PLAY, REVIEW, AND SHARE TO EARN GAME PLATFORM BY BLOCKCHAIN TOKEN ECONOMY Subdream Studios, Inc. Jikhan Jung
Table of Contents 1. Overview Dawn of the New Era of Gaming Where we are coming from Problems with existing system Market opportunity 2. Yumerium Development Yumerium as a Driver for Acquisition & Engagement Yumerium as a Gaming Platform with Incentive built-in Yumerium as a Crowdfunding platform Yumerium as a decentralized payment gateway Development Schedule Step1: Launch with Subdream Studio games Step2: First native game CryptoMine launch Step3: Launch partner game support Roadmap 3. Token Sales Token Sale Overview Fund Allocation Token Sale Schedule / Discount Plan 4. Team Subdream Labs Background Traction Founders Team Advisors News & Media Copyright 2018 Subdream Labs. All Rights Reserved www.yumerium.com 2
1. Overview Dawn of the New Era of Gaming Where we are coming from Problems with existing system Market opportunity
Dawn of the New Era of Gaming Blockchain and smart contract technology is opening up a new era of gaming by giving gamers chance to earn game token by participating in games. The game token can be used for buying game money for any game that gamers want to play or buy game items. This will make gamers even more engaged and bring more fun to gaming experience! Pay-to-play Pay money up front before play-through Copyright 2018 Subdream Labs. All Rights Reserved Free-to-play Pay money to advance through the game during play-through Earn-to-play Pay and/or earn money for playing during and after the play-through www.yumerium.com
Where we are coming from We have a track record of leading the evolution of gaming business model from pay-to-play" to free-to-play with GalaNet which ran the first free-to-play game publisher gpotato in US. Now, we are leading the next revolution to earn-to-play model with team of experts and groundbreaking block chain and smart contract technology. GalaNetRevenue Growth after introducing free-to-play games Intro of freeto-play in US Copyright 2018 Subdream Labs. All Rights Reserved www.yumerium.com
Problem with existing system Existing payment solutions built by centralized organization that owns full control of the transaction have critical limitations in supporting proper value exchange in games; 1. High transaction fee 2. Delayed payment 3. Global transfer fee 4. Lack of multi-party payment option 5. Lack of micro-transaction support 6. Fraud 7. Lack of data transparency Multiple high transaction fees Wire Fee Wire Fee PG Fee(~10%) 45 to 90 days to receive money Contents Developer 45 Days Contents Publisher 45 Days Distribution Platform Data audits take too long! These issues limit the proper transfer of value created by gamers and hinder broader user participation that could add more value to the game community. Game Players Copyright 2018 Subdream Labs. All Rights Reserved www.yumerium.com
Problem with existing system It s no secret that hard earned game items have been trading on 3 rd party game item trading sites like Itembay in Korea for real money which is the proof of intrinsic value of the hard-earned game items. But many gamers are exposed to frauds when using the 3 rd party item trading sites because of lack of proper safety and security measure in place. Outside game item trading, there is no other way for gamers to realize the proper value of the items or transfer the earned value to another game for another entertainment. https://www.g2g.com/ Copyright 2018 Subdream Labs. All Rights Reserved www.yumerium.com
Problem with existing system Gamers plays a significant role for gaming community not just by playing games but also by actively participating in creating contents on YouTube or Twitch, sharing their love for game on social network, or leaving reviews online for other gamers. Have some degree of trust* in the following forms of advertising in April 2009 As seen in the table on the right, people trust recommendation and reviews more than editorial contents or TV/newspaper. Except for a few top influencers, however, majority of gamers are not getting proper compensation for their contribution, which discourages many gamers from participating and leaves the industry not fully capitalizing on the opportunity. Source: Nielsen Global Online Consumer Survey April 2009 Copyright 2018 Subdream Labs. All Rights Reserved www.yumerium.com
Market Opportunity Game industry is $109B market today and expected to reach $128B by 2020 with 6%+ CAGR. We expect that to accelerate with the earn-to-play paradigm shift as we saw with free-to-play game. Yumerium will be leading the market by quickly testing the concept in the market with its own games as well as partner games. Source: newzoo researches Copyright 2018 Subdream Labs. All Rights Reserved www.yumerium.com 9
2. Yumerium Development Yumerium as a Driver for Acquisition & Engagement Yumerium as a Gaming Community with reward Yumerium as a Crowdfunding platform Yumerium as a decentralized payment gateway Development Schedule Step1: Launch with Subdream Studio games Step2: First native game CryptoMine launch Step3: Launch partner game support Roadmap
Yumerium Core Mechanics License Fee GAME DEVELOPER Marketing (e.g. Banner on the 1st page) ONLINE PLATFORM Game License Fee Marketing (e.g. Sponsoring Tournament Event) Playing Games Incentive OFFLINE PLATFORM Incentive PLAYERS Playing Games Copyright 2018 Subdream Labs. All Rights Reserved www.yumerium.com
Yumerium as a Driver for Acquisition & Engagement Each game that joins Yumerium will be allocated with the initial Seeding Fund in YUM to attract new gamers to the game. Then, gamers will earn(or mine ) the YUM by playing, sharing, reviewing game. Gamers who have YUM will use YUM to pay for game money. Gamer Game developers can use YUM that they have to attract and engage with users by using marketing tools such as referral bonus or airdrop/bounty campaign. Earn YUM by playing Spend YUM to buy Game Money As such, the seeding fund will create a virtuous cycle that benefits all stakeholder in the gaming industry. YUM can be used in all games that support Yumerium and the number of Yumerium supported games will increase exponentially as we grow. Publisher Seeding Fund Invest YUM for marketing Game Developer Publisher provide initial Seeding Fund in YUM Copyright 2018 Subdream Labs. All Rights Reserved www.yumerium.com
Yumerium as a Gaming Community with reward Yumerium is a gaming community where gamers share their experiences with other gamers which is a true form of viral marketing. Gamers will be properly compensated with YUM for such efforts. Game developers can set up rewards for the gamers with Yumerium as they want, e.g. giving out YUM for watching promotional videos, sharing links to social networks, leaving review for their game, etc. Through this reward system, gamers will be more incentivized to participate in the community proactively. This incentive will be funded from the publisher s Marketing Fund pool. Copyright 2018 Subdream Labs. All Rights Reserved www.yumerium.com
Yumerium as a Crowdfunding platform In 2016, there were 2,000+ games funded through Kickstarter and roughly half of them raised more than $500K. Yumerium will help indie game studios run crowdfunding campaign within Yumerium community, the place where the true game lovers are. Crowdfunding will be done through Yumerium and each campaign can receive earnable YUM that can be used for their marketing. Successfully funded games will get access to Marketing Fund that can be used for their launch marketing. Crowdfunding we believe can play a pivotal role in attract game lovers participation from early stage which can benefit both the gamer and game developers alike. Source: http://icopartners.com/2017/01/kickstarter-2016-deep-dive-games-category/ Copyright 2018 Subdream Labs. All Rights Reserved www.yumerium.com
Yumerium as a decentralized Payment Gateway With blockchain technology and smart contract, Yumerium will decentralize the payment system by removing middlemen from the transaction between gamers and game developers. Payment can be done instantly and transmitted to game developers and whoever has the right to take her share per smart contract with minimum transaction fee much lower than the fee conventional PGs charge and work globally without FX risk. Yumerium will support payment with Yumerium and continue to add other cryptocurrencies such as BTC or ETH. Contents Developer Contents Publisher Distribution Platform Game Players 1. Instant Payout 2. Minimal Transaction Cost 3. No Need for Data Audits Yumerium smart contract Copyright 2018 Subdream Labs. All Rights Reserved www.yumerium.com
Development Schedule Step 1 2018 Q2 Step 2 2018 Q3 Step 3 2018 Q4 Launch with all Subdream Studio games" Launch CryptoMine fully integrated with Yumerium" Launch strategic partner games on Yumerium Copyright 2018 Subdream Labs. All Rights Reserved www.yumerium.com
Step 1: Launch with Subdream Studio games Launch Yumerium SDK to support all 4 games from Subdream Studios. During this step, we will battle test the Yumerium platform before launching CryptoMine and 3rd party game support. Games from Subdream Studios Offline Game Arcades Copyright 2018 Subdream Labs. All Rights Reserved www.yumerium.com
Step 2: First native game CryptoMine Launch CryptoMine is a simulation game that gamers are playing to be the richest man by inventing, mining and trading CryptoStones in the game. CryptoMine will be the first native Yumerium supported game and will launch on Web/IOS/Android with SDK in Q3. The launch will be the real market test before we open the platform to partners for broad adoption of Yumerium. Copyright 2018 Subdream Labs. All Rights Reserved www.yumerium.com
Step 3: Launch partner game support In Q4 2018, we will start to open SDK to strategic partners first then expand to the broader game developers Benefits for game developers Decentralized trustless payment gateway solution with payment with cryptocurrencies with lower fee and instant payment time Acquisition & engagement: with mining opportunity, game developers can present strong incentive to acquire new users and expect higher engagement of players Marketing: 3rd party games can easily reach Yumerium users through Yumerium community & Subdream.world Publishing or crowdfunding opportunity for early concept games through voting from the community and funding from Yumerium Copyright 2018 Subdream Labs. All Rights Reserved www.yumerium.com
Roadmap: Token sales and development 2017 01 04 05 10 11 Subdream Studios Founded Released Mega Overload Released Kingdom Watcher Released Hell Dimension Expanded into offline game arcade 2018 2019 03 05 07 Q3 Q4 Q1 Yumerium Private sale starts Yumerium Public Token Sales starts Launch one Subdream games with Token Launch all Subdream Games with Yumerium support Native YumeriumToken Release Launch strategic partner games and start 3rd party support (select partners only) Broad adoption with 3rd party games Copyright 2018 Subdream Labs. All Rights Reserved www.yumerium.com
3. Token Sales Token Sale Overview Fund Allocation Token Sale Schedule / Discount Plan
Token Sale Overview Token Name: Yumerium(YUM) Price: 1 YUM = $0.1 Hard cap for Token Sale: 316,906,850 Accepted Payment: ETH, BTC Token Distribution at the time of Token Sales Reserve 10% Token Sale 50% Network Seeding 20% Founding Team & Advisors 20% Reserve 10% Founding Team & Advisors 20% Network seeding 20% Token Sale 50% Copyright 2018 Subdream Labs. All Rights Reserved www.yumerium.com
Token Sale Schedule / Discount Plan Pre Sale - Public Presale Period: May 24th 02:00 AM UTC. *Token will be issued at the time of sales Additional Volume Bonus Tokens(USD) $10K ~ $49K 5% Bonus Sales Peroid and Discount rate Presale 1 Presale 2 Presale 3 Main Sale $50K ~ $99K 10% Bonus $100K ~ 299K 20% Bonus $300K ~ $499K 30% Bonus Period 5/24 6/9 6/10-6/25 6/26 7/10 7/11-7/24 Discount rate 30% 20% 10% 5% $500K~$999K $1M~$2.9M $3M~ 40% Bonus 60% Bonus 80% Bonus Copyright 2018 Subdream Labs. All Rights Reserved www.yumerium.com
Fund Allocation 50% of fund will be used for developing native Yumerium games, CryptoMine being the first native game that is fully integrated with Yumerium system. The successful launch of the games will be critical for battle testing the system for a broad adoption later. We ll allocate 10% to the development and 15% for the operation of Yumerium system. We ll separately allocate 20% for the marketing and community development as Marketing Fund which will be critical for bringing new gamers into the community. Native Yumerium Game Development 50% Developing and upgrading Token System 10% Legal 5% Marketing and Community Development Fund 20% Yumerium Operation 15% Developing and Upgrading Token System 10% Legal 5% Yumerium Operation 15% Marketing Community Fund 20% Native Yumerium Game Development 50% Copyright 2018 Subdream Labs. All Rights Reserved www.yumerium.com
4. Team Subdream Labs Background Traction Founding Team Team Advisors News & Media
Subdream Labs Background With a vision to disrupt the gaming industry with the advent of blockchain and smart contract technology, we founded Subdream Labs that brought key talents from Subdream Studios, VR Plus who have extensive experiences in gaming industry. Corporate Structure Subdream Studio which owns major stakes of Subdream Labs and raised $2.4M from marquee investors globally. Investors Copyright 2018 Subdream Labs. All Rights Reserved www.yumerium.com
Subdream Labs Background Exa Labs : Crypto Currency Trading Service Subdream Studio games Owns 29+ Arcade locations in Korea Each business will be beneficial mutually in many different ways Copyright 2018 Subdream Labs. All Rights Reserved www.yumerium.com
Subdream Studio Game Traction Online Games Active Users Trend Offline Arcade Total Revenue Growth (KRW) Copyright 2018 Subdream Labs. All Rights Reserved www.yumerium.com
Subdream Labs Founding Team Jikhan Jung Founder & Francisco Martin Co-Founder & Jaehyun Lee Co-Founder & Jaeheon Kim Co-Founder & Chief Executive Officer Chief Creative Officer Chief Security Officer Chief Operation Officer CEO, Subdream Studios CEO, COLOPL NI Executive Producer, Kabam Co-Founder, CEO, Gala-Net, Inc.(Acq by Webzen, Inc) BS, Yonsei University. CTO, Subdream Studios Game Director, Virtual World Arcade BS, Georgia Institute of Technology CEO, Exalabs CEO, Super Bee CEO, Zen Software Seoul National University of Science and Technology CEO, VR Plus Founder, CEO, Play n Share Assistant Manager, Nongshim Engineering BS, Kookmin University Copyright 2018 Subdream Labs. All Rights Reserved www.yumerium.com
Our Team Khoi Le Game Programmer Won Sang Choi Project Manager Fukuta Kanji Creative Director Brenna Von Kleist Sound Designer EunYong Choi Director of PR Director Social Media at BoostVC BS Candidate at Stanford University MBA Intern at Blizzard Entertainment Engineer at Samsung MBA Candidate at Stanford University BS at Seoul National University Creative Director, Subdraem Studios 3D artist, COLOPL NI Poligon Pictures Kyuri Kim Social Media Specialist Yebin Kim Client Specialist Copyright 2018 Subdream Labs. All Rights Reserved www.yumerium.com
Our Advisors Mitch Liu CEO @ Theta Labs Noriyuki Hirosue CEO @ Bitbank Matthew Lee CEO @ Unblock Suyong Park Partner @ Block Crafters Capital CEO at Midverse Studio CEO at Gameview Studio M/A exit to DeNA MBA at Stanford University BS at MIT CEO at comuca, Inc Managing Director at GMO Internet BS at Waseda University Managing Partner at Cognitive Investment CEO at IDG Ventures Korea MS at Hanyang University BS at Sogang University Co CEO at Daily Intelligence Manager at M Ventueres BS at KAIST Copyright 2018 Subdream Labs. All Rights Reserved www.yumerium.com
Our Advisors Andy Le Tong CSO @ SyncFab Koji Sakamoto Board of Director @ TBM Co(Limax) Kohei Ogawa CEO @ Valu.is Sungwoo Lee COO @ Payletter President at IVP Investment Group Founder and CEO at MMOABC Corporate Officer at Yahoo Japan Managing Director at Excite Japan Software Engineer at GREE MS at Keio University Marketing manager at Nowcom Copyright 2018 Subdream Labs. All Rights Reserved www.yumerium.com
News & Media Subdream Studios Focuses On Social VR Gaming Japanese Game Giant Opens American VR Studio Mega Overload Zaps onto HTC Vive Copyright 2018 Subdream Labs. All Rights Reserved www.yumerium.com
THANK YOU Subdream Labs, Inc.