beach. After a long day of sightseeing, have a drink at the hotel bar or get a late dinner. Make sure you have someone to help you set up and when it s time to go, have roses, candles, and champagne all ready in your hotel room. Recreate your first date and go to the same exact spot. CHRISTMAS Hang the ring box like an ornament on the tree. Wrap the ring box in several larger boxes so that your significant other will think the present is very large. Get down on one knee right as the last box is opened. GAMES Get a blank puzzle kit and write out your marriage proposal on it. Break it up and have her solve the puzzle.

16 Ring Sizer Learn Her Ring Size HOW TO MEASURE 1. Cut a strip of paper or piece of string and wrap it around the finger to measure. Keep in mind that fingers tend to swell later in the day, which is the best time to measure them, and that each finger will be different. Once you have the strip of paper wrapped around the finger, mark the overlap point with a pencil. 2. Measure the length and use a chart for sizing info. Note: If she already has a ring take it without her knowing and have it sized by a jeweler, this will give you your best measurement.

17 Thank You For Shopping with Eco Diamond If you still have questions or need any help with purchasing her dream engagement ring contact our experts at

Custom Engagement Rings

Custom Engagement Rings The Personal Touch Whatever your dream ring is, we can make it happen The 4C s CARAT Diamond carat weight is the measurement of how much a diamond weighs. A metric carat is defined