Inspiring Colors. Pure Essence TM. Twilight Chic TM. Gray Matters TM. Global Views TM

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2 Art comes from inspiration. Art outshines trends with emotion. With its collections, Lauzon elevates the hardwood floor to a true art form. An art perfectly mastered, fed by a passion for wood and a desire to provide the best that wood has to offer through a highly aesthetic approach and a complete respect for the sustainability of the resource. It is an art form that fits nicely into your life, because your Lauzon floor is a pleasure to look at, to walk on, and to live on. ART from NATURE Wood inspires. Wood comforts. Wood awakens your senses. In your home, its presence is a real source of well-being. For over twenty-five years, all of our knowhow and craftsmanship have gone into making floors that are a pleasure to walk and live on every day. Find inspiration in floors that are ahead of their time today and will become timeless classics tomorrow. From growth in forests that we manage entirely, to meticulous selection and careful handling by our artisans, we have mastered and integrated the entire manufacturing process, from forest to floor. That s what makes Lauzon such a special brand: its unique business model, scale, know-how and commitment to responsibly managing its resources. This means a hardwood floor of exceptional quality that also represents a thoughtful and relevant choice. Wood is our life. Your floor is our passion.

3 Pure Essence TM Nothing brings out the ambiancecollection, black walnut, natural essential beauty and authentic character of wood better than nature s own palette. This clean, simple look is perfect for a more casual, relaxed interior, or Twilight Chic TM adds an authentic chic touch if your choice is modern. Express your love of real The timeless beauty and elegance of these evening hues create a stunning wood naturally. living space. Their rich shades, ranging from warm mahogany to dark chocolate, whisper a hint of mystery. The perfect floor for a classic, formal setting, it also olors designercollection, designer elements series, hard maple FSC -Certified, bianco colors translates well into contemporary design. The deeper the tone, the more sophisticated and luxurious the look. Inspiring Colors Global Views TM Combine the warm personality of rich earth tones with distinctive grain and surface character to create a beautiful room. Luxurious undertones of gold and henna lean toward the exotic, the perfect complement to an eclectic décor with global or ethnic influences. Gray Matters TM Smokey shades of gray and subtle wood grain textures come together to create a memorable, sophisticated urban interior. It s today s trendy chic with a natural touch that will quickly become tomorrow s classic. designercollection, reserva series, sumatra designercollection, line art series, hard maple FSC -certified, travertine

4 Country The feeling and spirit of small town familiarity and down home comfort is what defines the country style. Materials and surfaces with a handmade look or a hand-me-down appeal are what make a country-styled interior so charming. Hardwood floors provide rich, timeless character - perfectly suited for these rurally inspired spaces. Modern Modern tastes enjoy simplicity and clarity. Homes will feature strong linear elements and incorporate industrial materials such as steel, concrete and glass. The warmth of real hardwood flooring beautifully contrasts with the rigidity of these materials and is often used on the floors, walls and ceilings. ambiancecollection, tyles hard maple FSC -certified, shadow gray styles ambiancecollection, hard maple FSC -certified, natural To each his own Contemporary Contemporary interiors are a reflection of the present day. This aesthetic style permits plenty degrees of freedom of creative expression. Unlike the rigidness of the modern style, a contemporary styled space often features curved forms and soft edges. This themed décor style is ideal for soothing and purifying wood tones while remaining casual and functional. Classic Classically styled spaces will be adorned with elegant furniture and stately objects such as glass chandeliers, baroque mirrors and crown moldings. The ideal hardwood flooring for the neo-classical interior will have a smooth wood grain such as maple or hickory, deep stains and very little surface texture. designercollection, antique series, antique betula, palomino designercollection, urban loft series, white oak, soho

5 collections ambiancecollection, hard maple FSC -certified, shadow gray ambiance collection TM Timeless Collections designer collection TM designercollection, homestead series, black walnut, tobacco brown essential collection TM essentialcollection, hard maple FSC -certified, natural

6 designercollection Lauzon uses unique finishing processes and different artisan techniques to create its Designer Collection of floors of rich character that celebrate style and craftsmanship. From turn-of-the-century to urban chic, the Designer Collection offers flooring to meet the most discerning tastes. Discover the unique and inspiring series the Designer Collection has to offer. The Designer Collection is backed by a 35 year warranty and features Lauzon s remarkable Titanium Finish. line art series TM reserva series TM eco-chic. Enjoy the beautiful and distinctive look of exotic hardwood flooring in an ecologically responsible way. Lauzon s Reserva Series features thermally modified or roasted hardwood, a natural process that brings out the striking, unique character of everyday common hardwood species. The result: an exotic look in a rich, warm color. No stains are required. The wood is treated with the know-how of dedicated artisans to optimize the natural character of the wood. It can be processed, cut or sanded without losing any of its properties. Want to see more? Our website is full of inspiration and do not hesitate to go in store for more trend ideas. designer elements Urban loft Homestead line art beachwood greenwich Tobacco brown travertine Leading-edge by design. Extend the boundaries of Hard Maple s natural beauty for a decisively contemporary look in flooring. Lauzon s exclusive finishing technique creates an innovative linear effect that takes traditional maple flooring to a whole new level that creates a fresh, modern statement. homestead series TM Imperfect yet perfect. Bring the warmth and allure of the past into your home through Lauzon s Homestead Series of time-worn floors. Wide, beveled-edge planks, softly hand scraped or brushed, gives this floor a unique personality. Its deep, rich color palette and irregular grain is reminiscent of the past, the perfect complement to a country interior. Its texture adds character to a contemporary loft, and softens the formality of traditional décor. designer elements series TM international series TM urban loft series TM unique character. Subtly expressed. Lauzon s refined Urban Loft flooring series lends quiet sophistication to any interior design. Lightly wire brushed White Oak in wider, longer planks offers a soft, subtle statement. The low-matte finish and smoky color palette features trend-setting shades from creamy white to rich earthy brown. A whole new world of possibilities. Looking for contemporary flooring that is eye-catching and sophisticated? You ll love how Lauzon has transformed three of North America s traditional species to give them exciting new looks. We stained Hard Maple from our own FSC - certified forests in a tranquil, soothing white. We ve given Red Oak a rich, midnight hue. And we make White Oak available in two dramatically different cuts that reveal the wood s extraordinary grain patterns. Enjoy these floors on their own, or mix and match them together to create the unexpected. Beautifully crafted. Responsibly harvested. They re unfamiliar. Dramatic. Exciting. Our International Series celebrates premium hardwood from all corners of the world. From the rich caramel brown with black striping of Tigerwood to the subtle red tones of finely-textured African Sapele, our exotic species flooring provides extreme durability and function as well as beauty. Lauzon fully complies with the U.S. Lacey Act, which ensures the trees are sourced legally.. antique series TM rich, refined, timeless. Perfect silky touch, authentic even floor and rich grains with splendid traditional accents distinguish the Antique Series. Created using a unique sanding technique that emulates an artisan s touch, these floors embody the expression of classically handcrafted wood with all it has to offer: timeless beauty...

7 ambiancecollection This Collection of Lauzon flooring offers our widest assortment of domestic wood species in a popular range of colors. Be inspired by your creativity! The Ambiance Collection is backed by a 30 year warranty and features Lauzon s remarkable Titanium Finish. red oak arabica hard maple designercollection, line art series, hard maple FSC -certified, travertine ambiancecollection, yellow birch, carob, engineered 3 1/4" and 5 3/16" Want to see more? Our website is full of inspiration and do not hesitate to go in store for more trend ideas. shadow gray black walnut natural red oak sahara red birch natural hickory natural Want to see more? Our website is full of inspiration and do not hesitate to go in store for more trend ideas. hard maple yellow birch red oak hard maple natural gingerbread chocolate smoky grey essentialcollection This classic assortment of core domestic wood species represents great value for the budget conscious consumer. Made in Canada and sourced from responsibly managed forests, the Essential Collection of hardwood flooring is both an economical and sustainable choice. It is backed by a 25 year warranty and is treated with aluminum oxide finish. essentialcollection, red oak, natural

8 Smooth Texture Nothing brings out the essential beauty and authentic character of wood better than nature itself. Texture... naturally. The hardwood boards are sanded to reveal a silky touch and highlight all of the natural grain of each wood species. hard maple beech hickory red oak yellow birch natural natural natural natural natural Experience Texture... designercollection, urban loft series, white oak, chelsea cream Wire Brushed Texture Look, style and durability. Wood floors with this finish have been abraded with a steel brush. This technique opens up the wood grain and gives it an authentic, two-toned look and lends a subtle texture to the wood s surface. Wire brushed floors are stylish and ideal to hide the traces of everyday assaults. Hand Scraped Texture With this technique, wood is subtly sculpted, giving a relief and a unique personality to each board, replicating the timeless look of floors once worn by time. Offering extraordinary style, texture adds character to a contemporary loft and reduces the formality of a traditional décor. ambiancecollection, red birch, natural designercollection, homestead series, white oak, caribou

9 perfect fit Every Lauzon joint fits beautifully and evenly every time. Feel the sensation of a solid, stable floor surface made possible by high-precision milling. Our meticulous 76-step qualitycontrol process allows us to produce edges and joints of exceptional detail. Titanium TM the ultimate hardwood finish Major advance over the industry norm Lauzon s exclusive Titanium Finish is made without solvents or any VOCs. Its unique polymerized technology maintains a crystal clear surface to highlight the natural warmth of the wood, even in low lustre gloss levels, while providing unsurpassed abrasion resistance. No technology can trump Titanium when it comes to bringing out the authentic beauty of wood while protecting it. Dynamic Flex Lauzon s Titanium Finish offers superior flexibility to the finish permitting it to bend under the impact of hard and heavy objects and providing exceptional resistance to chipping and peeling. Clarity Lauzon's unique Titanium Finish technology provides an unparalleled transparency that reveals and enhances the warmth and natural wood grain. LAUZON COmpetition Lustre Retention Over time foot traffic will dull the finish and create traffic patterns on most hardwood flooring. By adding Titanium to our finish, we can guarantee that our floors will preserve their lustre year over year. LAUZON Competition Sun Protection Bright light and sun can cause wood to yellow. Lauzon s Sunshield TM is applied to both the wood and the finish, providing superior protection from sun damage. designercollection, designer elements series, white oak, beachwood

10 The Swatches The swatches are a handy tool that will help you in selecting your floor. These are small samples that faithfully reproduce the look of our floors. The swatches are light, compact and easy to use, unlike heavy and bulky wood samples. Bring them home to test your choice of flooring and check which option best complements your furniture and other accessories. The swatches are available in-store in the Lauzon display. Smart and... Unique tools! DECOZONE TM In our quest to always outperform and innovate, we have developed a unique tool that stands out from our competitors. With the new Lauzon "DecoZone", choosing the wood flooring that perfectly suits your dream décor could not be easier. lauzonflooring.com/en/decozone Choose your room Choose from a living room, dining room, kitchen or bedroom. Choose your style Choose between modern, contemporary, classic or country style. Choose your color Choose from more than a hundred Lauzon products. Print your projet Calculate the area to cover, enter your postal code to find your nearest Lauzon retailer and print your file. You are now ready to start your project! ambiancecollection, hard maple fsc -certified, natural

11 Wood is a natural product. This is why the color and grain of each strip are unique. Mineral streaks and knots are part of the wood s natural characteristics and can vary in quantity depending on species and grades. Due to the printing process, colors may vary from actual product. Always make sure to verify your color choice with Lauzon flooring samples at your nearest retailer. For more inspiration and to explore Lauzon s complete range of products, please visit our website, lauzonflooring.com, or contact your nearest retailer. T lauzonflooring.com Your Lauzon retailer LAUBRO13E LII-MK-ST-450-A Printed in Canada 07/2013