Gaining a Piece of the Connected Vehicle Pie: Business and Technology Architecture. Thank You to our Sponsors!

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1 Gaining a Piece of the Connected Vehicle Pie: Business and Technology Architecture Thank You to our Sponsors!

2 HELDER F ANTUNES JEFF GALLINAT VP CISCO SUPPLY CHAIN GLOBAL MANUFACTURING OPERATIONS, PAUL BRODY MANAGING DIRECTOR CONNECTED CAR CISCO VICE PRESIDENT & GLOBAL INDUSTRY LEADER, IBM REGGIE HAGANSUPPLY CHAIN DEPUTY CHIEF OF STAFF, CISCO SCOTT ALLISON TITLE TO COME Gaining a Piece of the Connected Vehicle Pie

3 Gaining a Piece of the Connected Vehicle Pie Helder F Antunes Managing Director Connected Car Barcelona, Spain October 29-31, 2013

4 Multiple Carriers Satellite (3G, 4G/ LTE External WiFi Internal WiFi DSRC p Bluetooth Gateway Vehicle Network: CAN, LIN, Flexray IP/Ethernet Tethered connection 2013 Cisco and/or its affiliates. All rights reserved. 4

5 Distinguished Panelist James A. Buczkowski Director, Electrical and Electronics Systems, Research and Advanced Engineering Jim Buczkowski is a Henry Ford Technical Fellow and Director, Electrical and Electronics Systems Research and Advanced Engineering. He is responsible for the research and design of electrical and electronic systems including in-car information and entertainment, telematics, driver information, and active safety systems for Ford vehicles globally. An in-demand speaker with a knack for engaging his audience, Buczkowski spoke at the Intel Labs Summit in March and gave a keynote address at this year s Microsoft Global High-Tech Summit on Ford s Sync system. These forums bring together leaders in their field to speak about how technology trends will impact future experiences as well as how successful strategies resonate with customer needs. Buczkowski also leads the Electrical System Group within SAE International s Motor Vehicle Council, helping to develop standards for current and emerging technologies. Also with SAE he serves on the Convergence Mobility Council and both leads and supports a couple technical sessions at the Convergence Automotive Electronics event held bi-annually. Buczkowski has been with Ford for 33 years and has experience in electronics design, electronics manufacturing (including manufacturing assignments in Spain as well as the United States), Product Development quality, and manufacturing and supply chain information technology. He s been involved or led key projects including Ford s Sync 2013 Cisco and/or its affiliates. All rights reserved. 5

6 Distinguished Panelist Ralf Lenninger Senior Vice President Interior Electronics Solutions Interior Division Ralf Lenninger was born in Trier in He completed a degree in electrical engineering/telecommunication engineering at the University of Applied Sciences in Trier, and then studied to become an industrial engineer. After leaving university, he started his professional career as a development and application engineer in the Siemens Infineon division in Munich in Here he focused on designing microcontrollers. In 1986, he switched to Microcontroller Product Marketing for the automotive industry, and here formed part of the team which developed the Microcontroller world standard. In January 1988, he joined Siemens automotive technology, the then automotive division of Siemens in Regensburg. Here he was in charge of building up business in product marketing for the chassis business field. In August 1996, he moved to Portugal with his family where he took on the role of CEO of the Siemens subsidiary, Indelma/Lisbon, with the production and delivery of complete cabling systems for the automotive industry. In September 2000, he was appointed CEO of the Mexican Siemens subsidiary AMESA/Puebla in Mexico. In February 2002, he took on the role of manager of the electric motors activities branch of Siemens VDO in Würzburg. In April 2006, he was appointed Sales Director for the VW Group, headquartered in Wolfsburg. Following the takeover of Siemens VDO by Continental in 2007, he took on responsibility for system development, innovation and strategy in the Interior division. Ralf Lenninger is married with three children. In his free time, he is a keen sportsman and enjoys playing music Cisco and/or its affiliates. All rights reserved. 6

7 Distinguished Panelist Georg Kopetz Co-Founder and Member of the Executive Board of TTTech Computertechnik AG. TTTech is a fast growing high-tech company, headquartered in Vienna, Austria with currently approx. 300 employees and a global ambition. TTTech s vision is to provide electronic robustness to a more connected and electric ( sustainable ) world. The company stands for utmost safety and reliability in networked control platforms, engineered on the basis of its highly innovative Time-Triggered Technology. TTTech customers are leaders in the automotive (e.g. AUDI, Volkswagen), aerospace (e.g. Boeing, Embraer and NASA), off-highway and the wind energy (e.g. Vestas) industries. Georg Kopetz also serves as President of the Management Board of TTControl, a joint-venture company between TTTech and Hydac, a highly successful German hydraulics company. Georg Kopetz graduated from the University of Vienna in He was also a co-founder of AESAS, the Association of European Suppliers for Automotive Software and since 2010 serves as a member of the European Supply Chain Commission of the ASD (AeroSpace Defence Industries Association of Europe 2013 Cisco and/or its affiliates. All rights reserved. 7

8 Distinguished Panelist Sterling Pratz CEO & Co-Founder Autonet Mobile, Inc Sterling Pratz is Autonet Mobile s CEO and Co-Founder. Mr. Pratz pioneered the first automotive factory OE WiFi connectivity system for cars that has ultimately begun replacing the DVD player with several of the world s largest automotive manufacturers. It was Pratz s telematics strategy and vision that spearheaded and secured OEM partnerships for Autonet Mobile with General Motors, Chrysler Fiat Group, Penske, Verizon, Maserati, and Mercedes to name a few. Pratz s deep understanding of the global carrier marketplace has enabled additional strategic partnerships with companies like Sprint, Option Wireless, and others. Under Mr. Pratz s leadership over the past eight years, Autonet Mobile has been awarded 4 patents concentrated on vehicle connectivity over mobile IP, thus building the foundation for new technologies, applications, and products focused within the automotive industry. Mr. Pratz is a former professional racecar driver and successful executive for Fortune 500 companies Xerox and Computer Associates, and INW. Mr. Pratz extensive relationships in the professional racing circuit and automobile industry is instrumental in developing Autonet s business strategy across automotive and retail channels. Mr. Pratz is currently a Board Member of the United States Auto Club, Autonet Mobile, and the Swiss Water Corporation Cisco and/or its affiliates. All rights reserved. 8

9 Vehicle Infrastructure Operation Services Public Cloud Subscriptionbased Services Private (OEM) Cloud Data Center/Virtual Servers VNO Policy Enforcement, Flow-based Management, DPI Communications Mobile Mobile SP Service 1 SP Providers, 1 Fog Enterprise Cloud Enterprise Video, Voice, Data Energy Service Providers (Smart Grid) Mobile Mobile SP 1 SP 1 Mobile WiFi Offload Wi-Fi Hotspots, u, 3G/4G DSRC Roadside Infrastructure p (V2I) Consumer Network Home/Dealership Wi-Fi Hotspots, Femtocells Electrical Charging Network Charging Stations, Other Services Vehicle Gateway V2V Communication (802.11p) V2I/Upstream Communication (Wi-Fi, 3G/4G, p, etc.) 2013 Cisco and/or its affiliates. All rights reserved. 9

10 2013 Cisco and/or its affiliates. All rights reserved. 10

11 UP NEXT Tuesday, October 29 15:45 16:30 Instrumenting the Supply Chain with the Internet of Things Instrumented, Interconnected, Intelligent... Patterns of Innovation Enabled by Internet of Things Improving the Learning Experience: MOOCs, Online Learning and Accessibility The IoT Architecture Needed to Enable 95% of Sensing Nodes at the Edge of the Network Turning an IoT Vision Into Reality Through Partnership Internet of Things in Action: Smart City Walking Tour Pau Casals 1 Gaudi 1 Marquee Pau Casals 2 Granados Albeniz Please fill out your evaluation on the IoT Mobile App

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