11 Facebook Ads You Can Steal for Your Cleaning Business

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Francis Henderson
5 years ago
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11 Facebook Ads You Can Steal for Your Cleaning Business Facebook is the perfect platform to reach your future cleaning clients and massively grow your

1 11 Facebook Ads You Can Steal for Your Cleaning Business Facebook is the perfect platform to reach your future cleaning clients and massively grow your business. These 11 Ads will help you start advertising sooner - and see better results. 1. Two steps to a cleaner house. Headline: 2 Steps to a Cleaner Home?

2 Text: Did you know... You are only TWO STEPS from a cleaner home? Here s how it works: Step 1 - Click the Book Now Button Step 2 - Create an appointment....and that s it! You are all done. At Sunshine Cleaners we make it super simple for you to get your home cleaned. Our highly-trained professional cleaners only use 100% safe products to turn your home... into a sparkling paradise. Click now to book your appointment! What are you waiting for? Sunshine Cleaners is local, licensed, and insured. We have a 100% success rate with our clients homes - always clean. If we miss anything, all you have to do is call us, and we ll come back and fix it... absolutely free! Get your home cleaned today! You re only two steps from your own personal paradise =) Description: Do you know the 2 steps to a cleaner home? Step 1: Click Book Now. Step 2: Get an appointment... Result? A cleaner, happier home!

3 2. A Clean Home Hassle-Free! Headline: Return to a Clean Home Hassle-Free! Text: A clean house is a mark of pride for homeowners. But it s also a pain in the neck to stay on top of work, kids, AND all the chores. That s where Sunshine Cleaners comes in. We give you a clean house and you do NONE of the work. How easy is that? Go back to enjoying your life. Do what you want to do, and let us do the rest!

Description: Question: what s better than a clean home? Answer: a hassle-free clean home! 3. Got Pet Odors? Headline: Got Pet Odors? Here s the Secret Text: Puppies and kittens are adorable.

4 Description: Question: what s better than a clean home? Answer: a hassle-free clean home! 3. Got Pet Odors? Headline: Got Pet Odors? Here s the Secret Text: Puppies and kittens are adorable. But the messes they make? Not so much. Pets can leave accidental odors in your home that make it smell for months even years. The worst part is, sometimes you can t even tell when your house smells! Can your guests tell?

5 Luckily, Sunshine Cleaners is here to tell you THE TWO-MINUTE SECRET to eliminating all pet odors from your home. Click the link below, and we ll give you the secret for free! Description: What s the two-minute secret to eliminating ANY pet odor from your carpets, rugs, and floors? Explanation: Send your curious leads to a landing page that explains the process of cleaning pet odors. And then, you can sell them on your services once they land on your page! This is a great way to build up your authority, and earn trust with your leads so they ll be more likely to convert into full-time clients.

4. Easiest Way to Clean (How-To) Headline: What s the Easiest Way to Clean [thing you clean very well]? Text: At Sunshine Cleaners, we hear a lot of questions about Window Washing.

6 4. Easiest Way to Clean (How-To) Headline: What s the Easiest Way to Clean [thing you clean very well]? Text: At Sunshine Cleaners, we hear a lot of questions about Window Washing. Our 7 years of experience are here to help you: 1. First Step 2. Second Step 3. Third Step (note: get at least three steps so the process seems like a challenge) There you go! You ve got the know-how to clean windows, and get them streak free! Don t have time for DIY cleaning? Call the experts at Sunshine Cleaning. You get all the clean with none of the hassle! Book today!

7 Description: It turns out, there is a right way, and a wrong way. Click here to find the right way. Explanation: This is another curiosity-inducing ad. It gets them to click, and then shows them the full process. The key here is to choose a service where the process is moderately complicated. So, for example, let s say you re very good at window cleaning. You have a special set of chemicals that make sure your windows are streak-free. This isn t top secret knowledge that nobody knows. But by sharing it with your future clients, you earn their trust AND you show to them how hard it would be to do on their own. You can do this all on a landing page on your website, and encourage them to sign up for your services through out the page.

8 5. Before And Afters! Explanation: This ad is a good candidate for multiple images or a carousel. Or, if you want to stick with the single image, you can always use an app like PhotoJoiner to show them off side by side. Headline: From A to B in Text: You can go from before to after without all the work in between. It s as easy as Click the Book Now button below. 2. Get a Quote. 3. Schedule Your Appointment. Sunshine Cleaners saves you the hassle of buying cleaning products and finding time away from work and the kids to do household chores.

We re here to give that time and effort back to you. Let us sweat the small stuff, so you can get to the important things in your life. Description: Is your house a wreck? We ve fixed worse.

9 We re here to give that time and effort back to you. Let us sweat the small stuff, so you can get to the important things in your life. Description: Is your house a wreck? We ve fixed worse. Call us today! 6. Is Mom a Genius? Header: Is this Mom a Genius? Text: Her house is clean. Her kids are well-behaved. Her nails are done. Every hair is in place. What s her secret? One of these things she DIDN T DO HERSELF.

10 She doesn t clean her house DIY. She does it the right way: she hired Sunshine Cleaners. Get the polish of a professional cleaner and the attention to detail that comes with a small business that cares about YOU. You can be as happy-go-lucky as her, but only if you act quickly to get on our soon-to-be-full schedule. Click the Book Now button to schedule your appointment! Description: This Mom has a secret... to a clean house. Every week.

7. Your Paradise Headline: It s All About You Text: You deserve a paradise in your own home. Sunshine Cleaners will make that happen in two, hassle-free steps. 1. Click the Request Time Button 2.

11 7. Your Paradise Headline: It s All About You Text: You deserve a paradise in your own home. Sunshine Cleaners will make that happen in two, hassle-free steps. 1. Click the Request Time Button 2. Relax We re the #1 most qualified maid service in Dallas. If you re looking to turn your home into a personal paradise... we ve got you covered. Call us now, and come home to a great-smelling, clean home.

12 Description: Need your own personal paradise? 8. Testimonials Headline: We couldn t be happier with her! Text: Our latest review on Facebook: Erin at Sunshine Cleaners is the best cleaner we ve ever had. I have a tight schedule, and I can t always be there, but I trust Erin 100% to come and clean my home.

13 A+++ I ve never had any problems, and I can always tell when she s been there. You can just smell how much cleaner the house is. We couldn t be happier with her! I ve already recommended her to my family and friends. Thank you Erin! Want service that good? Call Sunshine Cleaners now, and we ll put a smile on your face, too. Description: Read the real testimonials of Sunshine Cleaners here. Explanation: Use real reviews from your facebook page. Bonus points if your client will let you take pictures of them for a realistic looking image. These are some of the most eye-catching and convincing ads possible because they re 100% real!

9. Disgusting Facts Headline: Did you know that your Kitchen Sink is dirtier than your Toilet? Text: Right now, millions of germs are breeding in your kitchen sink.

14 9. Disgusting Facts Headline: Did you know that your Kitchen Sink is dirtier than your Toilet? Text: Right now, millions of germs are breeding in your kitchen sink. Food particles left in the sink serve as a breeding ground for illness-causing bacteria, including E. coli and salmonella. When was the last time you cleaned out your sink? Every time you go to wash your hands, you risk picking up these dangerous bacteria, and transmitting them around your home.

15 Stop the spread! Prevent bacteria and illness by getting your house cleaned by a professional maid service. Rinsing is not enough. At Sunshine Cleaners, we equip ourselves with the right products to remove these harmful bacteria, and keep them from building up. We ll keep your kitchen sparkling clean, so you never have to worry about the safety of your own home again. Book now! Description: There is one reasonable way to fix this... Explanation: OK, we broke the Headline length rule on this one, but for a good reason. For this ad, we re trying to create a sense of fear in your leads. Fear is a powerful motivator, and if you can make them feel scared of the germs growing in their home, you might compel them to click the ad, and sign up for your sanitation services. Any dirty fact will do!

10. Cold Season / Flu Season Headline: 1 in every 5 Americans get the Flu... Every Year Text: According to the US Health Data, one in five people will get the flu in 2018.

16 10. Cold Season / Flu Season Headline: 1 in every 5 Americans get the Flu... Every Year Text: According to the US Health Data, one in five people will get the flu in Your own house may be a harbor for the Flu Virus. Unclean homes, and even areas you think you ve cleaned, may still be a breeding ground for the virus and other infectious bacteria. We can help. Sunshine Cleaners focuses on the safety and cleanliness

17 of your home. We aren t just a maid service - we specifically target the most dangerous areas in your home to keep your house healthy just for you. Your home should be a haven, not a danger zone. Call Sunshine Cleaners today, and get the highest quality clean you ve ever had. If you aren t satisfied, for any reason, we ll come back and fix the problem for free. Description: Is your house a harbor for the Flu Virus?

11. Local or Seasonal Ad Explanation: Local or seasonal offers will make your ads feel a touch more personalized. And immediate. If there s anything that makes people want to buy, it s a deadline.

18 11. Local or Seasonal Ad Explanation: Local or seasonal offers will make your ads feel a touch more personalized. And immediate. If there s anything that makes people want to buy, it s a deadline. So, let s try to find a big-name local event, whose authority we can ride off of, and create a deadline offer. This is a great one to send to people who used to be your clients, but have since fallen off your radar. All you need to do is get their s from your CRM System (like Service Autopilot) and import them as a new Custom Audience in Facebook.

19 Headline: County Fair Cleaning Special! Today only! Text: Want 25% off your next cleaning? Description: For Today only, we ve got a special County Fair offer on all of our cleaning services! Want to get your home shining like never before? You won t even have to kick off your boots to make it happen. Call Sunshine Cleaners today!

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